• Title/Summary/Keyword: media effects

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In Vitro Fertilization and Embryonic Development of Porcine Oocytes Matured in mSOF

  • J. M. Koo;S. H. Hyun;Lee, B. C.;S. K. Kang;W. S. Hwang
    • Journal of Embryo Transfer
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    • v.17 no.3
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    • pp.239-249
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    • 2002
  • Embryos derived from pig oocytes matured in mSOF are able to develop to blastocysts after IVF. Experiment 1 evaluated the effects of two maturation media (TCM-199 vs mSOF) on maturation rate, fertilization parameters, including penetration, polyspermy, male pronuclear formation, and the mean number of sperm penetrated per oocyte. Experiment 2 and Experiments 3 examined the effects of two maturation media on zona pellucida solubility and cortical granule distribution by transmissible electron microscopy, respectively. Experiment 4 assessed the effects of two maturation media on the in vitro embryo cleavage rate and development to blastocyst. Lastly, experiment 5 examined the cell number of blastocyst. An effect of media (P<0.05) was detected for mSOF on the mean number of sperm per oocyte. In TCM group, zona digestion time (196.5$\pm$15.5 vs 131.6$\pm$20.1 before IVF, 397.5$\pm$30.3s vs 185.3$\pm$16.4s after IVF, p<0.05) was higher in TCM-199 group. No significant effects of media was observed on cortical granule distribution between two groups by TEM. An effect (P<0.05) was observed on embryo development to blastocyst (16% vs 8%) but not on cleavage rates. No significant effects of media was observed on total cell number of blastocyst. We found that the high mean number of sperm penetrated per oocyte and the weaker zona pellucida on the basis of the digestion time was shown in pig oocytes matured in mSOF, however, porcine oocyte maturation with supplemented synthetic oviduct fluid medium (mSOF) resulted in blastocyst cell numbers comparable to those observed with Tissue Culture Medium 199.

A Study on the Customer Attitudes toward UCC and its Effects as a Commercial Media (상업적 매체로서의 UCC에 대한 소비자의 태도와 효과에 관한 연구)

  • Jun, Byoung-Ho;Han, Pil-Koo;Kang, Byung-Goo
    • Journal of Information Technology Services
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    • v.8 no.2
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    • pp.23-41
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    • 2009
  • UCC paradigm based on Web 2.0 has made new business models and came to the forefront as a commercial media. The purpose of this study is to analyze the customer attitudes toward UCC and its effects as a commercial media. Based on prior studies of Internet and Web advertising, informativeness, entertainment, irritation, trust, usefulness, ease of use, incentives, and flow were identified as affecting factors of the attitude of UCC advertising. Results show that informativeness, entertainment, irritation, trust, ease of use, and flow are significantly related to the attitude of UCC advertising, but usefulness and incentives are not. Customer attitude toward UCC advertising was also found to be significantly related to the such effects as brand attitude, word of mouth, and intention to buy. This study contributes to improve the understanding of UCC as a commercial media and provides the base of activation strategies for it.

The Effect of Children's Screen Media Time on Bedtime and Executive Function Difficulties: A Moderated-Moderated Mediation Effect of Children's Media Content Selection and Parental Restrictive Media Mediation (유아의 영상미디어 시청시간과 취침시간이 집행기능곤란에미치는 영향: 유아의 채널 선택권과 부모의 제한형 미디어중재의 조절된-조절된 매개효과)

  • Yoon Kyung Kim;Ju Hee Park;Ye Seul Park;Jeeyeon Hong
    • Korean Journal of Childcare and Education
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    • v.20 no.2
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    • pp.145-167
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    • 2024
  • Objective: This study aimed to investigate the moderated-moderated mediating effects of children's media content selection and parental restrictive media mediation on the relationship between children's screen media time and executive function difficulties. Methods: A total of 693 parents of children aged 5~6 years participated in this study and were asked to answer all survey questions. The data were analyzed by descriptive statistics and correlation analysis using SPSS 27.0. Model 11 of PROCESS macro 4.3 was used to examine the moderated-moderated mediation model. Children's gender, age, childcare enrollment status, and household income were included in the analyses as covariates. Results: The moderated-moderated mediating effects of children's media content selection and parental restrictive media mediation were found to be significant. Specifically, bedtime mediated the relationship between screen media time and executive function difficulties only when parents did not appropriately implement restrictive mediation and children freely selected media content. Conclusion/Implications: It is recommended that parents understand the importance of implementing restrictive media mediation and selecting appropriate media contents for their child to prevent executive function difficulties in early childhood. Also, child education or day-care centers should offer education program about appropriate media use to reach more parents.

