• Title/Summary/Keyword: rapid survey

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The Antecedents of Switching Cost and its Effect on Customer Loyalty in Digital Music Service Industry (온라인 음악서비스 산업에서 전환비용의 선행요인 및 전환비용이 고객충성도에 미치는 영향)

  • Kang, Sung-Min;Uhm, Gi-Heon
    • Asia pacific journal of information systems
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    • v.20 no.2
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    • pp.157-180
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    • 2010
  • Rapid development of information technology has generated a new industry and market. In particular, network technology such as the Internet and other computer networks made transaction activities switched from traditional offline commerce to e-commerce. Among them, digital content is bit-based object which is created and distributed through electronic environment. In particular, many entertainment contents such as the music, the movies, and the computer game softwares are main products. Although digital content commerce has high potential demand, it lacks the consideration about the factor related to maintaining existing customer such as customer loyalty and switching costs. There has been a number of research on customer loyalty and other factors affecting it in the traditional electronic commerce environment, but there is a lack of research which examines the characteristics of digital content. The study about the effect of switching costs on customer loyalty in digital content commerce is necessary because the customers of digital content commerce market are from those of other e-commerce market or traditional offline commerce market. In addition, customer loyalty and switching costs are important factors because they may build up greater customer retention. For that reason, this study focused on examining the relationships among switching costs, antecedents for switching costs, and customer loyalty in online digital music service industry. The study has three major purposes: (1) to find antecedents of switching costs on digital content commerce and examine effect of antecedents for switching costs; (2) to identify effect of switching costs on customer loyalty in digital content commerce and examine moderating effects of alternative attractiveness; (3) to identify the differences of antecedents for switching costs by contents transmission type(streaming service and downloading service). And, the online digital music service industry is selected in this study since there are many users and transactions incurring. To accomplish these purposes, a survey questionnaire was developed and distributed to 256 informants. Survey instrument was developed based on previous research and pre-established survey items. Total of 206 surveys are collected and used in the data analysis. Among the respondents, 56.8% is male and 43.2% is female. Also, 86 responses were streaming service user group and 120 responses were download service user group. These data was analyzed using regression analysis. Major findings of empirical analysis can be summarized as follows. First, switching costs have positive effect on customer loyalty in digital content commerce environment. Second, the influence of switching costs on customer loyalty increases under conditions of high alternative attractiveness. Third, DRM convenience and breadth of use have positive effect on switching costs. The findings imply that the digital content provider should pay more attention to switching costs in addition to customer satisfaction in order to attract customers. Also, increasing the convenience of DRM use by securing the convenience of user interface and expanding the support device and increasing the service use scope by providing diverse value-added service helps to create a switching barrier. The result of the study can become a practical use in marketing strategy for maintaining existing customer. In particular, switching barrier is very important under conditions of high competition in the online music service market. This study can be used as a basis for further studies about customer retention in digital content commerce.

Detection of Xanthomonas axonopodis pv. glycines and Survey on Seed Contamination in Soybean Seeds Using PCR Assay (PCR Assay 이용 콩 종자에서 Xanthomonas axonopodis pv. glycines 검출 및 종자오염 조사)

  • Hong, Sung-Jun;Hong, Yeon-Kyu;Lee, Bong-Choon;Lim, Mi-Jung;Yoon, Young-Nam;Hwang, Jae-Bok;Song, Seok-Bo;Park, Sung-Tae
    • Research in Plant Disease
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    • v.13 no.3
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    • pp.145-151
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    • 2007
  • Xanthomonas axonopodis pv. glycines is the causal agent of bacterial pustule of soybean(Glycine max. (L.) Merr), which is one of the most prevalent bacterial diseases in Korea. In this study, Polymerase Chain Reaction (PCR) assay was applied to detect Xanthomonas axonopodis pv. glycines and to survey on seed contamination in 36 soybean cultivars of Korea. And we have to compare PCR assay with dilution-plating assay of detection and identification. We confirmed detection of pathogen from artificial infected seeds and natural Infected seeds using PCR assay. This assay gave results similar to a seed-wash dilution plating assay and proved more effective than classical methods. Results of survey on seed contamination by X. axonopodis pv. glycines from 36 cultivar seeds showed that the pathogen was detected from Pungsan-namulkong, Mallikong, Taekwangkong, Daemangkong, Ajukkarikong using PCR assay. Therefore, The PCR assay provides a sensitive, rapid tool for the specific detection of X. axonopodis pv. glycines in soybean seeds.

