• Title/Summary/Keyword: normative commitment

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Customers' Voluntary Participation in Fashion Stores (패션매장에서의 고객참여에 관한 연구)

  • Lee, Soo-Jin
    • Journal of the Korean Society of Clothing and Textiles
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    • v.32 no.9
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    • pp.1438-1449
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    • 2008
  • The current research investigates customers' voluntary participation, using a sample of 446 consumers who visit fashion retail stores. The main focus of this study is to test a social exchange CVP model, including three antecedents of customers' perceived justice through mediators of service satisfaction and brand commitment. In support of the proposed model, I identify fully mediated relationships from interactional justice to the three CVP via service satisfaction and brand commitment and partially mediated relationship from distributive justice to the three CVP through brand commitment. No mediated relationship found for procedural justice neither through service satisfaction nor brand commitment to the CVP behaviors. The results generally support that the significantly indirect effects of perceived justice to the three CVP and satisfaction and commitment are the important mediators in between. The concept of justice can be interpreted in light of the normative value of social exchange relationship.

Psychological Capital, Organizational Commitment and Job Performance: A Case in Vietnam

  • NGUYEN, Ha Minh;NGO, Trung Thanh
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.5
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    • pp.269-278
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    • 2020
  • The purpose of this study is to explore the relationship between employee's psychological capital, organizational commitment and job performance in Vietnam. In this study, psychological capital and overall organizational commitment are considered as two second-order constructs. Psychological capital includes four different components: self-efficacy, optimism, hope and resiliency. Organizational commitment comprises three different components: affective commitment, continuance commitment and normative commitment. The study uses the combination of quantitative research method and qualitative research method. Qualitative research method (based on the experts' opinions) is used to design the official questionnaire, while relationship between concepts is estimated by quantitative research method, which is inclusive of the methods of descriptive statistics, Cronbach's Alpha, EFA, CFA and CB-SEM. The survey is conducted in two ways: face-to-face and via email. Data are collected from 848 employees across provinces and cities in Vietnam. The findings show that psychological capital and job performance have a positive relationship, organizational commitment has positive influence on job performance, and psychological capital is also related to organizational commitment. All relationship between psychological capital, organizational commitment and job performance of employee are statistically significant. In addition, organizational commitment also plays the mediating role in the positive relationship between psychological capital and employee's performance.

The Relationship between Organizational Commitment and Intention to Leave and the Moderating Effect of Gender and Occupation in Dae-deok Venture Enterprises (조직몰입과 이직의도의 관계 및 성별과 직종의 조절효과: 대덕 벤처기업을 중심으로)

  • Kim, Jung Seok;Ahn, Kwan Young
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.7 no.4
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    • pp.77-86
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    • 2012
  • The purpose of this paper is to review the relationship between organizational commitment, and voluntary turnover(intention to leave), and the moderating effects of personal factors(gender and occupation) on the relationship between organizational commitment and intention to leave. In order to verify and achieve the purposes mentioned above, questionnaire data are gathered and analysed from 458 employees in Daedeok Innopolis Venture Enterprises, Dae-jeon Metropolis, South Korea. Multiple regression and multiple hierarchical regression analysis are applied to test the proposed hypotheses: 1) the relationship between organizational commitment(affective commitment, continuance commitment and normative commitment) and intention to leave, 2) the moderating effects of personal factors(gender and occupation) on the relationship between organizational commitment and intention to leave. Empirical survey's findings are as follows; First, affective commitment(AC) and continuance commitment(CC) are related negatively with intention to leave(IL), but normative commitment(NC) is not related significantly with IL. Second, gender positively moderates the relationship between affective commitment and intention to leave, and occupation negatively moderates the relationship between continuance commitment and intention to leave.

