• 제목/요약/키워드: product evaluations

검색결과 251건 처리시간 0.027초

A Ghost in the Shell? 고객 리뷰를 통한 스마트 스피커의 인공지능 속성이 평가에 미치는 영향 연구 (A Ghost in the Shell? Influences of AI Features on Product Evaluations of Smart Speakers with Customer Reviews)

  • 이홍주
    • 한국IT서비스학회지
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    • 제17권2호
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    • pp.191-205
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    • 2018
  • With the advancement of artificial intelligence (AI) techniques, many consumer products have adopted AI features for providing proactive and personalized services to customers. One of the most prominent products featuring AI techniques is a smart speaker. The fundamental of smart speaker is a portable wireless Internet connecting speaker which already have existed in a consumer market. By applying AI techniques, smart speakers can recognize human voices and communicate with them. In addition, they can control other connecting devices and provide offline services. The goal of this study is to identify the impact of AI techniques for customer rating to the products. We compared customer reviews of other portable speakers without AI features and those of a smart speaker. Amazon echo is used for a smart speaker and JBL Flip 4 Bluetooth Speaker and Ultimate Ears BOOM 2 Panther Limited Edition are used for the comparison. These products are in the same price range ($50~100) and selected as featured products in Amazon.com. All reviews for the products were collected and common words for all products and unique words of the smart speaker were identified. Information gain values were calculated to identify the influences of words to be rated as positive or negative. Positive and negative words in all the products or in Amazon echo were identified, too. Topic modeling was applied to the customer reviews on Amazon echo and the importance of each topic were measured by summating information gain values of each topic. This study provides a way of identifying customer responses on the AI feature and measuring the importance of the feature among diverse features of the products.

Evaluating the Efficacy of Anti-wrinkle Products in USA

  • Kang Sewon
    • 대한화장품학회지
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    • 제29권2호
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    • pp.79-104
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    • 2003
  • Introducing to the market place, safe and effective product is an important responsibility of clinical investigators as well as regulatory agencies in all developed countries. Products claiming to improve skin wrinkles are no exceptions. To date, Renova(R) (all-trans retinoic acid), Avage(R) (tazarotene), and Botox(R) (botulinum toxin) are the only agents FDA approved to ameliorate wrinkles associated with photoaged skin in the USA. For all three, clinical evaluation of wrinkle severity was the primary endpoint required for the approval process. No sophisticated instrument measurements of wrinkles were required, nor used in the pivotal studies. The Division of Dermatologic & Dental Products of the US FDA (Director, Jonathan Wilkin, MD) is not against the use of mechanical instruments in assessing wrinkle severity. Its position on this issue however, remains that any such device must be grounded in patients' or product users' perspective, which means that the evaluation instrument must be clinically relevant and clinically perceptible. Sophisticated devices that can detect minimal improvement, but imperceptible to the users are considered useless in the eyes of the US FDA. Two instruments that have been tried in some antiwrinkle studies in the USA are silicone replicas and Primos. Despite their sophistications, they have clear limitations; thus have never replaced clinical evaluations in these studies. At most, they have served as secondary measures to provide corroborative data on the clinical efficacy of antiwrinkle products. For the foreseeable future, at least in the USA, careful clinical assessment of wrinkles will continue to serve as the critical benchmark to determine whether an antiwrinkle product has enough efficacy to benefit its users. We must not lose sight of the fact that sophisticated devices are only to serve in generating supportive evidence, and not the primary evidence, in any clinical studies.

일부 식품영양 전공 및 비전공 대학생의 콩고기 인식과 섭취실태 및 콩고기 미트볼 관능평가 (The Consumption, Perception, and Sensory Evaluation of Soy Meat by University Students Majoring in Food and Nutrition)

