• 제목/요약/키워드: overseas offices

검색결과 22건 처리시간 0.025초

정보보호 산업 해외 거점 인프라 생성 연구 (Building an Overseas Infrastructure Offices of the Information Security Industry)

  • 조창덕;박대우
    • 한국정보통신학회논문지
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    • 제20권1호
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    • pp.103-109
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    • 2016
  • 정보보호 산업은 기술집약적, 고부가 가치 산업이다. 한국은 우수한 ICT 기술과 다양한 사이버공격에 대응 경험과 기술을 보유하고 있어, 전 세계의 벤치마킹 대상이 되고 있다. 하지만 국내 정보보호기업의 영세성과 함께 지원인프라는 부족하다. 국내 정보보호 산업을 활성화하는데 일차적인 조건은, 해외진출이다. 부가가치가 높은 제품과 서비스의 해외 수출을 위해서는, 국내 IT 정보보호 산업의 해외진출 거점 인프라의 설립 추진이 필요하다. 국내 정보보호 산업을 분석해보니, 자본의 영세성과 해외 현지 진출의 판로개척, 관련 정보, 인력 부족이 문제점으로 나타났다. 무료 AS기간의 비용까지 합치면, 사실상 손실이 발생한다. 따라서 정보보호 산업 해외 거점의 인프라 구축에 관한 연구가 필요하다. 해외 거점의 인프라의 선정 방법과 선정 원인을 분석한다. 해외 거점의 인프라를 활용하여 부가가치를 올릴 수 있고, 정보보호 산업 중소기업들이 수출을 활성화하기 위한 해외 거점의 인프라를 연구를 한다.

국제교류협력 확대를 위한 지방정부의 효율적인 해외사무소 운영방안에 관한 연구 - 중국 사무소 사례를 중심으로 - (The effcient management strategies local government for Broad Exchange - focusing on case of china office -)

  • 장정재
    • 국제지역연구
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    • 제20권2호
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    • pp.235-256
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    • 2016
  • 한국 지방정부들은 일찍부터 중국, 미국, 일본을 중심으로 하는 시장성이 크거나 잠재력이 높은 지역에 대하여 경쟁적으로 해외사무소를 설치하였다. 이것은 교류협력을 보다 적극적이고 선제적인 대응전략을 수립 하고자는 목적에서 시작되었다. 그러나 해외사무소가 본래 취지와는 다르게 예산투입 대비 만족스런 성과가 나오지 않는 것이 문제점이며 최근에 들어서는 운영 자체에 대한 비판의 목소리도 커지고 있다. 우리나라 지방정부별 중국사무소의 운영 현황에 대한 심층 분석과 교류협력 확대방안 모색을 위해 직접 10개의 지방자치단체를 방문하여 담당자 인터뷰를 하였다. 분석결과 지방정부들은 민간과 협력 네트워크 구성, 해외사무소의 전문성 강화, 투자유치를 위한 역할 증대, 해외사무소 개설시 메가시티 선호, 해외사무소의 운영비 절감을 중점적으로 추진하고 있다.

Global Marketing Strategies of INNOCEAN Worldwide "Global Marketing Company, INNOCEAN Worldwide"

  • Chu, Kyounghee;Lee, Doo-Hee;Lee, Jong-Ho;Yoo, Weon Sang
    • Asia Marketing Journal
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    • 제14권3호
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    • pp.137-151
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    • 2012
  • Established in May 2005, INNOCEAN Worldwide started as an affiliate marketing and communications company of the Hyundai Motor Group and grew into a top agency ranked no. 2 in the South Korean market within seven years. Currently, INNOCEAN Worldwide has become a global company, operating in sixteen countries through four regional headquarters, fifteen overseas subsidiaries, and seven branch offices with more than 1,100 employees. The company holds top clients from finance, electronics, telecommunications, food, retail, education and other various industries. The accomplishment of INNOCEAN Worldwide can be summarized by the following five key factors. The first factor is INNOCEAN Worldwide's strong and enduring passion and commitment to enter the global market and to build and strengthen its global network. The second factor is achieving successful localization through recruiting talented employees for its overseas branches directly from the local workforce, which enables the company to overcome language barriers, cultural differences, and creative gaps among different regional markets. Third is the company's effective implementation of the 'Global Resource Remix' strategy, which incorporates the distinctive competencies of each overseas operation as a global company standard. Fourth is the creation of the 'Discover System,' a global knowledge management system enabling overseas offices worldwide to share each other's accumulated knowledge and experiences. The fifth factor is the successful establishment of INNOCEAN Worldwide's unique Total Marketing Solution Service. Through this service, the company has offered integrated consulting services for strategic brand management to solve various marketing problems. In summary, the passion and commitment of INNOCEAN Worldwide's top management for the company's globalization and the supporting system that enables such commitment have made it possible for the company to take a global leap and become not merely a company with global operations but a truly global company.

