• Title/Summary/Keyword: service aspects

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Influence of JD Platform Return Reverse Logistics Service Quality on Customers' Repurchase Intention

  • Jiali PENG;Xinyu CHANG;Han ZHANG;Aocheng WU
    • The Journal of Industrial Distribution & Business
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    • v.15 no.7
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    • pp.1-9
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    • 2024
  • Purpose: This research adopts the SERVQUAL and LSQ frameworks to examine the correlation between return reverse logistics service quality of the JD platform and customer satisfaction, as well as the linkage between consumer satisfaction and repurchase intention. Research design, data and methodology: A comprehensive literature review on both domestic and international logistics service quality has been conducted. Considering the unique aspects of JD's return reverse logistics services, an evaluation framework with 5 dimensions and 21 indicators is formulated, including communication, information, return process, empathy, and convenience. A conceptual model exploring the influence of JD's reverse logistics service quality on customer repurchase intention is developed, proposing six hypotheses. For this investigation, 358 valid questionnaires were collected, processed, and analyzed using SPSS 22.0. The structural equation modeling was conducted and validated through AMOS 21.0 software. Results: Following a thorough analysis of data, it reveals that: (1) Information quality, return process quality, and empathy significantly enhance customer satisfaction. (2) Customer satisfaction positively impacts repurchase intention. Conclusion: Based on these findings, three strategic recommendations are offered for e-commerce platforms with in-house logistics systems. The research also discusses limitations and future research directions.

Technology Acceptance Model for Direct-to-Consumer Genetic Testing Service (소비자대상직접시행 유전자검사서비스의 기술수용모델)

  • Hyunjin Choi;Daecheol Kim
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.47 no.3
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    • pp.191-201
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    • 2024
  • The purpose of this study is to identify factors that influence consumers' acceptance intentions towards Direct-to-Consumer (DTC) Genetic Testing service. DTC genetic testing service can be considered in two aspects: the application of new technology in genetic testing customers can directly purchase and the services for receiving the test results customer can't directly analyze. Existing technology-based acceptance models have difficulty fully explaining consumers' acceptance intentions towards DTC genetic testing services. Therefore, this study aims to propose a new acceptance model considering these two characteristics. A survey was conducted with 377 potential consumers for this research. The analysis revealed that health interest, prior knowledge, subjective norms, innovativeness, perceived usefulness, and perceived value affect consumers' acceptance intentions. The results obtained through this study can help establish strategies and marketing plans necessary for the diffusion of services, such as DTC genetic testing services, that combine a new technology and a service. In the long term, the accumulated DTC genetic testing results data can contribute to the development of national genetic information infrastructure and preventive medical applications, as well as improve individuals' quality of life.

Web 2.0 and Firms' Strategy Transformation for Information Management (웹2.0과 기업 정보관리전략의 변화)

  • Jo, Dong-Hwan;Lee, Won-Il
    • 한국경영정보학회:학술대회논문집
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    • 2008.06a
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    • pp.1023-1028
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    • 2008
  • Recently the advent of web 2.0 era is an important trend in the business environmental change. Web 2.0 era means users' active participation, share, and openness, develop 'Internet penetration into everyday life,' and change many aspects of our society. web 2.0 has been making these following changes in the socioeconomic aspects: 1) acceleration of system shift to a small quantity of multi-species production system 2) growing influence of on-line channel/information to consumers 3) various minorities' power increase in the socioeconomic sector. Web 2.0 has been making these following changes in the firms' strategies for information management: 1) increase of external knowledge and information utilization 2) amplification and reproduction of information from customers 3) change of information distribution: pursuit of two-way communication with customers 4) integration of different information/services for business transformation. Firms must squarely look at socioeconomic changes owing to web 2.0, and utilize them for firms' effective information management.

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The Campus of University Earthquake Disaster Prevention Planning - The Research of Spatial Pattern Based on GIS

  • Mi, Shan;Piao, Yong-Ji;Zhang, Rui;Cho, Tae-Dong
    • Journal of Environmental Science International
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    • v.23 no.7
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    • pp.1213-1221
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    • 2014
  • In the background of rapid urbanization and frequent earthquakes, earthquake disaster prevention planning has become an important topic of current research. Universities are irreplaceable disaster shelter, as they are public institutions with a lot of open space. This article puts forward the concept of "disaster prevention campus". With the refuge behavioral and psychological characteristics of people in the campus when the earthquake happens, it integrated uses GIS spatial analysis technique, takes Shandong Agricultural University as an example, and studies the spatial pattern of earthquake disaster prevention planning in campus from five aspects. The aspects include building distribution, population distribution, analysis of service radius, infrastructure configuration and choice of the optimal refuge path. On the basis of researches above, reform proposals and specific strategies are put forward to build the safe and harmonious disaster prevention campus.

Establishment of VOC analysis system for efficient CRM (고객관계관리(CRM)을 위한 VOC분석 시스템 구축)

  • 주종문;황승국
    • Journal of Korean Society for Quality Management
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    • v.32 no.1
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    • pp.75-91
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    • 2004
  • The Internet has produced a great variety of VOC data. However, they are hardly helpful for CRM because they are not integrated with VOC data of the related businesses yet. This paper has set up a system for the said VOC data to actually become helpful for CRM The system has two aspects. From the aspect of products, the customers' needs for products will be analyzed to produce what they actually want. From the aspect of customers, on the other hand, decent relationships with them shall be maintained constantly by thoroughly analyzing all the related data. The analyses on both of these aspects have the advantage of maximizing customer satisfaction by active CRM that makes us recognize what customers prefer, or complain of in advance and then provide them with tailor-made service.

