• Journal of Fashion Business
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• v.14 no.3
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• pp.20-34
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• 2010

The purpose of this study is to clarify the relationship between consumption behavior and fashion orientation for luxury brands in Japanese and Korean consumers. For this study, the author carried out a questionnaire survey with objects of 816 Koreans and Japanese, and analyzed the relations among consumer attitude, purchase behavior, lifestyle and fashion orientation. First, in Korea, all fashion orientations gave positive effects on attitude toward luxury brands, and especially it has a significant relation with factors affecting luxury brand consumption, so when luxury enterprises establish a marketing strategy for Koreans, they need to refer to fashion orientation intensively. Second, as a result of analyzing the relation between fashion orientation and purchasing behavior, it was found that fashion interest is an important factor affecting luxury brand purchasing behaviors, in both Japan and Korea. Third, Japanese luxury brand enterprises need to focus on consumers who prefer standard goods. while Korean enterprises need to focus on consumers who prefer specific brands. Lastly, in case of Japanese consumers, the more they pursue self-esteem and reasonable consumption, the higher they prefer standard goods, while the more Korean consumers pursue conspicuous consumption, hedonic consumption and self-esteem, the higher Koreans prefer specific brands.

• Korean Journal of Human Ecology
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• v.16 no.2
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• pp.299-313
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• 2007

The purposes of this study were to find the actual condition about decoration of avatar systematically, classify each motive, considering the variety of the motive for avatar, and to analyse the important variables that they have an effect on Avatar using motive. The results were as follows; First, in result executing the factor analysis about the features of Avatar using motive, it revealed the factors like 'Pleasure-oriented', 'Other-oriented', 'Superiority-oriented' and "Individual expressive-oriented" motive. Second, the users on the basis of the Avatar using motive were divided into four groups respectively, that is 'Multipurpose purchasing group', 'Superiority group', 'Individual expressive group' and 'Passive-purpose group'. The most numbers of the respondent were belong to 'Multipurpose chasing group (N=179). On the other hands, the least numbers of the respondent were belong to 'Individual expressive group (N=93). Third, it was conducted by the crossing analysis and ANOVA about the consumer's group. And the result showed the significant difference in Avatar adornment experience, consuming expense, possession item's number, gender, age, friend, mass media and self esteem.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2011.07a
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• pp.451-453
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• 2011

본 논문에서는 챔퍼 디스턴스 매칭(chamfer distance matching)를 이용하여 위성 영상 상의 북한군 자주포진지(self-propellent artillery position)를 매칭하는 기법을 제안한다. 먼저 입력되는 위성 영상을 잡음환경에 강인한 가우시안-라플라시안 연산자를 이용하여 에지(edge)를 추출한다. 추출된 에지 영상의 각 픽셀에 대해 가장 가까운 에지까지의 거리를 나타내는 거리 변환(distance transform) 영상을 생성한다. 템플릿 영상은 다양한 자주포진지 영상에서 샘플링된 영상으로 에지를 추출한 후 거리 변환을 거친다. 마지막으로 템플릿 영상을 입력된 거리 변환 영상에 윈도우 슬라이딩(window sliding)하여 최소값의 가지는 위치를 구한다. 제안 기법은 잡음에 강인한 가우시안-라플라시안 연산자를 사용하여 기상조건에 의한 입력 영상의 편차에도 효율적인 매칭이 가능하다. 또한 에지 기반의 챔퍼 매칭을 이용하기 때문에 비 균일 조명 환경에서도 강인한 매칭이 이루어진다. 전산 모의 실험에서 제안 알고리즘은 입력 위성 영상 상의 자주포진지를 적은 계산량으도 신뢰있게 매칭함을 보여준다.

• The Journal of the Korea Contents Association
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• v.15 no.3
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• pp.499-507
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• 2015

This study aims to understand the phenomenon related to private schools and present the implication for policy about private school, network text analysis about newspaper editorials in conservative and progressive media was conducted. The main results are as follows. First, in newspaper editorials, there were many issues about private university and there was a distinction between private elementary secondary school and private university. Second, in newspaper editorials, 'encouraging perspective' such as financial assistance and new private school like self-governing private high school and 'controlling perspective' such as withdrawal of problem private schools were both appeared. As a result, this study presents that the perspective for private schools needs to be re-established by 'accountability' as the educational institution and 'school capacity building' away from the past frame.

