• Title/Summary/Keyword: market share increase

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A Study on International Market Share Expansion Based on Derived Problems from Performance Record Analysis on Overseas Construction (해외건설 실적분석을 통한 문제점 도출 및 시장 확대방안에 관한 연구)

  • Choi, Jun-Youl;Jeon, Rak-Keun;Kim, Jae-Jun
    • Korean Journal of Construction Engineering and Management
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    • v.7 no.4 s.32
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    • pp.109-117
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    • 2006
  • The domestic construction market is recovered after a foreign exchange crises but recently it's daunted again because of the sustainable real estate regulation policy by the government. The other aspect, after the WTO(World Trade Organization) system opened overseas construction is growing continuously with growth of international economy and opening of market through world. Moreover, for ballooning oil prices an orders increase by oil-producing countries, the Middle East, gives good chances to domestic construction enterprises. But, the domestic firms decrease on our domain by chases of developing country and high-technology or advanced country. This research will indicate processes of our construction business to analyze performance record about our overseas construction from the 1970s to present. Based on the results it intends to search for problems of our construction enterprises and provide useful analytic data for expansion of overseas construction market.

A Case Study of Planning Strategy for Customer Satisfaction in Advanced Markets (선진 시장에서의 소비자만족 전략 수립 방안에 관한 사례연구)

  • 권순창;박수진;윤원영
    • Journal of Korean Society for Quality Management
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    • v.31 no.2
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    • pp.143-164
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    • 2003
  • In this paper, we use and apply statistical tools to planning marketing strategy in advanced markets. New comers with low brand awareness in advanced markets can not attain high profit easily and need more effective strategic approach. In this paper, an effective and practical procedure is proposed to plan marketing strategies to satisfy the customer and increase the market share in advanced markets. The procedure consists of 5 steps : market survey, determining target brand, evaluation of brand attributes, gap analysis to determine the goal, and correlation analysis for effective improvement method. A case study is studied in the European market for electric appliances, between a Korean company and other companies. Various statistical tools are used to analyze the phenomena and some important conclusions are derived for effective marketing.

A case study on the improvement effects of quality cost by establishing a quality cost management system (품질비용관리시스템 구축을 통한 품질비용 개선효과 및 성과에 관한 사례연구)

  • Lee, Wook-Gee;Kim, Joo-Wan
    • Journal of the Korea Safety Management & Science
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    • v.14 no.1
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    • pp.189-200
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    • 2012
  • Many companies have endeavored to build a quality cost management system in order to be more productive business organization. This study shows the detail procedures of constructing a quality cost management system which is believed to be appropriate for their business system. That is, the method to calculate the quality cost and the linking logic between the quality improvement and its financial impact are explained based on a particular industry case. In this sense, the changes of business performance measures such as market share, customer satisfaction, etc. were analyzed in the longitudinal perspective for the consecutive 4 years (2003~2006). As the quantitative results of this study, the improvement activities based on the quality cost management system resulted in the 32% reduction of quality cost and the 121% increase of business profit, compared 2005 with 2006. In the qualitative perspective, the successive practice of quality cost reduction and the job information sharing in business unit were obtained by providing the best practices and bench-marking cases. Finally, the customer satisfaction has increased so that the customer-friendly management system has been accomplished. With these efforts, the 3.4% increase of the market share and the 3% increase of the customer satisfaction were obtained in 2005. As the future study, the current study can be extended to the concept of COPQ (cost of poor quality) which focuses on the hidden quality cost of the whole business activities. Such extension of analysis will help us understand the wider role of a quality cost management system in the business.

The Impact of Dual Labor Markets on Labor Productivity: Evidence from the OECD (노동시장 이중구조가 노동생산성에 미치는 영향: OECD 국가를 중심으로)

  • Choi, Koangsung;Lee, Jieun;Choe, Chung
    • Economic Analysis
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    • v.25 no.3
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    • pp.1-29
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    • 2019
  • This paper examines the impact of a dual labor market structure on labor productivity using unbalanced panel data from 29 OECD member countries between 1990 and 2015. By applying a variety of regression models on the panel data (e.g., a pooled regression, a fixed effects model and a GMM), we explore how changes in worker-type composition among temporary, permanent and self-employed workers contribute to productivity growth. While it appears that our results differ slightly, depending on the econometric models, overall an increase in the share of permanent workers leads to a relatively higher increase in productivity growth. On the other hand, it is also seen that the effects of the share of temporary workers on labor productivity are considerably lower than that of permanent and self-employed workers. To sum it up, our findings indicate that an increase in temporary workers could have an adverse effect on labor productivity.

