• Journal of Intelligence and Information Systems
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• v.29 no.4
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• pp.111-127
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• 2023

This study is a study on user perception of ChatGPT use. The goal of this study is to analyze the relationship between user policy expectations and user innovativeness on ChatGPT technology acceptance and intention to use using variables of TRA (Theory of Reasoned Action). The impact of policy expectations and user innovativeness on the intention to use by mediating usefulness and hedonic motivation, and the impact of subjective norms on the usefulness and intention to use were analyzed by dividing them into the MZ generation and the non-MZ generation. It was verified whether there was a moderating effect on the effect of age differences on usefulness by interacting with policy expectations. An online survey was conducted on 300 ChatGPT users using PLS (Partial Least Square) structural equations and SPSS Package, and statistical analysis was performed using PLS and SPSS. According to the analysis results, it was confirmed that the higher the initial user's innovativeness, the higher the intention to use ChatGPT. In addition, the moderating effect analysis comparing the differences between the MZ generation and the non-MZ generation showed that policy expectations had a negative effect on the usefulness of ChatGPT use.

• Journal of Families and Better Life
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• v.30 no.6
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• pp.151-166
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• 2012

The major findings are(were) as follows: 1) The Eco-friendly consumption behavior was divided into three(3) clusters, namely "The Middle Group" of eco-friendly consumption behavior(cluster I), "The Inferior group" of eco-friendly consumption behavior(cluster II), and "The Excellent Group" of eco-friendly consumption behavior(cluster III). 2) The differences in the general characteristics among the three clusters were founded on the experience of green consumption information and sources of information. 3) The characteristics of cluster I(The Middle Group) were(are) found to be eco-conscious, and aware of the consequences of behaviors, green market conditions and environmental issues. This cluster was the middle-average group. The characteristics of cluster III(The Excellent Group) were(are) found to have the willingness to pay additional costs, being aware of the social norms of the reference group, having an awareness of eco-institutional conditions, being knowledgeable about environmental policy, and finally, being personally involved in green consumption behavior. This cluster was the high-average group, whereas cluster II(The Inferior Group) was the low-average group.

• Korea journal of population studies
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• v.22 no.2
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• pp.5-45
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• 1999

이 논문의 목적은 우리 나라에서 인구증가나 인구억제 등 인구에 관한 국민들의 가치관의 변화를 살펴보기 위한 것이다. 여기서 말하는 가치란 특정한 사회구조의 산물이며 동시에 그 사회를 구성하는 개인들의 행위의 동기가 되며 행위의 지침이 되는 모든 태도와 관심을 말한다. 우리 나라는 1960년대 초부터 정부가 주도하여 실시한 가족 계획 사업을 국민들이 적극적으로 받아 들여 출산율의 억제에 성공한 대표적인 나라로 손꼽힌다. 이에 따라 우리 나라에서는 많은 조사 특히 인구억제를 위한 피임 및 자녀수에 대한 조사연구를 했다. 이들 조사는 대부분 질문표를 이용한 조사였기에 실제 상황에 접하지 않고 가상적인 상황을 설정하여 그에 대한 반응을 알아 낸 자료이기에 실제상황에 봉착했을 때 꼭 그와 같이 행동하리라는 보장은 없다. 위와 같은 단점을 고려하여 주요 신문의 사설을 국민감정과 가치를 대변하는 가장 적합한 자료로 이용했다. 우리 나라에서 지난 수십년간 가장 큰 영향을 미친 대중매체는 신문이었으며 또한 오늘날까지 계속 발간되고 있는 신문으로서 동아일보와 조선일보를 손꼽을 수 있다. 1955년부터 1996년 말까지 두 신문이 밝나한 사설의 수는 30,000여 편을 넘는다. 인구에 간접적으로 관련되는 사설의 수는 수백 수천편에 달하겠으나 직접적으로 관련된 사설을 130편으로 집계되었다. 이 자료를 인구증가, 산아제한 및 가족계획, 법 및 정책, 인구 재분배, 수도권 인구 억제, 인구와 사회문제, 노동력과 취업, 및 인구자료-센서스 등 8가지 범주로 구분했다. 이들 각각에 대한 관점을 5년 간격으로 제시하고 마지막으로 역년(曆年) 5년 간격으로 그 주요 쟁점의 변화를 요약했다.

