• 의료법학
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• 제8권2호
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• pp.291-328
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• 2007

Under the present law, a medical corporation has the legalistic character of a noncommercial corporation and its commerciality is restricted by public service. In a recent precedent, however, a judgment has considered the service part in medical practice. The tendency of a precedent is that both commerciality of a medical institution and medical corporation are allowed to be pursued under fundamental order-observance. This change is found in china and india, which consider a medical service as national industry. In the case of ours, the now government demonstrate the industrialization or the market of medical service through promotion of commerciality of a medical corporation. This paper deal with the meaning of a medical corporation and the present condition of medical market under the present law and recommends a tendency of law policy through study of foreign's and our precedent for commerciality of medical advertisement and medical corporation.

• 반도체디스플레이기술학회지
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• 제18권3호
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• pp.93-99
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• 2019

It is a wine recommendation application service designed for people who sometimes drink wine but lack information and have no place to recommend. This study is to develop UI display design method of wine recommendation service using chatbot. The research method was a case study on Korean wine market, a case study on artificial intelligence market, SWOT analysis of wine-related chatbots, and a competitor analysis of related industries. In addition, surveys and in-depth interviews examined the level of interest and understanding of chatbots, and what kind of chatbots they had encountered and what requirements and goals they faced. After grasping the needs and requirements of users, we created a service concept sheet according to them and produced an application UI design that users can use most easily. Therefore, this study is meaningful in that it proposes a UI design that can search wine information more sophisticated and convenient than face-to-face communication through artificial intelligence service called chatbot and recommend wines that match the taste.

• 한국건설관리학회:학술대회논문집
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• 한국건설관리학회 2007년도 정기학술발표대회 논문집
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• pp.487-490
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• 2007

국내 CM 시장이 2000년대에 들어서 지속적으로 커지고 있지만, CM 시장의 활성화 저해 요인들이 증가하고 있다. 발주자들의 CM 서비스 사용에 대한 인식과 동기부여가 부족한 것은 심각한 문제라고 할 수 있다. 이 시점에서 CM 업체들에게는 마케팅 활동을 활성화 해야 하는 것이 주요 과제이다. 본 논문의 목적은 CM 업체의 CM 서비스 상품의 관리 전략과 방법의 주요 특징을 분석 하고자 한다.

• 한국정보통신학회:학술대회논문집
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• 한국해양정보통신학회 2006년도 춘계종합학술대회
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• pp.672-674
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• 2006

첨단 정보통신 기술이 발전과 더불어 관광객이 이용하는 모바일서비스 패턴은 매우 다양하게 변화되고 있으며, 향후 그 패턴이 모바일시장에서의 변화를 예측 가능하게 한다. 제주 지역은 연간 500만명이 방문하는 국내 최대의 관광지이다. 본 연구에서는 제주 최대의 산업인 관광산업과 연계한 모바일 서비스 시장에 대한 현장 분석을 통하여 위치기반과 연계한 다양한 모바일 융합기술이 필요하다는 결론을 도출하였다.

• 한국IT서비스학회지
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• 제7권1호
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• pp.45-62
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• 2008

This review examines the rapid growth of qualitative and quantitative of telecommunication industry for past couple of years from customer's viewpoint. Most of the telecommunication products were positioned in the market by the businesses and government's support, but the entity of telecommunication products were never interpreted from the user's viewpoint. Even though, various kinds of telecommunication services have been actively discussed by businesses, government, and IT professionals, it has not been sufficiently discussed by the marketing academia where they need to focus a lot on customer's utility. For the purpose of providing an insight of the telecommunication service marketing strategy, this study looked over old and new directions of growth, failure and evolution of services by focusing on two main pillar of communication business, which is high-speed internet and mobile phone service. Additionally, the research explains and mentions the limit and trend of the telecommunication service marketing, and the future research task that needs to be solved.

• 한국IT서비스학회지
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• 제15권3호
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• pp.195-209
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• 2016

IoT (Internet of Things) is a collective term referring to application services that provide information through sensors/devices connected to the internet. The real world application of IoT is expanding fast along with growing number of sensors/devices. However, since IoT application relies on vertical combination of sensors/devices networks, information sharing within IoT services remains unresolved challenge. Consequently, IoT sensors/devices demand high construction and maintenance costs, rendering the creation of new IoT services potentially expensive. One solution is to launch an IoT open market for information sharing similar to that of App Store for smart-phones. Doing so will efficiently allow novel IoT services to emerge across various industries, because developers can purchase licenses to access IoT resources directly via an open market. Sharing IoT resource information through an open market will create an echo-system conducive for easy utilization of resources and communication between IoT service providers, resource owners, and developers. This paper proposes the new business model of IoT open market for information sharing, and the requirements for ensuring security and standardization of open markets.

