• 제목/요약/키워드: market information quality

검색결과 975건 처리시간 0.035초

물순환 건전화 대안 적용을 위한 안양천의 속성별 가치추정 (Estimating Attributes Value of Alternatives Applied for Rehabilitation of Hydrologic Cycle of the Anyangcheon Watershed)

  • 공기서;정은성;이길성;유진채
    • 한국수자원학회논문집
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    • 제39권12호
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    • pp.1031-1042
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    • 2006
  • 최근 유역과 하천개발사업에 대한 관심이 높아지고 있다. 이러한 배경하에서 본 논문은 실험선택법(choice experiment)을 적용하여 안양천의 속성별 가치를 추정하고 추정된 가치를 적용하여 안양천 물순환 건전화를 위한 대안의 경제적 가치를 추정하였다. 실험선택법은 여러 속성으로 구성된 환경재의 가치추정방법으로 응답자의 선호체계에 명확하게 초점을 둔 지불의사 유도방법이다. 예비조사를 통해 안양천이 가진 속성을 홍수피해위험, 유지유량, 수질, 하천형태, 안양천 개선분담금으로 설정하였다. 서울시와 경기도 지역 거주민 200명을 설문조사하였고 조건부로짓 모형을 적용하여 각 속성에 따른 수준별 가구당 매월 잠재가치를 추정하였다. 본 논문은 정책결정자들에게 하천개발 사업과 관련한 의사결정과정에 유용한 방법론적 체계와 정량적 정보를 제공할 것으로 기대된다.

패션브랜드의 온라인 상품기획 -자사몰 운영의 여성복 브랜드를 중심으로- (Online Product Planning in a Fashion Brand -Focused on the Brand of Women's Clothing Run by the Company's Mall-)

  • 이수진;이금희
    • 패션비즈니스
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    • 제24권3호
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    • pp.69-84
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    • 2020
  • The purpose of this study is to analyze examples of online fashion product planning of domestic fashion brands, to grasp the characteristics and step-by-step problems in product planning, and to suggest product planning methods. This study consists of a literature study and a case study. The results of th study are as follows. First, in the information analysis and product planning, product planning according to analysis and targeting of online consumers should be conducted separately from offline, and the proportion of online-only products should be expanded. Second, in the design planning and product development stages, it should be possible to secure the quantity through the pre-planning of fabrics, a to acquire the novelty of the material through the preemption of good fabrics and the pre-planning of colors to secure competitive design. Third, in the convention, a systematic review process involving company members and customer review teams should be conducted to ensure product quality and sales-ability Fourth, in the production stage, the production period must be to reduce cost. Fifth, differentiated services according to the characteristics of their products for each brand in the promotion and sales stages. Based on this analysis, a desirable approach online product planning should first run promotion phase, increasing pre-planning for the product, and organizing specialize work and manpower issues.

피아노 연주자의 연주복 구매행동과 디자인 선호도 (Performance Dress Purchasing Behavior and Design Preference of Pianists)

  • 이수정;이지연;박명자
    • 한국의상디자인학회지
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    • 제9권3호
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    • pp.115-132
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    • 2007
  • The purpose of this research is that to study of musical performer's purchasing behavior, satisfaction and design preference, and to give the information for better performance costume market based on that result. The target for the survey is limited only for above 4th grade female students and have experienced more than three times of performances. Total 364 questionnaires are used for this research. The SPSS was used for the analysis. The results were, first, in the survey of place of purchasing, specialty shop for musical performance shop was the most. The most group for the budget that they spent was under 100,000 Won. Rational price for costume would be 150,000-300,000 Won. Most people purchase costume before 2 weeks and compare 3-4 stores mostly. There were not many complaints about being comfort for costume itself. The preference for costume was different depends on not only scale of performance but also whether solo, duet or trio or more. Also harmony with other person costume was most consideration factor when they perform duet or more. For the choice of shop factor following were considered the most important; various selections, kindness of sales persons and possibility for trying various costumes. However, locations of shop or delivery service were not important relatively. For the choice of costume factor, design color, comfort and functionality were considered the most important but price, quality and decoration were not. For 'the satisfaction after purchase costume' factor, people's opinions, best appearance on the stage and meeting image with themselves were considered the most important. Second, on the subject for 'design preference of costume based on type of performance', people chose different color of dress depends on what types of performance. In case of solo, they prefer vivid primary color; in case of trio or more, they prefer black; in case of duet, they prefer pastel tone. As for preference of sleeve design, all of them prefer non-sleeve type.

