• Title/Summary/Keyword: product development

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Research on the Influences of New Product Design and New Product Development Process Management on New Product Development Performance in Taiwan's Industries

  • Liu, Pang-Lo;Tsai, Chih-Hung
    • International Journal of Quality Innovation
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    • v.10 no.1
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    • pp.89-105
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    • 2009
  • This study aims to probe into the influence of new product design and new product development process management on development performance. The research finding demonstrates that product design reveals positive and significant influence on new product development performance. Through statistical analysis, this study finds that companies in Taiwan value new product design. When companies value it more, they tend to have better new product development performance. With regard to the relation between new product development process management and new product development performance, the empirical results demonstrate that companies would pay more attention on new product development process management. With regard to new product idea and assessment, concept design and development, product function test and mass production in the market, through statistical analysis, this study finds that companies that value process management of new product development tend to have better new product development performance. As to the influence of new product design and new product process management on new product development performance, statistical analysis result demonstrates that the integration between new product design valued by companies in Taiwan and development process management would lead to significantly positive influence on new product development performance of the companies.

An Empirical Study on the Blue Ocean New Product Development Strategy (블루오션 신제품개발 전략에 관한 실증연구)

  • Kim, Ji-Dae
    • Journal of Technology Innovation
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    • v.15 no.1
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    • pp.27-63
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    • 2007
  • Recently, Kim and Mauborgne (2005a) has introduced the concept of blue ocean strategy that provides quantum leap in value innovation, thus creating new market space. This study, based on the blue ocean strategy concept, suggests blue ocean new product development strategy, and attempts to examine how much impact this blue ocean new product development strategy has on new product performance, compared to existing new product development strategy perspectives based on competitive strategy-based new product development strategy and resource-based new product development strategy, in an empirical way. The research results show that the blue ocean new product development strategy has a statistically significant impact on new product performance. In addition, it was revealed that such contingency variables as firm size and environmental dynamism have moderating effect on the relationship between the blue ocean new product development strategy and new product performance. The blue ocean new product development strategy is more effective in the small-sized firms than the large-sized ones, and its effect on new product performance is different according to environmental dynamism.

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Exploring the Mediating Effect of Product Novelty of Business Ventures on the Relationship between Product Development Strategy Implementation and Performance (벤처기업의 제품개발 전략 실행과 제품개발 성과간의 관계에서 제품 혁신성의 매개효과 검증)

  • Yoon, Hyunjoong
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.13 no.4
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    • pp.23-34
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    • 2018
  • This study examines the mediating effect of product innovation on the relationship between product development strategy implementation and product development performance of business ventures. The previous researches on product development has mainly focused on the role of venture firms' technological capabilities or that of entrepreneurship in product development. Although there are many important discussions related to the product development of business venture, a more discussion on the relationship between product development strategy implementation and performance of product development is needed. The purpose of current study is to examine the relationship between the entrepreneurial orientation and the R&D department on product development performance. To confirm the model of Day & Wensley(1988) that product novelty mediates the relationship between product development strategy and product development performance. The research results of 703 Korean business ventures suggest that the implementation strategies for product development such as utilizing entrepreneurial orientation and R&D department are more effective for business ventures in terms of product development performance. Also product novelty was prove to be a mediator that intervene the relationships between implementation of product development strategy and product development performance. Those findings may provide implications for whom has interested in the relationship between entrepreneurship and product development performance of business ventures. The differences in between new and existing product performance from the implementation strategy of product development may provide implications for practitioners who understand the process of product development.

The Role of Strategic Learning in New Product Development Management (신제품개발 관리에서 전략적 학습의 역할)

  • Kim, Ji-Dae;Lee, Sung-Seok
    • Korean Management Science Review
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    • v.25 no.1
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    • pp.149-167
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    • 2008
  • One of characteristics of firms having successfully developed new products is that they are practicing strategic learning, that is, organizational learning for preparing the future. In this context, we attempts to examine the effect of strategic learning on the proficiency of new product development activities and new product outcome, in an empirical way. In addition, we Investigated the moderating effect of new product innovativeness on the relationship among strategic learning, proficiency of new product development activities, and new product outcome. The analysis results show that the strategic learning has a positive impact on both the proficiency of new product development activities and new product outcome. And it was found that the impact of strategic learning on the proficiency of new product development activities is increasing when firms developing new products with high degree of innovativeness. However, the impact of strategic learning on new product outcome was not different according to new product innovativeness. This results shed some insight on the role of strategic learning in the new product development management.

A Framework for Product Development including HW and SW Components (하드웨어와 소프트웨어가 포함된 제품개발을 위한 프레임워크)

  • Do Nam-Cheol;Chae Gyeong-Seok
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2006.05a
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    • pp.1329-1333
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    • 2006
  • This paper proposes a framework for product development including hardware and software components. The framework provides separation of the hardware dependent software, an integrated product development process, and integration of software components with product configurations and product structures. In order to separates the hardware dependent software, the framework considers product configuration modules and engineering changes of associated hardware and software components. The proposed product development process integrates development of the hardware dependent software into the existing product development process. In order to integrates the hardware dependent software with product configurations and product structures, the framework represents software components by existing product data models in Product Data Management (PDM). The framework is applied to development of a robot system including hardware and software components in order to show its effectiveness.

