• 제목/요약/키워드: national competitive power

검색결과 264건 처리시간 0.028초

A Study on the Motive of Purchasing Decision for Korean Fashion Product among Italian Consumer (해외시장에서의 한국 패션제품의 구매결정에 미치는 영향요인분석)

  • Kim, Mun-Young
    • Journal of the Korean Society of Costume
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    • 제62권4호
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    • pp.123-135
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    • 2012
  • The purpose of this study was to make marketing strategies for Korean fashion companies that wish to enter into foreign markets. In-depth-interviews along with documentary research were performed on consumers who lived in Italy. The interviews were executed from May to December 2010. The results of research were as follows. The general image of Korea was at a high level. Therefore, the general and economical image of Korea had a significant impact on product evaluation. However, the Italian consumer had only a little understanding about the Korean fashion brand and product. This was so because the Korean fashion companies did not appear in the Italian fashion market. However, they were accustomed to using products of Samsung and LG. Therefore, the economical image of Korea is necessary to facilitate the official entrance of fashion companies in the Italian market as well as the global market.

A study on the Purchase Attitude of IT based Convergence product (IT 기반의 convergence 제품의 구입태도에 대한 연구)

  • Ryu, Jung-min;Seo, Yong-mo
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 한국정보통신학회 2015년도 추계학술대회
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    • pp.729-731
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    • 2015
  • The purpose of this study is to investigate the effect of IT based convergence product and purchase attitude. These results of the research model provide that the relationship between IT based convergence and purchase attitude. This study provide that the value of convergence is a tool for the firm's competitive power. The firms strengthen the value for a successful market entry.

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A Study on the Effective Handling of Food Garbage in Foodservice Industry (외식산업 음식물쓰레기의 효율적인 처리방안에 관한 연구)

  • 홍기운;김숙희
    • Culinary science and hospitality research
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    • 제4권
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    • pp.455-479
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    • 1998
  • The handling of food garbage should be effectively accomplished to strengthen national competitive power, conserve the environment and improve the public health. But the study of this subject left much to be desired. So we studied about present situation, specific character and decreasing method of food garbage and practical application of Hazard Analysis Critical Control Point(HACCP) system to handling of food garbage. Actually eight trillion won per year which corresponds to the one fifth of the debt from international monetary found(IMF) as these day's exchange rate was wasted by the form of food garbage, so the government should have willing of support the revenue source of investment to develop and accomplish the effective handling of food garbage. National public relations(P.R.) into improvement of eating and drinking culture and enlightenment of environment movement will be needed. Under the organic cooperation of industrial, academic, government circles, active studies should be accomplished. we hope this study can be used as the basal material of filed of handling of food garbage.

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The Influence of Brand Image and Purchase Attitude on IT New Product (IT 신제품의 브랜드이미지와 구입태도에 대한 연구)

  • Ryu, Jung-min;Seo, Yong-mo
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 한국정보통신학회 2015년도 추계학술대회
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    • pp.737-739
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    • 2015
  • The purpose of this study is to investigate the effect of brand image and purchase attitude on IT new and high tech product(and service). These results of the research model provide that the relationship between brand image and purchase attitude on IT new product. This study provide that the brand image is a tool for the firm's competitive power. The firms strengthen the brand image for a successful market entry.

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Software Implementation of Lightweight Block Cipher CHAM for Fast Encryption

  • Kim, Taeung;Hong, Deukjo
    • Journal of the Korea Society of Computer and Information
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    • 제23권10호
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    • pp.111-117
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    • 2018
  • CHAM is a lightweight block cipher, proposed in ICISC 2017. CHAM-n/k has the n-bit block and the k-bit key, and designers recommend CHAM-64/128, CHAM-128/128, and CHAM-128/256. In this paper, we study how to make optimal software implementation of CHAM such that it has high encryption speed on CPUs with high computing power. The best performances of our CHAM implementations are 1.6 cycles/byte for CHAM-64/128, 2.3 cycles/byte for CHAM-128/128, and 3.8 cycles/byte for CHAM-128/256. The comparison with existing software implementation results for well-known block ciphers shows that our results are competitive.