Subsurface Geological Structure of the Southwestern Part of the Ogcheon Zone by Gravity and Magnetic Surveys (중력 및 자력탐사에 의한 옥천대 남서부의 지하 지질구조)

  • 김성균;오진용;안건상;김용준
    • The Journal of Engineering Geology
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    • v.8 no.3
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    • pp.285-296
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    • 1998
  • As a part of the study for understanding the deep geological structure of the Ogcheon Zone, both gravity and geomagnetic surveys are performed. A 70km survey line of which direction is nearly perpendicular to major faults in the southern tip of the Zone. The observed data are corrected and transformed into Bouguer and total magnetic intensity anomalies, respectively. Recent studies for petrology and geochemistry in the southwestern Ogcheon Zone in the vicinity of the survey line are reviewed for better interpretation. Both gravity and geomagnetic anomalies abruptly change around Janghung area, the southern boundary of the, Ogcheon Zone. This rapid increase of Bouguer anomaly around Janghung area can be explained by a deep seated normal fault with fairy large displacement between Precambrian gneisses and the denser intermediate plutonic rocks. It is believed that the fault acted an important role for the formation and evolution of the Ogcheon Zone. A pseudomagnetic intensity anomaly is calculated from the Bouguer anomaly assuming that the both anomalies are associated with the common source. From the origin of the survey line to the 50km point, the calculated anomaly coincides with observed magnetic anomaly. Whereas both anomalies show negative correlation in the outside 50km. From the residual Bouguer anomalies, the subterranean geological structure is provided through the iterative forward method. The initial model is obtained from informations about the surface geology as well as the results of the inverse method.

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Fish Distribution Characteristics of Mudeungsan National Park (무등산국립공원의 어류 분포 특성)

  • Ko, Myeong-Hun;Jang, Su-Lim;Won, Yong-Jin
    • Korean Journal of Environment and Ecology
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    • v.32 no.2
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    • pp.154-164
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    • 2018
  • We investigated the ichthyofauna and fish community structure of the Mudeungsan National Park, Korea from 2014 to 2016 to prepare a conservation plan. We collected 21 species of 6 families collected from 8 survey stations through skimming nets and cast nets during the period. The dominant and subdominant species were Zacco temminckii (43.0%) and Rhynchocypris oxycephalus (15.1%), respectively. The other abundant species were Z. platypus (11.2%), Pungtungia herzi (10.1%), Squalidus gracilis majimae (8.9%), and Z. koreanus (4.5%). Among the fish collection, 13 species (61.9%) were Korean endemic species, but, endangered species and exotic species were not found. Similarity indices based on species composition and abundance showed the clear division of the fish community into two river systems (Yongsan River drainage system (St. 1-7) and Seomjin River drainage system (St. 8)). The Youngsan River system was further divided into the uppermost (St. 1, 2, 4, 6, and 7) and the upper-middle (St. 3 and 5) regions. The number of species appearing in a year was similar at 19 to 20 throughout the survey period. However, the individual number of fish in 2015 (2,670) was 20% less than that of 2014 (3,366) and 2016 (3,429), respectively. The probable reason for this decline is the rapid decline of stream level in 2015 compared to the other years. During the survey period, river works were undergoing at 3 out of 8 stations, having created disturbance in fish habitat and especially impacted on benthic fishes.

Factors Affecting Length of Stay and Death in Tuberculosis Patients(2008-2017): Focus on the Korean National Hospital Discharge In-depth Injury Survey (결핵 환자의 재원기간과 사망에 영향을 미치는 요인(2008-2017): 퇴원손상자료를 중심으로)