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Users Involvement in New Product Development Process: A Designers' Perspectives

  • Taha, Zahari;Alli, Hassan;Rashid, Salwa Hanim Abdul
    • Industrial Engineering and Management Systems
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    • v.10 no.3
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    • pp.191-196
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    • 2011
  • The purpose of this paper is to study user's involvement in new product development (NPD). It seeks to identify the factors involving user and design practices in the design process of new product development. A survey was conducted on 20 respondents consisting of designers involved in product development from various industries. The study focused on the early activities of the product design process which is called product specification. The analysis performed considers the importance of involving users in design decision. The outcome of this research is the significance of involving users and its effect on product development activities. The research also provides a model for an integrated user, designer and product knowledge activity in the product development process.

Education and Training of Product Data Analytics using Product Data Management System (PDM 시스템을 활용한 Product Data Analytics 교육 훈련)

  • Do, Namchul
    • Korean Journal of Computational Design and Engineering
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    • v.22 no.1
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    • pp.80-88
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    • 2017
  • Product data analytics (PDA) is a data-driven analysis method that uses product data management (PDM) databases as its operational data. It aims to understand and evaluate product development processes indirectly through the analysis of product data from the PDM databases. To educate and train PDA efficiently, this study proposed an approach that employs courses for both product development and PDA in a class. The participant group for product development provides a PDM database as a result of their product development activities, and the other group for PDA analyses the PDM database and provides analysis result to the product development group who can explain causes of the result. The collaboration between the two groups can enhance the efficiency of the education and training course on PDA. This study also includes an application example of the approach to a graduate class on PDA and discussion of its result.

Study of New Product Development Strategy and Its Outcome Analysis for Domestic Restaurant Business (국내 외식업체의 신상품 개발 전략 및 성과 분석에 관한 연구)

  • Lim, Bae-Kyun;Kim, Yoon-Tai
    • Culinary science and hospitality research
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    • v.11 no.3 s.26
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    • pp.18-39
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    • 2005
  • There are various factors to determine success and failure of new product development. Among them one of the most important factors for success will be strategic management of development process for a new product. First the development process for a new product in domestic restaurant business is improvement of existing product quality or extension of a product line. Second, the study found that there is a strong relationship between the development strategy.for a new product and its outcome. The more focused a product becomes in cost efficiency and customer relations, the better reflected the financial and non financial outcome can be in analysis. Third, financial outcome tends to be considered more than non financial outcome on deciding success of the new product development. Fourth, the study indicates that there is a direct relationship between financial non financial outcome analysis and success of new product development.

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Case of Collaborative Product Development Practice based on Product Data Management System in Non-face-to-face Environment (비대면 환경에서 제품자료관리 시스템 기반 협동제품개발 실습과제 운영 사례)

  • Do, Namchul
    • Journal of Engineering Education Research
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    • v.25 no.1
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    • pp.46-54
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    • 2022
  • This study attempted non-face-to-face collaborative product development practice that can respond to the spread of COVID-19 by expanding existing product data management system-based product development practice. For the complete non-face-to-face product development practice, it utilized prototype development using a 3D paper model, an online class management system and social media for classes and meetings. As a result of applying the non-face-to-face method, product developments of 26 practice teams have been completed without any failures. Therefore, through this study, the author can confirm that it is possible to provide the complete non-face-to-face collaborative product development practice based on product data management systems.

Analysis of Networks among Design Engineers Using Product Data Objects (제품자료 객체를 이용한 설계자 네트워크 분석)

  • Cha, Chun-Nam;Do, Namchul
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.39 no.3
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    • pp.139-146
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    • 2016
  • This study proposes a methodology to analyse social networks among participating design engineers during product development projects. The proposed methodology enables product development managers or the participating design engineers to make a proper decision on product development considering the performance of participating design engineers. It considers a product development environment where an integrated product data management (PDM) system manages the product development data and associated product development processes consistently in its database, and all the design engineers share the product development data in the PDM database for their activities in the product development project. It provides a novel approach to build social networks among design engineers from an operational product development data in the PDM database without surveys or monitoring participating engineers. It automatically generates social networks among the design engineers from the product data and relationships specified by the participants during the design activities. It allows analysts to gather operational data for their analysis without additional efforts for understanding complex and unstructured product development processes. This study also provides a set of measures to evaluate the social networks. It will show the role and efficiency of each design engineers in the social network. To show the feasibility of the approach, it suggests an architecture of social network analysis (SNA) system and implemented it with a research-purpose PDM system and R, a statistical software system. A product configuration management process with synthetical example data is applied to the SNA system and it shows that the approach enables analysts to evaluate current position of design engineers in their social networks.