• 한국HCI학회:학술대회논문집
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• 2007.02b
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• pp.48-54
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• 2007

컴퓨터 네트워크의 발달로 인터넷이 실생활이 되면서, 온라인에서 인스턴트 메신저를 이용한 커뮤니케이션 방식이 확대되고 있다. 이러한 메신저에서는 이모티콘 및 플래시콘 혹은 윙크 등 과 같은 다양한 방식을 통해 감정을 표현할 수 있도록 제안하고 있다. 하지만, 아직까지 온라인의 감정표현은 흥미위주이며, 오프라인의 다양한 감정표현에 비해서 제한적이다 따라서 오프라인에서의 다양한 사용자 감정표현을 온라인에서 표현해 줄 수 있는 새로운 형태의 감성 커뮤니케이션 방법이 필요하다. 본 연구에서는 온라인 인스턴트 메신저의 사용행태 이해를 통해서 사용자들의 요구사항을 파악하고 이를 통해 제안할 수 있는 커뮤니케이션 방법을 모색하고자 한다. 실생활에서 사용자의 감정표현 방법을 바탕으로 온라인 메신저에 적용하여 새로운 감성 커뮤니케이션 방법을 제안하는 연구로, 감정어휘와 표현방법의 사용자 조사를 통해 감정표현 방법에 대한 컨셉을 제안하였다. 우선 메신저 사용 행태와 요구사항 도출을 위한 사용자 FGI를 진행하였다. 사용자 FGI로 얻어진 사용자들의 메신저 사용행태를 통해, 텍스트와 모션을 활용하는 '텍스트콘'을 컨셉 아이디어로 도출하였다. 아이디어에 적용하기 위해 모션을 감정으로 인해 파생되는 행동과 체감각 요소로 구분하였다. 구체적인 표현방법 및 적용 요소를 추출하기 위한 방법으로 온라인 설문조사를 실시하였으며 감정어휘와 표현방법(행동, 체감각)을 추출하였다. 추출된 내용은 '사용자 참여 관찰' 기법을 활용하여, 사용어휘와 행동을 정리하고 구제화하여 그 결과를 '텍스트콘'에 적용하였다. 본 연구는 사용자들이 메신저를 이용한 감정표현에 있어 텍스트를 선호하고 텍스트에 대한 요구사형에 있음을 확인하였으며, 감정표현 컨셉 아이디어 '텍스트콘'을 도출하였다. '사용자 참여 관찰' 기법을 활용하여 기존의 이모티콘으로 대표되는 그래픽 아이콘 중심의 사용자 감정표현 방법을 보조해줄 수 있는 방법으로 실생활에서 사용자가 표현하고 받아들이는 신체언와 행동을 적용하였다는 것에 그 의의가 있다. 또한, 감정에 의한 생리적 반응 요소를 외적인 반응과 내적인 반응으로 구분하여, '체감각'이라고 하는 내적반응을 중심표현방법으로 삼아, 기존과는 다른 시각으로 접근할 수 있었다.

• Korean Journal of Clinical Pharmacy
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• v.25 no.1
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• pp.42-49
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• 2015

Objective: The aim of this study was to investigate the difference of perception on direct-to-consumer advertisement (DTCA) of prescription drugs between healthcare providers and consumers. Methods: The online and offline survey was conducted from May 26th to June 5th, 2013. The questionnaire was composed of 15 items about perception on DTCA of prescription drugs. Results: A total of 215 healthcare providers and 202 consumers responded to the questionnaire. Consumers had an overall positive attitude on permitting DTCA of prescription drugs and carried favorable views about the influence of the DTCA of prescription drugs on providing drug information, promoting communications between healthcare providers and consumers, and improving images of healthcare providers. Healthcare providers displayed negative perception for the needs of permitting the DTCA of prescription drugs compared to consumers. They showed somewhat skeptical perception about the influence of the DTCA of prescription drugs on necessities and efficiencies of delivering drug information, promoting communications between healthcare providers and consumers, and improving images of healthcare providers. Both healthcare providers and consumers were concerned about the increase of drug prices following the increase in advertisement expenses of pharmaceutical products. Conclusion: This study identified the perception differences on direct-to-consumer advertisements of prescription drugs between healthcare providers and consumers. This study could be of much help in the process of review on permitting DTCA of prescription drugs in Korea.