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Relationship of resilience and organizational commitment in dental hygienists (치과위생사의 회복탄력성과 조직몰입과의 관계)

  • Cho, Myung-Sook;Lee, Seong-Sook;Kim, Jin-Hee
    • Journal of Korean society of Dental Hygiene
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    • v.14 no.5
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    • pp.695-701
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    • 2014
  • Objectives : The purpose of this study was to investigate the relationship between the resilience and organizational commitment of dental hygienists for the improvement of organizational performance. Methods : A self-reported questionnaire was filled out by 323 dental hygienists from May 2 to June 5, 2014. The collected data were analyzed by a statistical package SPSS WIN 12.0. Results : The dental hygienists had the highest score in relationship(4.09), and had the lowest score in communicative competence(3.29). In organizational commitment, they had the highest score in affective commitment(3.20). There were statistically significant differences in that regard according to age(p<0.001), marital status(p<0.05) and career(p<0.001). The organizational commitment varied significantly with age(p<0.05) and career(p<0.01), and normative commitment significantly varied with the number of work days(p<0.05) and career(p<0.05). There was a significant correlation between the resilience and organizational commitment of the dental hygienists(p<0.001). Conclusions : The organizational commitment of the dental hygienists was better when they had a better resilience, and that resilience made a contribution to the improvement of organizational commitment in the clinical dental hygienists.

The Effect of Relationship Commitment on the Customer's Future Behavioral Intention Related to the Criteria of Evaluating Cyber Stores in Internet Shopping Malls (인터넷 쇼핑몰 이용자의 가상점포 평가기준에 따른 관계몰입이 미래행동의도에 미치는 영향)

  • Ko, Eun-Kyung;Lee, Sun-Jae
    • Journal of the Korean Home Economics Association
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    • v.43 no.11 s.213
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    • pp.153-164
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    • 2005
  • The purpose of this study was to examine the effect of relationship commitment on the female customer's future behavioral intention in relation to the criteria of evaluating cyber stores in internet shopping malls. This study used questionnaire and judgment sampling to survey consumers who have bought product in internet shopping malls. The respondents were 329 women from their twenties to fifties. The data were analyzed by factor analysis, cluster analysis, ANOVA, regression and Duncan test. The results were as follows: 1. The evaluative criteria of cyber stores were product characteristics of the store, convenience and trust, and promotion and information provision. 2. There were significant differences in relationship commitment among groups according to differences of cyber store evaluation criteria. 3. The dimensions of relationship commitment were affective commitment, calculus commitment and normative commitment. 4. Relationship commitment was found to have a significant effect on the customer's future behavioral intention. Especially, affective commitment was shown to have a significant effect on the future behavioral intention.

The Positive Effect of Worker's Organizational Commitment in Social Enterprise for Improving Job Satisfaction

  • KANG, Sun-Kyung;JUNG, Ha-Yong
    • The Journal of Industrial Distribution & Business
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    • v.14 no.1
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    • pp.39-47
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    • 2023
  • Purpose: This research aims at determining institutional commitment impact and how it influences job satisfaction. It aims at bridging the gap in research on the study topic. Its major focus is on work content and institutional commitment as the main variables and how they impact companies and employees. Research design, data and methodology: The current research has chosen the literature content approach and it is a reporting guideline for methodical assessments. It offers a consistent approach for conducting and reporting these types of studies, which can help to improve the quality and transparency. Results: The finding of the current research has showed that workers in social companies need jobs with higher values and responsibilities, company policy, among other factors. Workers' organization commitment towards social enterprise for improving workers' job satisfaction factors will include affective commitment, continuous commitment, normative commitment, and the commitment profile of the organization. Conclusions: This research finally insists that the findings of the current research would aid in enhancing employee knowledge and understanding of work satisfaction, as well as the essence of institutional commitment. Most employees lack adequate knowledge of the implications of job satisfaction not forgetting their personal needs as indicated in the individual need model.

A Study on the Influence of Job Factor on Organizational Commitment of Public Librarians (직무요인이 공공도서관 사서들의 조직몰입에 미치는 영향에 관한 연구)

  • Lee, Eun-Chul;Sim, Hyo-Jung
    • Journal of Korean Library and Information Science Society
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    • v.37 no.4
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    • pp.419-442
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    • 2006
  • The purpose of this study is to closely examine the level of effect the job factor has on the organizational commitment of public librarians. To do this, I have divided the job factors in to four categories, Job specification, Job satisfaction, Job Involvement, Job performance, and classified the level of organizational commitment into three categories affective, continuance, normative and examined the level of organizational commitment of public librarians for each classification, and also analyzed the relationship for each factors and their importance.

