• Title/Summary/Keyword: selection effect

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The Effect of Fashion Product Consumers' Need for Uniqueness on their Criteria of Clothing Selection and Switching Intentions

  • Park, Soojin;Park, Sookyeong
    • Journal of Fashion Business
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    • v.20 no.3
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    • pp.54-67
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    • 2016
  • The purpose of this study was to investigate the The effect of fashion consumer's need for uniqueness in their clothing purchase behavior and switching intention. A total of 332 cases were included as the subjects of this study and a survey method was used. The data were analyzed by factor analysis, reliability analysis, t-test and multiple regression analysis using the SPSS 22.0 statistical program. The results were as follows. 1. The 3 dimensions (creative choice, unpopular choice, and avoidance of similarity) were extracted from the consumer's need for uniqueness and consumer divided high uniqueness group, middle uniqueness group, low uniqueness group. 2. The 3 factor (esthetic, functional, practical) were extracted from the clothing selection criteria. The three group had a significant difference in clothing selection and switching intention. Aesthetic factor and practical factor were the highest in high uniqueness group. 3. The need for uniqueness has influence on the aesthetic factor and practical factor. The creative choice factor had positive effect on the aesthetic and practical factor, yet unpopular choice factor had negative effect on the practical factor. The need for uniqueness and aesthetic factor has positive influence on brand switching intentions. 4. There was difference in unpopular choices factor by gender. A monthly average expenditure on fashion products had a significant difference in three kind of need for uniqueness. Results of this study provide a basis understand need for uniqueness and their effect on consumer behavior.

The Effect of the Selection Attribute of Golf Course on Customer Satisfaction and Customer Loyalty (골프장의 선택속성이 고객만족과 고객충성도에 미치는 영향)

  • Han, Yoon Sang;Kim, Yon Hyong
    • The Korean Journal of Applied Statistics
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    • v.27 no.2
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    • pp.197-209
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    • 2014
  • This paper analyzes the relationship of the selection attribute of golf course, the service quality, service value, customer loyalty and revisiting golf course, which is a customer loyalty and orally transmitted effect. The selection attribute of golf course such as convenience, cost, course condition and service has a significant effect on service quality, service value, customer satisfaction and customer loyalty. Service quality has a significant effect on service value, customer satisfaction and customer loyalty. It is estimated that customer satisfaction has a significant effect on customer loyalty.

The Effect of Take-Out Food Selection Attributes of Korean Restaurant on Trust and Customer Satisfaction -Focused on Daegu·Gyeongbuk Area- (한식당의 테이크아웃 음식 선택속성이 신뢰와 고객만족에 미치는 영향 -대구·경북지역을 중심으로-)

  • Kim, Kyoung-Hwan;Yoo, Young-Jin
    • The Journal of the Korea Contents Association
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    • v.18 no.9
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    • pp.320-334
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    • 2018
  • The purpose of this study is to examine the effect of take-out food selection attributes of Korean restaurant on trust and customer satisfaction and to analyse the mediating effects of trust. Collected data were statistically analyzed by frequency analysis, factor analysis, reliability analysis, correlation analysis and covariance structure analysis using SPSS 22.0 and AMOS 22.0. The results of this study are as follows: First, selection attributes consists of safety, convenience, quality of food and economics. Among selection attributes, safety, convenience, quality of food and economics had a significant influence on trust. Second, among selection attributes, safety, convenience, quality of food and economics had a significant influence on customer satisfaction. Third, trust had a significant influence on customer satisfaction. Fourth, trust had a mediating effect between selection attributes and customer satisfaction. The conclusion section suggested strategic implications to induce selection attributes, trust and customer satisfaction based on the findings.

Research on selection attribution and customer satisfaction by family restaurants and fast-food restaurants (패밀리 레스토랑 및 패스트푸드 레스토랑의 선택속성과 대학생 고객이 지각한 만족도에 관한 연구)

  • Sohn, Il-Nak
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.10 no.10
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    • pp.2864-2872
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    • 2009
  • This research had the following 3 procedures. The first step focused on the study of the selection attributes for the selection of family and fast food restaurant. The second process is to analyse the level of customer's satisfaction after visiting such family and fast food restaurants. And the in last phase the factor analysis was carried out in order to determine the attribute factors for the restaurant selection. After that the hypothesis was verified about which selection attribute has the effect on the customer satisfaction. The research hypothesises look like as follow.. H1 : the selection attributes of family restaurant has the positive effect on the customer satisfaction. H2 : the selection attributes of fast food restaurant has the positive effect on the customer satisfaction. For this research about 350 university students in Chongju area were interviewed. The result of this research would be the guideline in terms of the marketing aspects for the restaurant owners who are confronted with the severe competition, and also be the foundation for the future research.

