• Title/Summary/Keyword: knowledge market

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How have retailers led the HMR industry in Japan and UK?

  • CHO, Young Sang
    • The Journal of Economics, Marketing and Management
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    • v.9 no.6
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    • pp.25-38
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    • 2021
  • Purpose: This study is aiming at providing researchers and practitioners with new insights to analyse how retailers have made a contribution to the growth of HMR market in Japan and UK. Research design: The second section will look at the definition of HMR, and then, introduce each county's case, while analysing how retailers have developed the HMR market and illustrating some implications. Finally, the authors will draw a conclusion. Results: Retailers have established the retailer brand development department with the sophisticated retail information system which has made a considerable contribution to the growth of the HMR market. Also, it enables retailers to accumulate retail knowledge associated with ready-to-eat meals and train top-level experts, whilst helping them to build the trustworthy supply chain relationships by sharing the POS data with food manufacturers. Consequently, the cooperation with food manufacturers has enhanced in the HMR market in both Japan and UK, on the basis of sophisticated delivery system as well as the concept of innovation into the HMR sector. Conclusions: Retailers have to benchmark Japanese and British retailers' Knowledge to grow ready meal market in Korea and invest their marketing resources in developing various HMR foods, on the basis of innovative thinking.

The Role of Absorptive Capacity on Business Perform-ance in Distribution of Creative Industry

  • Muh. Indra Fauzi, ILYAS;Djabir, HAMZAH;Sumardi, SUMARDI;Abdullah, SANUSI
    • Journal of Distribution Science
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    • v.21 no.3
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    • pp.1-12
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    • 2023
  • Purpose: This study discusses the creative industry phenomenon which has different business characteristics both from resources and production processes to distribution. The study intends to analyze the effect of entrepreneurial orientation and market orientation on business performance by using absorptive capacity as a mediator. Research design, data, and methodology: Using the quantitative method, data were collected from 97 respondents, who are managers or owners of creative industry businesses in Makassar City, South Sulawesi, Indonesia. Data analyzed used Partial Least Square - Structural Equation Model. Results: The results of this study reveal that entrepreneurial orientation has no significant effect on business performance and has indirectly a trough absorptive capacity. Market orientation has a significant effect on business performance and indirectly through absorptive capacity. Another result is that absorptive capacity has a significant effect on business performance. Conclusions: When absorptive capability stresses the assimilation and exploitation of knowledge and market intelligence that has been learned to boost business performance improvements, market orientation and entrepreneurial orientation offer knowledge and experience to business processes including the creation of value distribution in the creative industries.

Knowledge Discovery Process from the Web for Effective Knowledge Creation: Application to the Stock Market (효과적인 지식창출을 위한 웹 상의 지식채굴과정 : 주식시장에의 응용)

  • Kim, Kyoung-Jae;Hong, Tae-Ho;Han, In-Goo
    • Knowledge Management Research
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    • v.1 no.1
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    • pp.81-90
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    • 2000
  • This study proposes the knowledge discovery process for the effective mining of knowledge on the web. The proposed knowledge discovery process uses the Prior knowledge base and the Prior knowledge management system to reflect tacit knowledge in addition to explicit knowledge. The prior knowledge management system constructs the prior knowledge base using a fuzzy cognitive map, and defines information to be extracted from the web. In addition, it transforms the extracted information into the form being handled in mining process. Experiments using case-based reasoning and neural network" are performed to verify the usefulness of the proposed model. The experimental results are encouraging and prove the usefulness of the proposed model.