The Impact of COVID-19 on Individual Industry Sectors: Evidence from Vietnam Stock Exchange

  • TU, Thi Hoang Lan;HOANG, Tri M.
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.7
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    • pp.91-101
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    • 2021
  • The paper examines the impact of the COVID-19 pandemic on the stock market prices. The vector autoregression model (VAR) has been used in this analysis to survey 341 stocks on the Ho Chi Minh City Stock Exchange (HOSE) for the period from January 23, 2020 to December 31, 2020. The empirical results obtained from the analysis of 11 economic sectors suggest that there is a statistically significant impact relationship between COVID-19 and the healthcare and utility industries. Additional findings show a statistically significant negative impact of COVID-19 on the utility share price at lag 1. Analysis of impulse response function (IRF) and forecast error variance decomposition (FEVD) show an inverse reaction of utility stock prices to the impact of COVID-19 and a gradual disappearing shock after two steps. Major findings show that there is a clear negative effect of the COVID-19 pandemic on share prices, and the daily increase in the number of confirmed cases, indicate that, in future disease outbreaks, early containment measures and positive responses are necessary conditions for governments and nations to protect stock markets from excessive depreciation. Utility stocks are among the most severely impacted shares on financial exchanges during a pandemic due to the high risk of immediate or irreversible closure of manufacturing lines and poor demand for basic amenities.

A Fundamental Study on the Comparison and Analysis of Overseas Design Orders of Korea, China and Japan (한중일 해외설계수주액의 비교·분석 기초 연구)

  • Park, Hwan-Pyo;Han, Jae-Goo
    • Proceedings of the Korean Institute of Building Construction Conference
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    • 2019.11a
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    • pp.195-196
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    • 2019
  • The purpose of this study is to analyze the scale of overseas design orders in Korea, China and Japan by region and type of work, and to draw implications. As a result of analyzing the overseas design sales market of Korea, China and Japan, all three countries have the highest percentage of overseas sales in the Asian market, and the overseas design sales are the highest in power generation, chemical plant and transportation sectors. In addition to the Middle East and Asian markets, Japan and China have also diversified their strategies to diversify their markets by taking orders in various regions such as Europe, Africa and the United States. In particular, China is promoting the "New Silk Road Project" (One belt, One road), linking land and sea to a total of 25 countries and actively supporting aid projects in Africa and Asia, have. In addition, Japan has been actively supporting the government's expansion of ODA projects to expand overseas market entry. Therefore, it is necessary for Korea to increase its market share through diversification of overseas design market and diversification of industrial type, and to participate in overseas design market by expanding customized R&D investment.

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The Effect of Trade Credit on Corporate Profitability according to the degree of Corporate Market Share (기업의 시장점유율에 따른 신용거래와 기업수익성간 연관성)

  • Yi, Kayoun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.22 no.6
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    • pp.207-214
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    • 2021
  • This study aims to analyze the effect of the level of accounts receivable on firm profitability. It is possible to find the optimal level of accounts receivable that maximizes profitability. In this study, 6,632 samples were selected from manufacturing companies listed on the Korean Stock Exchange from 2001 to 2018. We used the fixed effect panel model to analyze the model equation. There is a positive (+) relationship between the profitability of a company, the Return on Assets (ROA), and accounts receivable (AR). Also, this relationship has a nonlinear relationship or a reverse-U shape. There is an optimal level of accounts receivables, which results in profitability increase up to a certain extent, but subsequently, profitability decreases when accounts receivables exceed this level. In the case of monopoly companies with a higher-than-average market share, the coefficient between accounts receivable and firm profitability is greater than that for competitors with a lower market share than average. It supports the hypothesis that Titman (1984) suggested, that trade credit is important for enhancing corporate profitability. It is confirmed that accounts receivables play an important role in enhancing firm profitability and it is necessary to understand this well from the corporate standpoint.

