• 제목/요약/키워드: moderating role

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인터넷 쇼핑몰 환경하에서 제품의 관여유형 및 관여수준의 조절효과에 관한 연구

  • 지소영;곽기영
    • 한국경영과학회:학술대회논문집
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    • 한국경영과학회 2006년도 추계학술대회
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    • pp.244-258
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    • 2006
  • Previous studies from marketing domain suggest that the concept of involvement plays an important role in explaining consumers' purchase behavior. Despite its critical role and the explosive growth of e-commerce, there has been little research examining the role of involvement in Internet shopping mall context. With this motivation, this study has two research objectives. First, it introduces and tests a theoretical model in order to better explain consumers' intention to purchase in Internet shopping malt context. The proposed model extends and integrates existing models on purchase intention by incorporating purchase experience, innovativeness, and perceived self-control as consumer factors and perceived risk, information provision, and perceived price as Internet shopping mall factors. Second, this study attempts to shed some lights on how involvement differences may affect consumers' intention to purchase. For this purpose, two factors from involvement theory, involvement type and involvement level, are introduced as moderating factors into the research model. The empirical results partly support the proposed model and identify the moderating effect of involvement differences. Theoretical and practical implications of the study are discussed along with its limitations.

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영아 자녀를 둔 어머니가 지각하는 부의 양육참여와 산후 우울의 관계 : 부부관계의 매개효과 및 모의 자아인식의 중재효과 (The Relationship between a Father's Involvement in Parental Roles and Postpartum Depression : The Mediating Effects of Marital Relationships and the Moderating Effects of Mother's Self-Perception)

  • 서미정
    • 아동학회지
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    • 제32권6호
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    • pp.107-121
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    • 2011
  • This study examined the mediating effects of marital relationships (marital satisfaction, marital conflict) and the moderating effects of mother's self-perception (self-efficacy, self-esteem) on the relationship between a father's involvement in parental roles and postpartum depression. The participants consisted of 1,863 mothers with infants from the Panel Study of Korean Children. The findings from this study are as follows. First, there were significant correlations between a father's involvement in the parental role, marital satisfaction, marital conflict, self-efficacy, self-esteem and postpartum depression. Second, the relationship between a father's involvement in the parental role and postpartum depression was significantly mediated by both marital satisfaction and marital conflict. Finally, both self-efficacy and self-esteem were seen to moderate the relationship between a father's involvement in the parental role and postpartum depression.

The Effects of Transformational Leadership and The Role of Social Connectedness, Team Psychological Safety and SNS Usage Frequency

  • WANG, Wei;MOON, Jaeseung
    • 동아시아경상학회지
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    • 제9권3호
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    • pp.57-69
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    • 2021
  • Purpose - The purpose of this research is to test the impact of social connectedness and team psychological safety on the relationship between transformational leadership and employee performance (job performance and practiced creativity), and moderating role of usage frequency of SNS. Research design, data, and methodology - A total of 299 questionnaires, completed by Chinese employees, were analyzed using SPSS 22 and AMOS 22. For the assessment of goodness of fit of the models, TLI, CFI, RMSEA indices were used. Result -The empirical results are as follows. First, social connectedness had a mediating effect in the relationship between transformational leadership and job performance, practiced creativity. Second, team psychological safety had a mediating effect in the relationship between transformational leadership and social connectedness, job performance, practiced creativity. Finally, the moderating effect of frequency of employee SNS usage were not significant. Conclusion -This study analyzes the mediating role of employee social connectedness and team psychological safety on the relationship between transformational leadership and job performance, practiced creativity, which is helpful for the expansion of related theories and provides practical implications for effective human resource management.