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The Influence of External Environmental Factors on Technology Transfer between Foreign MNCs and Local Subsidiaries: Based on SCP Paradigm (해외자회사 환경요인이 국제기술이전 및 혁신성과에 미치는 영향 : S-C-P 패러다임 관점에서)

  • Jeong, Jaehwi
    • Knowledge Management Research
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    • v.20 no.1
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    • pp.231-249
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    • 2019
  • Technology transfer from a multinational company to a local subsidiary is essential for successful local market operations. This study aims to analyze the impact of market, cultural and institutional environmental factors on international technology transfer and innovation performance based on the S-C-P paradigm. We collected data from one hundred ninety-five subsidiaries of Korean parent firms located in seventeen countries and used structural equation modeling to test hypotheses. The analysis findings are as follow; First, both market and cultural environment directly affect international technology transfer. However, institutional environment such as protection of intellectual property does not affect international technology transfer. Due to the less risk of technology disclosure involved in technology transfer within the MNE organization can be not relationship between protection of intellectual property in the host country and the foreign subsidiary's transfer of technology. The risk of infringement of intellectual property is relatively low in intra-firm transfer of technology. Second, the technology introduced from the parent company has a positive effect on the innovation performance of local subsidiaries. This implies that multinational companies that have entered unfamiliar overseas markets should be able to effectively transfer the inherent advantages of the parent company to their overseas subsidiaries, and that their ability to adapt to the local environment is important.

The Effects of Brand Knowledge on Evaluations of Brand-name and Corporate-name Extension on the Levels of Brand and Corporate Awareness in Fashion Market (패션상표와 기업명 인지수준에 따라 모상표지식이 상표 및 기업명 확장제품 평가에 미치는 영향)

  • 정찬진;박재옥
    • Journal of the Korean Society of Clothing and Textiles
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    • v.22 no.8
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    • pp.1122-1131
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    • 1998
  • The purpose of this study was to examine the effects of brand-related and corporate-realted knowledge on brand-name extension and corporate-name extension, respectively in fashion market. Here, it is designed into three types of brand and corporate awareness; 1) Higher brand awareness and corporate awareness, 2) higher brand awareness and lower corporate awareness, and 3) lower brand awareness and higher corporate awareness. For this study, questionnaires were administered to 700 single women in twenties. The questionnaires were designed to measure evaluations of brand-name extension and corporate-name extension and brand-related and corporate-related knowledge in terms of familiarity, use experience, self-assessed knowledge, evaluation of attributes and attitude. Employing a sample of 621 women, data were analyzed by Multi-Regression analysis. Major findings of this study are summarized as follows; 1) In level of higher brand and corporate awareness, the evaluations of brand-name extension were influenced by corporate-related knowledge such as brand use experience, evaluation of brand attributes and brand attitude. Also, the evaluations of corporate-name extension were influenced by both brand-related knowledge such as brand attitude and corporate-related knowledge such as use experience of product awareness and lower corporate awareness, brand-related knowledge such as evaluation of brand attributes and brand attitude was identified as the important factor in the evaluations of brand-name extension. 3) In level of lower brand awareness and higher corporate awareness, corporate-related knowledge such as attitude toward corporate was identified as the important factor in the evaluations of corporate-name extension.

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The Role of Corporate Social Responsibility for Sustainable Growth: An Exploratory Case Study on Auto Corporations (지속성장을 위한 사회적 책임(CSR)의 전략적 활용: 중국 내 자동차 기업에 대한 탐색적 사례연구)

  • Baek, Seoin;Kwon, Sang-Jib
    • Knowledge Management Research
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    • v.16 no.3
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    • pp.103-128
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    • 2015
  • This study sheds light on the role of corporate social responsibility in firms' growth by investigating how and what corporate social activities may flow down china auto industry market. This study results based on in-depth case studies from 5 international auto corporations suggest that positive diverse corporate social responsibility amplified that the influence of commitment to the customer on firm's brand loyalty and sustainable growth. The most important thing is that strategic corporate social responsibility activities including new venture creation support and national project program will have a positive influence on the firm's growth and brand reputation. We build on advanced solutions to examine the unique and joint activities of auto corporations based on china auto industry market and important factors affecting sustainable growth in auto corporations. Contributions and implication of this study for current and future corporate social responsibility research are discussed.

