• 제목/요약/키워드: service factor

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서비스유형별 복합화에 따른 서비스가치와 고객만족도의 관계에 관한 연구 (A Study on the Relation of Service Quality and Customer Satisfaction in Complex Service System)

  • 김형욱;이영관;신선호
    • 품질경영학회지
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    • 제39권4호
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    • pp.556-564
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    • 2011
  • The purpose of this study is to analyze the effect of service quality characteristics on customer satisfaction in complex shopping mall. For the purpose of this study, we defined three service quality characteristics of complex shopping mall by correlation, harmony, synergy effect, and analyzed the effect of these quality factors on customer satisfaction. For the analysis of the data, we used exploratory factor analysis and the confirmatory factor analysis and the structural equation modeling method(AMOS 19.0). As the result of this study, we concluded that 2 of 3 service quality characteristics deeply affect on customer satisfaction in complex shopping mall, and suggest that the activation of the quality factors is needed to raise the customer satisfaction.

The Effects of Service Recovery and Perceived Justice on Customer Relationship in the Beauty Service Industry

  • Ryou, Eun-Jeong
    • 패션비즈니스
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    • 제19권3호
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    • pp.59-72
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    • 2015
  • The purposes of this study are to explore how the service recovery of the beauty shops and customers' perceived justice affect the customer relationship. A survey based questionnaire method was employed for this study. Data were collected by a convenient sampling of 232 female customers of hair beauty shops in Seoul and Busan. The data were analysed by using SPSS 21.0, including a frequency analysis, reliability analysis, factor analysis and multiple of regression analyses. The first result showed that all dimensions of service recovery had a significantly positive effect on the perceived justice. Especially, behavioral recovery of beauty shops was the major significant factor affecting perceived justice. Second, distributive justice and interactive justice had a significant effect on satisfaction. However, procedural justice did not have any significant effect on satisfaction. Finally, satisfaction was significantly and strongly associated with both trust and commitment. These results provide empirical proposition that the recovery strategies for complaint handling of the beauty service shop are related closely to relationship marketing.

국내 한식당의 서비스 품질에 대한 고찰 I : 한식당의 서비스 품질에 대한 국가별 인식 차이 연구 (Comprehensive Study of Customers' Perceived Service Quality of Korean Restaurants I : Cross-Cultural Perception on Service Quality of Korean Restaurants by Nationality)

  • 정효선;윤혜현
    • 동아시아식생활학회지
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    • 제20권6호
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    • pp.987-996
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    • 2010
  • The purpose of this study was to measure customers' perception of the service quality of Korean restaurants and then compare differences in perceived service quality according to customer nationality. Self-administered questionnaires were completed by 2812 subjects, and data were analyzed by frequency, chi-square, t-test, one-way ANOVA, factor, reliability, cluster, and discriminant analysis. Results of the study were as follows. The factor analysis of perceived service quality produced four factors, employee service (5 variables), menu quality (4 variables), price & value (4 variables), and physical environment (4 variables). Cronbach's alpha values for reliability were over 0.8 for all factors. Further, a significant difference was observed in service quality, which was perceived according to customer nationality. A higher mean value of perceived service quality was held by foreigners when compared to Koreans. Especially, the mean value of perceived service quality was significantly low for all items for Japanese compared to foreigners. Cluster analysis divided subjects into two groups based on attitude toward service quality of Korean restaurants: an unfavorable group and favorable group. These two groups differed from each other in general characteristics as well. Limitations and future research directions are also discussed.

단체급식 서비스품질에 대한 고객사와 위탁급식회사 중요도-수행도 비교 연구 (A Comparative Study on Importance-Performance Analysis of Perceived Foodservice Quality between the Contractor and the Contractee)