An Analysis on Regional Farm System - A Case of Kyung-Ju Area - (지역영농체계 분석 사례연구 - 경주지역을 중심으로 -)

  • Kim, Chung Sil
    • Current Research on Agriculture and Life Sciences
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    • 제13권
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    • pp.71-83
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    • 1995
  • The purposes of this study are to classify farm area and to develop farm system by region. The factor analysis was used as a main analysing tool to approach these purposes in this study. The farming of Kyung-Ju area in cropping sector is classified into 11 cropping systems. The distribution of specialized regions is very distinctive by the cropping systems. The specialized regions resulted from this analysis are different by factor. An efficient means to raise agricultural competitive power is to realize farm specialization by region according to productivity factor.

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A Study on the Power Interconnection in the Northeast Asian Region (동북아 에너지협력을 위한 전력계통 연구 : 러시아와의 전력계통 연계를 중심으로)

  • Kim, Hyun Jae;Roh, Dong Seok;Jo, Sung Han
    • Environmental and Resource Economics Review
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    • 제17권3호
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    • pp.167-199
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    • 2008
  • There are many successful cases in power interconnection among European and South American countries. However, that is not the case in Northeast Asian countries. Even though there will be a considerable benefit in power interconnection in Northeast Asian countries, there will be some difficulties due to various interest relationship and constraints among countries in Northeast Asia. GTMax(Generation and Transmission Maximization) Program is a very useful tool to analyze competitive electricity market and power interconnection developed by Argonne National Laboratory under the Department of Energy in the USA. This study tried to verify applicability and usefulness by GTMax model to domestic electric power system and power transfer from Russia Far East by power interconnection. When the power by importing from Russia is 2,000MW(around 2% of domestic installed capacity in 2017), there is no impact on domestic electricity market because of small power transfer. The power by importing should be large enough for achieving greater cost reduction by power interconnection. Besides, it would be better to supply power to Kyung-In region directly in reducing overall cost when the power by importing from Russia are sold at low price. In the case of interconnecting Young-Dong region, if it is not possible to upgrade transmission line with power transfer capabilities between Young-Dong and Kyung-In region, then the power by importing from Russia can replace the power produced in Jung-Bu region and the relative benefit of importing power can be reduced.

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Complex Mobile Antenna for Wireless Power Transfer & Near Field Communication (근거리 통신 및 무선 전력 전송을 위한 복합 모바일 안테나)

  • Lee, Seok-Moon;Ha, Cheun-Soo
    • The Journal of Korean Institute of Electromagnetic Engineering and Science
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    • 제25권2호
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    • pp.149-155
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    • 2014
  • In this paper, we study the complex mobile antenna for WPT(Wireless Power Transfer) with NFC(Near Field Communication) of inductive coupling using FPCB which has half thickness compared with the existing coil type antennas. Considering the pattern thickness of loop antenna, the analysis of electromagnetic wave absorber and battery's influence, absorber thickness, the ranges of design parameters are obtained. The proposed antenna has 0.45 mm thickness using single layer 3 oz FPCB and absorber. From measurement, the characteristics of NFC antenna can be satisfied with the specifications of EMVCo. and domestic mobile telecommunication and the transmission efficiency of the proposed WPT antenna is 68.1 % which is competitive with the existing coil type antenna. From the results of this paper, it has been confirmed that the proposed antenna can be used as the WPT and NFC antenna for mobile phone. Key words: Wireless Power Transfer, Near Field Communication, Mobile Phone Antenna, Absorber, FPCB.

