• 무역학회지
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• 제45권2호
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• pp.121-135
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• 2020

This study was to identify the effects of four types of e-Lifestyle(life-friendly lifestyle, development-oriented lifestyle, sociality-oriented lifestyle, information-oriented lifestyle) on sustainable behavior (usage and satisfaction) of Kiosk service. The study was based on convenience sampling of 222 consumers, who have at least three months experience of kiosk system use. Results showed that all of the four types of e-Lifestyle had not significant effect on ease of use. However, development-oriented lifestyle and sociality-oriented lifestyle had a positive effects on usefulness of Kiosk service. Results also indicated that e-Lifestyle had significant and positive effects on customer satisfaction and recommendation. In particular, life-friendly lifestyle had an effect on customer satisfaction, and sociality-oriented lifestyle and information-oriented lifestyle had statistically significant effects on recommendation. Since e-lifestyle could potentially influence sustainable behavior for using Kiosk, this study investigated the distribution of usage and consumer satisfaction for every lifestyle type, so as to understand the attitudinal and behavioral evaluation as sustainable behavior in the use of kiosk services. These findings allow researchers and marketers to identify the needs and expectations of specific types of kiosk users.

• 아태비즈니스연구
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• 제13권2호
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• pp.169-182
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• 2022

Purpose - The purpose of this study was to investigate influence relationship among health lifestyle, customer satisfaction, repurchase intention and recommendation intention in the protein beverage market. Design/methodology/approach - This study collected 286 survey data from customers who had experience buying and drinking the protein beverage. The Exploratory Factor Analysis (EFA) and the multiple regression analysis were hired in order to analyze the data. Findings - First, four dimensions of health lifestyle("health confidence," "health sensitivity," "health intention," and "health eating habit") were found to be valid and reliable. Second, all four dimensions of health lifestyle had a positive effect on customer satisfaction. Third, customer satisfaction had a positive effect on repurchase intention. Lastly, customer satisfaction had a positive effect on recommendation intention. Research implications or Originality - This study provided research model among health lifestyle, customer satisfaction, repurchase intention and recommendation. Furthermore, the results of this study were useful for identifying the role of health lifestyle in estimating customer satisfaction and the strategies for strengthening customer satisfaction in the protein beverage market.

• 복식문화연구
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• 제27권2호
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• pp.109-122
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• 2019

With the greater importance of lifestyle shops and experience marketing, research is needed for the effective experience marketing of lifestyle shops by fashion product type. This study establishes effective and differentiated experience marketing strategies for fashion lifestyle shops by examining the effect of the experience marketing satisfaction with lifestyle shops on purchase intention and loyalty. This study categorizes lifestyle shops by fashion product types into a suit-oriented lifestyle shop, a casual/leisure/sportswear-oriented lifestyle shop and a home fashion lifestyle shop, Then a survey was conducted on participants who had visited lifestyle shop. As an analysis method, factor analysis, reliability analysis and regression analysis were conducted. In this study, we identified the experience marketing factors of fashion lifestyle shops. This study found that the satisfaction from experience marketing factors of fashion lifestyle shops by fashion product types affected purchase intention and loyalty differently. Considering the results of this study, it will be able to increase not only purchase intention and loyalty but also brand sustainability by establishing, applying, and executing a differentiated strategy considering the detailed factors of experience marketing for each fashion product type when planning and operating a fashion lifestyle shop. Through this study, effective marketing of fashion lifestyle shops by fashion product type will be implemented.

