• Title/Summary/Keyword: researcher attributes

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The Effect of Consumer's Objective Knowledge, Subjective Knowledge and Involvement of Apparel on Product Attribute Evaluation (소비자의 객관적 지식, 주관적 지식과 관여가 의류 상품 속성 평가에 미치는 영향)

  • Lee Ji-Yeon;Park Jae-Ok
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.5 s.153
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    • pp.818-828
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    • 2006
  • The purpose of this study was to clarify differences in the product attribute evaluation in relation to the objective knowledge, subjective knowledge and involvement of apparel. The measurement instruments were developed by researcher on the basis of previous studies in the same field. The subjects of this study were female adults who lived in Seoul, Kyunggi or Incheon areas and quota sampling using age and residential areas was employed. The data were obtained from 603 questionnaires. Data were statistically analyzed using SPSS 10 and LISREL 7.0. Major statistical methods were factor analysis, Cronbach's a coefficient, multiple regression analysis, and structural equation model analysis. The results were as follows: 1. Involvement was related to the consumer knowledge and the knowledge influenced evaluation of intrinsic attributes, social attributes, and economic attributes. 2. The dimensions of objective knowledge significantly influenced intrinsic attributes and economic attributes. The dimensions of subjective knowledge significantly influenced intrinsic attributes, social attributes and economic attributes. 3. Apparel involvement significantly influenced intrinsic attributes, social attributes and economic attributes. Consumers who have higher interest in apparel product but not in trends considered intrinsic attributes more importantly, whereas consumers who care trends considered social attribute more.

Complex segregation analysis

  • Shin, Han-Poong
    • Journal of the Korean Statistical Society
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    • v.3 no.2
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    • pp.103-115
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    • 1974
  • During the last few years there has been an interest in models for qualitative attributes, where complex signifies that affection may be caused in two or more ways [1-3]. These models have in common the prediction of variable recurrence risks among families with given parental phenotpes. Segregation analysis has covered only a few cases [4,5]. The present paper extends segregation analysis to three complex models under two mode of ascertainment.

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A Study on On-line Consumer's Shopping Propensity and Satisfaction based on Apparel Product Attributes and Price Attributes (온라인 소비자의 의류 제품 및 가격 속성에 대한 쇼핑성향 차이와 만족도에 관한 연구)

  • Na, Youn-Kue;Suh, Hyun-Suk
    • Fashion & Textile Research Journal
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    • v.10 no.2
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    • pp.164-172
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    • 2008
  • This study explores the attributes of the on-line shopping products and prices, and their effects on the customer satisfaction. In doing so, the sample population has been segmented according to their shopping propensity of consumption on clothing to understand the group differences. Based on the previous researches, the researcher have chosen four important characteristics of the customer's shopping propensity. The number of iteration on factor analysis revealed that the sample population can be classified into three different groups; the convenience/pleasure-seeking group, the fashion/utility-seeking group, and the unconcerned group. The significant group differences resulted on the following study variables; the product assortment, the price rationality, and the value of the price. Also, from the product aspect, the characteristic, the assortment, and the expression in order, explained the significant portion of the Y variance. While, on the aspect of price, the rationality, and information in order, significantly contributed on the customer satisfaction.

Determinant Factors Including Functional Attributes for Accepting Digital Multimedia Broadcasting Service (기능적 속성을 고려한 DMB 서비스의 채택 결정요인 분석)

  • Kim, Soo-Hyun
    • Journal of Information Technology Applications and Management
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    • v.14 no.4
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    • pp.61-74
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    • 2007
  • In this paper we consider the Digital Multimedia Broadcasting (DMB) Service that starts recently in Korea and gains popularity. DMB makes it possible to watch high quality TV programs while we are in motion. The service provider or the service researcher are interested in the factors that influence the user's choice of new service such as DMB. Understanding the factors make them create the powerful marketing strategies and develop the new service or product that is attractive for users. We therefore find the factors influencing the user's choice of DMB service, and propose a model for analyzing the relationship between the factors and the intention of buying. The model is based on the Technology Acceptance Model (TAM). We extend the TAM by adding factors including functional attributes of DMB service. We survey the significant functional attributes influencing the intention of buying by using the proposed model.

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Concept analysis of Korean spiritual health: Using a hybrid model (혼종모형을 이용한 한국인의 영적건강 개념분석)

  • Choi, Gyeong Hye;Kim, Joo Hyun
    • The Journal of Korean Academic Society of Nursing Education
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    • v.27 no.2
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    • pp.117-131
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    • 2021
  • Purpose: This study is a qualitative study that investigated the nature of Koreans' spiritual health using a hybrid model, clarifying the definition and attributes of the concept. Methods: The nature and definition of Koreans' spiritual health were identified through a review of the extensive literature at the theoretical stage and then compared with an analysis of the in-depth interview data conducted by the researcher in the fieldwork stage. Results: Koreans' spiritual health comprised nine attributes: awareness of the meaning and purpose of life, self-awareness, self-acceptance and recognition, self-transcendence, self-integration, harmony of relationships, self-actualization and development, the inner affective attributes of hope, happiness, fulfillment and thankful mind, and the interpersonal affective attributes of one connected mind, compassion, generosity and humility. The scope of the Absolute is expanded to 'heaven' and 'ancestors', and harmony with the community is emphasized. Conclusion: We have found that Koreans' spiritual health is important for total nursing care and that mental, social and physical health can be improved if spiritual health is promoted. Considering this point, personal and organizational efforts are needed to ensure that spiritual nursing is positively applied in community and clinical settings.

