• 안보군사학연구
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• 통권9호
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• pp.141-190
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• 2011

Defense industry as 'a new dynamics of economic growth' policy implies driving policy of defense products' export. The purpose of this study is to suggest suitable strategies to meet with such policy in terms of region and individual nation. The strategies towards advanced region are joint sale strategy for the third countries, extension strategy of trade-off and development strategy of products to exploit niche markets. The strategies towards non-advanced regions are package strategy including exchange of economic development know-how, strengthening strategy of relationships to leading groups in national decision-making processes, exploit strategy of sales market through transfer discard and surplus equipments to other nations, government to government sale strategy towards countries holding low leveled equipment maintaining and management abilities. Finally, successive strategies require leaders' will, active sales diplomacy and active international cooperations of defense industry.

• 한국의류학회지
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• 제39권4호
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• pp.613-624
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• 2015

This study examined: 1) the effect of store density on perceived crowding 2) the difference of perceived price benefit of sale by store density 3) the effect of perceived price benefit and store density on perceived crowding and 4) the effect of perceived crowding and price benefit on shopping behaviors. Store density and perceived crowding were categorized into social and spatial dimensions. Data were collected with 6 (high, medium, and low social and spatial densities) * 2 (sale and no-sale) between-subjects experimental designs. A total of 395 responses were analyzed. The results revealed that social density affected social crowding, but spatial density had no effect on perceived crowding. Price benefit of sale was not different by store density. The sale itself did not affect perceived crowding. Under the social density situation, perceived price benefit reduced spatial crowding and social crowding showed a positive effect on purchase behavior while spatial crowding had a negative effect. However, the most important effect on purchase behavior was price benefit. The study implies that social density (not spatial density) is important for consumer behavior and retail strategies.

• 동아시아식생활학회지
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• 제19권3호
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• pp.451-458
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• 2009

This study surveyed university students in the Seoul and Kyonggi areas about their purchasing types and sale strategies for high quality ice cream products. The desire to buy new high quality ice cream was "moderate" (35.4%) followed by "quite a lot" (29.4%), showing that the students' interests and their desires for new high quality ice cream items were high. Among things to consider when buying ice cream, 39.2% answered that "taste" was most important, When the subjects were asked if they planned on revisiting an ice cream shop chain. 38.6% answered "quite a lot" or "very much" reflecting that their opinion on the image and service of the ice cream shop chain were very good. As for the influence of seasons on their purchasing of ice cream products, three times more students responded "quite a lot" or "very much" at 51.6% compared to "somewhat little" or "very much" (17.8%), showing that the subjects were responsive to seasonal influences, The subjects were also three times more likely (73.0%) to visit a cafe-type high quality ice cream store chain, Therefore such cafe-type chains are a way to increase sales and to overcome seasonal influences on purchasing. Finally the favorite food to eat with ice cream was cookies (51.3%).

• 한국조리학회지
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• 제6권2호
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• pp.123-134
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• 2000

The food service industry represents one of Korea's fastest-growing and most challenging areas of business but it is at the beginning of the industry. Italian cooking of the food service industry has a lot of merits but it is difficult to manage because of the shortage of domestic customers and the poor management of the industry. This research suggests the marketing strategies in order to systematize Italian food service satisfy the customers requirements and promote the sale of Italian food. The circulation structures should be simplified and systematized in order to enhance the quality of the food and lower the price. Italian food should be recognized as health food cooked with unsaturated fatty acid, olive oil. It is necessary that the Italian food for the Korea especially for the women and children be developed. The information about Italian food the advertisement of it should be structured because 13 percent of Italian food sale has dropped in the current environment.

• 산업경영시스템학회지
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• 제29권3호
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• pp.128-134
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• 2006

The most of national industrial complex were developed and supplied not according to the requirements of enterprise but the needs of the government. And it leads to current serious out of balance in demand and supply of industrial complex. Buckpyoung industrial complex started sale from when the industrial complex developed in 1995 however the unsold percentage of it was 67% until in October,2005. And this result was ranked the top in the unsold percentage among the 42 national industrial complex in korea. In this paper we research how to accelerate the sale of Buckpyoung industrial complex and to reinvigorate local economy and present the constitution of building material cluster and physical distribution system as the results of our research.

• 아태비즈니스연구
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• 제13권1호
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• pp.185-195
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• 2022

Purpose - This study attempts to analyze the determinants of inventory turnover by applying quantile regression analysis. Design/methodology/approach - By selecting the gross margin, capital intensity, and sale surprise as the determinants of inventory turnover, we investigate their effects on inventory turnover at the several quartiles (10%, 25%, 50%, 75%, 90%) of inventory turnover with quantile regression analysis. Findings - The effects of gross margin and capital intensity on inventory turnover are different for each quartile. But the effects of sale surprise on inventory turnover are not different for each quartile. Research implications or Originality -This study is the first attempt to examine the effects of inventory turnover determinants on inventory turnover by applying quantile regression analysis was not employed in the prior studies. Thus, this study is meaningful in that it shows the possible way to review inventory management strategies that can be applied differently to the firms with different inventory turnover levels.

