• The Research Journal of the Costume Culture
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• v.24 no.6
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• pp.709-724
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• 2016

The purpose of this study is to develop a multi-dimensional scale measuring consumers' perceived challenge in shopping fashion products online, and to verify its validity and reliability. Relevant literature is first reviewed to identify possible dimensions of perceived challenge. Next, Study 1 is conducted in order to explore the dimensions empirically and to see whether the dimensions that emerged were consistent with prior findings. A total of 190 responses to an open-ended question was qualitatively analyzed by using content analysis. The findings of Study 1 generate 26 items reflecting four dimensions (i.e., product knowledge, previous experience, website functionality, and product availability), which correspond to the dimensions suggested in literature review. Study 2 is subsequently conducted to refine the items so that the perceived challenge scale establishes cross-validation, convergent validity, discriminant validity, reliability, and predictive validity. A total of 238 responses is quantitatively analyzed by using exploratory factor analysis, confirmatory factor analysis, and structural equation modeling. In the results of Study 2, the perceived challenge scale is found to consist of a total of 16 items reflecting three dimensions: E-commerce Challenge (corresponding to Previous Experience reported in Study 1), Retailer Challenge (corresponding to Website Functionality), and Product Challenge (corresponding to Product Knowledge); all Product Availability items have been eliminated through the item refinement process. Specifically, E-commerce Challenge and Retailer Challenge are found to predict flow, supporting flow theory, while Product Challenge fails to lead to flow significantly. Implications, limitations, and suggestions for future studies are also discussed.

• The Research Journal of the Costume Culture
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• v.20 no.2
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• pp.169-183
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• 2012

This study was aimed at finding out the preferences and satisfaction levels regarding the type of fashion retailer's sales promotion based on consumers' empirical characteristics. A total of 223 questionnaires were used for the survey of this study. The methods of this study were descriptive analysis, factor analysis, reliability tests, one-way ANOVA, $t$-tests and ${\chi}^2$-test. The consumer groups were divided by habitual experience and self-evaluated knowledge relate to apparel product. The results of this study showed that consumers have different preferences and post-utilization satisfaction regarding the type of sales promotion offered by fashion retailers. Consumers with more experiences in apparel product and with higher self-evaluated knowledge were more active in utilizing the benefits offered through the value-added type of sales promotions, such as the gift certificate or coupon. Consumers with more experience in apparel product also showed higher satisfaction with both the utilitarian and hedonic types of sales promotions, such as gift certificate offer, special price, price discount event, and coupon or courtesy card offer. Furthermore, consumers with higher self-evaluated knowledge showed higher satisfaction with the utilitarian types of sales promotion, such as gift certificate offer and regular sale. Therefore, by identifying the accurate understanding of consumers'empirical characteristics, an enterprise might be able to satisfy consumer by offering more appropriate and subdivided types of sales promotion.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.38 no.3
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• pp.136-148
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• 2015

We analyzed the effect of three different types of inventory systems for saving the total cost using simulation on the system where multiple depots and many retailers disperse on the limited area. Three types of inventory systems are single echelon system with inventory exchange and two-echelon system and the variant two-echelon system. Variant two echelon system is the two-echelon system where the inventory transshipmentsare allowed on every two stage inventory echelons. Inventories kept on every retailer are commonly used for all retailers when certain retailer has stock-out. And when all retailers are stock-out, inventories kept on every depot are commonly used for the retailers whose assigned depots are stock-out. These all three systems are simulated with the constraint of service level on wide range of parameter settings. Simulation results show that cost saving effect appear clear for single echelon system and two-echelon system when shortage cost portion and transportation cost portion becomes large respectively irrespective of depot number. Variant two echelon system seems to be superior to two other systems when transportationcost portion becomes very small. But this superiority is not proved in terms of statistics. So we may conclude that the variant two echelon system may be useless with the higher administrative efforts due to frequent inventory exchange. Also we note that the traditional two echelon system becomes inferior to two other systems in terms of statistics when service level becomes high or when demand variance becomes very large. And inventory integration effect that cost becomes saved when depot number decrease, diminishes when transportation cost or stock-out cost increases irrespective of inventory systems.

