• 제목/요약/키워드: motivators

검색결과 46건 처리시간 0.022초

사회자본 패러다임과 사회·감성재화에 관한 소고 (A Thought on Social Captial Paradigm and Social-Emotional Goods)

  • 박성쾌
    • 수산해양교육연구
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    • 제16권2호
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    • pp.199-209
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    • 2004
  • The main purpose of this study is to explore a social capital paradigm which can be applied to many forms of social capital and intangible goods. The social capital paradigm introduces a new form of capital. This new form of capital produces a flow of socio-emotional goods that have value. Moreover, these socio-emotional goods can attach themselves to the objects used to convey them and change their value and meaning. This change in value and meaning is defined as attachment values. Exchanges of socio-emotional goods occur in networks where social capital resides. Formal and informal institutions provide order and meaning to exchanges of tangible and intangible goods. Social capital is a powerful resource that makes our choices interdependent. The social capital paradigm does not alter or contradict the basic economic theories of exchange. While the social capital paradigm accepts that selfish preferences motive many actions, it adds that sympathy and the desire to consume socio-emotional goods are powerful motivators. In case of marine affairs, ocean and fishing villages and their culture have been not only a fundamental basis of fisheries development but they also have made a great deal of contribution to forming social capital. In spite of this fact, the main reason that the problems of fisheries fishing villages fishermen in our society are kept at a distance is because they have been loosing their capability of forming social capital and producing socio-emotional goods, in addition to lowered relative economic share.

Key motivating factors affecting skilled workers' productivity in Construction projects

  • Enshassi, Adnan;Mahdi, Mahdi
    • 국제학술발표논문집
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    • The 6th International Conference on Construction Engineering and Project Management
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    • pp.142-146
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    • 2015
  • Human resources development is considered a critical issue for improving productivity of workers in construction industry. The aim of this study is to identify and rank the key motivating factors that impact skilled workers productivity according to their relative importance. A total of 27 factors were identified through a literature review, which were categorized into 2 group financial and un-financial motivators. A questionnaire instrument was adopted in this study. The study revealed that the most significant group which affected skilled workers' productivity in construction projects was financial group with the recognition of the un-financial group importance. The results emphasized that the financial group has an edge over the un-financial group which reflect the priority of need for the respondents. The results indicated that the un-financial group represents a backbone in its importance after the financial group which reflects that un-financial factors can improve productivity. The findings showed that the provision of companies to safety conditions factor such as protective safety clothing and protective equipment was ranked very low by the respondents. This is due to the dominant culture of the workers as well as the lack of their awareness regarding their own safety and lack of companies' interest in safety and health for workers. Construction companies are advised to take the key motivating factors obtained from the results of this study into serious consideration in order to improve the satisfaction of their workers and improve their productivity.

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Development of User Subscription Services in E-Commerce: Effects on Consumer Behavior

  • Irina Gladilina;Gennady Degtev;Evgeniy Kochetkov;Elena Tretyak;Diana Stepanova;Lyailya Mutaliyeva
    • International Journal of Computer Science & Network Security
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    • 제23권11호
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    • pp.53-58
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    • 2023
  • The trend of satisfying consumer needs (payment for mobile communication, music services, cab ordering, banking products, and food delivery) on a unified online platform has shaped a digital ecosystem, an instrument creating a unified space of economic interaction. Representatives of e-commerce are major stakeholders in the development of such tools. In particular, subscription services (multiservice subscriptions) allow users to create their own ecosystems based on their personal preferences. The rate of subscription service use is growing around the world, yet understanding of the peculiarities of development of this e-commerce sphere is limited due to insufficient research.The study aims to determine the motives and barriers to the use of subscription services (multiservice subscriptions) by consumers and their relationship with consumer characteristics.Proceeding from an online survey of 200 users, the study determines the relationship between the gender and income of consumers and their use of subscription services, motives and motivators for using subscription services, and barriers to the choice of a particular subscription service. The obtained results may serve as a basis for managerial decisions in e-commerce and for improving the effectiveness of marketing solutions.

Influencing Knowledge Sharing on Social Media: A Gender Perspective

  • Jae Hoon Choi;Ronald Ramirez;Dawn G. Gregg;Judy E. Scott;Kuo-Hao Lee
    • Asia pacific journal of information systems
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    • 제30권3호
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    • pp.513-531
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    • 2020
  • Online Word-of-Mouth communication, or eWOM, has dramatically changed the way people network, interact, and share knowledge. Studies have examined why consumers choose to share knowledge online, especially online product reviews, as well as the motivations of individuals to share product ideas online. However, the role of gender in shaping the motivation and types of knowledge shared online has been given little consideration. Using concepts from Social Exchange Theory and the Theory of Reasoned Action, we address this research gap by developing and testing a model of gender's influence on knowledge sharing in a social media context. A PLS analysis of survey data from 257 students indicates that reputation, altruism, and subjective norms are key motivators for knowledge sharing intention in social media. More importantly, that gender plays a moderating role within the motivation-knowledge sharing relationship. We also find that subjective norms have a greater impact on knowledge sharing with women than with men. Collectively, our research results highlight individualized factors for improving customer participation in external facing social media for marketing and product innovation.

