• Title/Summary/Keyword: producer

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Using the Stories for Advertisement Marketing of Agricultural Production: In Case of Pine Nut in Hong Cheon (이야기를 활용한 향토상품의 광고마케팅 방안 -홍천 잣을 중심으로-)

  • Yun, Yu-Seok;Kim, Mi-Heui;Ahn, Ok-Sun;Kang, Bang-Hun
    • Journal of Agricultural Extension & Community Development
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    • v.18 no.4
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    • pp.1051-1083
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    • 2011
  • One of the significant element of industrialization is the marketing mixed by advertisement. This paper concerns itself with two key methodological issues that have arisen during the marketing communication research. First, it examines BTL media, appeal type and executive type for interpersonal communication. The second part of the paper argues that story have an effect on making relationship between a consumer and a producer as storytelling producer's history, story of experiences of user, episode and so on. In this paper we developed contents of advertising for pine nut in Hong Cheon using the storytelling marketing communication strategy.

Sampling Plans Based on Truncated Life Test for a Generalized Inverted Exponential Distribution

  • Singh, Sukhdev;Tripathi, Yogesh Mani;Jun, Chi-Hyuck
    • Industrial Engineering and Management Systems
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    • v.14 no.2
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    • pp.183-195
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    • 2015
  • In this paper, we propose a two-stage group acceptance sampling plan for generalized inverted exponential distribution under truncated life test. Median life is considered as a quality parameter. Design parameters are obtained to ensure that true median life is longer than a given specified life at certain level of consumer's risk and producer's risk. We also explore situations under which design parameters based on median lifetime can be used for other percentile points. Tables and specific examples are reported to explain the proposed plans. Finally a real data set is analyzed to implement the plans in practical situations and some suggestions are given.

Tightened-Normal-Tightened Group Acceptance Sampling Plan for Assuring Percentile Life

  • Aslam, Muhammad;Azam, Muhammad;Jun, Chi-Hyuck
    • Industrial Engineering and Management Systems
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    • v.11 no.4
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    • pp.390-396
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    • 2012
  • The present paper extends the idea of tightened-normal-tightened sampling scheme to group acceptance sampling plans under the time truncated life tests. We consider three famous distributions that are widely used in the area of reliability such as the generalized exponential distribution, the Weibull distribution, and the Birnbaum-Saunders distribution in the proposed sampling plan. The plan parameters are determined such that the producer's risk and the consumer's risk are satisfied at the specified median life. Extensive tables showing plan parameters are provided at various values of the experiment time and the consumer's risk for each of three distributions for the practical use. Some examples are given to illustrate the procedure of the proposed plan.

The design of Stream producer for MPEG-4 encoder (MPEG-­4 부호화기를 위한 스트림 생성기 설계)

  • 송인근;서기범
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.7 no.8
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    • pp.1776-1784
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    • 2003
  • In this paper, we propose the architecture of stream producer for MPEG­4 Video encoding. This module receives the quantized coefficient from DCT and Quantization module in macroblock unit and performs the VLC coding according to the encoding mode, and supports the error concealment mode of MPEG­4 and data partitioning mode. Using the VHDL, we designed the module using this architecture and performed the evaluations of this module by performing the post­-simulation.

An Improved Group Sampling Plan Based on Time-Truncated Life Tests

  • Aslam, Muhammad;Pervaiz, Muhammad Khalid;Jun, Chi-Hyuck
    • Communications for Statistical Applications and Methods
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    • v.17 no.3
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    • pp.319-326
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    • 2010
  • In this paper, a new group sampling plan for the lot acceptance is proposed for the time truncated life test, which can be utilized when multi-item testers are implemented. The design parameters are found using the two-point approach such that the producer's and consumer's risks are satisfied simultaneously at the acceptable reliability level and the lot tolerance reliability level, respectively. The case of Weibull distribution is described to illustrate the procedure that can be used when the quality level is expressed by a multiple of the specified life. The advantage of the proposed plan is demonstrated by comparing with the existing plan in terms of the sample size required. The tables are constructed and some examples are given to illustrate the procedure developed here.