  • 최설이;김지은;공유빈;박정희;이홍미
    • 대한영양사협회학술지
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    • 제28권4호
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    • pp.267-280
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    • 2022
  • The purpose of this study was to investigate the consumption status and perception of soy meat among university students and to compare their sensory evaluations of commercial meatballs and soy meatballs. The subjects were students at a university who were grouped into those majoring in food and nutrition and those not majoring in the subject. The results of the two groups were compared. The main sources through which the students became aware of meat analogs were examined. The food and nutrition major students were about three times more likely to learn about meat analogs through 'education', and those not majoring in the subject were about four times more likely to learn about them from the social media (P<0.01). The most common reason for having tried soy meat was 'curiosity' and that for not eating it was 'no opportunity'. Without significant differences between groups, the most common answer for questions relating to the product that they had eaten was 'Ramen flakes' (30.5%) and the most common answer for the routes for eating the product was in the order of: 'restaurants' (36.6%)>school lunches (24.9%)>large and medium-sized supermarkets (22.8%). The most common answer to the question inviting suggestions on 'improvement points to promote the consumption of soy meat' was 'taste'(19.2%), followed by 'product promotion' and 'reasonable price'. About half of the subjects failed to differentiate the soy meatballs from regular meatballs before the sensory test and 21.3% after that. The difference in the sensory test scores of the two types of meatballs with respect to 'texture' was significantly higher for the major students than for the non-major students (P<0.05). These results could provide basic information that could enable the promotion of soy meat.

The Effect of Metacognitive Difficulty on Consumer Judgments: The Moderating Role of Cognitive Resources

  • Park, Se-Bum
    • Asia Marketing Journal
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    • 제14권2호
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    • pp.23-37
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    • 2012
  • Individuals often make their judgments on the basis of the ease or difficulty with which information comes to mind (for reviews, see Greifeneder, Bless, and Pham 2010; Schwarz 1998, 2004). Recent research, however, has documented that variables known to determine the degree of cognitive resources invested in information processing such as personal relevance (Grayson and Schwarz 1999; Rothman and Schwarz 1998), accuracy motivation (Aarts and Dijksterhuis 1999), and processing capacity (Menon and Raghubir 2003) can affect the extent to which individuals draw on metacognitive difficulty in making their judgments. The primary aim of this research is thus to investigate whether individuals with substantial cognitive resources or those with lack of cognitive resources are more likely to draw on metacognitive difficulty when making their product evaluations. The findings from two laboratory experiments indicate that individuals who perceive a greater level of fit between their self-regulatory orientation and temporal construal (Experiment 1), and between their self-construal and the type of product benefit appeal (Experiment 2) are more likely than those who perceive the lack of such fit to evaluate a target product less positively after thinking of many rather than a few positive reasons. The findings provide supporting evidence for the two-stage backward inference process involved with the effect of metacognitive difficulty on consumer judgments in that consumer judgments based on metacognitive difficulty may require greater cognitive resources than those based on the content of information generated. Also, the current research documents further empirical evidence for the relationship between self-regulatory orientation-construal level fit and cognitive resources such that perceived regulatory-construal level fit can increase consumer willingness to invest cognitive resources into their judgment tasks. Last, the findings can help marketers differentiate purchase situations where asking consumers to think of many positive benefits from purchase situations where asking consumers to think of a few key benefits is relatively more beneficial.

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인터넷 쇼핑몰의 사용성 평가 및 인터페이스 설계 (An Evaluation of Usability and Interface Design of Internet Shopping Mall)

  • 곽효연;신현숙
    • 한국컴퓨터정보학회논문지
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    • 제6권2호
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    • pp.157-162
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    • 2001
  • 본 연구에서는 인터넷 쇼핑몰의 사용편의성에 중점을 두어 인터넷 쇼핑몰의 인터페이스 설계요소인 화면설계와 구조설계 차원에서 수행도 평가와 주관적인 만족도를 실시하였다. 화면설계는 인터넷 쇼핑몰의 상품구조인 대분류, 중분류로 구분되는 메뉴리스트를 선정하였다. 대분류는 위치 요소 3수준(Left, Right, Center), 중분류는 배열형태 2수준(Horizontal, Vertical)으로 분류하였다. 구조설계에서는 상품구매과정을 구성하는 상품검색, 장바구니, 회원확인, 주문처리 등의 4요소의 페이지 흐름방식에 따라 3수준을 선택하였다. 수행도 분석 결과, 화면설계 평가에서는 대분류의 위치가 왼쪽, 중분류에서는 세로배열형태에서 탐색 시간이 적게 소요되었다. 그리고 이러한 두 요소에 대한 주관적 평가에서도 만족도가 높게 나타나 수행도 분석결과를 뒷받침하였다. 구조설계에서는 상품검색과 장바구니 절차 후에 회원확인과 주문처리가 한 화면에서 이루어지는 형태가 구매 절차에 대한 이해용이성 및 편리성에서 만족도가 가장 높게 나타났으며, 상품 검색 후 장바구니, 그 다음으로 회원확인과정을 거친 후 그 다음 화면에서 주문처리과정이 이루어지는 형태가 실물세계와의 유사성에서 만족도가 가장 높게 나타났다.

