• 한국생활과학회지
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• 제24권3호
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• pp.387-406
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• 2015

This study was to investigate consumers' recognition, knowledge and purchase attitude on genetically modified(GM) foods in Daejeon area. Data of 283 questionnaires were analyzed by using the SPSS(Ver. 17.0)program. Most of the subjects were women (91.9%), distributed 30's(41.7%) or 40's(31.8%), and graduated from university(41.3%). The kinds of GM foods that many subjects had known were soybean, corn, tomatoes and potatoes. The subjects answered that there were GM foods in supermarket items were 71%. Consumers' recognition on the safety of GM foods was 'somewhat anxious'(65.4%). After confirming which their purchasing item is GM foods, 'they will buy it case by case'(60.1%) or 'they will never buy it'(27.9%). The most reason of never buying GM foods was 'harmful to health'(82.3%). The first reliable information sources on GM foods were medical institutes and professionals. The knowledges about GM foods were significantly higher in 20's and 'less than 1year' of marriage duration than the other groups(p<0.05). On the purchase attitude of GM foods, the 20's responded favorably compared to other groups (p<0.01). Subjects' opinion on the necessity of development on GM foods tended to higher in 40's and 'less than 2 million won' of monthly income than the other groups. For the reason about necessity of it's development, 'nutritional, functionality and quality improvement' was 53.7%. In conclusion, many consumers regard that GM foods is not yet safe for health. Accordingly, government and research institutes should examine thoroughly and research continuously for the safety of GM foods. They must announce to consumers accurate information about GM foods.

• 보건행정학회지
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• 제23권1호
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• pp.3-18
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• 2013

This paper investigates the possibility of expanding pay-for-performance (P4P) program as a provider payment system, in terms of financial, economical, and political sustainability. In order to expand the sustainable P4P, P4P should have usefulness in terms of economic value as well as efficiency in the financial aspects of health care. More importantly, the P4P would be politically sustainable only when both providers and consumers can accept. Korea's healthcare system seems to have logical ground for the P4P program financially and economically. However, how well the P4P can work remains to be proven in its implementation. After 43 tertiary hospitals applied the P4P program for acute myocardial infarction (AMI) and C-section in 2007, the number of hospitals adopting the P4P program for AMI and C-section has increased to 316 in 2011, and an incentive for hospitals applying the P4P has risen to 2% from 1% of health insurance benefits. This shows that the P4P program introduced by Health Insurance Review and Assessment Service is quite successful. In addition, people are aware of the need for improved P4P program and policy alternatives have been already made. Therefore, it is very important to come up with politically supportable strategies that can make providers and consumers accept the P4P program while maintaining the governance of the existing health insurance policy. To this end, there are some tasks to be considered. First, the expansion of the P4P program should be placed on the agenda of the Health Insurance Policy Review Committee, the highest decision-making body, and a separate agency for P4P planning should be established. Second, for more efficient P4P program, the processes of review and assessment, currently carried out separately, should be integrated into a single process. Third, infrastructure to measure the quality of medical services should be sharply expanded. Fourth, the current paradigm for the assessment should be changed. Lastly, a P4P program for consumers should be considered. Given that the consumers in Korea can use medical services freely, the National Health Insurance Corporation could initiate the P4P program for consumers as a means of controlling excessive use of medical services and adjusting consumer's moral hazard.

• 산업공학
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• 제21권2호
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• pp.209-220
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• 2008

Recently, innovative medical services are fast emerging, which include customized medical services based on bio-informatics, composition of cure and well-being exploiting ubiquitous technology, hospital supply chain management using RFID, and so forth. However, conventional approaches for new service development hardly give us systematic model to analyze and produce creative medical services. Because most of them are static and concentrate on microscopic tools or techniques. Thus, it is highly desirable to suggest an integrative framework to organize the whole transformation process from technology to medical service. The objective of this study is to propose a medical service engineering model based on the dynamic innovation theory. The proposed model contains objectives of service system, strategies of hospital, stages, activities required to deal with medical service life cycle, which incorporates the acquisition of new technology, transformation to the product, penetration into market, and adoption of consumers. In addition, the usefulness and applicability of the newly proposed model are provided using catholic medical center example.

• 한국멀티미디어학회논문지
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• 제17권8호
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• pp.995-1011
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• 2014

In consideration of the rapid changes in the so-called information society of the $21^{st}$ century, about 80% of a total population in Korea has used the Internet. However, the social effect of the Internet and related devices has not been yet systematically studied in the literature. In healthcare as well, consumers' efficient use of the Internet for their positive health outcomes is becoming an issue. The purpose of this study was to analyze the medical subject headings keywords of the selected studies on consumers' use of Internet and mobile health information. For the analysis, social network analysis was used to provide basic information to present directions for future research on the field of interest.

