• The Journal of the Korea Contents Association
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• v.20 no.6
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• pp.460-469
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• 2020

This study analyzes online news articles and cafe articles on the '5-day Rotation Mask Distribution System', which is emerging as a recent issue due to the COVID-19 incident, to identify the mass media and social media agendas containing media and public reactions. This study figured out the difference between mass media and social media. For analysis, we collected 2,096 full text articles from Naver and 1,840 posts from Naver Cafe, and conducted word frequency analysis, word cloud, and LDA topic modeling analysis through data preprocessing and refinement. As a result of analysis, social media showed real-life topics such as 'family members' purchase', 'the postponement of school opening', ' mask usage', and 'mask purchase', reflecting the characteristics of personal media. Social media was found to play a role of exchanging personal opinions, emotions, and information rather than delivering information. With the application of the research method applied to this study, social issues can be publicized through various media analysis and used as a reference in the process of establishing a policy agenda that evolves into a government agenda.

• Journal of the Korea Fashion and Costume Design Association
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• v.19 no.4
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• pp.29-41
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• 2017

Because infants lack full communication skills and are not active main agents, nurturing and protection are essential. The value of smart devices that can help prevent potential threats and manage infant care is evaluated highly. This study offers basic research data that contributes to the development of devices for infant and parents as well as to future planning. This study compared and analyzed literature materials and visual materials based on news articles, advanced research, and official websites of brands. The research ranges and subjects are wearable devices for infants that were released or will be released between 2014 and 2017. Wearable devices that help protect and manage infant care are roughly separated into clothing, accessory, and the like. In this study, four kinds of clothing products, six kinds of accessories products, and fifteen kinds of other products were researched and a total of 25 kinds of products were analyzed. Categories was made in accordance with morphological characteristics, main features, materials and the design of wearable devices for infants depending on the device features. Wearable devices for infants that will be developed in the future must be based on a variety of suggestions in order to know best how to attach a sensor to an infant. From this study, the deduced trend analysis of wearable devices for infants can suggest new ways for follow-up studies as well as product development.

• The Journal of Fisheries Business Administration
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• v.45 no.3
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• pp.1-17
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• 2014

The objective of this study is to investigate consumer preferences, perception and consumption patterns for fish products. To investigate the difference in consumer responses according to the characteristics of the population parameters, data were collected from the survey of 404 Koreans and analyzed. The results are as follows: First, the differences of age; for the question of the reason why do you eat fish products, the younger generation (20~30s)'s most answer was 'The Taste' while the older age groups(40~50s and over 60s)' most respond was 'For Health'. Second, the differences of sex; women relatively considered 'The Quality' of fish products more important than men when selecting the products. Whereas, men thought 'The Taste' of fish products more important than women when they choose fish products. In addition, when the bad news or hygiene accidents about fish products are reported on media, women reacted more negatively for fish products purchase than men. Third, the differences of family members; the respondents who lived with 3 or more family members showed higher preference rates about purchasing trimmed fresh fish at the store than respondents who lived with 2 or less family members. On the other hand, single households relatively bought processed fish products and RTE(Ready To Eat) fish products more than other family member groups. In addition, single households preference rates about eating fish products as a main dish were very high compared to other groups.

• Journal of the Korean Society of Clothing and Textiles
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• v.36 no.10
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• pp.1015-1027
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• 2012

This study compares and analyzes cosmetics purchasing behavior according to the advertising and publicity implemented in women's monthly magazines as well as determines effective marketing strategies for the cosmetics industry. First, cosmetics advertising and publicity in women's monthly magazines can be classified into conventional advertising, advertorials, beauty news based on press releases, and beauty articles written by editors. In addition, consumer purchasing behavior has been examined in terms of use of information, purchasing intention, and purchasing experience. A study was conducted on women in their 20's to 40's in Seoul and Gyeonggi-do with 289 questionnaires used in the final analysis. Data were analyzed by common factor analysis, randomized block design, Bonferroni adjusted t-test, and multiple linear regression using SPSS 12.0/Windows. The results of the study can be summarized as follows. First, there was a difference in purchasing behavior according to types of cosmetics advertising and publicity in women's monthly magazines. Second, cosmetics shopping orientations were classified into six factors (the pursuit of impulsive purchasing and trends, well-known brands, convenience, low prices, efficacy and brand loyalty). There were significant effects of shopping orientation on cosmetics purchasing behavior according to the type of advertisement and publicity in women's monthly magazines.

