The purpose of this study was to examine the visual evaluation of image according to the style, hue, value, and chroma of the male clothing and the preference of image. A quasi-experimental method was used for this study. The first factorial design was the $2{\times}3{\times}2{\times}2$ (style of upper clothes ${\times}$ hue ${\times}$ chroma ${\times}$ color of trousers), and the second factorial design was the $2{\times}3{\times}2$ (style of upper clothes ${\times}$ value ${\times}$ color of trousers). The styles of upper clothes were a soutien collar casual jacket and a polo shirt. The subjects were 509 female college students living in Seoul. Factor analysis showed five image categories of men's clothing: initiative, dignity, politeness, activity, and mildness. Yellow was evaluated as having the highest initiative and activity. Blue was shown to have lower mildness than red and yellow. The high saturated chroma was perceived to be higher initiative and activity than low chroma. The shirts were evaluated higher in activity and mildness than the casual jackets were. The beige pants were perceived to be higher in dignity and mildness than the dark blue pants. The high chroma jackets were perceived to be higher in both initiative and activity than the low chroma jackets. The navy blue pants with the upper clothes in low chroma blue were perceived to be higher in politeness than with the upper clothes in low chroma red or yellow. The low value clothes were perceived to be higher in both initiative and dignity.
Natural red colorants were extracted from Phytolacca americana Linne by using 50% ethanol solution at room temperature for 12 hours. The colorant components were partially purified as yellow and deep red colorants by thin layer chromatography. Natural red colorants were consisted of major water-soluble red colorant, having maximum absorbance at 538nm and alcohol-soluble yellow colorant, having maximum absorbance at 664nm. Concentration of red colorants were calibrated by the equation of dye(mg/ml) $A_{538nm}\times{1.284}$. Red colorants were changed to yellow at extreme alkali pH and repaired 55% color intensity by neutralization of pH and stabled below $55^\circ{C}$. Dyeability of red colorants against wool fabrics was mainly operated by red pigment having 538nm absorbance without big color differences. Below $55^\circ{C}$, color differences $(\Delta{E}^*_{ab})$ were not changed in spite of big difference of chroma$(c^*)$, having higher scores at higher temperature. The effect of mordants were not drastically changed parameters of color difference without copper ion. Citric acid was big changes of color difference$(\Delta{E}^*_{ab})$ in spite of similar chroma$(c^*)$ values. From these experimental results, red colorants from Phytolacca americana Linne is available for wool fabric dyeing.
Purpose: This study was conducted to find oral health and eating attributes relating to the maxillary anterior teeth color and examine the meaning. Methods: This study aims to prepare the basic data of the teeth color by measuring analyze mode using the color of the maxillary anterior teeth(maxillary central incisor, lateral incisor, canine) of the dental patients as the dental colorimeter. Also, This researcher explained the purpose of this study to dental patients and got agreement of 111 patients(50 men and 61 women). We conducted the survey from 2 March to 25 May, 2015. So the color of total 333 teeth was examined, and eating habit attributes and oral health behaviors were researched. Results: Lightness(L) was significantly high in female compared to male(12, p<0.05), the more often intake of red pepper paste decreased(11, 13) lightness. and the brightness of the 31-40 age group was significantly higher(12, p<0.05) than the group under the age of 20. Red chroma(a) was significantly low in over 50 age group compared to the group under the age of 20(12, p<0.05), and the red chroma(a) of the "received periodic scaling" group was significantly lower(13, p<0.01) than the other group.
The purpose of this research was to investigate the effects of clothing style and color of male casual wear on image perceptions and age evaluations. $4{\times}2$ (top color${\times}$trouser color) and $2{\times}3{\times}2$ (clothing style${\times}$clothing hue${\times}$clothing chroma) factorial designs were used as the experiment designs. Photoshop program was used to manipulate the clothing colors after creating photos of models wearing experiment clothing for stimulus. Subjects were 280 female college students from Seoul region and each subject responded to two stimuli. Factor analysis showed four factors of images of male casual wear; sociability, conspicuousness, softness and masculinity. Polo shirts were evaluated higher in sociability and softness than jumpers and nary blue trousers were evaluated higher in masculinity than beige trousers. High chroma clothing was assessed higher in sociability and conspicuousness than low chroma clothing. High chroma red jumpers displayed very sociable feel and low chroma blue jumpers displayed the lowest sociability. High chroma male clothing resulted in younger age perception but age was evaluated young when a black shirt was worn under the jacket when wearing a low chroma jacket.