• 한국전자거래학회지
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• 제6권3호
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• pp.1-16
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• 2001

In this paper, we introduced a POS(Point of Sale) system for a wallpaper company. We designed the database schema for the POS system, and proposed various application areas of the POS system. Especially, we discussed such application areas as inventory control, marketing, product development, and distribution channel. The quality of product management is enhanced by precise ABC inventory control and safety stock control. Marketing strategies can be more precisely established, and their effects can be measured. The development time can be shortened and new products can be developed based on the real market demands. Distributors can improve their management quality using precise sales data.

• 농업과학연구
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• 제10권2호
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• pp.382-392
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• 1983

Land Reform is a distributive measure which transfers power, property, income and status from one group in the community to another. There are two strategies in land reform, capitalist strategy and socialist strategy. The two strategies are different not only in their objectives and ideologies, but also in the method of land allotment and confiscatin. Capitalist land reform is aimed at accomplishing the land -to -the -tiller program of which the implementing process is always included rent reduction and sale of public lands. Socialist land reform is aimed at achieving abolition of property right of land and application of all rent revenue from land to public purpose. The process of the socialist land reform is comprising Bauernbefreiung and land collectivization. In conclusion, the former is resulted in high productivity of land and the later is identified low productivity of land.

• 한국의류학회지
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• 제30권2호
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• pp.221-232
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• 2006

The purposes of this paper were to identity the present condition of the imported fashion luxury brands' market arid to analyze the differences of marketing strategies according to the types of retailers. We selected 3 department stores, 5 luxury brands, 5 stores in Dongdeamun Market, and 5 internet luxury shopping malls, and conducted key informant survey to 20 experts. The brands in department stores consisted the goods according to VIPs' pre-orders, sales of the previous year, and fashion trends, and offered the differentiated customer services to VIPs. The stores in Dongdaemun Market bought the products from the parallel importers or imported the goods from the original nations of the brands by themselves. The goods in stock and steady sellers were comprised of the main portion of all products, and leather goods were dominated. The price of goods in stock was about $30\∼50\%$ lower than the normal price of department stores, but the new products' price was only about 10$\%$ lower than that of department stores. Luxury shopping malls could be classified into two types; one conducted both product buying and commission sale, and the other conducted commission sale only. In former case, however, the product buying portion was under 30$\%$. Product assortments and the price strategy were similar to the stores of Dongdeamun Market, and CRM was conducted partially.

• 토지주택연구
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• 제4권3호
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• pp.287-294
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• 2013

본 연구에서는 공사의 중점적 업무인 임대주택 부문을 대상으로 거주자의 에너지 소비실태, 거주 만족도 및 에너지 절약 방안을 분양주택 거주자와 비교를 통하여 그 차이를 분석하고 효율적인 에너지 대응방안을 모색 하는 것을 목적으로 하고 있다. 임대주택 거주자의 에너지 지출 비용은 분양주택 거주자에 비하여 가스, 전력 모두 약 절반 수준으로 조사되었으나, 전력의 경우 실제 소비량의 차이는 약 30% 수준으로 큰 차이를 보이지 않았으며 이는 가전기기의 보유수, 용량 등에 기인하는 것으로 나타났다. 또한 분양, 임대 모두 현재의 에너지 소비지출에 대한 부담 수준에서 "부담되지 않음", "약간 부담"이라는 응답비율이 전체의 80%이상을 차지하고 있으며 이는 삶의 질적 향상 요구와 함께 임대주택 부문에서도 에너지 소비가 증가 할 수 있음을 의미하고 있다. 에너지 절약 방안의 효과성과 필요성에 대한 IPA결과 분양주택 거주자에 비하여 상대적으로 임대주택 거주자가 절약에 대한 관심 및 의식수준이 낮은 것으로 나타났으며, 특히 에너지 정보 제공에 대한 부분을 저평가하는 것으로 분석되는 등 임대주택 거주자에 대한 적극적인 에너지 대응이 필요한 것으로 조사되었다. 이를 위해서는 에너지 소비에 대한 관심도와 중요도에 대한 의식전환의 계기를 제공할 필요가 있으며 임대주택 거주자들을 대상으로 하는 에너지 관련 교육 및 홍보 등의 노력이 필요한 것으로 판단된다.