A Study on Alternatives for Developing the Workers' Education Programme in the Port Logistics Field using a NCS Model (국가직무능력표준을 활용한 항만물류분야 재직자의 교육과정 개발 방안에 관한 연구)

  • Park, Du-Jin;Kim, Hyeon-Deok
    • Journal of Korea Port Economic Association
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    • 제28권2호
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    • pp.61-75
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    • 2012
  • This study is to develop a curriculum for training workers in the port logistics field. NSC is a standardized method improving the capability and knowledge scientifically and systematically in order for individual to carry out its own job and task successfully. To develop a curriculum for workers in the port logistics field, the following methodology is used. First, questionnaire is carried out. Second, a MECE method is used to draw out a proper education programme. This study can contribute to improving the job capability of employers working at the port logistics industry. Further, it can improve firms' competitive power and furthermore national competitive edge by introducing the filed-oriented training programme to port logistics industry. In the future, a developed education is to be applied and evaluated through more intensified industry, academy, research linkage.

Influences of Firm Characteristics and the Host Country Environment on the Degree of Foreign Market Involvement (기업특성과 호스트국가 환경이 해외시장 관여도에 미치는 영향에 관한 연구)

  • Maktoba, Omar;Nwankwo, Sonny
    • Journal of Global Scholars of Marketing Science
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    • 제19권2호
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    • pp.5-16
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    • 2009
  • Against the backdrop of the increasing trend towards economic globalisation, many international firms are indicating that decisions on how to enter foreign markets remains one of the key strategic challenges confronting them. Despite the rich body of literature on the topic, the fact that these challenges have continued to dominate global marketing strategy discourses point to someevident lacunae. Accordingly, this paper considers the variables, categorised in terms of firm contexts (standardisation, market research, competition, structure, competitive advantage) and host country-contexts (economic development, cultural differences, regulation and political risk), which influence the degree of involvement of UK companies in overseas markets. Following hypotheses were drawn from literature review: H1: The greater the level of competition, the higher the degree of involvement in the overseas market. H2: The more centralised the firm's organisation structure, the higher the degree of involvement in the overseas market. H3a: The adoption of a low cost-approach to competitive advantage will lead to a higher degree of involvement. H3b: The adoption of an innovation-approach to competitive advantage will lead to a higher degree of involvement. H3c: The adoption of a market research approach to competitive advantages will lead to a higher degree of involvement. H3d: The adoption of a breadth of strategic target-approach to competitive advantage will lead to a lower degree of involvement. H4: The higher the degree of standardisation of the international marketing mix the higher the degree of involvement. H5: The greater the degree of economic development in the host market, the higher the degree of involvement. H6: The greater the cultural differences between home and host countries, the lower the degree of involvement. H7: The greater the difference in regulations between the home country and the host country, the lower the degree of involvement. H8: The higher the political risk in the host country, the lower the degree of involvement. A questionnaire instrument was constructed using, wherever possible, validated measures of the concepts to serve the aims of this study. Following two sets of mailings, 112 usable completed questionnaires were returned. Correlation analysis and multiple regression analysis were used to analyze data. Statistically, the paper suggests that factors relating to the level of competition, competitive advantages and economic development are strong in influencing foreign market involvements. On the other hand, unexpectedly, cultural factors (especially individualism/collectivism and low and high power distance dimensions) proved to have weak moderating effects. The reason for this, in part, is due to the pervading forces of globalisation and the attendant effect on global marketing. This paper has contributed to the general literature in a way that point to two mainimplications. First, with respect to research on national systems, the study may hold out some important lessons especially for developing nations. Most of these nations are known to be actively seeking to understand what it takes to attract foreign direct investment, expand domestic market and move their economies from the margin to the mainstream global economy. Second, it should be realised that competitive conditions remain in constant flux (even in mature industries and mature economies). This implies that a range of home country factors may be as important as host country factors in explaining firms' strategic moves and the degree of foreign market involvement. Further research can consider the impact of the home country environment on foreign market involvement decisions. Such an investigation will potentially provide further perspectives not only on the influence of national origin but also how home country effects are confounded with industry effects.

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