• Korean Journal of Agricultural Science
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• v.44 no.2
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• pp.296-307
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• 2017

Globally, consumers' enormous and increasing appetite for meat is one of the biggest causes of climate change because livestock industry emits more greenhouse gas than transportation. The purpose of this study is to analyze consumer awareness about the impact of meat consumption on sustainability in response to climate change. Based on the theory of planned behavior, the attitudes, subjective norms, perceived behavioral control, prior knowledge, and risk perception variables were analyzed to evaluate the impact of climate change awareness over consumer behavior on meat consumption. Major findings are as follows: consumers were aware of climate change but has made few changes to their meat consumption. In addition, changes in meat consumption were found to be caused by health safety concerns, such as disease outbreaks. Significant variables related to meat consumption patterns associated to climate change impacts were household income, age, attitude, subjective norm, perceived behavioral control, and prior knowledge. These results suggest some implications for policy. There is a need for public relations and education to make the public aware of and better understanding of link between climate change and diet. Also, government should make efforts to raise awareness of mitigation of climate change such as comprehensive food labels which are identifying lesser impacts on climate and better dietary guideline instructions which would include coping with climate change.

• Human Ecology Research
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• v.55 no.2
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• pp.105-124
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• 2017

The recent global economic crisis has resulted in increased discussion and attention on the sharing economy, a form of economic activity where individuals share currently available products. This study investigates consumer sharing economy usage attitudes and usage intentions by applying rational choice theory. For this study, an investigation that had 400 adult consumers from across Korea answer a structured questionnaire was conducted. A statistical approach using SPSS ver. 22.0 was used to analyze the data. The study found that the consumer's sharing economy value and participation levels were higher than usual. Higher than usual consumption patterns were seen for the construct of rational behavior theory. An analysis of the relative influence of variables regarding sharing economy usage intention also found that usage intention was higher for those who had experienced using a sharing economy services rather than those who did not have experience. In addition, the sharing economy usage intention also increased along with the values for subjective norms, sharing economy usage attitudes, sharing economy participation, sharing economy emotional benefits, and increased values. This study found that fundamental materials for consumer education should be made to eliminate difficulties that consumers have when they use sharing economy services. It is also expected that economic policy will develop to stimulate the sharing economy in a stable manner, that sharing economy-related information will be provided to consumers, and that consumer policies will be prepared to prevent consumer problems before they occur.

• The Korean Journal of Archival Studies
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• no.10
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• pp.65-111
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• 2004

In the modern society, Archives are an available subject to the people of a nation and it is indispensable to build and appropriate access environment in order to connect the users and the registered records stored in the facilities. Specially, the Closed Shelves Access system, based on the notion of "a Policy of Archives Preservation", needs to be fully equipped with an access environment more adequate to its necessities. Hence, this study has analyzed all sorts of environments-institutional, organizational, human, physical and intellectual- from a general perspective in order to activate users to read the archives and based on this, the objective of the research is in proposing a program that effectively provides archives to the users and provides the basis for putting into practice an active access environment. The use of archives is the fountainhead in order to preserve archives. By using the archives, the meaning of preserving them is maximized. Whether these archives may be used or not will depend on the quality of information and the advancement of the access environment. Therefore, in order to motivate users to access the archives, first of all the facilities and the archivists must establish norms regarding the access, based on statutes and once they have been settled, they should provide other changes such as ; the development and fixation in the organization's structure, the education of specialized human labor, the expansion of physical space and the facilities and diverse positive services.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.7
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• pp.67-78
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• 2021