한국, 일본, 중국 김치의 품질 비교 분석 (Comparative quality analysis of kimchi products manufactured in Korea, Japan, and China)

  • 이혜진;정수연;김재환;유승란
    • 한국식품저장유통학회지
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    • 제23권7호
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    • pp.967-976
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    • 2016
  • 본 연구는 한국김치의 수출 촉진을 위한 품질 차별화를 목적으로 진행되었으며 이를 위해서 현지 수출 시장에서 제조된 김치와 한국에서 제조된 김치의 품질을 비교 분석하였다. 한 중 일 삼국의 김치는 이화학적 특성(pH, 산도, 염도), 미생물적 특성, 관능적 특성이 각각 다르게 나타났다. 이러한 결과는 각국의 김치 재료 및 제조 방법 등이 김치의 이화학적, 미생물학적, 관능적 품질에 영향을 준 것으로 보인다. 특히, 저장 기간 동안 한국김치는 Lactic acid bacteria, Lactobacillus spp., Leuconostoc spp.와 전체적인 관능 기호도에서 높은 값을 나타냈다. 본 연구는 한국 김치 품질의 우수성을 증명하고 타 국가에서의 김치 소비 특성을 예측하는데 도움이 될 것으로 기대된다.

A Study on The Usability Evaluation Based on Text Analysis for The Development of Comfort-Shoes for Middle-Aged

  • KIM, Ji Ho;YOON, Sang Hoon;KWON, Ki Hyun;SEO, Jeong Kwon;HAN, Seung Jin
    • Journal of Sport and Applied Science
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    • 제3권2호
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    • pp.17-27
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    • 2019
  • Purpose: This study is to conduct usability evaluations from the perspective of developing comfort-shoes for the middle-aged and elderly to identify key factors and derive implications for optimal comfort-shoes production. Research design, data, and methodology: A total of 10 middle-aged and elderly women in their 50s and 60s were selected as eligible for the rescue. For data collection, the study was conducted in a Gang Survey, where pre-explanations, shoes test, and interviews were conducted. The collected data were analyzed in a total of four stages. In step 1, the contents obtained through interviews with the subjects were recorded in text, organized and analyzed systematically, and in step 2, unnecessary vocabulary, sentences, and overlapping opinions were eliminated. In step 3, we classified areas around key functions and carried out categorization tasks. Finally, in Step 4, the results and implications of the study were derived by classifying each usability evaluation shoe as positive and negative text around categorized data. Results: There are a total of seven factors for comfort-shoes usability evaluation, which are categorized as cushion, fitting, stability, flexibility, lightweight, comfort, and pressure. Positive/negative factors for the derived usability evaluation factors were shown in the form of a positive-centered, negative-centered, and positive-mixed mix for each of the four products. Positive-focused products are VA products, which are seven times more positive than negative factors. Negative-centered products are CL and SA products, which are five times more negative than positive factors. Positive mixing was a CA product with a ratio of 1:1. Text-based usability evaluations allow us to proceed with analysis based on more scientific data rather than simply listening to opinions and judging by comments. Conclusions: The study discussed implications of developing comfort-shoes for middle-aged consumers and future directions were discussed.

Qualitative attributes of meat from Teramana goat kids, an Italian native breed of the Abruzzo region

  • Ianni, Andrea;Bennato, Francesca;Martino, Camillo;Luca, Alessio Di;Martino, Giuseppe
    • Animal Bioscience
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    • 제35권7호
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    • pp.1091-1099
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    • 2022
  • Objective: The aim of this work was the characterization of the qualitative aspects of meat obtained from Teramana goats, an Italian indigenous breed of the Abruzzo region. Specifically, the study included a comparison with meat samples deriving from Saanen goat kids reared in the same environment and applying the same feeding protocol. Methods: Upon reaching about 7 months of age the animals were slaughtered and samples of muscle tissue were collected to be analyzed. Specifically, meat samples were subjected to evaluations of the physical parameters, including color and the meat ability to retain water, in addition to chemical evaluations that were focused to the determination of the total lipids amount, fatty acids composition, lipid oxidation, and volatile profile. Results: The meat samples obtained from the indigenous breed showed a less intense reddish color and no significant variations for the muscle tissue tendency to retain water, both regarding fresh and cooked meat. Several differences were instead observed in the fatty acid profile. The Teramana samples were richer in saturated fatty acids (p<0.01) and interestingly showed higher concentrations of rumenic acid (p<0.05), a conjugate of linoleic acid that has been associated with important health benefits for the consumers. Another important finding for these meat samples was the marked resistance to oxidative events, as evidenced by the thiobarbituric acid reactive substances-test (p<0.05) and by the characterization of the volatile profile that highlighted a strong reduction in the relative percentage of hexanal (p<0.05), commonly associated to lipid oxidation and the development of unpleasant aromatic notes. Conclusion: The collected data, therefore appeared useful for the valorization of the food product derived from the Teramana goat, although no sensory information has been collected to define the degree of acceptability by the consumers.