• Food Science and Preservation
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• v.7 no.4
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• pp.349-356
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• 2000

This study is to investigate and to suggest the most efficient roach standardization that is performed and is preferred by consumers to provide benefits for all of them. The data was collected to obtain information about peach standardization consumption and consumer preference, and marketing situation by using interviews from peach producers, wholesaler and retailer, and consumers for three years (1997-1999). The most important standardization criterion at present was found to be a weight among peach producers, a color among wholesaler and retailer and consumers. In addition, sweetness was ranked first among the producers, wholesalers and retailers, and consumer if sweetness were detected without running peaches. Especially, consumers preferred to purchase small amount with small package and presented sweetness as the most preferred criterion. Thus, it is necessary for peach producers, wholesaler and retailers, and consumers to establish the small package standard and to subdivide the present system into several grades for performing the two-way system which labels grade with sweetness and weight.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.20 no.44
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• pp.61-68
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• 1997

The algorithm of customer demand decomposition suggested by this study is a reconstruction method of distribution network under the allowance of same level supply. Regional distribution center(RDC) distributes additional inventories of some of the supplying items to retailers under its charge to reduce the time needed for emergency delivery to neighborhood retailer where backlog happened. This also restrict the purpose of the inventories held by RDC as only regular supply. All of which leads to the creation of more realistic method allowing the affiliation of closing related RDC with one in the vicinity. In this study, the role of RDC is restricted only as supplying items regularity and the conruction of distribution system processing through the closing by consideration of the possibility of supplying retailers from the RDC in the vicinity is discussed.

• The Research Journal of the Costume Culture
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• v.21 no.6
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• pp.961-966
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• 2013

Being one of the most important textile and apparel producers for years, Turkey began to become active in terms of retailing. Although retailing industry is in its growing phase, the social and economic influences caused the customers' tastes and demands to be more distinctive and segmented in parallel with the advancement of the retail industry. Therefore, the retail industry began to develop in more fragmented way where clear boundaries between different types of retailers were established. In this study, the apparel retail market is overviewed and analyzed within the context for determination of the current situation and future prospective. To this aim, the textile and apparel companies that are active in Turkey were classified into groups based on the type of distribution channels they used. Then, the performances of the groups were established using the secondary type of resources. Finally, the findings were summarized, by showing the similarities and differences between different channels.

• ETRI Journal
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• v.38 no.4
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• pp.746-756
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• 2016

Owing to the intermittent power generation of renewable energy sources (RESs), future wireless cellular networks are required to reliably aggregate power from retailers. In this paper, we propose a distributed power allocation (DPA) scheme for base stations (BSs) powered by retailers with heterogeneous RESs in order to deal with the unreliable power supply (UPS) problem. The goal of the proposed DPA scheme is to maximize our well-defined utility, which consists of power satisfaction and unit power costs including added costs as a non-subscriber, based on linear and quadratic cost models. To determine the optimal amount of DPA, we apply dual decomposition, which separates the master problem into sub-problems. Optimal power allocation from each retailer can be obtained by iteratively coordinating between the BSs and retailers. Finally, through a mathematical analysis, we show that the proposed DPA can overcome the UPS for BSs powered from heterogeneous RESs.

• Proceedings of the Korea Association of Information Systems Conference
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• 2004.05a
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• pp.316-335
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• 2004

This paper builds a system dynamics model analyzing first mover effect and growth strategy of online retailer, a major segment of B2C e-commerce. The dynamic model in this paper is calibrated to the online book market and Yes24.com as major test cases. The model consists of eight key value chain sectors. Five of these(Users, Site Operations, Human Resources, Financial Accounting, and Fundraising) are internal to the company, and three others(Market, Financial Market, and Relative Performance) are external to the company. With the model, this paper suggests research propositions representing positive feedback loops and negative feedback loops that lead to corporate growth and limits to growth according to dynamic causal relationships among eight key value chain sectors, and simulate these propositions.

• Korean Business Review
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• v.21 no.1
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• pp.119-131
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• 2008

The purpose of this study is to investigate AEON Group which is the largest retailers in Japan. There are same characteristic between E-mart and Aeon. They adopted hyper method as like as European and American. In addition to this, they applied their own custom. As I reviewed about the stages of development corporate, it is enabled to be expected the strategy of Aeon. The corporate will be a holding company and planning to expand branch to hundred in China.

• Journal of Distribution Science
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• v.16 no.12
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• pp.33-45
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• 2018

Purpose - This study analyzes how Hanssem, which ranks first in domestic market in the furniture industry, responds to the expansion of IKEA, a large overseas furniture maker, and investigates the recent strategic changes of Hanssem and IKEA. Research design, data, and methodology - As a research method, a general method of case studies, literature research, is carried out through academic research results, reports, articles, and statistics. In addition, methods such as field observation and interview with stakeholder were performed to collect in-depth understanding and information about the companies. Results - Along with its core competences, Hanssem has pursued strategic changes to compensate for its weaknesses. IKEA has also used a variety of strategies changes to match the situation in Korea. Conclusion - Both companies have properly balanced localization elements and standardization strategies that value the needs of local consumers. In particular, Hanssem has implemented various strategies based on its core competence in response to IKEA's strategy. In addition, Hanssem and IKEA are actively managing and have good performance not only in Korea but also in foreign markets.