The effect of color evokes a certain feeling and affects behavior. Especially, an understanding and applying color are critical because well-designed color substantially contributes to quality and usability. In this study, the effects of three color components(hue, value, and chroma) on apparent warmth were investigated separately and relatively, and then feasibility of applying to the information display was examined. The result showed that the apparent warmth of 10 Hues was a U-shaped function declining from Red to Purple-Blue and increasing from Purple-Blue to Red-Purple with following order of color-circle. Chroma made the character of hues remarkably clear, so warm color becomes warmer and cool color becomes cooler if chroma gets higher. But value has no effect on warmth. These results propose that we can change the apparent warmth by varying chroma in the limitation of color use. And there was a sharp distinction between warm and cool color, Meanwhile, in the reading task of the graphical information, the subjects' judgment distortion overestimating or underestimating the actual degrees was ascertained. This result should be applied to control operator's sensitivity in accordance with the purpose of task and display.
Jung, Jinsung;Park, Jaekyu;Choe, Jaeho;Jung, Eui S.
Journal of the Ergonomics Society of Korea
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v.36
no.2
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pp.123-144
/
2017
Objective: The objective of this study is to evaluate affection on how users perceive colors viewed from an automotive visual display according to cultural and radical differences including North America, Europe, and Southeast Asia. This study especially aims to identify effects of the variation of tone and chroma of representative color groups by analyzing affection differences depending on cultural and racial differences targeting the colors constituted through variation of tone and chroma, centered on representative colors. Background: The colors of the menu, information display or background viewed through an automotive visual display are an important factor stimulating consumer's affection, and therefore an effort to express the vehicle's brand and product image through colors is made. The studies on colors focus only on the research on unique characteristics of colors, but an affective approach lacks according to cultural and racial differences on colors considering tone and chroma variation within a color from the currently used automotive visual displays. Method: To grasp the visual affection felt by users, this study extracted affective adjectives related with colors through existing literature and a dictionary for adjectives, and presented human affection dimensions on colors through evaluation of various colors. Prior to carrying out affection evaluation, the basic light sources, red (R), green (G), and blue (B) constituting the colors used for automotive visual displays were defined as a representative color group, respectively. When colors in a color group are constituted, the evaluation target of each color group consisted of the colors considering the variation of tone and chroma by changing color sense through RGB values of the remaining two light sources. And then, this study carried out affection evaluation on the constituted colors targeting the subjects with cultural and racial differences. Results: As a result of evaluating the constituted colors with representative affections, there were statistically significant differences between the groups having cultural and racial differences. As a result of S-N-K post-hoc analysis on the colors showing significant differences, North America and Europe were classified as heterogeneous groups. In some cases, Korea was classified as the homogeneous group with North America, but Korea was mainly classified as the homogenous group with Europe. Conclusion: The representative affections on colors from an automotive visual display was drawn as three affective dimensions: passionate, neat, and masculine. Based on these, the affection of Korea and Europe on the constituted colors showed significant differences from that of North America, as a result of affection evaluation on the constituted colors viewed through the visual display by reflecting cultural and racial factors. Regarding representative color groups, bigger cultural and racial differences were revealed in terms of affection on red and green colors than on blue color, and variation of affection was the biggest in the red color. Application: This study analyzed correlations of affection considering the colors constituted through variation of tone and chroma, and the culture and race in the representative color groups constituting a visual display. The results of this study are predicted to be utilized in coordination and selection of colors viewed from an automotive visual display taking into account culture and race.
The purpose of this study is to provide color information in order to planning and merchandising in china fashion through the color of Beijing opera. In objective study, we collect total 302 Beijing opera images. The collecting method of source data is to extract digital color data by color picker. We transform RGB color data to H V/C, CIE L*a*b and analyze the attributes of color and tone, three-dimensional analysis. The results of this study are as follows : 1. The color distrbution of Beijing opera is R(26.9%)>YR(18.2%)>PB(11.6%)>Y(9.6%). Traditional preference color, red is most popular color as 26.7%:, the practice of vivid tone red is numerous. 2. The tone distribution of Beijing opera costume is P(16%)>It(13.9%)>d(11%)>5(9.6%)>4kg (8.2%)>b(7.1%:). The value o# Beijing opera costume distribute medium and medium-high and the chroma of those distributes low. 3. High chroma yellow is restrictive color as the symbol of emperor in china but medium-low chroma yellow is very frequently used. 4. Blue is often used in china costume. Especially in Beijing opera costume blue is symbol of bravery, dignity, cruel character 5. White in Beijing opera costume is much used for symbol of righteous loyalist. Black is less used than white in Beijing opera costume and black is authority color for symbol of the prime minister.