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치과진료실에서 주사바늘 찔림 사고 예방을 위한 가이드라인 연구 (A Study on the Guidelines for Preventing Needlestick Injuries in Dental Offices)

  • 전정미;임순연;조영식
    • 치위생과학회지
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    • 제15권3호
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    • pp.247-253
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    • 2015
  • 치과진료실은 주사바늘 찔림 사고가 빈번하게 일어나고 있으며 그로 인한 혈액매개성 질환에 노출 위험이 높은 곳이다. 이에 본 연구에서는 조사한 자료들을 토대로 주사바늘 찔림 사고 예방 감염관리지침(안)을 제안하였다. 치과진료실에서의 치과 보건 의료인들에게 실질적인 예방대책으로 사료되나 주사바늘 찔림 사고 예방 안전 기구와 장비의 도입 및 사용법 숙지가 필요하다.

무역업체의 글로벌 경쟁력 강화를 위한 e-네트워크 구축에 관한 연구 (A Study on the Global e-Networking of Trading Companies in Korea)

  • 최흥섭;허은경
    • 통상정보연구
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    • 제10권1호
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    • pp.97-115
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    • 2008
  • This paper is to review how Korean trading companies perform and promote the digital transformation through the e-networking with global market, and how much they extend the volume of export, and make the company grow inward or outward in order to enhance the effects of economic growth in Korea. It is suggested that global agreement on e-Trade(or u-Trade) should be made in order to expand the global e-networking practices and to ensure transferring of transport documents(or business documents). Moreover, it also suggested that networking on the global trading partners such as government authorities, diplomatic offices abroad, overseas Koreans, students studying abroad, Korean merchants abroad, etc. should be made in single window for improving and upgrading the image of Korean trading companies. By making of global e-network platform between overseas business partners, trading companies are able to expect various synergy effects such as improving the satisfaction of their customers, promoting the global transactions, reducing the operation and transaction cost, helping fording overseas buyers, and extending export volume and sales profit, etc. Customers can also obtain the information about trading goods easily and rapidly, and cut down the transaction stage using information exchange with partners. All of the trading partners in the world can maintain their business partnership as long as they use the global e-network.

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관광호텔 해외 마케팅 활동 개선방안에 관한 연구 (A Study on Improving the Overseas Marketing Activities of Tourist Hotels -Focused on American Market of "L" Hotel-)

  • 송용덕
    • 한국관광식음료학회지:관광식음료경영연구
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    • 제9권
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    • pp.163-185
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    • 1998
  • It is expected that marketing environment of the hotel industry will change much this year. Hotels should make strategic marketing activities to cope with the rapid change of the environment positively. With the case study of marketing activities for American market of "L" Hotel, a deluxe hotel in Seoul, this study is to present the ways of improving marketing activities of a tourist hotel. U.S.A market has been emerging as the most important market in deluxe hotels with strong value of U.S. dollar currency. To get more Ameriean staying guests. hotels had better make effortis in American market as follow. First, hotels should select corporate market as main target market in U.S.A market. Second, hotels should make preferred corporate rate contracts with corporate travel departments of corporate accounts as their house agents Third, hotels should recognize Global Distribution System as major eservation network in U.S.A Fourth, hotels should advertise effectively in G.D.S in order that agents may reserve the hotel with its visual information. Fifth, hotels had better make the most use of three branch offices of K.N.T.O and sale offices of their affiliated reservation system to get useful information on corporates and travel agents.el agents.

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해외에서 발생한 우리국민의 국제테러리즘 피해사례 경향분석 (Analysis on the tendency of international terrorism against Koreans occurred in overseas countries)