Just One More Episode: Exploring Consumer Motivations for Adoption of Streaming Services

  • Arun T M;Shaili Singh;Sher Jahan Khan;Manzoor Ul Akram;Chetna Chauhan
    • Asia pacific journal of information systems
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    • 제31권1호
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    • pp.17-42
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    • 2021
  • This study examines the adoption of subscription-based video on demand (SVOD) streaming services among consumers. Primarily, we explore the moderating effect of the two models of streaming services, standalone streaming services and bundled streaming services, on the users' adoption. We employ the Unified Theory of Acceptance and Use of Technology (UTAUT2) model in this study. We utilize the data collected from 337 Indian respondents and find that all constructs of the UTAUT2 model act as motivators of adoption. Gender, age, and experience of the respondent also play a moderating role in the adoption of streaming services. We also find that providing bundled streaming service positively moderates price-value and hedonic motivation of adoption. The study is perhaps the first of its kind that aims to understand the motivations for adoption of SVOD services, particularly in the Indian context, which has the fastest-growing base of internet users in the world.

Lived Experiences of Parents of Children with Celiac Disease: A Descriptive Qualitative Study

  • Nesibe S. Kutahyalioglu;Gamze Kas Alay
    • Pediatric Gastroenterology, Hepatology & Nutrition
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    • 제27권3호
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    • pp.146-157
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    • 2024
  • Purpose: Celiac disease (CD) is one of the most prevalent food-related illnesses in children, with a global prevalence of approximately 1.4%. CD can create an emotional burden, particularly on mothers, who are mainly responsible for managing challenges related to adherence to a gluten-free diet, high food costs, and food problems in schools and social areas. There is a gap in the literature, and parental experiences of raising children with CD should be explicitly examined. This qualitative study sought to provide insights into the experiences of parents raising a child with CD in the Turkish context. Methods: This study used a descriptive qualitative research methodology and conducted individual semi-structured video-based dyadic interviews with 19 parents. Results: Participants experienced both challenges and motivators through management of their children's CD. Analyses of the interview transcripts through the data uncovered three main themes focusing primarily on parental concerns: (1) parental challenges in child's disease management, (2) supportive care needs, and (3) parental expectations. Conclusion: A multidisciplinary team should approach the child and family immediately after diagnosis, and facilities should support parents with continuing education and psychological, financial, and social assistance.

사이버교육 효과의 영향요인에 관한 실증적 연구: 공공조직을 중심으로 (An Empirical Study on Critical Success Factors in Implementing the Web-Based Distance Learning System : In Case of Public Organization.)

  • 정해용;김상훈
    • 한국정보시스템학회지:정보시스템연구
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    • 제11권1호
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    • pp.51-74
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    • 2002
  • The purpose of this study is to empirically investigate critical success factors for effective implementation of web-based distance learning system. First of all, four critical success factors are theoretically derived from reviewing previous research. They are: (1) learner-related factor including the variables such as teaming ability, learning attitude, and attending motivation, (2) environmental factor including the variables of physical and mental support for learners, (3) instructional design factor represented by one variable, the degree of appropriateness of learning contents, and (4) the factor concerning the level of self-directed learning readiness embracing the variables such as curiosity for learning, openness towards challenge of learning and affection for learning. Subsequently, the relationships between these four critical success factors and the degree of learning satisfaction are empirically investigated. The data for empirical analysis of the research are collected from 1,020 respondents who have already passed the web-based distance learning courses which have been implemented in Information and Communication Officials Training Institute. Out of 1,020 responded questionnaires, 875 data were available for statistical analyses. The main results of this study are as follows. Firstly, the most important factor for successful implementation of the web-based distance learning system is shown to be the instructional design factor, and in the next place, the self-directed learning readiness factor, the environmental factor and the learner-related one in sequence. Secondly, additional analysis of the variables included in the instructional design factor shows that availability of practical information and knowledge is the most influencing variable, and next, interesting composition of contents, reasonable learning amount, optimal level of instruction, and understandable explanation are significantly important in the descending order. Lastly, among learning motivators, strong intention of acquiring business knowledges and skills is found to be the most important satisfier in the web-based distance learning. The theoretical contribution of this study is to derive a comprehensive model of critical success factors for implementing the web-based distance learning system. And, the practical implication of this study is to propose efficient and effective guidelines for developing and operating the web-based distance learning system in the various kinds of organizations.