Consumer Characteristics in Terms of Pet Food Selection Attributes (펫푸드(반려동물 식품) 선택속성에 대한 소비자 특성 분석)

  • Park, Myeong-Eun;Um, Ji-Bum
    • Journal of Agricultural Extension & Community Development
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    • v.28 no.2
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    • pp.85-98
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    • 2021
  • This study aims to examine consumer types based on pet food selection attributes and to analyze the differences in consumer characteristics by those types. In this study, the researcher uses k-means cluster analysis and crossover analysis to determine market segmention, and then analyzes the resultant characteristics by categorizing consumers. A total of 202 cases are used for this study. First, the selection attributes are classified into the six factors of credibility, quality, design, convenience, information, and price. Second, the clusters are categorized into the four clusters, which are designated pet food lower-involvement type, pet food information- and price-seeking type, pet food convenience-seeking type, and pet food higher-involvement type. Third, these four groups exhibit statistically significant differences in terms of occupational variables, number of pets, and purchase frequency. The results of this study may provide helpful information in establishing customized, market-based marketing strategies based on the characteristics of pet food consumers.

International Comparison of Cognitive Attributes using Analysis on Science Results at TIMSS 2011 Based on the Cognitive Diagnostic Theory (인지진단이론에 근거한 TIMSS 2011의 과학 결과 분석을 통한 인지 속성의 국제비교)

  • Kim, Jiyoung;Kim, Soojin;Dong, Hyokwan
    • Journal of The Korean Association For Science Education
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    • v.35 no.2
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    • pp.267-275
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    • 2015
  • This research purports to find out the characteristics of Korean students cognitive attributes and compare it with that of high-achieving countries who took TIMSS 2011 based on the Cognitive Diagnostic Theory. Based on TIMSS 2011 Science framework, nine cognitive attributes were extracted and the researcher analyzed that 216 of the TIMSS 2011 science items require these attributes. This analysis was conducted to come up with a Q-matrix. After producing the Q-matrix, multi-level IRT was used to figure out each countries' characteristics for each of the cognitive attribute. According to the study results, four attributes, such as 'Use Models,' 'Interpret Information,' 'Draw Conclusions,' and 'Evaluate and justify' were easier attributes for Korean middle school students. However, the other five attributes such as 'Recall/Recognize', 'Explain', 'Classify', 'Integrate', 'Hypothesize and Design' were considered as harder attributes compared to other countries. Korean students also considered 'Interpret Information' as the easiest attributes, and 'Explain' as the hardest attributes of all. For Korean students, those attributes considered to be easy were the easiest and hard attributes as the hardest compared to other countries, showing very extreme cases. Therefore, to give students more meaningful learning experience, it is better to use all the attributes altogether rather than use specific attributes while constructing Science curriculum or textbooks.

A Study on the Development of Urban Facility Management System using RFID (RFID를 이용한 도시시설물 관리시스템 개발에 관한 연구)

  • Choi, Byoung-Gil;Han, Sung-Man;Lee, Kwang-Won
    • Proceedings of the Korean Society of Surveying, Geodesy, Photogrammetry, and Cartography Conference
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    • 2007.04a
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    • pp.479-482
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    • 2007
  • The aimed to development general management system that can manage diverse facilities of city using RFID. Defining data format of items in each management, type and code for the urban facilities, the researcher designed database of urban facilities through the process of establishing logic model and data modelling. By inputting designed database into RFID Tag of each urban facilities and using RFID Reader and PDA, the researcher developed system that can efficiently manage the basic attributes and information and management information of urban facilities. Further, it was found that the characteristics of RFID Tag and GPS should improve the optimal hardware combination and PDA performance for the surrounding environmental influence and system performance.

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A Study on the Elements of Moving Poster Design (무빙 포스터 디자인을 구성하는 요소 연구)

  • Chun, Christine Hyeyeon
    • Journal of Korea Multimedia Society
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    • v.23 no.2
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    • pp.361-367
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    • 2020
  • This study analyzed the factors consisting moving poster design. In order to analyze the elements of moving poster, the researcher reorganized the elements of moving posters by referring to the previous studies on printed posters, motion graphics and works of moving posters. In this study, moving poster components were classified into 'communication', 'visual and form', and 'sound'. In 'communication' section, moving posters had narrative elements, including scenes, because of the time and movement added by the poster's original function. The 'visual and form' section was classified into graphics, layouts, movement, and time. Graphics refered to various graphic objects constituting the screen such as photo, illustration, typography, color, diagram. Layout means screen layout, size, and orientation of the screen. Movement section was divided into 'subject of movement' and 'attributes of movement'. Time was classified physical time such as playing time and subjective time felt by the audience. Also, the researcher categorized 'sound' as an additional section, since most moving posters did not include sound.

A Study on Family Restaurant Customer Satisfaction Evaluation (패밀리 레스토랑의 고객만족 IPA 분석에 관한 연구)

  • 양태석;박준규
    • Culinary science and hospitality research
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    • v.8 no.2
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    • pp.173-195
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    • 2002
  • In Korea, most family restaurants run on interior, menu and service of nearly the same approach. This fact indicates that product itself is no longer a primary source they can rely on to compete successfully. To survive the keener competition, family restaurants need to come up with new management strategy. The kind of strategy that is fundamentally differentiated from the existing ones are required, by thoroughly analyzing what customers want. The purpose of this study was to examine the actual status of family restaurants, how much they were considered significant by their customers, and how much satisfaction the customers felt. There are some limitations in this study, which should be taken into account by future researches for more successful results: First, income was one of the demographic variables investigated in this study. Second, it's easy to find out the disposition of those in their 20s, but there were a lot of difficulties in identifying the family restaurant significance and satisfaction of people in their 30s and over. Third, this researcher was too subjective in sorting out tile significance and satisfaction attributes, which made it hard to test the validity of the selected attributes.

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