The COVID-19 pandemic sweeping the world has rendered a large proportion of the workforce unable to commute to work, to mitigate the spread of the virus. This has resulted in both employers and employees seeking alternative work arrangements. Due to the pandemic, most if not all workers experienced work from home Hence work from home has become a policy priority for most governments. Individuals have started to change their behavior to stick to the curfew and rapidly conform to the new way of life. This study is conducted to understand how organizations and people adjust to these developments and challenges. Numerous organizations are changing to the online method of working because of the COVID-19. Because of the continuous adoption of a specific behavior after the COVID-19 pandemic situation ended, employees were expected to continue working from home. To investigate deep into the behavioral consequences of such a pandemic situation, in-depth interviews were conducted in several companies in Saudi Arabia. This study was conducted by extending the Theory of Planned Behavior (TPB) and the theory of reasoned action (TRA) to explore and assess the various factors that determine the continuous adoption intention of work-from-home by the Saudis. The finding shows that the employees' positive attitude, subjective norms, and self-efficacy affect the employees' intention to adopt work from home. The continuous adoption of work from home has been affected by employees' relevant intention and controllability.

• Journal of Korean Society of Disaster and Security
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• v.15 no.3
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• pp.47-55
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• 2022

Hate crimes should be viewed as a social problem, not a personal crime, and a preventive system should be established to have an acceptance system for people who can engage in antisocial behavior outside of the social integrated value norms. In particular, in order to reduce tragic hate crimes, society and the government should actively work to resolve polarization, and personality education linked to families, schools, and society should be provided, and policies to establish social safety network such as social security systems should be prepared. In addition, it is necessary to switch to a society in which principles are emphasized, and a society that cares for the weak rather than the strong, rather than the expedient policy of words.

• Korea Trade Review
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• v.46 no.6
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• pp.239-255
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• 2021

To review the theoretical background of regulatory approaches to cross-border transfer of personal data, this paper divides major digital trade participating countries into four types according to the OECD - non-regulatory, post-intervention, pre-supervision, and national control. It then analyzes the US, Japan, the EU, and China respectively that belong to each type. South Korea, which is currently about to pass the amendment by the National Assembly, has identified that it is in the middle of post-intervention and pre-supervision, and needs to evolve into pre-supervision norms like the EU while it has to participate more actively in the process of establishing international digital trade rules. Korea first needs to sign digital trade agreements and promote mutual certification projects more actively from the standpoint of a medium-sized open country with growing digital companies and digitally-open consumers. Second, the government should fully consider the interests of not only companies but also various trade stakeholders including domestic consumers, when drafting and implementing trade policies. To this end, 'a single window approach' is needed not only at the Ministry of Trade, Industry, and Energy, but also at the level of the entire government which require an integrated form of digital trade policy governance.

• The Korean Journal of Food & Health Convergence
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• v.10 no.4
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• pp.21-27
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• 2024

The purpose of this study is to identify the sociocultural aspects of zero-calorie beverage consumption among young Koreans. Through an interview methodology, this study explores the perceptions of zero-calorie beverages, consumption behavior, and the important role of zero-calorie beverages in identity formation. The study uniquely integrates theories from health psychology, sociology, and cultural studies to analyze the complex interplay between individual health beliefs, social norms, and evolving cultural trends. The results show that the choice of zero-calorie beverages is heavily influenced by health consciousness, pervasive appearance culture, social media dynamics, and shifting workplace paradigms. Participants had a nuanced view of these drinks as both a "healthy alternative" and an "artificial product," reflecting the deep ambivalence that characterizes modern consumer society. Importantly, we found that the consumption of zero-calorie beverages serves as a means of sophisticated self-expression and impression management, acting as a form of cultural capital. This study makes a significant contribution to our understanding of health behavior in specific sociocultural contexts and provides important insights for health policy makers, marketing strategists. The study emphasizes that a multidisciplinary approach is essential in studying contemporary food and beverage consumption patterns, which have far-reaching implications for public health efforts and social epidemiology at home and abroad.