A Study of the Patriarchal Characteristics at Workplace: Focused on the Perception of Employed Women in Chonbuk-Province (전라북도 직장여성이 인식한 직장 내 가부장적 특성에 관한 탐색적 연구)

  • 이승미;이성희
    • Journal of the Korean Home Economics Association
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    • v.39 no.1
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    • pp.191-204
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    • 2001
  • The purposes of this study are to find the general trends of patriarchal characteristics at workplace and to investigate the differences according to related variables. The concept of patriarchal characteristics at workplace is defined in terms of three aspects of work, human relation, and sexual harassment. The data were obtained through 880 employed women living in Chonbuk-Province. The major findings were as follows : 1) As to the aspects of work and human relation, it was found that employed women very highly experienced the inequality such as sexual division of labor, sex-discrimination, sexual segregation, and women degradation. 2) Over the 90% of respondents reported that they had experienced the victimization of sexual harassment at workplace at least once. 3) The work-related variables(the type of occupation, the size of workplace, the length of employed women's continuance service, the ratio of employed women at workplace) in the degree of patriarchal characteristics were more important then demographic variables(age, education, marriage status)

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English Teachers' Responses to Doing Action Research

  • Yang, Tae-Sun
    • English Language & Literature Teaching
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    • v.15 no.2
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    • pp.245-259
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    • 2009
  • The purpose of this study was to investigate English teachers' perceptions about doing their own action research to find out the benefits of involvement in action research. I believe that teachers should engage in curriculum research and development because it relates to their own classrooms and because a primary aim for teacher education program is to give teachers ways of exploring their own classrooms. I focused on 17 graduate students who had undertaken action research during the fall semester of 2007 and administered a questionnaire about their perceptions of doing action research. The results revealed that their perceptions of doing action research fell into the following two categories, positive and negative aspects. For positive aspects, they experienced a sense of personal and professional growth and they underwent identity transformation from passive, etic-oriented, and uncritical to active, emic-oriented, and critical teachers. However, many of them expressed that major obstacles to doing action research were time constraints and lack of skills or training in conducting action research. Thus, it is suggested that both pre- and in-service teachers should consider conducting a language teaching diary study, doing collaborative action research, and acquiring all the necessary skills for conducting action research.

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A GIS Based Decision Support System for Prospects Screening and Evaluation

  • Yanqing, Yu;Xincai, Wu;Ge, Zhang;Xiaoming, Luo;Feng, Li
    • Proceedings of the KSRS Conference
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    • 2003.11a
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    • pp.310-312
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    • 2003
  • This paper discusses a GIS based decision support system that provides functions of prospect screening and evaluation in both technical aspects (Volume, structure, trap, reservoir and charge, etc.) and economic aspects (Net present value, Profit / investment Ratio, etc.). The decision support system has been tested in a virtual offshore exploration prospect to facilitate and improve the decision making process. The study represents a test bed for decision makers at all levels to establish prospect screening and evaluation guidelines that may be applicable to other related prospect investment issues.

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Decomposing Relationship between Safety Climate, Safety Perception, and Safety Behavior in Airline Industry

  • Gyulee, Kim
    • International Journal of Advanced Culture Technology
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    • v.10 no.4
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    • pp.444-452
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    • 2022
  • This research aims to investigate the relationship between safety climate and safety perception and safety behavior. Safety perception of the relationship is considered to have a mediating effect. Previous literature has tended to regard safety perception as an independent variable at the same level as the safety climate, which can be said to depend on behavioralism to approach the causal relationship to an one-way perspective. The survey was administrated through full- service carries in Korea such as Korean Air and Asiana Airlines, and low-cost carriers such as JeJu air, Jin air, and Air Pusan. It can identify a mediator of safety perception between safety climate and safety behavior. There are significant indirect effects of each value, which means mediators values of safety perception of safety climate variables and safety behavior. The study highlights that airlines should focus on the importance of their psychological aspects to strengthen the safety behavior of flight attendants and the value of organizational efforts to mature safety perceptions, suggesting some implications of theoretical and practical aspects.

Análisis Pragmático y Lingüístico de los Comentarios en la Prensa Digital

  • Choi, Hong-Joo
    • Iberoamérica
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    • v.16 no.2
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    • pp.151-188
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    • 2014
  • This work aims to describe pragmatic strategies and linguistic features of replies that occur in the comment section of online newspapers. The dominant media in this digital age is the Internet and its rapid development and expansion of use have contributed not only to the change of the form of production of journalistic texts, but also to the consumption of those texts. In the past, the news was transmitted in a unidirectional way but now readers of online newspapers do not remain passively reading the articles. They actively participate in the exchange of opinions with other readers. The individual consumption of journalistic texts has become a collective and social act. The purpose of the study is to investigate the communication intention of the users of comment sections and analyze the linguistic formulation of replies. We attempt to discover specific aspects of replies and responses for online newspaper articles, considering them as an independent type of Computer Mediated Communication (Internet Mediated Communication). Observing language attitudes appearing in the electronic environment and discovering the characteristics of the Spanish language on the Internet will allow us to contribute to understand the theoretical aspects related to the CMO better.