• Culinary science and hospitality research
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• v.22 no.8
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• pp.78-88
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• 2016

This study conducted to find influences of selection attributes on consumer satisfaction as perceived by low-cost restaurant visiter by considering personal value. Developed survey was distributed and 428 sample who visited the low-cost franchise restaurant were employed the statistical analyze. The internal value and the external value included individual value in order to estimate the influence of the choice factor of the low-cost franchise restaurant on the quality of the product, and the choice factors were consisted of 3 variables that are quality, accessibility and service. Regression analysis was conducted to verify the relationships among the variables. As a result, the internal value (${\beta}=.236$, p<.0.01), and external value (${\beta}=.352$, p<.001) have the significant positive relationships with respect to quality. Second, the external value (${\beta}=.305$, p<.001) has the positive relationship with regard to accessibility, but the internal value has no significant relationships with level of accessibility. Third, the internal value (${\beta}=.828$, p<.001) has the significant positive relationship with regard to service, but there was no significant influences between external value and service in this study. Fourth, the internal value (${\beta}=.472$, p<.001), the external value (${\beta}=.479$, p<.001) were critical antecedents of the quality. Last, while quality (${\beta}=.858$, p<.001) has significant positive relationship with satisfaction, but it didn't show any relationships with accessibility and service.

• The Journal of the Korea Contents Association
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• v.22 no.2
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• pp.710-723
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• 2022

TV program favorability does not necessarily lead to actions related to programs such as producing videos, emotions, webtoons, and goods, participating in concerts, and fan meetings. Therefore, there might be a mediating variable between program favorability and related behaviors. This study presents relationships as a mediating variable. This study assumed that if the program favorability is high, a positive relationship can be formed with the program, the characters on the show, the groups appearing in the program, the viewers who watch it together, and viewing affordance. Those formed relations can have positive effects on the program related activities. In the conducted online survey, we found that high favorability has positive effects on intimate relationships with the program, viewing affordance, characters, and other viewers, and these relationships have positive effects on program-related offline and online activities. However, the relationship with the character group has a negative effect on program-related behavior. This may be the result of viewers feeling alienated from highly intimate relationships formed among characters appearing in the show.

• Journal of Families and Better Life
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• v.11 no.1
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• pp.46-55
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• 1993

This study investigated the relationships among factors in the caregiving process for caregivers with older parents. A model was presented to help identify some of the dynamics in he family caregiving process Fifty-nine caregivers participated in the study. They were adult chldren who were currently providing care to at least one older parent. Using LVPLS program support for the proposed structural equation model was found through the identification of paths among the variables, The findings indicated that the experience of life events was negatively associated with perceptions and positively with active coping A positive relationship was found between perceptions and active coping. Past relationships had positive effects on perceptions and relationships with parents. Active coping was negatively associated with the relationship with parents. whereas perceptions were not a good predictor for the relationship with parents. The results of the family caregiving process model demonstrated that past relationships and perceptions of caregiving were related to current caregiving experiences with older parents.

• Journal of Korean Society for Quality Management
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• v.24 no.3
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• pp.1-18
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• 1996

The purpose of this study is to empirically examine the role of supplier relationships as a means of enhancement of quality. The model for this study consists of four groups of concepts - 1) goal of quality, as 2) measures of supplier relationships, supplier assistance and buyer supplier communication, 3) the level of automation and technology, as 4) measures of performance, reliability quality and performance quality. By statistical analysis, the results are as follows. First, the goal of quality positively influences the level of automation, technology, supplier assistance and supplier communication. Second, the level of technology has a positive effect on supplier assistance and supplier communication on the level of automation. Third, the level of automation and technology positively influence the reliability quality. Fourth, supplier assistance and buyer-supplier communication has a positive effect on the reliability and performance quality. These results reveal three paths of supplier relationships in systems for the enhancement of quality.

• Asia pacific journal of information systems
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• v.10 no.2
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• pp.97-123
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• 2000

This paper proposes a model for assessing enterprise network maturity. We define maturity in terms of the institutional and member support for the network(organizational maturity) and its technical sophistication(technological maturity), and examine their relationships. We build several hypotheses about the relationships between the maturity types and between the maturity of the network and various organizational factors including industry, size, and performance of the enterprise. We test the hypotheses using data collected from a questionnaire survey with Korean firms. The results show that there is a positive correlation between organizational and technological maturity. It is also found that investment in the network infrastructure has a positive influence on the organizational efficiency. However, it is found that industry type does not affect network utilization, but size does, suggesting that large firms utilize network infrastructure more than small ones do. We also identify various relationships among performance, satisfaction level and the maturity of the enterprise networks. Finally, we provide an overview on the current technological state of the Korean enterprise networks.

• Korean Journal of Child Studies
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• v.30 no.3
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• pp.99-112
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• 2009

This study examined how infant-teacher relationships perceived by teachers related to observed toddler-teacher and toddler-peer interactions in play. Participants were 57 2-year-old toddlers and their 8 teachers. Toddler-teacher perceived relationships were examined by questionnaire toddler-teacher and toddler-toddler interactions were observed and recorded during play. Data were analyzed by correlation. Results were : (1) the perceived relationships of toddlers to multiple teachers in the classroom were very similar. (2) The pattern of interactions between toddlers and teachers was similar to that of interactions between toddlers and peers. (3) The more positive the toddler-teacher perceived relationship, the more positive the observed interactions between the children and teachers and between children and their peers.