• Journal of Digital Contents Society
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• v.18 no.1
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• pp.209-215
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• 2017

Character of emoticon is considered suitable for expressivity in the digital era mixing and using contents of conversation with images in the course of having a talk with the other party in the mobile space. For the foregoing, this study carried out multiple regression analysis having factors of character attribute such as awareness, friendliness, self-expressivity and image differentiation as independent variables, and purchase intention of purchasers as a dependent variable. Analysis results show that awareness and image differentiation had a positive influence on the purchase intention, whereas friendliness and self-expressivity exerted no significant influence on the purchase intention.

• Journal of Korea Game Society
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• v.20 no.1
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• pp.33-46
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• 2020

The purpose of this study was to examine the differences in the factors that determine the game immersion of adolescents by the level of school. The results of this research showed that among the internal variables, loneliness, self-control, and among the psychological variables, game leadership, game subjective norm, and game efficacy played a common role in game addiction in all groups. To be specific the factors determining game overflow by the level of the school were identified as discriminatory. These findings can help making policies or developing a program on adolescent's overflow.

• Journal of Information Technology Applications and Management
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• v.22 no.1
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• pp.17-36
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• 2015

Many companies are now trying to utilize SNS (social network service) by building it as marketing communication platform that delivers marketing messages and builds customer relationship. This study investigates the factors affecting consumers' intention to use of brand's SNS identity page (e.g., fan page in Facebook). It specifically focuses on four social support functions -self-esteem, informational, emotional and social networking support-in virtual space. Research model attempts to explore the impact of social supports on brands' SNS identity page adoption with modified technology acceptance model which includes perceived usefulness, ease of use and enjoyment. Empirical study adopts SEM (structural equation modelling) to test research model. The result indicates that perceived ease of use is influenced by informational support, and perceived usefulness is influenced by informational, emotional, and self-esteem support. And perceived enjoyment is influenced by emotional support. In addition, it reveals that there were no significant effects of social networking support on both perceived usefulness and enjoyment. These findings provide managerial implications for attracting potential and actual customers to brand's SNS identity page. And it also suggests the importance of managing sociability in brand's SNS identity page to make it as marketing communication platform.

• Journal of Korea Society of Digital Industry and Information Management
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• v.11 no.1
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• pp.197-207
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• 2015

A new communication revolution such as social networking service (SNS) has been transforming the way of interaction between people in both of individual level and organizational level. Recently many people have switched to closed type SNS such as Naver Band and Kakao group due to the several reasons. The purpose of this study is to investigate the usage motivation and satisfaction of closed type SNS based on use and gratifications perspectives. Based on prior studies on use and gratifications of Internet-related media and SNS, information motivation, relationship motivation, pleasure/entertainment motivation, self-expression motivation, work motivation were identified as usage motivation of closed type SNS. According to the results, relationship motivation and work motivation were found to be significantly related to the satisfaction. But other motivation factors(information motivation, pleasure/entertainment motivation, self-expression motivation) are not significantly related to the satisfaction. Then satisfaction was found to be significantly related to the intention to use. This study contributes to give companies providing closed type SNS and using it as a marketing tool with the base of activation strategies and practical implications.

• Korean Journal of Optics and Photonics
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• v.9 no.5
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• pp.342-347
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• 1998

We present a theoretical analysis of Gaussian beam propagation in nonlinear Kerr media by using aberration-free approximation and Huygens-Fresnel diffraction integral and obtain a simple analytic formular for Z-scan characteristics. Z-scan experiments are carried out on amorphous $As_2S_3$ thin film and compared with the theory developed, showing good agreement. The sign and the value of ${\gamma}$ have been measured at 633 nm to be $+8.65{\times}10^{-6}\textrm{cm}^2/W$. We also measured the far-field intensity profiles, which confirm again self-focusing effect.

• Journal of Digital Convergence
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• v.11 no.9
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• pp.319-324
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• 2013

The old man has different characteristics than those which have ages. To experience a variety of different environments and has tendencies because. Therefore, all the old uniform to the progress of art therapy is not possible and when you feel the need for self-treatment is effective participation hayeoyaman looks. Art therapy through the medium of art to express the inner feelings that are kept on the image of the elderly because of the feelings that naturally help revealing, emotion plays a role in mitigating the crisis. Art therapy in the treatment of non-verbal means of means of self-defense, so receives less control is reduced. In addition, the opportunity to use art media sensation itself reduced stimulation of the elderly a sense of the way so you are valued as a very useful educational program.