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Relation of Organizational Culture and Job Stress and Organizational Commitment in Special Guard (특수경비원의 조직문화와 직무스트레스 및 조직몰입의 관계)

  • Kim, Chan-Sun;Jo, Byung-Hae;Lee, Ji-Eun
    • Convergence Security Journal
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    • v.11 no.5
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    • pp.65-76
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    • 2011
  • Purpose of this study is examining closely special guard's Organizational Culture and job stress and relation of Organizational Commitment. This study established to special guards who is working at the capital region (Incheon) airport in 2011, and sample used finally on interpretation analyzed being 203 people, and uses Purposive Sampling Method. Analytical method executed Frequency Analysis, Factor Analysis, Reliability analysis, correlation analysis Multiple Regression Analysis using SPSSWIN ver.18.0. Reliability of questionnaire appeared Cronbach's ${\alpha}$ value more than .671. Conclusion proved in this study is as following. First, special guard's formation culture affects to Job Stress. In other words, stress about compensation career development increases if the development, hierarchically organized is not formed. On the other hand, job special quality, human relations stress decreases if developmental culture is form ed, and if culture is formed developmental, the mutual agreement, role stress decreases. Second, special guard's Organizational Culture affects in Organizational Commitment. That is, if is formed developmental and hierarchically organized, rises the Affective Commitment, Continuance Commitment, Normative Commitment. Third, special guard's job stress affects in Organizational Commitment. That is, if compensation career development is achieved unfairly Affective Commitment, Continuance Commitment is low. On the other hand, if own business is achieved spontaneously pre sent, Affective Commitment, Normative Commitment appears high.

Bangladesh Employees Organizational Commitment and Antecedents (방글라데시 근로자의 조직몰입과 선행변수)

  • Kim, Boine
    • International Area Studies Review
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    • v.18 no.3
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    • pp.131-145
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    • 2014
  • Abundance of low-wage labor resources, strategic location connecting East-West Asia and business professionals are fluent in English are strength of Bangladesh. Also the business environment changes in China such as the wage increases and labor regulations enhancement acts as searching for replacement of investment where Bangladesh is considered as substitute. At this point there is a need for research of Bangladesh employees at human resource management level. Therefore this study focus on the research of an important component of human resource management, organizational commitment. This study analysis the Bangladesh employees organizational commitment and its antecedent. This study consider four antecedents, role ambiguity, role conflict, voluntary participation and the work centrality and three organizational commitment, affective organizational commitment, continuous organizational commitment and normative organizational commitment. As results show, role ambiguity and role conflict has a negative influence on affective organizational commitment. And voluntary participation and work centrality give positive influence. Role ambiguity showed a negative effect on continuous organizational commitment, however role conflict show positive effect. Voluntary participation and work centrality showed positive effect on normative organizational commitment and role ambiguity showed negative influence. Results of this study give clue to understand Bangladesh employees organizational commitment and its relation among variables. And thus the need for appropriate management presented.

Comparison of Commitment in Labor Union Employees' in the Private Hospitals and Public Hospitals (민간병원과 공공병원 직원들의 노동조합몰입수준 비교분석)

  • Chong, Hyun-Chong
    • The Korean Journal of Health Service Management
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    • v.4 no.1
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    • pp.23-41
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    • 2010
  • The purpose of this study was to provide basic materials needed to enhance quality of organizational life by identifying the improvements of labor union management in the perspective of hospital organization management. Materials were collected from administrators, nurses and medical technicians in target hospitals from March 3 to March 3 to March 30, 2010 through survey questionnaires. The main results of this study were as follows: 1. The commitment level of the subjects according to their satisfaction was higher when the administrators both in Private hospitals and Public hospitals were not satisfied in their works. 2. The commitment level of the subjects according to the subjects' job dedication level was higher those who had higher emotional attachment to their job in all vocations in both Private hospitals and Public hospitals. 3. The commitment level of the subjects according to the subjects' labor union involvement was higher in those who had higher satisfaction in labor union and perceived their colleagues' attitudes more positively in all vocations in both Private Hospitals and Public Hospitals. 4. From the results of multiple regression analysis to identify major influencing factors of labor union commitment level, In Private hospital employees, those who had senior officer posts in labor union and higher normative commitment showed higher commitment union. Therefore hospital managers should have democratic and flexible attitudes toward labor union. Additionally, as colleagues attitudes is important determinant in union commitment, hospital managers should have countermeasures to enhance the work atmosphere of hospital employees.