개념모델 가시화 프로그램의 개발 (The Development of the Conceptual Model Visualization Program)

  • 최홍석;오카자키 아키라
    • 감성과학
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    • 제13권3호
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    • pp.573-580
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    • 2010
  • 기존의 감성평가방법은 대립하는 뜻의 단어를 중복되지 않게 선택하거나, 단계별로 제시된 수치를 선택해야 하는 등, 미리 준비된 것 중에서 골라야만 했다. 하지만, 본 연구에서는 평가대상항목에 대해 미리 준비된 수치에서 고르지 않고, 인간의 애매한 평가를 시각화하는 방법을 개발했다. 본 프로그램은, 제시된 평가항목에 대한 주관적인 느낌을 피험자가 마우스나 펜타블렛을 이용해 손으로 그려서 입력하는 방식이다. 그리는 방법이 자유롭고, 평가에 대한 애매한 표현이 가능하다. 정해진 기준이나 제한이 적고, 생각대로 그려서 표현한다. 연이어 그려진 원은 면적이 자동으로 계산됨과 동시에 각 원의 면적비율이 원 그래프로 표시된다. 그려진 원은 크기, 색, 선의 굵기, 투명도 등의 수정이 가능하고, 평가 후에는 원의 비교, 조정이 가능하도록 되어 있다. 개념모델을 손으로 그린 원으로 표현하여 시각화 하는 것으로 인사평가, 고통평가, 제품평가 등의 응용범위가 넓다. 성 마리안나 이과대학병원 간호지원센터 직원들에 의해 그 가능성을 평가 받아, 현재 간호사자신의 인사평가 툴로써의 효과를 검증 중에 있다. 이와 함께 환자의 고통의 종류와 그 레벨을 표현하는 프로그램과 KJ법을 응용하여 다이내믹한 인터페이스로 개념모델을 효과적으로 시각화할 수 있도록 개발을 진행하고 있다.

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다중회귀 분석기법을 이용한 모바일 컨버전스 제품에 관한 연구 -휴대전화 중심으로- (A Study on Mobile Convergence Products using Multi-Regression Analysis Methods -based on Mobile Phone-)

  • 조대호;천현재;이홍철
    • 감성과학
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    • 제10권1호
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    • pp.13-21
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    • 2007
  • 모바일 컨버전스가 확산되면서 많은 기업들은 다양한 기능을 통합한 컨버전스 제품을 출시하고 있다. 이러한 모바일 컨버전스는 휴대의 편의성과 디지털 기기의 특성상 기기들 간의 공통된 요소를 함께 사용할 수 있는 경제적인 측면과 사용상의 편리성 증가 등 여러 가지 장점을 가지고 있다. 그러나 컨버전스 경향에 힘입어 많은 제품이 시장에 출시되었으나 기대와는 달리 실패하는 사례가 발생하고 있다. 이것은 제품개발에 있어서 컨버전스 제품에 대한 소비자의 평가를 반영하는데 미흡한 결과로 볼 수 있다. 컨버전스 제품이 시장에서 살아남기 위해서는 제품의 우수성과 인프라 구축도 중요하지만 무엇보다도 소비자가 컨버전스 제품을 어떻게 평가하고 어떠한 요인의 영향을 받는지에 대한 이해가 필수적이라 할 수 있다. 그럼에도 불구하고 현재까지 모바일기기를 중심으로 제품 평가에 대한 연구가 미비했다. 따라서 본 연구는 모바일 컨버전스 제품에 대한 소비자 평가와 영향 요인을 알아보고자 한다. 본 연구는 설문조사 방법에 의해 이루어졌으며, 158명으로부터 수집한 자료는 분산분석과 다중회귀분석을 통해 분석하였다. 연구결과 상대적 이점, 복잡성, 관찰가능성(MP3, 게임), 지각된 편리성 등의 요인들이 유의적인 영향을 미치는 것으로 나타났다.

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