• The Journal of the Acoustical Society of Korea
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• v.19 no.2
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• pp.101-105
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• 2000

A telegram has been used to transmit the emergency news or celebration message. So, it has been very important media in our life. Although the telegram processing is more and more convenient, on the other hand, the telegram service contains only text message. The voice telegram is that delivering user's voice with text message. So, the voice telegram can be delivered sender's emotions and feelings. However, since voice information contains lots of data, large memory size and high cost processor are needed to deliver itself. In this paper, we proposed a new speech waveform coding method that has low complexity and low cost implementation for the voice telegram system. First, we fixed one basic speech waveform per pitch period and measured the waveform similarity between basic and neighbor speech waveform. Second, if the similarity satisfied threshold values, we compress the neighbor speech waveform with pitch and magnitude value per pitch period and if not, we save speech waveform. When the compression is about 45%, we obtained about 4 point in MOS.

• Journal of the Korea Convergence Society
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• v.11 no.8
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• pp.165-171
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• 2020

Most of the stock price prediction research using text mining uses news and SNS data. However, there is a weakness that it is difficult to get honest and vivid information about companies from them. This paper deals with the problem of the prediction for the direction of stock price by doing text mining the online company reviews of internal staff indicating employee satisfaction. The comparative analysis of the prediction models for the direction of stock price showed the prediction model, which adds internal employee reviews, has better performance than those that did not. This paper presents the convergence study using natural language processing in financial engineering. In the field of stock price prediction, This paper pursued a new methodology that used employee satisfaction. In practice, it is expected to provide useful information in the field of forecasting stock price direction.

• KIISE Transactions on Computing Practices
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• v.23 no.4
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• pp.217-225
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• 2017

Recently, the interest in predicting hot topics has grown significantly as it has become more important to find and analyze meaningful information from a large amount of data flowing in social networking services. Existing hot topic detection schemes do not consider a temporal property, so they are not suitable to predict hot topics that are rapidly issued in a changing society. This paper proposes a hot topic prediction scheme that uses a modified TF-IDF in social networking environments. The modified TF-IDF extracts a candidate set of keywords that are momentarily issued. The proposed scheme then calculates the hot topic prediction scores by assigning weights considering user influence and professionality to extract the candidate keywords. The superiority of the proposed scheme is shown by comparing it to an existing detection scheme. In addition, to show whether or not it predicts hot topics correctly, we evaluate its quality with Korean news articles from Naver.

• The KIPS Transactions:PartC
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• v.16C no.4
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• pp.527-534
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• 2009

Almost every mobile phone supports MMS to send and receive multimedia messages among users. MMS is suitable for different types of mobile phones and effectively operates in wireless environments. So the mobile content delivery method using MMS can be efficient. However, there would be some problems if a mobile service provider tries to deliver mobile content to subscribers by using the existing MMS. In this paper, we propose an improved data transmission and control scheme for MMS. Our scheme assists mobile service providers to deliver mobile contents easily by modifying the MMS system software. By using our scheme, mobile service providers are able to manage mobile contents stored in mobile devices. Therefore, they can provide various services such as mobile daily news service, automatic software upgrade service, mobile advertising service, etc. We verify the possibility of the proposed scheme through simulation.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.1 no.2
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• pp.67-100
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• 2006

The entrepreneurship education for promoting the entrepreneurship is(has been) rapidly proceeded in recent year. In spite of increasing importance of entrepreneurs for successful new venture creation, structured educational programs for entrepreneur development are very limited in Korea. This paper is to develop the new entrepreneurship education in universities and graduate schools. For this entrepreneurship education program development, the survey is designed to Babson College which is voted "The Entrepreneurship Education's Best College" by US News & World report thirteen years in a row. Program development model of entrepreneurship education indicates an entrepreneurship education model, a subject model and a curriculum model through the analysis of a syllabus, the interviews with students, a fieldwork. Based on these literature review was organized research papers, documentary records, small and medium business administration research data. And program designing and implementing stage was composed of analyzing each subject of plan and education training, interviewing with Babson College's students. And observing the field. In addition, the tool of analyzing was collected a course in entrepreneurship education, related matters, a learned society, a research institute at Babson College and some books on pedagogics.

• Journal of the Korean Society for information Management
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• v.27 no.3
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• pp.83-102
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• 2010

This study aims to understand and compare the characteristics of two major approaches to solving global environmental problems - an academic approach including scholarly activities of environmental sciences and a practical approach of environmental movements led by NGOs - by employing informetric analysis methods. Knowledge structure of environmental sciences is depicted through co-citation networks of subject categories assigned to the cited journals in the discipline of environmental sciences for the 10-year period from 2000 to 2009. Furthermore, major interests of environmental NGOs are identified on the basis of external link data collected from web sites of the NGOs. Co-word analyses are also performed using the texts of journal papers in environmental sciences as well as news articles provided by NGO sites. Through the analyses, dominant subject areas of environmental sciences and environmental movements are identified demonstrating similarities and differences between the two approaches.