Human Resource Management Practices and Employee Performance: The Role of Job Satisfaction

  • ALSAFADI, Yousef;ALTAHAT, Shadi
    • The Journal of Asian Finance, Economics and Business
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    • 제8권1호
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    • pp.519-529
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    • 2021
  • This study aims to investigate the impact of Human Resource Management Practices (HRMP) on improving Employee Performance (EP). The study is accomplished by hypothesizing the impact of HRMP on EP, additionally, this impact is theorized to be mediated through job satisfaction. Employee engagement is also taken into account because of the potential moderating effect it has within the theorized model. Data was collected from 480 questionnaires which were distributed among commercial banks' workers in Jordan and were analyzed using structural equation modeling techniques (SEM), path analysis, and confirmatory factor analysis (CFA). Analysis of a moment structures (AMOS) software version 24 was applied to complete our analysis. The results show that HRMP had a positive impact on EP, as well as job satisfaction and its components (job stability and job enrichment). The mediating role of job satisfaction (enrichment and stability) was discovered. Finally, employee engagement emerged as a moderating variable linking HRMP and EP. The findings of this study show the importance of the role played by job satisfaction and employee engagement in achieving human resources performance goals. Future analysis is recommended to gain deeper insight into the relationship between HRMP, job satisfaction, worker training, and performance appraisal.

Entrepreneurial Orientation and Export Performance of Emerging Market SMEs: The Moderating Role of Dynamic Capabilities in South Africa

  • ROBB, Charles;KIM, Eun-Mi;LEE, Jae-Woo
    • 유통과학연구
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    • 제18권12호
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    • pp.15-29
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    • 2020
  • Purpose: Due to an ever more interconnected global commercial environment, the role of SMEs from emerging markets has attracted considerable attention in business literature of late. Reinforced by strategic management theory, this study builds on aspects such as entrepreneurial orientation and dynamic capabilities to construct and test a framework that focuses on exploring their associations with export performance. Research design, data and methodology: To contribute further towards a deeper understanding of these markets, the current study empirically tests a model using data collected from 225 exporting firms located throughout South Africa. Results: The results from the data analysis show that entrepreneurial orientation contributes significantly towards improving the performance of South African SMEs. Additionally, this study integrates three dynamic capabilities in the strategy-performance relationship to test their interacting effects on the correlation between entrepreneurial orientation and export performance. Further findings advocate support for relationship-based capabilities playing a moderating role between entrepreneurial orientation and the exporting performance of small and medium firms emanating from emerging markets. Conclusions: Findings provide substance to the argument that entrepreneurship, as a strategy-making process, leads to export performance in emerging nations. Especially, this study provides several suggestions as to how small and medium-sized organizations can develop their exporting performance based on the research findings.

남녀노인의 상실경험과 우울간의 관계: 스트레스 대처양식의 조절효과 (The Relationships between Loss Experiences and Depression of the Men and Women Elderly: Focused on the Moderating Effects of Stress Coping Styles)

  • 박규리;안정신
    • 한국가족관계학회지
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    • 제20권4호
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    • pp.105-130
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    • 2016
  • Objectives: The purpose of this study was to explore the moderating effect of stress coping styles on the relationships between loss experiences and depression of the men and women elderly. Method: The subjects of the study were 116 men and 156 women aged over 60 years. For the data analysis, frequency, Cronbach's ${\alpha}$. Pearson's correlation coefficients, and multiple regression were used. Results: The main results were as follows: First, elderly men reported higher role loss experience, relation loss experience, and problem-focused coping styles than elderly women. Also elderly women reported higher bereavement experience than elderly men. Second, there were main effects of health loss experience, economy loss experience, role loss experience, relation loss experience, problem-focused coping style, and emotion-focused coping style on depression of elderly men and women. Third, problem-focused coping styles moderated the relationships between physical health loss experience, economy loss experience, role loss experience and depression in the elderly men group. Last, social support-seeks coping styles moderated the relationships between economy loss experience and depression in the elderly women group. Conclusions: These results were discussed in terms of educational programs related stress coping strategies for the elderly.

The Relationship Between AI Opportunity Perception and Job Insecurity: The Mediating Role of Employee's Hope and the Moderating Role of Tenure

  • Tung Nguyen Son Le;Sang Woo Park;Young Woo Sohn
    • 감성과학
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    • 제27권2호
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    • pp.91-104
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    • 2024
  • The increase in the use of artificial intelligence (AI) in the workplace has introduced changes to traditional working environments. However, these are changes not only to employee productivity but also to how employees feel and think about their work. Based on prior research that has suggested connections between employees' perceptions of AI and their emotions and thoughts at work, the present study tested a moderated mediation model in which the perception of AI opportunity is indirectly related to job insecurity via employee hope, with tenure as a moderator. Data obtained from 290 Korean full-time employees illustrated that the perception of AI opportunity was negatively related to job insecurity through hope acting as a mediator. In addition, this indirect relationship was found to be dependent on the moderating role of tenure. Specifically, at lower levels of tenure, the aforementioned indirect relationship was statistically significant, but at higher levels of tenure, this indirect relationship was no longer found to be statistically significant. The implications, limitations, and future research directions of this study are discussed.