• 보건교육건강증진학회지
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• 제18권3호
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• pp.103-115
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• 2001

This study was done describe health promoting lifestyle and to determine affecting factors in elderly based on the health promoting behaviors. The specific purpose of this study was to examine the relationships of life satisfaction, self-esteem and the demographic characteristics to health promoting lifestyle and to determine causal factors affecting the elderly. The subjects were a volunteer sample of 200 elderly in Kyungsan city. The instruments for this study were Health Promoting Lifestyle Profile(47 items), Life Satisfaction Scale(20 items) and Self-Esteem Scale(10 items). Frequency, percentage, t-test, ANOV A, Pearson's correlation coefficient and stepwise multiple regression technique with SAS program were used to analyze the data. The results of the study are as follows; 1) The average item score for the health promoting lifestyle was 3.3; the highest score on the sub scale was self-actualization(M=3.5) with the lowest being exercise(M=2.9) 2) Health promoting lifestyle was significantly different according to marital status and religion. 3) All of the subscales on health promoting lifestyle were positively related to life satisfaction(r=0.534, p〈0.001 and self-esteem(r=0.608, p〈0.001). The life satisfaction was positively related to self-esteem(r=0.593, p〈0.001). 4) Life satisfaction, self-esteem and marital status explained 28.04% of the variance for the total health promoting lifestyle. The results of this study show that life satisfaction, self-esteem and marital status predicted the health promoting lifestyle of the elderly. So health promoting programs that increase life satisfaction and self-esteem should be developed to promote a healthy lifestyle of the elderly.

• 대한가정학회지
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• 제49권7호
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• pp.39-49
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• 2011

The purpose of this study was to examine the relationship between the attitude towards well-being and life satisfaction, to investigate the effect of healthy lifestyle and attitude towards well-being on life satisfaction, and to explore the differences in well-being lifestyle factors, well-being attitude, and life satisfaction against demographic variables. This study gave a questionnaire survey to adults between the ages of 10 and 60 who lived in the Seoul, Daegu and Kyungbuk regions of South Korea. Data collected from the 285 respondents was analyzed using descriptive statistics, correlation, t-tests, ANOVA, factor analyses, and regression analysis. The lifestyle for well-being was categorized into four areas, social welfare oriented activity, use of environmentally friendly products, self-esteem enhancement, and sports activity. Three of these factors were significantly correlated with the attitude towards wellbeing. The results of the regression analysis suggested that healthy lifestyle and attitude towards well-being affected people's life satisfaction.

• 한국학교ㆍ지역보건교육학회지
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• 제13권1호
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• pp.13-22
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• 2012

Objectives: The purpose of this study was to investigate the influence of the learning attitude and of learning satisfaction by health lifestyle. Methods: Out of total 640 questionnaires, 624 questionnaires were collected and considered to be valid for final analysis. The questionnaire consisted of 38 questions, including 6 general characteristics, 16 health lifestyle, 11 learning attitude and 5 learning satisfaction. The collected data were analyzed with SPSS version 12.0. Results: The learning satisfaction of the target group according to the general characteristics revealed a meaningful difference between nursing science and dental hygiene among departments. The learning attitude of the target group according to the general characteristics showed a meaningful difference among sex, grade, department and academic record. Conclusions: The learning attitude according to the health lifestyle revealed a meaningful difference in health oriented lifestyle, and the learning satisfaction according to the lifestyle revealed a meaningful difference between the health oriented style and the wellbeing oriented lifestyle. The learning attitude and the learning satisfaction according to the lifestyle of the health affiliated student according to the lifestyle were connected with each other. Therefore, it is expected that the students concerned about health reveal the excellent learning attitude and the high learning satisfaction.

• 한국의상디자인학회지
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• 제19권3호
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• pp.1-16
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• 2017

This study examines the clothing pursuit benefit and pursued image of middle aged men according to lifestyle and body satisfaction. A survey was carried out among male consumers between the ages of 40 and 50, and a total of 322 responses were analyzed by factor analysis, a reliability test, cluster analysis, t-test, and ANOVA. The results of this study were as follows. Middle aged men were classified into four different groups in terms of lifestyles, including health managing, trend-seeking, economic consumption, and proactive lifestyle groups. As a result of looking at the differences in clothing pursuit benefits among four lifestyle groups, two lifestyle groups such as trend-seeking and proactive lifestyle groups both considered individuality more importantly than other clothing pursuit benefits. The proactive lifestyle group considered comfort, social recognition and individuality benefits. As a result of looking at differences in the pursued image of clothing among lifestyle groups, the proactive lifestyle group preferred a classic, refined and mild clothing image. There were significant differences in clothing pursuit benefits and pursued images between high- and low-level groups of body satisfaction. Those with high body satisfaction considered individuality, social recognition, and comfort more than those with low body satisfaction. The high body satisfaction group preferred all clothing images such as mild, classic and refined.