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Research on the Status of Domestic Wedding Industry - Focusing on Dress, Studios, Makeup Firms -

  • Shin, Kyeong-Seob
    • 패션비즈니스
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    • 제12권3호
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    • pp.153-166
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    • 2008
  • The purpose of this research is to analyze the overall process of the wedding industry - arranging domestic wedding firms and formulating a database related to the business. Simultaneously, with all the data in hand the research attempts to seek flaws within the wedding industry and tries to offer solutions to revitalize the industrial section. Because the list of articles is enormously expansive, for the purpose of basic research, objects have been selected according to the process presented below. Wedding-product firms have been classified within the boundaries of dresses, studios, and makeup firms; distributing channels are mainly focused on wedding planners and related-consulting firms; related departments of universities and wedding organizations are illustrated as well. Due to the unorganized system of this particular field, the research process has been conducted with materials from personal experiences, newspapers, magazines, Internet websites, documents, and interviews with wedding-related firms and organizations, and professors. As a result, over 13 subjects which formulate a market structure of over 30 trillion won. However, due to lack of systemization of the industry, as it expands, numerous problems occur. Excessive competition between wedding-consulting firms and the lack of reliable education for wedding planners, unnecessary external investment and the lack of product research, false Information from the Internet puts the entire industry in a inefficient position. Organizations such as Korea Traditional clothes Industrial Union, Korea Wedding Consulting Association, Korea Martial Industrial Promotion Association(KOMIPA) etc, are made to seek for solutions. For the wedding industry to revitalize, wedding-product firms, wedding planners and consulting firms must maintain an organic relationship every season. They must systemize a proper distribution system, with wedding-product companies enhancing the quality of products, wedding planners organizing wedding plans with responsibility, and consulting firms focusing not only on profits. In order to make high-valued products, wedding-product companies must put their greatest effort in producing talented minds, and universities with related departments must do so as well. In other words, the industrial and educational section of our society must cooperate through a sophisticated system. In addition, related organizations must act to receive governmental support in order to support the industry.

Fatty acid compositions, free radical scavenging activities, and antioxidative enzyme activities of high-preference and low-preference beef cuts of Hanwoo (Bos taurus coreanae) cows

  • Moon, Sang-Ho;Kim, Eun-Kyung;Jang, Se Young;Tang, Yujiao;Seong, Hye-Jin;Yun, Yeong Sik;Chung, Sanguk;Oh, Mirae
    • Asian-Australasian Journal of Animal Sciences
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    • 제31권12호
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    • pp.1974-1979
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    • 2018
  • Objective: This study compared fatty acid compositions and antioxidant activities of high-preference cuts (loin, tenderloin, and rib) and low-preference cuts (brisket, topside, and shank) of Hanwoo (Bos taurus coreanae) cows to obtain potentially useful information for promoting the consumption of various low-preference cuts. Methods: Individual 500 g samples of fresh beef were collected from each of the six cuts from 10 Hanwoo cows (quality grade 1) and immediately freeze-dried. The dried samples were evaluated for fatty acid composition, free radical scavenging activities (hydroxyl, alkyl, and 2, 2'-diphenyl-1-picrylhydrazyl [DPPH] radical), and antioxidative enzyme activities (glutathione peroxidase [GPx], glutathione-S-transferase [GST], and superoxide dismutase [SOD]). Results: The percentages of total polyunsaturated fatty acids were significantly higher in low-preference cuts than in high-preference cuts (p<0.05). Hydroxyl, alkyl, and DPPH radical scavenging activities were significantly higher in low-preference cuts than in high-preference cuts (p<0.05). In addition, the activities of antioxidant enzymes, such as GPx, GST, and SOD, were significantly higher in low-preference cuts compared with high-preference cuts (p<0.05). Conclusion: These results may influence consumers to include more low-preference cuts in their selections based on the nutritional facts, which could help to balance the beef market in South Korea.