• 한국정보통신학회:학술대회논문집
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• 한국정보통신학회 2018년도 춘계학술대회
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• pp.279-280
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• 2018

본 연구에서는 한국과 세계의 정보보안 산업의 상호 비교 분석을 통해 한국 정보보안 산업의 위상을 파악하는 한편, 정책작 시사점을 제시하였다. 세계 정보보안 산업에서는 서비스시장이 제품시장에 비하여 매출이 훨씬 크고 시장 매력도도 큰 것으로 나타났지만, 한국의 경우 정반대의 결과가 나타났다. 이와 같은 연구결과는 소득 창출력이 미약한 정보보안 제품의 부가가치를 높이기 위한 대책 마련이 시급하며, 정보보안 산업의 주력 시장을 제품시장에서 서비스시장으로 구조개편을 서두를 필요성이 있다는 사실을 시사한다.

• 한국콘텐츠학회논문지
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• 제15권10호
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• pp.127-137
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• 2015

세계 1위의 콘텐츠 생산 및 소비국이며, 최근에는 스마트 미디어 환경이 빠른 속도로 조성되고 있는 미국 시장에서 최근 한국 프로그램에 대한 관심이 높아지고 있다. 이러한 현상은 프로그램 수출 지역의 편중 현상이 여전히 존재하는 한국 방송 시장에 새로운 출구를 모색하게 하는 청신호가 아닐 수 없다. 이에 따라 미국 시장 진출을 활성화하기 위해서는 해당 시장을 겨냥한 한국 방송 프로그램의 차별화된 수출 전략이 필요할 것으로 여겨진다. 본 연구에서는 각 사의 홈페이지와 신문 기사, 보고서 등의 자료를 2차 분석하고, 유통 담당자들을 대상으로 심층 인터뷰를 실시하여 국내 지상파 방송사를 중심으로 미국 시장 진출 현황 및 특성을 살펴보고 향후 지속적인 수출 활성화를 위한 방안을 모색해 보고자 한다.

• 한국조리학회지
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• 제14권2호
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• pp.293-302
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• 2008

The objective of this study is to suggest development methods of marine tour complexes by specializing and modernizing the renowned Jagalchi Fish Market. This study tries to suggest the ways of overcoming limitations of the traditional market place and making a unique tourism destination with affluent attractive culture elements. To preserve its position as the most famous fish market in Korea, Jagalchi market needs to more differentiate its position over competitors. To do that, it needs to avoid over-lapping of product categories among different sectors and specializing each zone according to the assigned theme. Improving tourism environments by expanding entertaining aspects, building landmark facilities and a seaside park, and tourism infrastructures. In addition, the development scheme needs to be planned unified with other city development plans to create a unified image, and a connection program with other tourism resources surrounding the target area needs to be created in order to pursue synergy effects. In the aspect of food, a large seafood center which offers various seafood from all around the world, a traditional night market street, various theme restaurants can be suggested. Successful development of the Jagalchi marine tour complexes not only has ripple effects on the region's culture, society, and other related industries but directly influences related regional tourism and commercial industry.

• 한국IT서비스학회지
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• 제14권4호
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• pp.15-30
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• 2015

SMBA (Small and Medium Business Administration) and TIPA (Korea Technology and Information Promotion Agency for SMEs) have operated the Business Innovation Platform for SME Informatization based on cloud computing technology with the cooperation of seven industry cooperatives since 2013. This project will evolve into the open market platform where service providers and users voluntarily participate and transact. This research conducts the literature review about the concept of open market and the empirical analysis through survey for the software providers and the future users regarding the future operation methods. The policy about how the open market strategy for the business innovation platform needs to be designed and implemented are organized as the three differentiated government support strategies. The first is to provide free IT services including specialized core operation support S/W which is developed only for the small or home office group of firms which lack minimal informatization capability and budget. The second is to augment IT platform service through incorporating ERP supplier initiated commercial S/W sales window for those firms having medium level informatization capability. This includes to provide IT support for customization and system integration with existing government subsidized S/W. The third is to provide upgrading services of existing S/W functions to facilitate better system utilization. The results provide useful insight for government role to enhance SME competitiveness using IT.