Policy measures and necessities for small scale organic farming in the EU

  • Cho, Y.;Nicholas, P.
    • Korean Journal of Organic Agriculture
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    • v.19 no.spc
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    • pp.115-118
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    • 2011
  • Most of European countries have certain support measures of small holder organic producers in their policy system but they need to be more positive with this issue. Recent EU regulations and any other governmental organic farming measures are hardly emphasising on small holders' issues except a few measures. In order to secure small producer organic farming, the extensive efforts are needed. Developing new logos and differential support system for small producer organic at every aspects from production, marketing and public procurement level will become more positive actions to take, for example.

Adaptive Neuro-fuzzy-based modeling of exhaust emissions from dual-fuel engine using biodiesel and producer gas

  • Prabhakar Sharma;Avdhesh Kr Sharma
    • Advances in Energy Research
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    • v.8 no.3
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    • pp.175-184
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    • 2022
  • The dual-fuel technology, which uses gaseous fuel as the main fuel and liquid as the pilot fuel, is an appealing technology for reducing the exhaust emissions. The current study proposes emission models based on ANFIS for a dual-fuel using producer gas (PG)-diesel engine. Emissions measurements were taken at different engine load levels and fuel injection timings. The proposed model predictions were examined using statistical methods. With R2 values in the range of 0.9903 to 0.9951, the established ANFIS model was found to be consistently robust in predicting emission characteristics. The mean absolute percentage deviate in range 1.9 to 4.6%, and mean squared error varies in range 0.0018 to 13.9%. The evaluation of the ANFIS model developed shows a reliable claim of intrinsic sensitivity, strength, and outstanding generalization. The presented meta-model can be used to simulate the engine's operation in order to create an efficient control tool.

Credit Enhancement and its Risk Factors for IPP Projects in Asia: An Analysis by Network

  • Chowdhury, Abu Naser;Chen, Po-Han
    • International conference on construction engineering and project management
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    • 2015.10a
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    • pp.122-126
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    • 2015
  • Credit enhancement is absolutely essential for financing Independent Power Producer (IPP) projects in Asia particularly for countries whose sovereign credit rating is on non-investment grade and foreign investment is difficult to achieve. Due to nexus of agreements among varies parties in IPP project, it is hard to clearly visualize the roles of these agreements. Examples are: What credit enhancement factors are most influential to minimize the associated risks of IPP projects? Why are they powerful? What are their roles? Who are less powerful and what are the obstacles that causes them less powerful? A research is conducted to identify the credit enhancement factors for IPP projects in Asia. IPP professionals validated 27 out of 28 identified credit enhancement factors, and five factor groupings were made through factor analysis. Afterwards, network theory is applied to find the unanswered questions, which by graphical and mathematical representations show that the host government's credit enhancement, MDBs, ECAs and other parties' credit enhancement are prominent and of great importance to handle the associated risks of IPP projects in Asia

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Resource Cyclical Dynamics Focused on the Waste of Electric and Electronic Equipment

  • Lee, Man-Hyung;Kim, Tae-Yong;Kim, Dong-Chan;Hong, Sung-Ho
    • Korean System Dynamics Review
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    • v.9 no.2
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    • pp.129-154
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    • 2008
  • As a practical means to upgrade urban sustainability, this paper focuses on resource cyclical systems concerned with the waste of electric and electronic equipment (WEEE) in Korea. Borrowing System Dynamics concepts and approaches, it examines behavioral changes of WEEE dynamics to observe whether the existing management methods can be readjusted. The measurement is based upon both reuse and material and thermal recycle simulation works in the individual stage of WEEE discharge, collection, and treatment, going beyond the traditional recycle-only customs. This research estimates that the newly introduced Extended Producer Responsibility (EPR) system would definitely exert a significant impact on the final stage of WEEE treatment, decreasing the final treatment volume in the first half of the research period. The trend, nonetheless, would be reversed in the second half, mainly owing to the additional waste volume originated from the local government and recycling center. Sensitivity analysis poses, among others, that the local government-supported reuse center should take charge of a pivotal role in the long run. The research also shows that sufficientand necessary conditions for the WEEE management and treatment should be given to the combined efforts, both from the private sectors and the public domains. Based on these research findings, the paper recommends that key stakeholders including the producer and the public organizations should devise how to jointly carry out specific agenda centered around partnership or network buildings.

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