• Title/Summary/Keyword: seriousness-attribute

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The Effect of Seriousness and Controllability of Service Failure on Perceived Fairness, Reliability, Satisfaction and Loyalty of Customers - Focused on the Use of Korean Restaurants by Inbound Japanese Tourists - (서비스 실패의 심각성과 통제성이 고객의 지각된 공정성, 신뢰, 만족, 충성도에 미치는 영향 - 방한 일본 관광객의 국내 외식업체 이용을 중심으로 -)

  • Park, Ji-Soo;Choi, Soo-Keun
    • Culinary science and hospitality research
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    • v.16 no.2
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    • pp.15-30
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    • 2010
  • This study investigates the effect of seriousness and controllability of service failure on perceived fairness, reliability, satisfaction and loyalty of customers. The result of the study is as follows. First, it was expected that a control-attribute and a seriousness-attribute would have an negative(-) impact on perceived fairness-attribute; however, the result showed that both did not have an negative impact on it. Next, a fairness-attribute of a procedure had a significant effect on trust, and a fairness-attribute of interaction and a fairness-attribute of distribution had a significant effect on trust and satisfaction. Lastly, trust had a significant effect on satisfaction while satisfaction had a significant effect on loyalty. Based of the result of this study, food-service enterprises need to perform a fast process of a recovery to overcome service failure rather than confirming a control-attribute and a seriousness-attribute of service failure. Also, they should set up a process of the recovery in the order of trust, satisfaction, and loyalty and check if this process is promptly carried out.

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The Factors Affecting Smartphone User's Intention to use Mobile Anti-Malware SW (스마트폰 이용자의 악성코드용 모바일 백신 이용 의도에 영향을 미치는 요인)

  • Jang, Jaeyoung;Kim, Jidong;Kim, Beomsoo
    • Journal of Information Technology Services
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    • v.13 no.2
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    • pp.113-131
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    • 2014
  • Smartphone security threat has become an important issue in Information Science field following the wide distribution of smartphones. However, there are few studies related to such. Therefore, this study examined the factors affecting the intention of smartphone users to use the mobile vaccine against malware with the Protection Motivation Theory. To secure the reliability of the study, a surveying agency was commissioned. A total of 263 respondents, excluding 37 respondents who are users of iOS, which does not have mobile vaccine in the smart phone, or who gave invalid responses, were surveyed. The results showed that perception of the installed mobile vaccine significantly affected the Response Efficacy and Self-efficacy, and that the Perceived Severity, Perceived Vulnerability, Response Efficacy, and Self-efficacy significantly influenced the intention to use the mobile vaccine. On the other hand, Installation Perception of mobile vaccine itself did not affect the Perceived Severity and Perceived Vulnerability. This study is significant since it presented the new evaluation model of threat evaluation and response evaluation in the Protection Motivation Theory in accepting the security technology and raised the need for the promotion and exposure of mobile vaccine, since perception of mobile vaccine installation affects the response evaluation. It also found that the promotion must consider the seriousness of smartphone security, outstanding attribute of mobile vaccine, and user-friendliness of mobile vaccine above all.

The study on the role of employees' authenticity during service recovery (서비스 회복 과정에서 종업원 진정성의 역할에 관한 연구)

  • Ji, Hee-Jin
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.11
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    • pp.5541-5548
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    • 2013
  • Any enterprises cannot be free from service failure because of service attribute. Thus, the effort to recover from service failure properly has an important meaning. This study emphasizes on the need of effort of service recovery and distinguishes the operant situation of service failure into severity and controllability. At this moment in time, this study wants to verify the role of the effect of justice awareness on trust and satisfaction and adjustment role of employees' authenticity. An object of his study was 206 people who complained about service and this study analyzed their questionnaires by using SPSS, AMOS. To sum up, First, this study result shows that the seriousness of service failure has a negative effect on justice and only controllability has a negative effect on justice. Second, this study result shows that justice awareness has a positive effect on trust and satisfaction and that recovered trust has a positive effect on satisfaction. Third, authenticity has regulation effect on the structural relationship of severity, controllability, trust and satisfaction. Based on such result, this study presented suggestive point and suggested future study.

A Study on the Honesty Ethical Consciousness of Koreans and the Mission of Korean Churches (한국인의 정직윤리의식과 한국교회의 역할에 대한 연구)

  • Ahn, Jong Bae
    • The Journal of the Convergence on Culture Technology
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    • v.6 no.4
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    • pp.67-78
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    • 2020
  • Honesty is an attribute of God, and the Bible says that God is pleased, praises, and blesses honest people. However, false and hypocrisy is overflowing and honesty is being weakened in Korean society and the church. In this regard, we need to understand the level of honesty and ethical consciousness of youth and adults (workers) in Korea, and how to spread honesty in Korean society in order for the Korean church to restore its essence and play the role of light and salt in the world. To this end, We analyzed the honest ethical consciousness of Korean youth and adults (workers) by using the results of the Korean Honest Index survey conducted by the researchers at the Ethics Center of the Transparent Society Movement Headquarters of the Heungsadan in 2019. In addition, through Focus Group Interview (FGI) of 12 pastors who are practicing the honesty movement in the Korean church, we analyzed pastors' opinions on what the Korean church should do and what role it should play in order to raise the honesty ethical consciousness of Korean society. We hope that it will be an opportunity to recognize the seriousness of the honest and ethical consciousness of Korean society, and to take an active role in helping the Korean church return to the spirit of Koramdeo and spread the honest kingdom and righteousness of God in Korean society through this study.