Journal of the Korean Society of Clothing and Textiles
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v.32
no.10
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pp.1629-1639
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2008
The purpose of this study is to research the similarity and difference of color application in the culture of Korea and Japan. The subject of this research is the costume color of Changgeuk and Kabuki. This survey analyzes Munsell's 3 attributes(Hue, Value, Chroma), tone, and 3D color analysis by extracted color data. And representative color according to Obangsaek is proposed. The results of this study are as follows: 1. High chroma red in Kabuki costume is more used as symbolic color(passion and luxurious) in order to show character's personality than that in Changguek costume. 2. Low chroma YR color(no-dyeing color) in Changgeuk costume much more used because of Korean white robe preference and eco-friendly thinking. But high chroma yellow is restrictive color for symbolic color of emperor in Korea and Japan. 3. Blue is most frequently used in both costumes because blue is encouraging color by the theory of exponents of the five elements doctrine. 4. White in Korean Changguek costume is more used for white robe preference thinking, but black in Kabuki costume is much more used for symbol of power in Japan. The similarity of Korean and Japanese cultural color is to use much Obangsaek, less Ogansaek by the theory of exponents of the five elements doctrine, but the difference of Korean and Japanese cultural color is to use color differently according to preference thinking system.
Journal of the Korean BIBLIA Society for library and Information Science
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v.35
no.1
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pp.27-45
/
2024
The purpose of this study is to analyze the colors in the school libraries and identify the images of adjectives derived from the colors. This study investigated the hue (basic color), value (brightness) and chroma (color intensity) in the school libraries through KSCA program. It analyzed 15 school libraries from elementary schools to high schools. Furthermore, with the aids of I.R.I Adjective Image Scale, the adjective images of the colors could be identified. The results are as follows: In the elementary school libraries, the hue was used in the order of YR (yellow red), N (neutral), and Y (yellow), while in the order of YR (yellow red), N (neutral), and R (red) in the middle school libraries. All the school libraries had medium brightness on average, whereas the colors had a low chroma. As for the adjective images of the colors, the adjective 'gentle' has appeared the most in every school library. The school libraries have similar colors and adjective images for all levels, not presenting any particular differences in the colors of every interior space arrangement.
The purpose of this study was to check color change depending on dyeing conditions when silk fabrics was dyed with gromwell and to investigate mordant effect when synthetic tannin was used as a mordant. First, when silk fabrics were dyed with gromwell, the change of color, brightness and chroma were examined by measuring K/S value, a, b value, L value and C value depending on dyeing condition. Second, color, brightness and chroma differences which appeared after mordanting with synthetic tannin were investigated and muti-functional mordanting effect was confirmed with dyeing fastness, antibiosis. As a result of color analysis of gromwell, it was proved that the main pigment of gromwell was shikonin. Color was red purple at pH 3 when silk fabrics were dyed with gromwell. But It became greenish and bluish as temperature rose and time passed by. And it grew reddish and yellowish as concentration level reached higher. The color became purple at pH 5 and purple blue at pH 7. Both at pH 5 and pH 7, it became greenish and yellowish, as temperature went up and time ran by. And it became reddish with concentration increasing. Brightness and chroma decreased with temperature and concentration increasing as well as time passing by. After mordanting with synthetic tannin, the color became less reddish at pH 3 and reddish-yellowish at pH 5 and pH 7. The brightness increased and the chroma decreased. At all pH, the color, the brightness and the chroma became similarly by synthetic tannin mordanting. Dyeing fastness of synthetic tannin mordanted fabric was higher than that of non-mordanted fabric. Especially, wet fastness at pH 3 improved from 1 grade before synthetic tannin mordanting to $3{\sim}4$ grade after tannin mordanting. Antibiosis was improved by gromwell dyeing and synthetic tannin mordanting.
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