  • 이대성;안영규
    • 융합보안논문지
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    • 제15권7호
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    • pp.69-74
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    • 2015
  • 현재 한국은 세계 190여개 국가와 수교하였고, 113개 국가에 해외공관을 개설하였으며, 한국군은 국제 평화 유지를 위해 다국적군 평화활동 국방협력활동 UN평화유지활동 등을 통하여 그 위상을 국제사회에 널리 알리고 있다. 그러나 이러한 이면에는 정치 종교 이념 등의 목적을 실현하기 위한 테러조직 무장단체 등과 개인 경제적 원인에 의한 강력범죄가 발생하여, 해외에서 활동하는 우리 국민에게 막대한 피해를 주고 있다. 이에 본 연구에서는한국을 대상으로 발생한 국제테러리즘의 피해사례에 대한 경향분석을 실시하였다. 그 시사점과 결론을 살펴보면 다음과 같다. 우선, 해외에서 우리 국민의 안전을 위협하는 공격주체는 무장단체, 극단주의자 등으로 나타났다. 그러나 이를 신속하고 정확하게 분석 및 대응할 수 있는 전문 인력이 부족한 것이 현실이므로, 지속적인 전문가 양성과 매뉴얼 개발이 시급하다고 할 수 있다. 다음으로, 해외에서 발생하는 피해대상이 과거와 비교하여 경성목표(hard targets)에서 연성목표(soft targets)로 변하고 있다. 이는 국가기관에 의한 국민의 기본권 제한에 문제가 발생할 수 있으므로, 시민 스스로가 여행금지 등의 지역을 가지 않는 성숙된 시민의식이 필요하다고 본다.

한국 섬유 및 의류 산업의 세계화 연구 (Is the Korean Clothing and Textile Industry Processing to Globalization\ulcorner)

  • 손미영;이은영
    • 한국의류학회지
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    • 제25권6호
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    • pp.1131-1142
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    • 2001
  • This research attempts to evaluate the globalization concept and the development of advance progress of the Korean clothing and textile industry toward globalization. Globalization is driven by technology, which create the homogenization of tastes. In the business sector, globalization drives not only the physical presence in the foreign countries, but the way of looking at world markets and organizing as a basis for construction. The process of globalization of a company simply consists of exportation, establishment of foreign branch offices and overseas operations. Entrance to the overseas market can be divided into two categories, where one is based upon exportation method, and the other is based upon direct foreign investment. To observe the development of globalization of the Korean clothing and textile industry, a analysis of exportation and direct foreign investment by the industry was conducted. The result revealed the following: (i) The exportation and direct foreign investment of Korean clothing and textile industry has been focused in Asia, and the industry is influenced by cultural and geographic consciousness: and (ii) although the clothing and textile industry of Korea is still incomplete when compared to all industry, the study shows that globalization of the textile and garment industry is well underway.

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삼성반도체의 현지화 전략 (Samsung Austin Semiconductors: Its Adaptation, Survival and Growth)

  • 노전표
    • 산학경영연구
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    • 제15권
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    • pp.47-58
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    • 2002
  • Samsung Electronics has 25 production bases, 36 marketing subsidiaries and 23 overseas offices in 46 countries around the world. Samsung Electronics global strategy involves seven main regions: North America, Europe, Southeast Asia, Central Asia, China, the CIS and Latin America. Samsung Electronics is dedicated to helping the local communities where it does business, helping to advance local economies and develop products that best suit local needs. This case attempts to introduce the localization strategies of Samsung Austin Semiconductors especially with respect to the community service programs. Samsung Austin Semiconductors develops a framework for a firm to adapt in a foreign environment creating corporate citizenship. This model surely helps the firm to adapt, survive and grow even in a hostile foreign environment.

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의류수출업체의 업무과정 분석에 관한 연구 (A Study on the Work Process Analysis of Korean Apparel Exporters)

  • 문지연;김소라
    • 패션비즈니스
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    • 제19권4호
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    • pp.183-199
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    • 2015
  • This study aimed to systematize the apparel vendor work processes and provide useful information to future employees of clothing export units by analyzing the processes of vendors' manufacturing tasks. A survey of 20 apparel vendors servicing mainly U.S. buyers was conducted on employees of overseas business departments working for more than five years. buyers. Based on the results, vendors mainly manufactured cut-and-sew knit products. Regarding the production method, OEM was used more frequently than ODM. Fourteen (70%) companies used the ODM method. This suggests that vendors are expanding their production method from OEM to ODM. In order to summarize the work of each business based on the clothing production process research results, buyers were in charge of planning products and the vendors were in charge of sampling. Production of materials and the approval of material tests were out sourced. Overseas factories of vendors were in charge of bulk (mass) production and garment finishing, as well as packaging and shipping the completed products. Even though the vendors' head offices do not directly produce clothes, they play a pivotal role in ensuring planning and management progress in clothing production. As buyers prefer direct contracts for cost reduction, the vendor additionally performs the role of an agent. Also, with the increase in ODM production ratio, the work area of the vendor is expanding. If Korean clothing exporters improve their global competitiveness by investing in the R&D of materials and design to enhance the ODM method, the development of Korea's clothing and export industry will benefit significantly.