  • Lee, Hyun-Sook;Kim, Sang-Mi
    • The Journal of the Korea Contents Association
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    • v.21 no.4
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    • pp.487-497
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    • 2021
  • The purpose of this study is to identify factors affecting length of stay(LOS) and death in tuberculosis(TB) patients by disease type, patient characteristic, admission and disease characteristic, and hospital characteristic from 2008 to 2017. Survey data was using Korean national hospital discharge in-depth survey data produced by Korea Disease Control and Prevention Agency. Study subjects were 10,634 inpatients with TB(A15, A16, A17, A18, A19, U88.0, U88.1, U84.30, U84.31) and analyzed frequency, chi-square test, Fisher's exact test, and logistic regression by using STATA 13.0. As a study result, the type of TB(extrapulmonary TB, multidrug-resistant TB, extensively drug-resistant TB), sex(woman), age(35-49, 50-64, 65-74, 75 years old or older), admission type(outpatient department), CCI(1-2 point, 3 point over), hospital location(metropolitan city) and bed size(300-499, 500-999, over 1000) were significantly influence LOS. Also, the type of TB(extrapulmonary TB, extensively drug-resistant TB), sex(woman), age(50-64, 65-74, 75 years old or older), residence(small town/rural), admission type(outpatient department), CCI(1-2 point, 3 point over), hospital location(provincial) were significantly influence death. In conclusion, the existing tuberculosis management has been patient management with rapid diagnosis and treatment following early detection. But other studies should be carried out for the system that identifies and supports high-risk groups of the long-term length of stay in hospital or high mortality rates as a result of treatment.

Cause of Rockfall at Natural Monument Pohang Daljeon-ri Columnar Joint (천연기념물 포항 달전리 주상절리의 낙석 발생원인)

  • Kim, Jae Hwan;Kong, Dal-Yong
    • Economic and Environmental Geology
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    • v.55 no.5
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    • pp.497-510
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    • 2022
  • Monthly monitoring, 3D scan survey, and electrical resistivity survey were conducted from January 2018 to August 2022 to identify the cause of rockfall occurring in Daljeon-ri Columnar Joint (Natural Monument No. 415), Pohang. A total of 3,231 rocks fell from the columnar joint over the past 5 years, and 1,521 (47%) of the falling rocks were below 20 cm in length, 978 (30.3%) of 20-30 cm, and 732 (22.7%) of rocks over 30 cm. While the number of rockfalls by year has decreased since 2018, the frequency of rockfalls bigger than 30 cm tends to increase. Large-scale rockfalls occurred mainly during the thawing season (March-April) and the rainy season (June-July), and the analysis of the relationship between cumulative rainfall and rockfall occurrence showed that cumulative rainfall for 3 to 4 days is also closely related to the occurrence of rockfall. Smectite and illite, which are expansible clay minerals, were observed in XRD analysis of the slope material (filling minerals) in the columnar joint, and the presence of a fault fracture zone was confirmed in the electrical resistivity survey. In addition, the confirmed fault fracture zone and the maximum erosion point analyzed through 3D precision measurement coincided with the main rockfall occurrence point observed by the BTC-6PXD camera. Therefore, the main cause of rockfall at Daljeon-ri columnar joint in Pohang is a combination of internal factors (development of fault fracture zones and joints, weathering of rocks, presence of expansive clay minerals) and external factors (precipitation, rapid thawing phenomenon), resulting in large-scale rockfall. Meanwhile, it was also confirmed that the Pohang-Gyeongju earthquake, which was continuously raised, was not the main cause.

Underground Facility Survey and 3D Visualization Using Drones (드론을 활용한 지하시설물측량 및 3D 시각화)

  • Kim, Min Su;An, Hyo Won;Choi, Jae Hoon
    • Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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    • v.40 no.1
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    • pp.1-14
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    • 2022
  • In order to conduct rapid, accurate and safe surveying at the excavation site, In this study, the possibility of underground facility survey using drones and the expected effect of 3D visualization were obtained as follows. Phantom4Pro 20MP drones have a 30m flight altitude and a redundant 85% flight plan, securing a GSD (Ground Sampling Distance) value of 0.85mm and 4points of GCP (Groud Control Point)and 2points of check point were calculated, and 7.3mm of ground control point and 11mm of check point were obtained. The importance of GCP was confirmed when measured with low-cost drones. If there is no ground reference point, the error range of X value is derived from -81.2 cm to +90.0 cm, and the error range of Y value is +6.8 cm to 155.9 cm. This study classifies point cloud data using the Pix4D program. I'm sorting underground facility data and road pavement data, and visualized 3D data of road and underground facilities of actual model through overlapping process. Overlaid point cloud data can be used to check the location and depth of the place you want through the Open Source program CloudCompare. This study will become a new paradigm of underground facility surveying.

