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Yu, Eric Chen-hua;Hsu, Pei-chen
- Asian Journal for Public Opinion Research
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- v.7 no.1
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- pp.23-39
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- 2019
Assuming that a political party has a strong incentive to gain votes via issue setting as part of its campaign strategy, this study utilized a Web experimental survey to explore the extent to which three issue-related campaign advertising strategies - namely, issue ownership, issue convergence, and issue trespassing - affected voters' perceptions toward parties' issue-handling capabilities. Our empirical results show that issue ownership perceptions exist in Taiwan. In the 2012 Taiwan presidential election, as issue ownership advertisements may reinforce voters' beliefs regarding parties' issue-handling capabilities, issue trespassing advertising may improve a party's image on the disadvantageous issue dimension. At least our data shows that the Kuomintang's (KMT) advertisements have both effects.
https://doi.org/10.15206/ajpor.2019.7.1.23 인용 PDF HTML

Oh, Hyo-Jung
- Journal of Digital Convergence
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- v.13 no.8
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- pp.253-260
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- 2015
Because mass of activity records of individuals and organizations are accumulated in the digital space and amount of information is also increasing exponentially, the most urgent requirements of users is the tool for 'efficient' acquisition of 'useful' information. This paper try digital convergence to combine a domain specific technology with real time issue detection and grouping based on Web media. To derive core functionalities, we collect and analyze user requirements of national defense issue detection services. By utilizing linguistic resources specialized on national defence area and discovering features for measuring issue importance, we try to seek differentiation domain specific issue detection method. Finally we compare our detection results based on the development outputs of prototype.
https://doi.org/10.14400/JDC.2015.13.8.253 인용 PDF KSCI

KWON, Eun Yong
- Trans-
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- v.2
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- pp.59-73
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- 2017
It was after mid 1990s that convergence of art and technology had become a critical issue and governments set new support system for its enrichment. Since then, the government continues to expand support programs to extend integration of art, culture and other genre including technology because nexus, convergence has regarded important competitive factors in cultural policy. The concept of convergence and complexation in culture and art has been a very attracting issue since it appeared and accordingly various policies are supported. However, there are still numerous issues and problems to be solved along with discussion. This paper summarizes government policies to support convergence and complexation of culture and art in Korea and overseas and looks into their trends and cases and then suggests development of future policies and supporting businesses.
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