Comparative Study of Environment, Resource Capability, Strategy, Organization Characteristics According to Technological Innovative Groups in Telecommunication Industry (기술혁신 군별 환경, 자원역량, 전략 및 조직특성요인 간의 비교연구 : 정보통신산업을 중심으로)

  • Song, Sang-Ho
    • Knowledge Management Research
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    • v.11 no.2
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    • pp.111-131
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    • 2010
  • The purpose of this study is to categorize group of firms by using characteristics of technical innovation in telecommunication industry and to identify relationships between types of technical innovation and such contingency factors of technical innovation. The major findings of this study are summarized as follows; First, Type 1 Group (Innovative Industry Leading Group) tends to use innovative and market differentiation strategy and has more innovative C.E.O's management style and innovative culture. Second, Type 2 Group (Dependent Group on Market Change) tends to use market differentiation or cost leadership strategy and has a more conservative C.E.O's management style and non-innovative culture. Third, Type 3 Group (Small Technology Intensive Group) tends to use focused innovative strategy and has a more innovative C.E.O's management style and innovative culture. Fourth, Type 4 Group (Non-Innovative Group) tends to use focused cost leadership strategy and has a more conservative C.E.O's management style and non-innovative culture.

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The Effects of Strategic Orientation on Intellectual Capital and Firm Performance (전략적지향성이 지적자본과 기업성과에 미치는 영향)

  • Moon, Young Baek;Kim, Sang Hyun
    • Knowledge Management Research
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    • v.13 no.5
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    • pp.15-41
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    • 2012
  • Recently, there has been increasing interests on strategic orientation and intellectual capital as measures of competitiveness and their impacts on firm performance. However, there was little research which verify empirically the relationships among strategic orientation, intellectual capital and firm peformance. This research scrutinizes the effects of strategic orientaion on intellectual capital and firm performance. Based on literature review, research model and hypotheses are developed and empirically tested. The results are as follows. First, market orientaion and entrepreneurial orientation have positive effects on human capital, structural capital and customer capital which compose intellectual capital. Second, market orientaion and entrepreneurial orientation do not influence firm performance directly, but indirectly influence firm performace via intellectual capital. Third, the hypothesis about the relationship between intellectual capital and firm performacne is partially accepted. Only customer capital affects firm performance. Discussions and implications are followed.

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A Study on Knowledge-Diffusing Mechanisms of e-Marketplace to Promote Performances of B2B Transactions (기업간 전자상거래 성과 제고를 위한 가상시장의 지식확산체계에 관한 연구)

  • Jeong, Jongsik
    • Knowledge Management Research
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    • v.3 no.2
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    • pp.17-30
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    • 2002
  • The emergence of business-to-business e-marketplace spanning both vertical and horizontal markets has relandscaped the competitive playing field in nearly every industry over the past few years by aggregating scale and spends, increasing market and value chain transparency, automating transactions along the value chain. The traits uncovered in business-to-business e-marketplaces are the taking initiative of leading companies in e-marketplace, value chain composing of promoting commerces etc, wide alliance network, and B2B in relation to B2C etc.

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Web-Based Organizational Memory Acquisition by Using a Fuzzy Cognitive Map (퍼지인식도를 이용한 웹기반 조직지식획득에 관한 연구)

  • 이건창
    • Journal of Intelligence and Information Systems
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    • v.5 no.2
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    • pp.79-97
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    • 1999
  • Knowledge management (KM) is emerging as a robust management mechanism with which an organization can remain highly intelligent and competitive in a turbulent market. Organization knowledge is at the heart of KM success. As a vehicle of acquiring organizational knowledge in a distributed decision-making environment, we applied a fuzzy cognitive map (FMM) technique and proved its effectiveness in a distributed knowledge management environment. Our approach was applied to the financial statement analysis problem, yielding a robust result.

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