A New Correction Method for Ship's Viscous Magnetization Effect on Shipboard Three-component Magnetic Data Using a Total Field Magnetometer (총자력계를 이용한 선상 삼성분 자기 데이터의 선박 점성 자화 효과에 대한 새로운 보정 방법 연구)

  • Hanjin Choe;Nobukazu Seama
    • Geophysics and Geophysical Exploration
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    • v.27 no.2
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    • pp.119-128
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    • 2024
  • Marine magnetic surveys provide a rapid and cost-effective method for pioneer geophysical survey for many purposes. Sea-surface magnetometers offer high accuracy but are limited to measuring the scalar total magnetic field and require dedicated cruise missions. Shipboard three-component magnetometers, on the other hand, can collect vector three components and applicable to any cruise missions. However, correcting for the ship's magnetic field, particularly viscous magnetization, still remains a challenge. This study proposes a new additional correction method for ship's viscous magnetization effect in vector data acquired by shipboard three-component magnetometer. This method utilizes magnetic data collected simultaneously with a sea-surface magnetometer providing total magnetic field measurements. Our method significantly reduces deviations between the two datasets, resulting in corrected vector anomalies with errors as low as 7-25 nT. These tiny errors are possibly caused by the vector magnetic anomaly and its related viscous magnetization. This method is expected to significantly improve the accuracy of shipborne magnetic surveys by providing corrected vector components. This will enhance magnetic interpretations and might be useful for understanding plate tectonics, geological structures, hydrothermal deposits, and more.

Monitoring of Reinjected Leachate in a Landfill using Electrical Resistivity Survey (전기비저항 탐사를 이용한 매립지의 재주입 침출수 모니터링)

  • Chul Hee Lee;Su In Jeon;Young-Kyu Kim;Won-Ki Kim
    • Geophysics and Geophysical Exploration
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    • v.27 no.3
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    • pp.159-170
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    • 2024
  • The bioreactor method, in which leachate is reinjected into a landfill for rapid decomposition and stabilization of buried waste, is being applied and tested at many landfills because of its numerous advantages. To apply the bioreactor method to a landfill successfully, it is very important to understand the behavioral characteristics of the injected leachate. In this study, electrical resistivity monitoring was performed to estimate the behavior of a landfill leachate in Korea where the bioreactor method was applied. For the electrical resistivity monitoring, a baseline survey was conducted in August 2013 before the leachate was injected, and time-lapse monitoring surveys were conducted four times after injection. The electrical resistivity monitoring results revealed reductions in electrical resistivity in the landfill attributable to the injected leachate, and the change in its characteristics over time was confirmed. In addition, by newly defining the electrical resistivity change ratio and applying it in this study, the spatial distribution and behavior of the leachate over time were effectively identified. More research on optimization of data acquisition and integrated monitoring methods using various techniques should be conducted in the near future.

Effect and Satisfaction according to the Review of the Electronic Document of Environmental Impact Assessment - Focus on Cost and Carbon Emissions Reduction - (환경영향평가서 전자문서 검토에 따른 효과와 만족도 - 비용 및 탄소 배출 저감을 중심으로 -)

  • Mina Choi;Jungkwon Kim;Seonmi Lee
    • Journal of Environmental Impact Assessment
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    • v.33 no.1
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    • pp.30-41
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    • 2024
  • The way we work is changing significantly with the rapid development of digitaltechnology, and paper documents are being replaced by electronic documents. However, in accordance with the Enforcement Decree and Enforcement Regulation of the Environmental Impact Assessment Act, the environmental impact assessment report must submit a set number of paper reports to organizations related to the project, and about 42 years have passed since it was submitted as a paperreport. In 2022, the National Institute of Ecology introduced a system to review paperreports as electronic documents in line with the trend of digital transformation. The cost reduction and carbon emission reduction effects of electronic document review were analyzed for 1,398 environmental impact assessments submitted and reviewed in 2022. In addition, a satisfaction survey was conducted targeting type 1 environmental impact assessment companies that were directly affected, and a total of 134 people responded. As a result of analyzing the effect of reviewing electronic documents, costs are reduced by a total of 101,424,900 won per year and carbon emissions are reduced by about 59.7 tons. As a result of the satisfaction survey, 94.8% of the respondents said electronic documentreview was very helpful, and 4.5% said it was helpful. The effectiveness of electronic documentreview was high, with 94.8% of respondents saying it was helpful in economic terms and 91.8% saying it was helpful in reducing work hours. If electronic documents are reviewed through the revisions to the Enforcement Decree and Enforcement Regulation of the Environmental Impact Assessment Act, the implementation of electronic document review is expected to have a ripple effect across the country, not only reducing costs and carbon emissions, but also reducing administrative time and saving storage space. Rapid changes in law and administration are needed to adapt to the digital transformation era.