  • 김홍근
    • 동아시아식생활학회지
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    • 제23권6호
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    • pp.850-861
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    • 2013
  • This study aimed at investigating any differences perceived between the contractor and the contractee based on an importance-performance analysis (IPA) of foodservice quality attributes. Questionnaires were distributed to 200 personnel concerned in the Busan, Ulsan and Kyungnam areas and a total of 134 valid responses were used for analysis. Of the 23 foodservice quality attributes, the factors of 'food quality', 'employee service', 'hygiene and safety', 'customer orientation' and 'operation quality' were induced from a scale purification process through the exploratory factor analysis. The level of importance (p<0.01) of the 'hygiene and safety' factor and 'employee service' factor was not found to be significantly different between the groups. In the level of performance, the factors of 'food service', 'employee service', 'customer orientation' and 'operation quality' were found to be perceived significantly lower than expected by the contractor group. In the importance level, 'food quality', 'employee service', 'hygiene and safety', 'customer orientation' and 'operation quality' were rated by the contractor as 4.03, 4.30, 4.27, 4.01 and 4.12 points, respectively. In contrast, in the performance level, perceived 'food quality', 'employee service', 'hygiene and safety', 'customer orientation' and 'operation quality' were evaluated as 3.57, 3.94, 4.06, 3.83 and 3.95 points, respectively.

What Factors Do Motivate Employees at the Workplace? Evidence from Service Organizations

  • RAHAMAN, Md. Atikur;ALI, Md. Julfikar;WAFIK, HM Atif;MAMOON, Zahidur Rahman;ISLAM, Md. Monwarul
    • The Journal of Asian Finance, Economics and Business
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    • 제7권12호
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    • pp.515-521
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    • 2020
  • Work motivation is critical for ensuring sustainability of any business firm. Motivated personnel essentially helps an organization achieve its organizational goal and objective. Hence, it has become an essential duty for business managers and management committees to identify the motivating factors that would strongly affect their employees. The purpose of the current research is to identify which are the factors that motivate service employees most at their workplace in Bangladesh. The study has used survey questionnaires to collect data from service employees. Convenience sampling is used for data collection. A total of 240 questionnaires were distributed and 183 completed questionnaires were returned (response rate: 77%). The study used purposeful motivating factors, which are ranked (from 1 to 10) by the service employees according to the significance of the factors. Mean value is applied to determine the most crucial motivating factor, where the factor with lowest mean value is considered as the highest significant motivating factor. Results reveal that job certainty, career growth and advancement opportunity, and quality working environment have been the most crucial and influential motivating factors for the service employees. The study adequately underlines the necessity of motivational factors and provides some guidelines to keep employees motivated.

Service Quality Dimensions of E-retailing of Islamic Banks and Its Impact on Customer Satisfaction: An Empirical Investigation of Kingdom of Saudi Arabia

  • TABASH, Mosab I.;ALBUGAMI, Moteb A.;SALIM, Mairaj;AKHTAR, Asif
    • The Journal of Asian Finance, Economics and Business
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    • 제6권3호
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    • pp.225-234
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    • 2019
  • The study aims to explore key dimensions of service quality of E-Retailing of Islamic banks in the Kingdom of Saudi Arabia. The convenience sample size consists of 373 respondents who regularly use online Islamic banking facilities in Saudi Arabia was used. For measuring the consumers' perspective, a four-factor E-SERVQUAL scale; namely efficiency, system availability, fulfillment, and privacy was used. Exploratory Factor Analysis and Confirmatory Factor Analysis are used to test the model fitness. Structural equation modelling is utilized to determine the impact of E-service quality dimensions on customers' satisfaction. The results of the study reveal that 1) reliability as a dimension of E-retailing of Islamic banks made a significant impact on customers' overall satisfaction; 2) there is a positive significant relationship between responsiveness and customers' overall satisfaction. One unit increased in responsive leads to 0.763 unit increases in the overall satisfaction of the customer; and 3) ease of use is the most important dimensions of service quality of E-retailing of Islamic banks. One unit increases in Security/ Privacy leads to 0.473 unit increases in overall satisfaction. There is a positive impact of good E-service on customers' satisfaction, but it does not override unsatisfactory performance in other areas.