• Journal of the Korea Fashion and Costume Design Association
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• v.16 no.3
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• pp.191-200
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• 2014

Employees overseas have a need to prepare according to the different environments and industrial structures between countries. Therefore, to investigate qualities for fashion designers to possess when they work abroad, especially in the United States, this study compared the level of knowledge required to fulfill the work of fashion design in both South Korea and the United States. Responses from workers who are engaged to fashion design from the representative online career information systems of two countries, 'Worknet' in South Korea and '$O^*Net$' in the United States, were used as data. Looking at the result derived from the analysis of this study, first by comparing various statistical indicators, results showed the difference between knowledge level required to fashion designer in South Korea and in the United States. Even with the same type of job, because environments and industrial structures of each country are dissimilar, a different level of knowledge will be required in order to perform their tasks. Second, fashion designers in both South Korea and the United States required a high level of knowledge in the 'fine arts', 'administration and management', 'production and processing', and 'design' to perform their duties as a fashion designer. As a result, both countries have similarities that fashion designers need to possess a high level of the knowledge in areas such as 'production of products' as well as 'sales of products'. Furthermore, human relationship field of knowledge such as 'counseling', 'psychology', and 'communication' appeared to be more necessary to fashion designers in South Korea than those in the United States. On the other hand, higher degree of knowledge of 'machines and tools', ' fine arts', and 'transportation' appeared to be more necessary to fashion designers in the United States than those in South Korea.

• Fashion & Textile Research Journal
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• v.18 no.1
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• pp.48-62
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• 2016

Consumers have come to demand high quality, affordable prices, and innovative product designs of the outdoor wear market due to their well-being and leisure oriented lifestyle. A new system of business in outdoor wear has emerged in the process through which corporations have endeavored to satisfy such consumer needs. Outdoor wear brands have utilized social network services (SNS) such as Facebook and Twitter as means of marketing and have built close relations with consumers based on communication through these media. Recently, explosively escalating SNS data are referred to as social big data, and now that every consumer online is a commentator, reviewer, and publisher, the outdoor wear market and all of its brands have to stop talking and start listening to how they are perceived. Therefore, this study employs Social $Metrics^{TM}$, a social big data analysis solution by Daumsoft, Inc., to verify changes in the allusions related to outdoor wear market found on SNS. This study aims to identify changes in consumer perceptions of outdoor wear based on changes in outdoor wear search words and trends in positive and negative public opinion found in SNS social big data. In addition, products of interest, the major brands mentioned, the attributes taken into consideration during purchases of products, and consumers' psychology were categorized and analyzed by means of keywords related to outdoor wear brands found on SNS. The results of this study will provide fundamental resources for outdoor wear brands' market entry and brand strategy implementation in the future.

• Journal of Information Technology Application
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• v.3 no.1
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• pp.1-21
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• 2001

The explosive growth of the Internet and the increasing popularity of the World Wide Web have generated significant interest in the development of electronic commerce in a global online marketplace. The rapid adoption of the Internet as a commercial medium is rapidly expanding the necessity of Web advertisement as a new communication channel. if proper Web advertisement could be suggested to the right user, then effectiveness of Web advertisement will be raised and it will help company to earn more profit. So, this article describes a personalized advertisement technique as a part of intelligent customer services for an electronic newspaper provide. Based on customers history of navigation on the electronic newspapers pages, which are divided into several sections such as politics, economics, sports, culture, and so on, appropriate advertisements (especially, banner ads) are chosen and displayed with the aid of machine learning techniques, when customers visit to the site. To verify feasibility of the technique, an application will be made to one of the most popular e-newspaper publishing company in Korea.

• Journal of the Korean Society for Library and Information Science
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• v.44 no.4
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• pp.33-59
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• 2010