D-CATV VOD 서비스 이용자에 대한 분석과 이용행태에 관한 연구 (The Analysis of D-CATV VOD Service Users and Their Usage Patterns)

  • 강원영;서창호;최성진
    • 방송공학회논문지
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    • 제23권6호
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    • pp.931-938
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    • 2018
  • 디지털케이블TV VOD 서비스는 시청자들이 원하는 쇼, 드라마, 영화 등 다양한 콘텐츠를 고화질로 시간과 장소에 구애받지 않고 제공한다. 실시간으로 제공하는 지상파방송 시청시간은 감소하는 반면, VOD에 대한 수요가 높게 나타나고 디지털 가입자가 확대됨에 따라 VOD 시장은 급성장하고 있다. 따라서 본 연구에서는 디지털케이블TV 가입자를 대상으로 연령과 성별 분석을 통해 인지도를 확인하고, VOD 서비스 이용자를 대상으로 이용행태와 시청사례를 분석하였다. 분석결과 다수의 이용자들이 리모컨 조작과 무료쿠폰을 통해 VOD 서비스를 처음 사용하기 시작한 것으로 나타났다. VOD 서비스 비이용자는 요금부담으로 사용하지 않으며 필요성을 느끼지 못한다는 응답이 있었지만, 일부 비이용자는 무료 VOD 서비스에 대한 것을 인지하지 못한 것으로 나타났다.

우즈베키스탄 유학생들의 의복 구매행동에 관한 연구(1) -의복 착용실태와 한국 패션제품 구매의도에 미치는 영향요인 분석- (A Study on Clothing Purchasing Behavior of the Uzbekistan Students Staying in Korea(1) -The Clothing Wearing Condition and Factors Affecting on the Purchase Intention for Korean Fashion Products-)

  • 이옥희
    • 패션비즈니스
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    • 제23권1호
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    • pp.25-36
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    • 2019
  • The purpose of this study is to offer a base line data to facilitate entrance of a Korean fashion company into the Uzbekistan market by conducting a survey of the Uzbekistan students in Korea. This is done in order to gather data on their clothes wearing condition and factors affecting the purchase intention for Korean fashion products. In this study, a survey was conducted to 260 Uzbekistan students in Korea. The results of the study were as follows: 1) Uzbekistan students bought clothes mainly from road shops and the Internet. They bought a lot of pants, shirts, jackets, jumpers, and preferred to wear black, white, blue, and red color. The dissatisfactory parts were shown in order of the width of trousers, the length of the sleeve, and the shoulder. The most unsatisfying products were the pants and T-shirt. 2) They considered the aesthetics of the fashion products evaluation criteria, the human source and the internet advertisement of the fashion information source, and the customer service of the store selection criteria. These students showed very favorable attitude towards Hallyu and Korea. In addition, their preference and purchase intention for KFP were high. 3) The level of satisfaction on 'quality', 'color', and 'care' of KFP were very high, but lowest on the 'size' and 'price' of the clothes. 4) It was revealed that the attitude toward Hallyu and Korea, the satisfaction and preference of KFP, and demographics have a significant impact on the intention toward purchasing fashion products.

K-beauty SNS 인플루언서가 중국 소비자의 신제품 수용의도에 미치는 영향 -정교화 가능성 모델(ELM)을 중심으로- (The Effect of K-beauty SNS Influencer on Chinese Consumers' Acceptance Intention of New Products: Focused on Elaboration Likelihood Model (ELM))