Challenge of Complementary and Alternative Medicine - Worldwide Currents and Health Policy Implications - (보완.대체의학에 대한 시론 - 세계의 동향과 보건정책적 시사 -)

  • 박종구;김춘배;최서영;김달래;전세일;이선동;이종찬;강명근;조경숙
    • Health Policy and Management
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    • v.10 no.1
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    • pp.1-30
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    • 2000
  • One form of complementary and alternative medicine (CAM), oriental medicine has developed differently from the western medicine under its own environment and history. Western medicine was introduced to Korea about 120 years ago. But unfortunately, there still is an indisputable lack of cooperative movement between oriental medicine & western medicine. However, the market share of CAM has grown markedly in most industrialized countries (the United States, Europe, Australia, and Asia). In these countries, alternative medicine such as acupuncture and herbal remedies was adopted as a "complementary" therapies of mainstream medicine, to calm the symptoms of terminal illness. Recently in Korea, there was a movement to cooperate oriental medicine & western medicine. However, until this time in Korea, there was a conflict between oriental medicine & western medicine. They blame each other. Such as "Other side is guilty of improper evaluation of patients, possibly suppressing effective therapies of their own side and profit-motivated". Though most western medicine practitioners criticize oriental medicine, the level of adopting alternative forms of health care by the public and by some western medicine practitioners will continue to increase. Therefore oriental medicine & western medicine share a mutual responsibility to apply evidence-based practices, to seek scientific empirical proof through planned interventions, and to increase the quality of health care.lity of health care.

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The Satisfaction with the Showrooms of the Total Interior Brands applied on Experience Design - Focused on the Showrooms Managed by Domestic Building Material Companies - (경험디자인이 적용된 토탈 인테리어 브랜드의 쇼룸 만족도 - 국내 건자재 기업들이 운영하는 쇼룸을 중심으로 -)

  • Lee, Sang-Mi;Han, Hae-Ryon
    • Korean Institute of Interior Design Journal
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    • v.26 no.5
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    • pp.25-33
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    • 2017
  • The home interior market has been expanding due to the continuing increase of single-person households, the craze for DIY interior design, the increasing demands for old-house renovation and the customer needs for good housing conditions. Now the building materials companies are scrambling for the whole interior market share. The heretofore companies have focused only on the single items, but now they are promoting the comprehensive interior products as total interior brands. Besides, they use their own showrooms to share their brand culture experience and have communication with their customers. As for the show rooms, they have got to represent the identities of the building materials brands. And to present them effectively, it needs to meet the customer needs and emotions. In this connection, the object of this study is to clarify the definitions and the characteristics of the show rooms and the experience design through the literature research, analysis the space characteristics of the experience design in the show rooms of total interior brands, investigate their customer satisfaction and present the direction and the effective methods of the space design for the show rooms of the future. And the study result shows the experience design is the key factor to the high user satisfaction. Thus, the show rooms should provide the well-balanced experience with the adoption of a variety of experience design elements. Especially, the experience design elements are needed in the room to display the merchandise. Lastly, the show rooms are expected to increase constantly, so the study targeted at the specific area, Seoul should be expanded to other areas. And this study based on the customer survey alone have a limit to giving the concrete proposals. Therefore, the follow-up studies with the different methods such as one-to-one interview will be in demand.

A Study of Electrical Control Kit for Damping Force of Automotive Shock Absorber (자동차 충격흡수장치용 감쇠력 조정 전자제어장치 연구)

  • Sohn, Il-Seon;Lee, Jeong-Goo
    • Transactions of the Korean Society of Automotive Engineers
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    • v.16 no.3
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    • pp.1-6
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    • 2008
  • The performance of shock absorber is directly related to the car behavior and performance, both for handling and comfort. Most of compact car are assembled the passive shock absorber for cost effect but some of compact driver want better performance of shock absorber than standard parts. Therefore, they want the semi-active suspension control system instead of standard damper system. But they only can change the mechanical damping control shock absorber at A/S market. The mechanical damping control shack absorber can not vary the damping force in driving condition so they do not satisfy the mechanical damping control shock absorber system. In this study, electrically damping force controlled shock absorber system is developed based on the mechanical damping force control damper system. This system can vary damping force by switch on dashboard in driving condition. And, this system can satisfy the requirement of tuning market. Therefore, it is expected the system to show the engineering capability of korean damper company and to increase export market share to oversea damper market.