• Journal of the Korean Society of Costume
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• v.58 no.8
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• pp.158-169
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• 2008

The purposes of this study were to Investigate the relationships between knitwear purchase motive and female consumer satisfaction, and to reveal how knitwear purchase motives and demographic variables influence the consumer satisfaction. The subjects were 263 female college students and working women residing in metropolitan area of Seoul. The data were analyzed by using descriptive analysis, factor analysis, Cronbach's ${\alpha}$-reliability coefficient, t-test, Pearson's correlation coefficient, and multiple regression analysis. Five dimensions of knitwear purchase motive were derived by factor analysis; expressive, others' influence/deficiency, quality/social, situation, and utility motive. Consumer satisfactions were classified into 3 dimensions; appearance, practicality, and quality satisfaction. The expressive motive had significant positive relationships with the satisfaction of appearance and quality satisfaction. The quality/social motive had positive relationships with the satisfaction of appearance, practicality, and quality. Utility motive had positive relationships with the satisfaction of appearance and practicality. Working women had higher situation motive and quality/social motive than the female college students had. The higher the age was, the higher the score on situation motive and quality/social motive were. The higher the social class was, the higher the score on expressive motive was. The higher the income was, the higher the score on appearance, practicality, and quality satisfaction were. The consumer satisfaction of knitwear was influenced most by the quality/social motive and next by the expressive motive, the income, and the utility motive in order.

• Journal of Families and Better Life
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• v.6 no.1
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• pp.27-38
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• 1988

The objectives of this research; (1)To measure levels of the wife consumer competency and consumer role satisfaction (2) To investigate the sociodemographic variables influencing consumer competency (3) To determine the relationships of consumer competency and consumer role satisfaction (4) to provide the basic data useful for consumer education policies. For the evidence of this topic, research was conducted 370 wives in seoul. The major findings were; 1)Among the component of consumer competency consumer attitudes scores are highest and consumer knowledge scores are lowest. This implies that consumer education is necessary for the wife to obtain consumer knowledge. 2) Consumer skills differ significantly age and occupation and consumer knowledge differ significantly education and income 3) Resulting form multiple regression analysis, consumer competency had the positive linear relationships with the variables such as education, age and income.. The most influential variable is education, in turn age and income. but income is not statistically significant. 4) There are positive relationships among consumer attitudes, consumer knowledge and consumer skills. 5) consumer role satisfaction has positive relationship with consumer competency, Among components of consumer competency, the relationships of consumer role satisfaction and consumer knowledge is not statistically significant. This implies that consumer education for increasing consumer role satisfaction is necessary for the wife to obtain consumer skills and consumer attitudes.

• Culinary science and hospitality research
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• v.14 no.2
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• pp.99-114
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• 2008

The purpose of this study is to examine the relationships between each type of attitudes toward money and the attributes of choosing family restaurants. A self-administrated questionnaire was completed by 387 students, and data were analysed by frequency, factor, reliability and canonical correlation. Seven factors were obtained from factor analysis of attitudes toward money; Factor 1 "power", Factor 2 "obsession", Factor 3 "retention", Factor 4 "achievement", Factor 5 "anxiety", Factor 6 "distrust", and Factor7 "evaluation". The attributes of family restaurant choice were extracted into six factors: Factor 1 "quality of food", Factor 2 "restaurant event", Factor 3 "interior environment", Factor 4 "value of food", Factor 5 "convenience for approach", and Factor 6 "employees' service". Canonical correlation analysis showed three significant functions. Canonical function 1 showed that the attitudes of considering the power of money, its retention and achievement were indicated to have significantly positive relationships with the quality of food in the attributes of choosing family restaurants. Canonical function 2 showed that significantly negative relationships between distrust and restaurant events and convenience for approach. Canonical function 3 also showed that significantly positive relationships between obsession and anxiety and the interior of restaurants and employees' service, and significantly negative relationships between evaluation and the interior of restaurants and employees' service.

• The Research Journal of the Costume Culture
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• v.27 no.2
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• pp.154-168
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• 2019

The present study investigated fashion Instagram marketing, applying the concept of gamification. It set out to examine the following specific issues: 1) perceptions of flow, pleasures, dimensions of game dynamics (challenge, competition, achievement, reward, relationships among participants, and relationships between brands and consumers), and consumer responses based on frequency and involvement in exercise; 2) the effects of game dynamics dimensions on flow and pleasure; and 3) the effects of flow and pleasure on consumer responses. An online survey was used to gather data and the study analyzed a total of 200 responses. The results of the study were as follows. Perception differences were found only in relation to exercise involvement. Competition, relationships among participants, and relationships between brands and customers positively predicted flow. Among the dimensions of game dynamics, challenge, competition, reward, relationships among participants, and relationships between brands and consumers positively influenced pleasure. In addition, the study also found that pleasure and flow had positive effects on intention to participate and brand loyalty. Meanwhile, only pleasure predicted word-of-mouth. These findings suggest that fashion brands implementing Instagram as a marketing channel should seek to stimulate pleasure and fun to provoke positive consumer responses. Furthermore, the findings of the study provide practical and useful insights for fashion brands implementing Instagram marketing.