Effects of Political Campaign Materials on Party and Non-Party Voting Supporters

  • Idid, Syed Arabi;Souket, Rizwanah
    • Asian Journal for Public Opinion Research
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    • v.1 no.4
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    • pp.307-344
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    • 2014
  • Political parties would normally claim that their campaign and communication materials have effects on voters, be it on their supporters or their opponents during election campaigns. However, such effects are assumed effects by the parties unless voters are themselves assessed about the effects of such materials on themselves. The supporters of the parties are likely to regard such campaign materials as congenial to them but this may not be so with the opposition supporters who would regard such materials as negative. Taking the third-person effect to analyze effects on the audience as the theoretical framework, this study posited that opposition members would regard the materials as negative and thus would claim that they would not have any effect on them but they would likely say that such campaign materials would have effects on own party supporters. Davison (1983) posited that individuals will perceive that negative mediated messages would have their greatest impact not "on me" or "you" but on "them,"- the third person. Research suggests that people judge others to be more influenced than they are by media, advertising, libelous messages, media violence, pornography, and television drama. The theory referred to as the Third-person effect developed on the postulation that audience members would not admit that media had any direct effect on them, but would instead believe that the media influenced others, the third person (Tewksbury, Moy, & Weis, 2004; Price, Tewksbury, & Huang, 1998). On the other hand, while people would discount the effects of negative or biased messages on themselves, they would, under the notion of the First Person Effect, readily admit to being influenced by such messages. This study was based on studying the effects of political literature on party and opposition party supporters taking the messages to be positive to one group and biased and partisan to another group. The study focuses on the assumed effects of political literature on own party and opposition party supporters. It traces the degree of influence of Malaysia's largest political party, Barisan Nasional (BN) political communication literature on its own supporters and on non-BN party supporters. While the third-person effect assumes a null or minimal effect on one's self and some or strong effect on others, the question that arises are on welcoming favorable media effects on oneself and assuming unfavorable effects on others.

Effects of Body Positivity and Types of Expression on Social Media, and Women's Subjective Body Size on Mood and Appearance Satisfaction (소셜 미디어에서 나타나는 신체 긍정주의와 표현 방법, 여성의 주관적 신체 사이즈 인식이 기분 상태와 외모 만족도에 미치는 영향)

  • Lee, Minsun;Lee, Hyun-Hwa
    • Fashion & Textile Research Journal
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    • v.22 no.2
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    • pp.170-180
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    • 2020
  • Body positivity has emerged among young social media users with the purpose of enhancing a positive body image. In the social media environment, body positivity is frequently presented in the forms of female models' images and/or words that represent individual attitudes toward the female body. The media effects on female viewers' body image differs based on the viewers' perceptions of their own body size. This experimental study examined how body positivity and types of expression on social media influence women's mood and appearance satisfaction by subjective body size. We randomly assigned to 415 young and middle-aged females to one of six experimental conditions which contained three images and three vignettes, each reflecting non-body positivity, body positivity, and control. We used a 3 (body positivity: non-body positivity vs body positivity vs. control) × 2 (types of body positivity expression on media: images vs vignettes) × 2 (subjective body size: under/normal weight vs overweight/obese) between-subject design. The results of MANCOVA revealed the significant main effects of subjective body size on women's mood and appearance satisfaction. There was a significant interaction effect of body positivity and subjective body size on appearance satisfaction. The stimuli representing body positivity caused positive psychological effects for women who perceive themselves being in the under/normal weight range.

An Analysis of Sub-factors of Digital Media Literacy Divide: Focusing on the effects of generation and economic status (디지털 미디어 리터러시 격차의 세부요인 분석 - 세대와 경제수준을 중심으로)

  • Ahn, Jung Im;Seo, Youn Kyung
    • Journal of Digital Convergence
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    • v.12 no.2
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    • pp.69-78
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    • 2014
  • This study aims to analyze the current state and causes of digital media literacy divide according to its sub-factors. The effects of the generation and the economic status, among other variables, have been explored using empirical data from a large-scale survey of 2,171 media users including children, adolescents, adults and the elderly. The results showed that the effects of generation and economic status varied according to 8 components of digital media literacy. The economic status of media users has also been found to influence the divide among adults group and through the interaction effect with the generation factor. Policy suggestions for the solution of digital media literacy divide were discussed in conclusion.