A Study on the Cosmetics Store Selection Behavior - Department Stores and Large-Scale Discount Stores - (화장품(化粧品) 점포선택행동(店鋪選擇行動)에 관(關)한 연구(硏究) - 백화점(百貨店)과 대형할인점(大形割引店)을 중심(中心)으로 -)

  • Sun, Jung-Hee;Yoo, Tai-Soon
    • Journal of Fashion Business
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    • v.8 no.2
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    • pp.42-55
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    • 2004
  • The purpose of this study was to classify the contents of department stores and large-scale discount stores of consumer on information source, shopping orientation and store image in an effort to determine which variable gave a crucial impact on cosmetics department stores and large-scale discount stores selection behavior. The subjects of this study were 557 adult women visited department store and large-scale discount store in Busan. The data were analyzed by using Factor analysis, Frequency analysis, Correlation analysis, Cronabach $\alpha$ and Regression analysis. The results were as follows; 1. There was a difference in the demographical characteristics on department stores and large-scale discount stores of consumers. 2. Shopping Orientation of consumers were categorized into 5 types, and information source of consumers did 3 types, and store image of consumers did 5 types. 3. Leisure utilization, store & brand loyalty, store information, personal information, massmedia information, product & operate on, store atmosphere & salesperson and shopping convenience had positive correlations with cosmetics department stores selection beavior. but convenient location, rationality & economy and sales promotion had negative correlations with cosmetics department stores selection beavior. 4. Rationality & economy and sales promotion had positive correlations with cosmetics large-scale discount stores selection beavior. but convenient location, leisure utilization, store & brand loyalty, massmedia information, product & operate on, store atmosphere & salesperson and shopping convenience had negative correlations with cosmetics large-scale discount stores selection beavior. 5. Age, income, business(-), convenient location(-), rationality & economy(-), leisure utilization, store & brand loyalty, store information, personal information, massmedia information, store atmosphere & salesperson, shopping convenience and sales promotion(-) had a direct effect on cosmetics department stores selection beavior. Age, income, marriage, education had an indirect effect on department stores selection beavior through information source and store image, and information source did through store image, and shopping orientation did through store image. 6. Rationality & economy, convenient location(-), leisure utilization(-), store & brand loyalty(-), buying independence(-), personal information, massmedia information(-), product & operate on(-), shopping convenience(-) and sales promotion had a direct effect on cosmetics large-scale discount stores selection beavior. Age, income, marriage, education had an indirect effect on large-scale discount stores selection beavior through information source, shopping orientation and store image, and information source did through store image, and shopping orientation did through store image.

Effect of Cooperative and Selection Relaying Schemes on Multiuser Diversity in Downlink Cellular Systems with Relays

  • Kang, Min-Suk;Jung, Bang-Chul;Sung, Dan-Keun
    • Journal of Communications and Networks
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    • v.10 no.2
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    • pp.175-185
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    • 2008
  • In this paper, we investigate the effect of cooperative and selection relaying schemes on multiuser diversity in downlink cellular systems with fixed relay stations (RSs). Each mobile station (MS) is either directly connected to a base station (BS) and/or connected to a relay station. We first derive closed-form solutions or upper-bound of the ergodic and outage capacities of four different downlink data relaying schemes: A direct scheme, a relay scheme, a selection scheme, and a cooperative scheme. The selection scheme selects the best access link between the BS and an MS. For all schemes, the capacity of the BS-RS link is assumed to be always larger than that of RS-MS link. Half-duplex channel use and repetition based relaying schemes are assumed for relaying operations. We also analyze the system capacity in a multiuser diversity environment in which a maximum signal-to-noise ratio (SNR) scheduler is used at a base station. The result shows that the selection scheme outperforms the other three schemes in terms of link ergodic capacity, link outage capacity, and system ergodic capacity. Furthermore, our results show that cooperative and selection diversity techniques limit the performance gain that could have been achieved by the multiuser diversity technique.

Cafeteria Use by Students and Effect of Selection Attributes on Satisfaction

  • Cha, Seong-Soo;Seo, Bo-Kyung
    • The Journal of Asian Finance, Economics and Business
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    • v.6 no.1
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    • pp.187-194
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    • 2019
  • This study examined that what attributes of student satisfaction are more important when students use university cafeterias. Factors that are considered to be more crucial when students use a cafeteria, such as menu, taste, price, and cleanliness, were tested. Based on the research of previous studies, it assumed that the selection attributes of students' cafeteria were menu, taste, price, and cleanliness. With 301 surveyed questionnaires, the study was carried out by AMOS 23.0 and the Structural Equation Model was used for examining the hypotheses as statistical method in this study. In consequence of the hypothesis test on the main effect, the factors such as the menu, taste, price and cleanliness were found to significantly affect satisfaction. Then, the moderating role of gender, age and allowance was analyzed. However, students' university cafeteria selection attributes differed depending on their allowance only. The path coefficients from menu to satisfaction were more significant in the group with a smaller allowance, while the path coefficient from price to satisfaction was more significant in the group with a larger allowance. The study analyzed that the effect of selection attribute of students' cafeteria on the satisfaction, and influence of students' allowance, and provide meaningful implications when they choose the attributes.