서비스혁신 전략과 비즈니스 전략 간 연계와 정보기술 역량의 조절효과에 관한 연구 (How Should Service Innovation Strategy be Aligned with Business Strategy? : Focused on the Moderating Effect of IT Capability)

  • 유현선;이재남
    • 한국IT서비스학회지
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    • 제14권2호
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    • pp.195-229
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    • 2015
  • Service innovation is considered a new way to gain competitive advantage and enhance firm performance. However, service innovation does not always guarantee the desired outcome. The effective organization and management of well-planned service innovation practices, which are consistent with the firm's business environment, become a critical challenge for service innovation success. In addition, an increasing number of studies have focused on the role of information technology (IT) capability in service innovations. Most studies on service innovation have focused on the influences of the strategic alignment and IT capability separately. In contrast, the current study combines them by investigating the positive moderating effect of IT capability on the alignment between business strategy and service innovation strategy. Based on data collected from 183 service firms in Korea, we first explore the effect of service innovation strategies when coupled with different business strategies on better firm performance. We then investigate the moderating effect of IT capability on the relationship between strategic alignments and firm performance. Empirical evidence indicates that a synergistic effect between alignment and IT capability on firm performance exists. Firms that have aligned service innovation strategy with business strategy should consider improving their organizational IT capability to ensure substantial leverage.

대학생의 대인관계 문제와 우울의 관계에서 스마트폰 중독의 조절효과 (The Moderating Effect of Smartphone Addiction on the Relationship between Interpersonal Problem and Depression)

  • 홍은영
    • 한국보건간호학회지
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    • 제29권1호
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    • pp.5-17
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    • 2015
  • Purpose: The purpose of this study was to demonstrate the moderating effect of smartphone addiction on the relationship between interpersonal problem and depression. Methods: From 21 to 30 May 2013, a convenience sample of 192 subjects was recruited. Research data were collected via questionnaires and analyzed using SPSS version 18.0. Results: Scores for female students were higher than those for male students in smartphone addiction, interpersonal peoblems and depression. The average BDI score was 6.6. There were 29(15.1%), 11(5.7%), 8(4.0%), and 6(3.1%) students with mild, moderate, and severe depression, respectively. Significant positive correlation between smartphone addiction, interpersonal problems and depression. The moderating effect of smartphone addiction on the relationship between interpersonal problems and depression was significant. Conclusion: Smartphone addiction plays a role as a moderating variable influencing the relationship between interpersonal problems and depression, and also increases the effect of interpersonal problems on depression. When developing depression prevention programs for college students, such programs should consider strategies to decrease smartphone addiction and increase direct interpersonal relationship, and female students in particular should be included in such programs.

감정 노동에서 표현 규칙의 공정성에 대한 지각과 문제 중심 스트레스 대처의 조절효과에 관한 연구 (The Moderating Effects of Display Rule Fairness Perception and Problem-Focused Stress Coping on Emotional Labor)

  • 강원경;김민수;오원경
    • 한국경영과학회지
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    • 제37권2호
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    • pp.57-72
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    • 2012
  • The moderators that relieve negative effects of emotional labor have been studied such as job characteristics and situational variables. But as reviewing these studies, they focused on the degree of emotional on certain condition, there's no distinction between that degree and moderating effects. So we should focus on the moderating variables as a organizational involvement. In this study, I hypnotized the mediating effect of job stress between emotional labor and organizational effectiveness. Then I explored moderating role of 'fairness perception of emotional labor' and 'problem-focused stress coping'. This study tested these relationships using data from 166 employees of domestic security service company. From this data, I found that emotional labor increases job stress and job stress fully mediates the relationship between individual attitude(job satisfaction, turnover intention). And one who perceives display rule fairer, feels less job stress than who is not. Lastly, one who copes more problem-focused when he/she experiences job stress, have less negative effect on turnover intention.