• International Journal of Human Ecology
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• 제2권1호
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• pp.77-94
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• 2001

This paper expands empirical research on family satisfaction by introducing the family APGAR scale, developed and validated in the field of nursing, to measure the satisfaction of business-owning families and applying the Stafford et al.(1999) model of sustainable family businesses to the assessment of family satisfaction. More specifically, this study compares the differences in the effects of business- and family-related variables on family satisfaction for the families of lifestyle business owners and earner business owners. The sample was drawn from the 1997 National Family Business Survey. The family satisfaction was greater for the families of lifestyle business owners, but the family variables made a greater contribution to the explanation of variance in the satisfaction of families of earner business owners. The regression equation explained a higher percentage of the variance for the families of earner business owners. Nine family variables were significant in the satisfaction equation for earner business owners, in contrast to seven significant family variables in the equation for lifestyle business owners. Structured families had a significant positive effect on the satisfaction of lifestyle business owners. The family manager's education, putting the family first rather than the business, and the family management score had significant effects on the satisfaction of earner business owners.

• 한국의류학회지
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• 제40권4호
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• pp.685-700
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• 2016

This study investigated the effects of experience elements on store identity, shopping satisfaction, and behavioral intention in lifestyle shops. The respondents of the study were 300 adult males and females who visited lifestyle shops. The data were analyzed by using SPSS 18.0 for exploratory factor analysis and reliability analysis, and AMOS 18.0 for confirmatory factor analysis and path analysis. The results showed that there were four experience elements: entertainment, education, escapist, and esthetic. The experience elements are based on Pine & Gilmore's Experience Economy Theory. The result of path analysis showed that the entertainment experience and escapist experience had significant influences on store identity. Store identity positively influenced shopping satisfaction, but it had no significant influence on behavioral intention. Shopping satisfaction was found to have a significant effect on behavioral intention. The indirect effect analysis showed that the entertainment and escapist experiences have positive influences on shopping satisfaction and behavioral intention mediated by store identity. The store identity had an influence on behavioral intention mediated by shopping satisfaction. This study provides helpful information to domestic lifestyle brands for the establishment of a competitive store identity strategy by implementing the important store experience elements of lifestyle shops.

• 복식
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• 제66권6호
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• pp.1-16
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• 2016

This study identifies the impact of celebrity stylists' individual psychographic characteristics, including their lifestyle, and social characteristics, including person-environment fit on their job commitment and satisfaction. A survey was conducted with currently working celebrity stylists, and a total of 203 responses were analyzed using descriptive analysis, factor analysis, reliability test, and multiple regression analysis. The results of this study were as follows: 1) The results of the factor analysis and reliability test on celebrity stylists' lifestyle and person-environment fit clearly revealed factorial structures, respectively. 2) Regarding the results of the influences of celebrity stylists' lifestyle on their job commitment and satisfaction, respondents who had higher new information-oriented, success-oriented, and conservation-oriented, but lower outdoor activity-oriented lifestyle tended to show higher job commitment and role satisfaction of job satisfaction. 3) Respondents who had higher person-job fit, person-organization fit, person-celebrity fit, and person-coworker fit tended to demonstrate a higher level of job commitment and role satisfaction of job satisfaction. Both celebrity stylists' lifestyle and person-environment, which revealed to have a significant relationship to their job commitment and satisfaction, could be used as an index to evaluate potential employees' job attitudes for recruiting celebrity stylist.