• Journal of Preventive Medicine and Public Health
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• 제34권4호
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• pp.389-398
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• 2001

Objectives : To investigate the information searching behavior of health care consumers according to sociodemographic characteristics. Methods : A questionnaire survey was conducted of 1,507 persons who were selected through a multi-stage stratified area cluster sampling of the Republic of Korea, excluding the province of Jeiu-do. Personal were conducted through a door-to-door survey between 27 July and 10 August 1999. Results : 80.5% of respondents used more than one source of information and those $40\sim59$ years of age, female, a housewife or student and those who claimed a religion demonstrated more active information searching behavior. A personal informer was used significantly more in those $20\sim39$ years old, female, and those who claimed a religion. Clerical workers, those with post-secondary education and a monthly income greater than 2,000,000 won ($1500) were more actively used a public informer. Low socioeconomic status and older persons used an experimental informer when they chose a health care institution. Conclusion : Regardless of the sociodemographic characteristics, personal and experimental informers were the most useful source of information. Because appropriate information was not easy to obtain, the health care consumer was dependent upon word-of-mouth communication(personal informer) when using health care services.

• 한국융합학회논문지
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• 제8권6호
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• pp.97-107
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• 2017

본 연구는 의료소비자인 환자가 치과의 이용과 관련하여 정보탐색 행태를 조사하고 치과의료기관 선택을 위해 탐색한 정보원이 무엇이며, 사회경제학적인 특성과 정보탐색 행태와의 연관성을 파악하기 위해 광주광역시인 중소도시와 전라남도내의 읍면지역에 거주하는 10대 이상의 주민을 대상으로 연구하였다. 정보습득경로는 지인의 소개가 61.0%, 인터넷 정보이용이 37.0%로 조사되었고, 사전정보습득여부에서 성, 연령, 학력, 직업에서 유의미한 차이가 있었으며(p<0.000), 성별, 연령, 최근치과방문에서 사전정보의 의료소비자 만족성에서 유의미한 차이를 보였다(p<0.05). 인터넷정보 이용에서는 성별, 연령, 학력, 직업, 거주지에서 유의미한 차이를 보였다(p<0.001). 그리고 성별, 연령, 직업에서 사전정보탐색이 치료에 미치는 영향에 유의미한 차이가 있는 것으로 분석되었다(p<0.001). 본 연구를 통해 치과 의료기관에서 의료소비자의 선택에 융합적인 영향을 미칠 수 있는 정보탐색원을 개발하고자 하며, 이 연구를 기초로 한 새로운 치과병의원 경영전략을 마련하고 환자가 만족하는 양질의 서비스를 제공하도록 하는 노력이 필요할 것이다.

• Journal of Korea Artificial Intelligence Association
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• 제2권1호
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• pp.1-6
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• 2024

In this paper, we develop an AI-based recommendation system that matches the specifications of smartphones from company 'S'. The system aims to simplify the complex decision-making process of consumers and guide them to choose the smartphone that best suits their daily needs. The recommendation system analyzes five specifications of smartphones (price, battery capacity, weight, camera quality, capacity) to help users make informed decisions without searching for extensive information. This approach not only saves time but also improves user satisfaction by ensuring that the selected smartphone closely matches the user's lifestyle and needs. The system utilizes unsupervised learning, i.e. clustering (K-MEANS, DBSCAN, Hierarchical Clustering), and provides personalized recommendations by evaluating them with silhouette scores, ensuring accurate and reliable grouping of similar smartphone models. By leveraging advanced data analysis techniques, the system can identify subtle patterns and preferences that might not be immediately apparent to consumers, enhancing the overall user experience. The ultimate goal of this AI recommendation system is to simplify the smartphone selection process, making it more accessible and user-friendly for all consumers. This paper discusses the data collection, preprocessing, development, implementation, and potential impact of the system using Pandas, crawling, scikit-learn, etc., and highlights the benefits of helping consumers explore the various options available and confidently choose the smartphone that best suits their daily lives.

• 대한예방한의학회지
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• 제11권1호
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• pp.139-151
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• 2007

This paper evaluated the benefits of the National Health Insurance(NHI) and suggested the necessity of extending some oriental medical services into the benefits schedule in the NHI. Comparing the rate of public financing in national health expenditure in OECD countries and measuring out-of-pocket payments in total medical cost showed the level of insurance payments to total medical cost is approximately $50%{\sim}60%$ in Korea, which is quite insufficient to pay household medical expenses, although the NHI covers the whole population. A few of consumers' priority surveys for medical needs suggested herb medicine, muscle treatment, and manufactured herb medicine be included in the list of the NHI benefits, based on efficiency and equity criteria. It was estimated that the NHI can afford to cover these three items of oriental medical services.