시군통합 원주시 내의 의료서비스 이용의 변이 (A Variation of Health Service Utilization in Wonju City)

  • 진기남
    • Journal of Preventive Medicine and Public Health
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    • 제29권2호
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    • pp.385-395
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    • 1996
  • This study intends to examine the behavioral pattern and small area variations of health service utilization within Wonju city. We selected three small areas in Wonju city as the study site: Haksung-dong(central area of the city), Moonmak-myun (industrial area which is located 25km away from the center of the city), and Gure-myun (agricultural area which is located 32km away from the center). The data were collected by administering questionnaire interviews with 526 people in three areas. The questionnaire include the items on health service utilization behaviors, sociodemographic characteristics, health status, and perceptions. The statistical methods used for the analysis were ANOVA and hierarchical logistic regression. From the analysis, it was found that there was a variation of health service utilization by areas. Compared to those of other areas, the respondents from agricultural area showed a high probability of using health services. When respondents' personal characteristics were taken into account, the effect of dummy variables representing areas disappeared. Instead, the perceived health status became the prime factor of health service utilization. This result showed that the small area variations of health service utilization is due to the demand factor rather than the supply factor.

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소비자와 제공자가 지각하는 간호 서비스 질의 요인과 병원 재이용 의도에 관한 연구 (A Study of the Consumers and Providers' Perception on the Factor of Nursing Service Quality and the Hospital Revisiting Intent)

  • 이미애
    • 간호행정학회지
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    • 제10권4호
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    • pp.473-484
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    • 2004
  • Purpose: This study was performed to investigate the perception gap about the factor of nursing service quality and the hospital revisiting intend between consumers and providers. Method: The questionnaire was developed and distributed to 300 patients and 210 nurses at the three general hospitals in three provincial city, Korea. For data analysis, SPSS/PC program was used. Result: the 20 attributes of nursing service are perceived as satisfaction factors by consumers and the 14 attributes are by providers. No attributes is perceived as hygiene factor by consumers and providers. The gender of consumers' demographic characteristics has a significant difference and don't have affection for hospital revisiting intent, and the position and education level of providers' demographic characteristics have a significant difference and explain 4.5% of hospital revisiting intent. The 12 attributes of nursing service by consumers and 3 attributes by providers correlate to hospital revisiting intent, and the only 'nurse's sincerely attitude' attribute in consumers and the only 'credible nursing service' attribute in providers explain of hospital revisiting intent. Conclusion: there are definitely perception gap between consumers and providers. So nursing organization have to recognize and try to overcome these perception gaps.

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국부 통계조사자료를 이용한 자산별 경제적 감가상각추정에 대한 연구 (Estimating Economic Service Life of Assets by Using National Wealth Statistic)

  • 조진형;오현승;이세재;서정열
    • 산업경영시스템학회지
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    • 제30권4호
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    • pp.170-181
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    • 2007
  • The purpose of computing economic depreciation value is to find valuation of assets closely in line with market prices. The valuation of industrial assets are called Engineering Valuation. The two representative techniques for such valuation are Hulten-Wykoff Method, which estimates real value using regression equations, and T-factor Method devised at Iowa State University. The two are all empirical methods for computing service life (duration period). In this paper, we derived the service life by empirical methods using national wealth statistics, and also by more conventional methods such as original group method and retirement method. The results from each method are compared with one another. We also computed economic service life from these results. In S. Korea where amount of asset value statistics is still insufficient, the most effective method for empirically computing economic service life turns out to be the one using national wealth statistics. In addition, we also present economic relationship between depreciation value computed by using Hulten-Wykoff Method and depreciation value computed by using T-factor Method.

공공도서관 직원의 직무만족과 도서관 서비스 품질과의 관계 연구 (A Study on the Relationship between Service Quality and Librarian's Job Satisfaction in Public Libraries)

  • 김미진;김기영
    • 한국비블리아학회지
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    • 제26권3호
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    • pp.241-266
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    • 2015
  • 도서관의 성과를 이용자에게 제공하는 서비스의 품질 강화라고 할 때, 이에 영향을 미치는 요소로서 도서관 내부인적자원의 능력이 검토되어야 한다. 본 연구는 공공도서관 직원의 직무만족과 이용자가 인식하는 서비스 품질간의 관계를 밝히기 위해 서울 인천 경기 지역 10개의 공공도서관을 대상으로 직원의 직무만족도와 $LibQUAL+^{TM}$모형을 적용한 도서관서비스 품질을 조사하였다. 그 결과 직무만족 중 직무자체 요인과 조직요인의 만족도가 높을수록 서비스 품질이 높은 것으로 나타났다. 따라서 도서관 고객 만족도 향상을 위해 직원의 직무만족에 대한 제고가 필요한 것으로 판단되며, 이에 따른 실무적 함의를 논의하였다.