A Study on the Effects of Social Media Marketing of Language Schools on Brand Equity and Consumer Purchase Intent (어학원의 소셜 미디어 마케팅이 브랜드 자산과 소비자 구매 의도에 미치는 영향 연구)

  • Kim, Do-Hoon;Kim, Jong-Moo
    • Journal of Digital Convergence
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    • v.16 no.10
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    • pp.427-436
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    • 2018
  • Companies are now using SNS as an online marketing channel and increasingly using it for customer relationship management(CRM). Although companies are actively using social media for marketing, language study brands in South Korea are using social media marketing in widely different ways. Among various components of social media marketing activities, this study analyzed the effects of informativeness, content suitability, and recency of social media marketing on consumers from the perspectives of brand equity and purchase intent. In the results, components of social media marketing activities had significant effects on brand equity, in the order of recency, content suitability, and informativeness. Second, brand equity and consumer purchase intent had significant correlation. And having a child also influenced purchase intent. The results of this study can be used as basic data for research on social media marketing of language schools and propose a theoretical direction for future research in the field as there is little academic data related to the subject.

Effects of Media, Hormones, and PFP on the Proliferation of Red Callus in Leaf Tissue Cultures of Garden Orach(Atriplex hortensis L.) (Garden Orach 조직배양에서 적색 캘러스의 증식에 미치는 배지, 호르몬 및 PFP의 영향)

  • 이주경
    • Korean Journal of Plant Resources
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    • v.7 no.2
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    • pp.171-175
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    • 1994
  • The effects of medium, hormones, and PFP on the proliferation of red callus in leaf tissue cultures of Garden orach(Atriplex hortensis L.) was investigated. As a result,88% of leaf tissues formed eallus on MS nledium containing 2mg/$\ell$ 2,4-D. Fresh weight of callus was higher on MS medium than on Bsand NN media. It was also found that 2, 4-D was more effective than Dicamba and Picloram. The op-timum concentrations of hormones for callus proliferation depended on culture media. Isolated red cal-lus grew markedly both on MS medium supplemented with 1-2mg/$\ell$ 2, 4-D and Bs medium contain-ing 2-4111g/$\ell$ 2,4D. Callus proliferated on B5 and NN media containing Dicabma Img/$\ell$ as well as onthe same media containing 2mg/$\ell$ Picioram. The addition of PFP concentrations of 2, 5, and 40mg/ $\ell$rcspectiely to culture medium caused increase of callus fresh weight, especially under light condition.

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Socialization and Envirommental Factors of Adolescents According to the Gender (청소년의 성별로 본 사회화와 생활환경)

  • 정영숙;김영희;박경옥;이희숙;채정현;이종섭
    • Journal of the Korean Home Economics Association
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    • v.37 no.9
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    • pp.103-127
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    • 1999
  • The effects of environmental factors on adolescent’s socialization were examined according to the gender. Data were drawn from 1,412 adolescents. A hypothesized model was tested for male and female students separately by the links among housing, family conflicts, parent-adolescent relationship, family stress, peer relations, mass media, school atmosphere, consumption, consumer socialization, and adolescent’s socialization. There was no difference between male and female students in the predictability of the effects of environmental factors on internal and external socialization. For male students, the internal socialization was directly related to mass media, consumer socialization, peer relations, family stress, mother-adolescent relations, and school atmosphere. The external socialization was directly related to mass media, school atmosphere, consumer socialization, father-adolescent relations, housing, and mother-adolescent relations. For female students, the internal socialization was directly related to mass media, peer relations, father-adolescent relations, and consumer socialization. The external socialization was directly related to mass media, followed by consumer socialization, mother-adolescent relations, school atmosphere, housing, and peer relations. The findings are consistent with a growing body of literature showing that the environmental factors are related to male & female adolescent’s socialization.

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Effects of Students' Attitudes to Internet Media Language and Orthographic Knowledge on Their Use of Internet Media Language (초.중.고생의 인터넷 매체언어 태도와 맞춤법 지식이 인터넷 매체언어 사용에 미치는 영향)

  • Choi, Na-Ya;Han, Eu-Gene
    • Korean Journal of Child Studies
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    • v.31 no.5
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    • pp.31-45
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    • 2010
  • This study was conducted in order to investigate the effect of students' attitudes to internet media language and orthographic knowledge on their use of internet media language. The participants were 989 students in the 4th to 11th grades in Kyunggi-do. It was found that the participants used more internet media language in internet literacy than for general writing. Elementary students exhibited significantly less orthographic knowledge and used more internet media language to write on the internet than older students. Students' attitudes to internet media language went a long way to explaining their self-assessment on the frequency of using internet media language and their genuine use of internet media language on the internet. Their orthographic knowledge, however, was not a significant predictor for their use of internet media language.