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휴대폰의 재구매 동기에 관한 국가간 비교 연구 : 한국과 인도네시아를 중심으로 (The Effect of Features and Motivators of Mobile Phone on Repurchasing Intention: Focusing on Difference Between Korea and Indonesia)

  • 이종오;황재훈
    • Journal of Information Technology Applications and Management
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    • 제14권4호
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    • pp.159-174
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    • 2007
  • The purpose of this research is to investigate the relationships among the perceived satisfaction, the perceived the trust, the commitment, the key features for mobile phone, the brand image, the switching cost and the repurchasing intention. We also examine the differences between Korean and Indonesian markets concerning the relationships of these key successfactors. The structural model is tested with the data form each of the sub-samples (i. e. Korean and Indonesian users taken separately). Properties of the casual paths, including standardized path coefficients, the significance of difference, and variance explained for trust, satisfaction, commitment and repurchasing in the hypothesized model, are presented. This study indicated that hardware (sound quality, LCD display, design) user interface (GUI, Menu, Key pad) and extra functions (camera phone, wireless internet, MP3 player) are the three important factors effecting the trust and the satisfaction. The proposed model has been newly tested from the technological prospective in order to get the more practical result. Following the model test, we conduct a test of the differences in path coefficients between Korean and Indonesian users. MSEM show that, compared to Korean market, Indonesian had more emphasized on extra-function for the mobile phone as well as giving more influence to the satisfaction from the brand image. It means Korean market consider the extra-function as basic or no-premium points. And the satisfaction has been effected by switching-cost in Korea but the trust in Indonesia. Other interesting result from the structural weight invariance indicate that, compared to Korean market, the brand-image has effected the satisfaction in addition to placing more the trust on determining the commitment in Indonesia.

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디지털 아이템 구매의 영향요인 연구 (A Study on the Factors Affecting the Intention to Purchase Digital Items)

  • 변완수;박성택;김태웅
    • 디지털융복합연구
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    • 제10권11호
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    • pp.243-251
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    • 2012
  • 디지털 아이템은 아바타, 아바타를 위한 악세사리, 디지털 벽지 또는 게임아이템와 같은 가상자산을 의미한다. 본 연구의 목적은 디지털 아이템의 구매의도에 영향을 미치는 요인을 설문조사를 통해 분석해보는 데에 있다. 이용과 충족이론을 근거로 이미지관리, 자기표현, 타인의식, 재미추구의 네 동기요인을 도입하고 사회적 일체감 및 플로우 요인을 추가하여 연구모형을 구성하였다. 설문조사를 토대로 한 통계적 분석결과, 일체감은 플로우와 구매의도 모두에 유의한 영향을 미치며 플로우도 구매의도의 영향요인인 것으로 나타났다. 이용과 충족이론을 토대로 하는 동기요인도 일체감에는 영향을 주는 것으로 나타났지만, 기대와는 달리 플로우에는 별다른 유의한 요인으로 작용하지 못한 것으로 분석되었다. 결론으로 본 연구결과의 학술적, 정책적 시사점도 함께 제시하였다.

이용과 만족 관점에서 본 청소년들의 모바일게임 이용에 관한 연구 (A Study on Mobile Game usage of adolescent from Use and Gratifications perspective)

  • 한광현;김태웅;김영기
    • 컴퓨터교육학회논문지
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    • 제8권2호
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    • pp.61-73
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    • 2005
  • 이동통신 단말기가 생활필수품이 되면서, 모바일게임은 혁신적 디지털 엔터테인먼트의 새로운 버전으로 각광받고 있다. 다른 컴퓨터 게임과 마찬가지로 모바일게임도 사용자에게 가상공간에서의 독특한 경험을 가질 수 있게 해준다. 본 연구에서는 청소년들 대부분이 소유하고 있는 모바일 단말기를 이용한 게임에 대해 이용과 만족 관점에서 연구를 하였다. 설문조사를 토대로 분석한 결과, 청소년들의 모바일게임 이용동기는 현실에서의 탈출, 자극과 환상감, 도전과 경쟁, 시간보내기와 기분전환, 사회적 상호작용 등으로 밝혀졌다. 인구통계학적인 요인과 게임경험 등을 독립변수로 하여 만족도와 동기요인 등에 관한 추가분석을 시도한 결과, 대부분의 인구통계학적인 요인들은 통계적으로 유의한 것으로 나타났다. 본 연구의 결과는 향후 모바일 단말기를 활용한 모바일 에듀게임의 개발과 서비스 확산에 도움이 될 것이다.

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