  • 왕뢰;이진화
    • 한국의류산업학회지
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    • 제21권5호
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    • pp.574-585
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    • 2019
  • The acceleration of digital transformation (DX) has resulted in SNS influencer marketing trends becoming the mainstream of the new market. SNS influencers act as early adopters in the process of new products being accepted. Chinese consumers are most affected by Hallyu, which increases interest in K-beauty products. This study analyzes how K-beauty SNS influencers are related to Chinese consumers. A survey was conducted among Chinese millennial consumers after watching videos provided by K-beauty SNS influencer; subsequently, 456 responses were used for data analysis. As a result, the analysis based on the Elaboration Likelihood Model (ELM) distinguishes the central route and the peripheral route in the process of Chinese consumers accepting new SNS products. The study findings suggested that information quality, credibility, accuracy, and usefulness had significant effects on acceptance intention for new products among central route factors, and similarity, trustworthiness, pleasure, expertise, and attractiveness also had significant effects on the acceptance intention of new product among peripheral route factors. It was found that variables of the central route, rather than those of peripheral route, had stronger effects on the acceptance intention for new products. Consequently, the central route of K-beauty SNS influencer is more important to Chinese consumers' acceptance of new products. It is expected that this study will offer beauty influencer marketing-based cosmetics brands efficient consumer management suggestions.

IoT 기능을 보유한 냉동·냉장 제품의 신뢰성 확보를 위한 시험항목 프레임워크 설계에 관한 연구 (A Study on the Design of Test Item Framework for the Reliability of Frozen and Refrigerated Products with IoT Function)

  • 조경록;이정재;이은서
    • 정보처리학회논문지:소프트웨어 및 데이터공학
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    • 제10권6호
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    • pp.211-222
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    • 2021
  • 최근에 시판 되고 있는 냉동·냉장 가전제품은 사물인터넷(IoT) 기능이 추가된 제품이 출시되고 있으나, IoT 기능에 대한 시험은 거의 없는 실정이다. 특히 기존의 시험체제에서는 IoT 기반의 냉동·냉장 가전제품에 대해 IoT 시험항목이 마련되어 있지 않아 제품을 제조하는 업체의 경우에는 결함이 발생하더라도 원인을 쉽게 찾기가 어려우며, 시험기관의 경우에도 IoT와 관련한 시험항목 선정 및 방법의 부재로 올바른 성능시험 수행에 제약이 있다. 본 논문에서는 가전기기 분야의 제품 중 IoT 기능이 포함된 냉동·냉장 제품의 성능시험 프로세스에서 제품 결함을 찾아내고 그 원인을 식별할 수 있는 시험항목 프레임워크를 설계하고, 이를 이용한 시험방법 및 관리방안을 제안한다. 제안하는 연구를 통해 제조사 및 시험기관은 IoT 기반의 냉동·냉장 제품의 올바른 성능시험이 가능하여, 제품의 완성도를 높이고 신뢰성을 확보할 수 있다.

Innovative Educational Technologies in Management Training: Experience of EU Countries

  • Vitaliy, Kryvoshein;Nataliia, Vdovenko;Ievgen, Buriak;Volodymyr, Saienko;Anna, Kolesnyk
    • International Journal of Computer Science & Network Security
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    • 제22권6호
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    • pp.45-50
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    • 2022
  • The article substantiates the feasibility of using and actively implementing innovative technologies in the practice of organizing the educational process. The need for the use of telecommunication technologies, which provide constant communication between students and the teacher outside the classroom, has been identified. Particular attention is paid to the latest approaches to the use of various forms of multimedia technologies in student education, which intensify the process of acceptance and assimilation of educational material by foreign students. The advantages of using innovative means of distance education are determined, which thanks to modern electronic educational systems allow students to receive quality higher education. Innovative technologies promote the development of cognitive interest in students, they learn to systematize and summarize the material studied, discuss and debate. In this regard, the reorientation of the system of higher education in Europe towards innovation is becoming the most important tool in ensuring the competitiveness of graduates in the labor market. In addition, the investment attractiveness of a university often depends on the innovative nature of the development of scientific, educational and practical activities of the subjects of the educational process, their inclusion in the national innovation system. The article analyzes that in the universities of the European Union in the training of specialists in the management of basic interactive methods, forms and tools are binary lecture, briefing, webinar, video conference, video lecture, virtual consultation, virtual tutorial, slide lecture, comp. utheric tests. Various classes on slide technology took active forms during the training of management specialists.