• Journal of Preventive Medicine and Public Health
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• 제31권3호
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• pp.516-539
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• 1998

The objective of this study is to identify the difference in attitude toward medical care between patients who visited a university hospital or an oriental medical hospital of oriental medical college, and physicians who engaged in the same hospitals. The subjects of this study were 397 cases who agreed to respond the prepared questionnaire, including 288 patients(146 university hospital utilizers and 142 utilzers for an oriental medical hospital) and 109 physicians(76 physicians and 33 oriental medical doctors). The attitude toward medical care was measured by the structured questionnaire developed for this study, which had high validity and reliability according to factor analysis, item discriminant validity, and Cronbach's $\alpha$ coefficients. On the criteria of mean value of care and cure score, the attitude toward medical care was classified into 4 groups encompassing a group with dependent attitude on medical care, a group with skeptical attitude toward it, a group with cure-oriented attitude, and a group with care-preferred attitude. The results of chi-square test, discriminant analysis, and logistic regression analysis were as follows; patients who visited a univisity hospital, patients who visited an oriental hospital, physicians, and oriental medical doctors included in the group with dependent attitude, the group with cure-oriented attitude, the group with skeptical attitude, and the group with care-preferred attitude, retrospectively. Among the subdomains of care and cure domains, which classified in reference to the result of factor analysis on pilot study, those that patients ranked more importantly than physicians were 'the importance of medical equipment for diagnosis and treatment', 'authority of physician, 'aggressiveness of treatment', 'information giving', 'personal interest' in the case of western medicine. In the case of oriental medicine, those were 'the importance of equipment for diagnosis and treatment', 'aggressiveness of treatment', 'amenities and accessibility', 'coordination of medical staff'. Both physicans and patients put the subdomain, 'physicians' medical knowledge and skillfulness' on the highest rank. The differences in ranking the important attributes of medical care between patients and physicians were apparent in the area of an 'importance of medical equipment for diagnosis and treatment' and so on. It meant that patient had over-expectation on medical care and suggested that the policy on demanad side such as the developement and dissemination of an evidence-based recommendation protocol for health care consumers might be important in Korea. In addition, regarding the attitude of physicians, during the medical education and training it may be neccessary to emphasize the aspect of 'care' of medical care rather than 'cure'. In planning on heath care delivery system, it should be considered that there is a difference in the attitude toward medical care between western medicine and oriental medicine as well as between health care providers and consumers. We expect that more valid measurement tool be developed in this area, which may be major limitation of this study and that this kind of research be expanded into the non-academic settings.

• 한국콘텐츠학회논문지
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• 제18권6호
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• pp.155-168
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• 2018

본 연구의 목적은 의료산업에 블록체인 기술의 도입을 위한 블록체인 특성을 살펴보기 위함이다. 이를 위해 독립변수인 블록체인 특성은 선행연구를 기반으로 하여 5가지(보안성, 가용성, 신뢰성, 다양성, 경제성)을 사용하였다. 그리고 매개변수와 종속변수는 새로운 기술도입을 위한 수용의도 연구에서 널리 사용되는 기술수용모델(TAM)을 활용하였다. 연구의 목적을 위하여 의료분야에 종사하는 사람을 의료제공자로 구분하고 일반인을 의료소비자로 구분하여 설문조사를 실시하고 상호 비교분석을 실시하였다. 그 결과 전체 응답자, 의료제공자, 의료소비자 모두 가설1-1(보안성-지각된 용이성-수용의도), 가설2-1(보안성-지각된 유용성-수용의도), 가설 3-1(보안성-지각된 용이성-지각된 유용성-수용의도)이 기각됨이 확인되었다. 추가적으로 의료소비자는 블록체인 특성(가용성, 신뢰성, 다양성, 경제성)이 용이성과 유용성을 거쳐 수용의도로 가는 가설3-2에서 가설 3-5 모두 기각되었다. 이를 통해 블록체인의 특성이 지각된 용이성과 지각된 유용성을 통해 수용의도로 감에 있어 의료제공자와 의료소비자 간의 차이가 있음을 확인할 수 있었다. 본 연구의 결과는 지금까지 블록체인의 활성화를 위한 연구에서 거의 이루어지지 않은 실증분석을 통하여 활성화 방안을 제시했다는 점에서 의의를 가진다 할 것이다.