How Can Healthy Meal Kits Look Attractive to Consumers?

  • KIM, Choo Yeon;RYU, Hee Ryung;CHA, Seong Soo
    • The Journal of Industrial Distribution & Business
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    • v.13 no.12
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    • pp.1-8
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    • 2022
  • Purpose: This study aims to analyze the importance of customers' selection attributes for meal kits, which is rapidly increasing in the home meal replacement food market, and empirically analyze the effect of food selection attributes on consumer satisfaction and repurchase intention toward meal kits. Research design, data, and methodology: Based on the results of previous research, factors that customers consider the most when purchasing a meal kit are nutritional components, ingredients, hygiene, taste, and price. The empirical analysis is conducted by using structural equation modeling to determine the extent that customer selection attributes for meal kits affect customer satisfaction and repurchase intention. The survey is conducted online from January 1 to March 15, 2022, and 282 valid samples are used for the analysis. Results: The result of the analysis confirms that nutritional components, hygiene, taste, and price have a statistically significant effect on customer satisfaction and repurchase intention. However, the effect of food ingredients on customer satisfaction and repurchase intention is rejected because no statistically significant results are obtained. Conclusions: As an empirical analysis of the importance of customer selection attributes of meal kits, this study has meaningful implications for related industries and business-to-business operators and provides basic data for the strategic development of related industries.

The Prediction of the Expected Current Selection Coefficient of Single Nucleotide Polymorphism Associated with Holstein Milk Yield, Fat and Protein Contents

  • Lee, Young-Sup;Shin, Donghyun;Lee, Wonseok;Taye, Mengistie;Cho, Kwanghyun;Park, Kyoung-Do;Kim, Heebal
    • Asian-Australasian Journal of Animal Sciences
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    • v.29 no.1
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    • pp.36-42
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    • 2016
  • Milk-related traits (milk yield, fat and protein) have been crucial to selection of Holstein. It is essential to find the current selection trends of Holstein. Despite this, uncovering the current trends of selection have been ignored in previous studies. We suggest a new formula to detect the current selection trends based on single nucleotide polymorphisms (SNP). This suggestion is based on the best linear unbiased prediction (BLUP) and the Fisher's fundamental theorem of natural selection both of which are trait-dependent. Fisher's theorem links the additive genetic variance to the selection coefficient. For Holstein milk production traits, we estimated the additive genetic variance using SNP effect from BLUP and selection coefficients based on genetic variance to search highly selective SNPs. Through these processes, we identified significantly selective SNPs. The number of genes containing highly selective SNPs with p-value <0.01 (nearly top 1% SNPs) in all traits and p-value <0.001 (nearly top 0.1%) in any traits was 14. They are phosphodiesterase 4B (PDE4B), serine/threonine kinase 40 (STK40), collagen, type XI, alpha 1 (COL11A1), ephrin-A1 (EFNA1), netrin 4 (NTN4), neuron specific gene family member 1 (NSG1), estrogen receptor 1 (ESR1), neurexin 3 (NRXN3), spectrin, beta, non-erythrocytic 1 (SPTBN1), ADP-ribosylation factor interacting protein 1 (ARFIP1), mutL homolog 1 (MLH1), transmembrane channel-like 7 (TMC7), carboxypeptidase X, member 2 (CPXM2) and ADAM metallopeptidase domain 12 (ADAM12). These genes may be important for future artificial selection trends. Also, we found that the SNP effect predicted from BLUP was the key factor to determine the expected current selection coefficient of SNP. Under Hardy-Weinberg equilibrium of SNP markers in current generation, the selection coefficient is equivalent to $2^*SNP$ effect.

The Effect of the beauty service selection attribute of active seniors on satisfaction. -Focusing on the effect of controlling store familiarity- (액티브 시니어의 미용서비스 선택속성이 만족도에 미치는 영향 -매장 친숙도의 조절효과를 중심으로-)

  • Choi, Yun-Kyoung
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.31-37
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    • 2022
  • This study checks how the beauty service selection attributes of active seniors affect service satisfaction and whether there is a moderating effect of store familiarity between the beauty service selection attributes and service satisfaction and presents related implications. The survey for the study was conducted directly from October 10 to October 15, 2021, and a total of 188 copies were used for empirical analysis. As a result of the analysis, the beauty service selection attributes of active seniors were divided into four factors: expertise, image, service, and facility, and all of these factors were found to affect satisfaction. In addition, it was confirmed that familiarity had a moderating effect in the relationship between beauty service selection attributes and satisfaction. Therefore, it is considered important to properly manage the services, facilities, and images of beauty services while maintaining high familiarity with active seniors.