Library 2.0 advocates a socially rich, multimedia enabled, user originated and communally innovative environment that poses significant opportunities for the libraries to evolve and make themselves even more relevant and significant for her users. This paper presents a case study of the National Library Board of Singapore, in playing a vital role to facilitate the realisation of a long-term key national program, The Singapore Memory (SM) Project. SM embraces the attributes of the Library 2.0 environment to enable the nation's memory to be collected, organised, preserved, discovered, researched, augmented and created. The output of is an evolving collection of knowledge assets on Singapore along a Singapore Memory Content Continuum of existing content that is steadily augmented with new content. The content will be collected across all formats, in any language, from Singaporeans and non-Singaporeans, from any institution and agency, from Singapore and abroad, and from official and unofficial sources. The utopian scenario of SM Project is that any person, community, group or institution who has ever experienced Singapore in any way or has any material on Singapore will engage actively in the contribution, discovery and creation of content for the project, and thus become advocates to further encourage and catalyse more contribution, discovery and creation. The paper outlines the key approaches, concepts and ideas for the project. An important element is the proliferation, exposure and accessibility of the rich contents envisaged in the project. The SM proliferation plan along with examples of how two existing resources, namely, the Singapore Infopedia, a database of articles on Singapore's history, culture, people and events 4 and NewspaperSG, an online resource of current and historic Singapore and Malayan newspapers, have been designed are presented to demonstrate how content can be exposed, searched and discovered.

• Journal of the Korean Society of Clothing and Textiles
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• v.44 no.2
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• pp.209-223
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• 2020

This study examined consumers' perceived anxiety regarding how safe the clothing and lifestyle products are as well as influencing factors. Data was collected using a self-ministered online survey of 1,126 adult consumers. The results of this study showed that consumer anxiety about chemicals and hygiene product safety had a greater impact on the anxiety perception of general safety than clothing and beauty products. It was confirmed that the reliability of information source (government agency, mass media, expert group, and internet community/blog) varies depending on the level of consumers' overall safety anxiety. The study also found the effect of consumers' subjective perception of health on safety anxiety about clothing and lifestyle products. Further, the moderating effect of age in the research model was confirmed. This result can be a useful guide to marketing communication for developing consumer safety-related policies to reduce consumer anxiety. The information will also help consumers make informed decisions that lead to safe and sustainable consumption.

• Journal of Internet Computing and Services
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• v.15 no.1
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• pp.125-134
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• 2014

As the social media which was simple communication media is activated on account of twitter and facebook, it's usability and importance are growing recently. Although many companies are making full use of its the capacity of information diffusion for marketing, the adverse effects of this capacity are growing. Because social network is formed and communicates based on friendships and relationships, the spreading speed of the spam and mal-ware is very swift. In this paper, we draw parameters affecting malicious data diffusion in social network environment, and compare and analyze the diffusion capacity of each parameters by propagation experiment with XSS Worm and Koobface Worm. In addition, we discuss the structural characteristics of social network environment and then proposed malicious data propagation model based on parameters affecting information diffusion. n this paper, we made up BA and HK models based on SI model, dynamic model, to conduct the experiments, and as a result of the experiments it was proved that parameters which effect on propagation of XSS Worm and Koobface Worm are clustering coefficient and closeness centrality.

• Journal of the Institute of Electronics Engineers of Korea CI
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• v.49 no.4
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• pp.9-15
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• 2012

With the rise of internet and e-commerce, this is more applicable now than ever. People rely on computer networks to provide them with news, stock prices, e-mail and online shopping. People's credit card details, medical records and other personal information are stored on computer systems. Many companies have a web presence as an essential part of their business. The research community uses computer systems to undertake research and to disseminate findings. The integrity and availability of all these systems have to be protected against a number of threats. Amateur hackers, rival corporations, terrorists and even foreign governments have the motive and capability to carry out sophisticated attacks against computer systems. Therefore, the field of information and communication security has become vitally important to the safety and economic well being of society as a whole. This paper provides an overview of IDS and IPS, their functions, detection and analysis techniques. It also presents comparison of security capability and characteristics of IDPS techniques. This will make basis of IDPS(Intrusion Detection and Protection System) technology integration for a broad-based IDPS solutions

• Journal of the Korea Institute of Information and Communication Engineering
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• v.16 no.3
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• pp.499-510
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• 2012

An SNS(Social Network Service) is an online service that supports an effective way to share information over virtual communities. Recently, as SNSs such as Twitter, Facebook, and Me2day are getting bigger, the purposes of using popular SNSs are expanded to broadcastings, politics, marketings and so on. In this paper, we propose an API to integrate and manage open APIs for various SNSs, presenting a library as an implementation of the proposed API. Also, utilizing the developed library, a smartphone application is provided which supports integrated management of popular SNSs and personal schedules. Using the library, developers can reduce costs when they need to implement specific functions for managing various SNSs. With the developed application, we can read and write to/from the related SNSs on same screen, automatically reminding our schedule and sharing the schedule with friends over the SNSs.