• Title/Summary/Keyword: internet homepage

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Contents and Operational Situation of Internet Homepage in General Hospital (종합병원 인터넷 홈페이지의 컨텐츠 및 운영 현황과 향후 개선 방향)

  • Kim, Tae-Seob;Lee, Hae-Jong
    • Korea Journal of Hospital Management
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    • v.4 no.2
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    • pp.192-218
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    • 1999
  • The purpose of this research is to suggest how to develop the internet homepage of the general hospital. The research was operated with 72 general hospitals which were titled 'general hospital' by subject in internet web search engine. The contents of general hospital homepage was studied by internet screen. On the other hand, It was surveyed for homepage operation by mail questionaire. The contents was mainly composed with (1) introduction of hospital (2) medical examination and the treatment-related information (3) the information & communication (4) the general medicare service, specialist & employee service. In order to operate homepage effectively, inquiry system, reservation system, consulting, information search, phone number, etc, web database shall be established inside of hospital homepage which will link compatible with computer database in hospital. Human resources employment & purchasing order system used by a enterprise shall be in consideration of adopting, since it has various merits in light of hospital management.

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The Internet Homepage Advertising Strategy of the Fashion Goods (패션제품의 인터넷 홈페이지 광고 전략에 관한 연구)

  • 정미재;이선재
    • Journal of the Korean Society of Clothing and Textiles
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    • v.26 no.1
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    • pp.112-123
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    • 2002
  • The purpose of this study was to establish the strategy for Internet fashion homepage advertising that attracts consumers attention and discloses clothing brand to consumers continually. In this paper, the following subjects were set up: (a) to classify the structure and evaluation factors of the fashion homepage advertising, (b) to analyze the effect of demographic variables and clothing involvement of consumer on fashion homepage advertising structures and evaluation factors. A random sample of 553 people in the age group 16-34s living in Seoul and Kyungki region during March 2000 was selected from Internet users. SPSS package was used for data analysis. Frequency, Percentage, Factor analysis, ANOVA, Duncan test and regression analysis were applied. The results of this research were as follows: First, in the process of classifying the dimension of the fashion homepage advertising, homepage advertising structure was composed of 5 factors: interactive, amusing factor, professional information, fashion information and useful information. And homepage advertising evaluating factors were interesting, information and irritation. Second, it was found that clothing involvement influenced fashion homepage advertising. High involvement group preferred the fashion information factor of the homepage advertising structure and low involvement group was useful information factor of the homepage advertising structure. Both high and low involvement groups preferred interesting factor of the homepage advertising evaluation. Third, demographic variables also influenced fashion homepage advertising Females manifested greater interests in informative factor of homepage advertising than males. Findings from this study provide an insight into fashion homepage advertising strategy related to consumers clothing behavior.

A Comparative Analysis of Korean and Overseas Art Museum Homepage(GUI) in Internet Marketing (인터넷마케팅차원에 있어서 한국과 해외의 Artmuseum의 홈페이지(GUI) 비교 분석)

  • Lee, Woo-Chae
    • International Commerce and Information Review
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    • v.10 no.1
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    • pp.73-95
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    • 2008
  • The most important instrument to declare oneself publicly in cyberspace is to use a homepage or website. Nowadays most of Korean as well as overseas art museums have their own websites, through which they provide consumers with essential information and strive to declare themselves publicly in cyberspace. A homepage is composed of various components and the most crucial component is the interface. The objective of this paper is to present a proposal to help get a program for efficient website management and consumer satisfaction.

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Design and Implementation of Mobile Class Homepage for Reinforcing Communication between School and Home (학교와 가정 사이의 의사소통을 강화한 모바일 학급 홈페이지의 설계 및 구현)

  • Hong, Yeon-Ho;Jun, Woo-Chun
    • Journal of The Korean Association of Information Education
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    • v.9 no.1
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    • pp.27-37
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    • 2005
  • Advances in the wireless Internet have led to the rise of diverse techniques which can access information regardless of time and place. There are many research efforts to identify the various ways to use a cellular phone in our everyday life. However, it has been rarely used in the elementary school. As an attempt to apply the wireless Internet technology to the elementary school, this study is to design and implement a wireless Internet homepage where the parents would be able to have an easy access to the information any place and any time. The characteristics of the wireless Internet homepage are as follows; first, the images were reduced to the minimum and the text-oriented information is mostly used to deliver the key information, considering the small screen and relatively slow transmission rates. Second, by providing a link set up between the wireless homepage and the wired Internet homepage, users can choose the more convenient access tool. Finally, the SMS (Short Message Service) messages could be used for an immediate delivery of information.

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Comparison between Landscape Photographic Albums in the Webpages of Agriculture and Mountain Villages Using a Content Analysis (내용분석을 이용한 농촌과 산촌 마을홈페이지 체험경관 사진앨범 비교)

  • Lee, Duk-Jae;Lee, Jong-Sung
    • Journal of Korean Society of Rural Planning
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    • v.14 no.4
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    • pp.47-56
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    • 2008
  • This study aims to compare the revealed activities of visitors to rural tourism villages through photographic album in the internet homepage, and to give a suggestion for building new homepage showing the differences in mountain eco-tourism village. According to the different types of village development projects, photographs in internet homepage were analysed in order to compare the centered activities of visitors to agriculture and mountain tourism villages. Landscape types such as natural landscape, agricultural landscape, and village living landscape were classified to execute a content analysis on photographic album in the homepage. Reliability of the analysis between coder was achieved as 0.81. Results were summarized as follows. Firstly, village identity of homepage was mostly determined by the characteristics of internet portal involved. Secondly, adults were revealed as main subjects of tourism activities in mountain village, whereas lots of children were involved in agricultural village. Thirdly, natural landscape was used as a place of activities in mountain village, while village living landscape was photographed as a main background. It was suggested that the photographs revealing activities with children in the background of natural landscape should be uploaded to show the identity of mountain village regardless of the characteristics of internet portal.

A Study on Homepage Analysis of Family Restaurant thorough Marketing Mix (마케팅 믹스를 활용한 패밀리레스토랑의 홈페이지 분석에 관한 연구)

  • 진양호;전진화
    • Culinary science and hospitality research
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    • v.9 no.2
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    • pp.44-63
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    • 2003
  • This study is about internet marketing of family restaurant through marketing mix and we found out the way which can make to activate by means of analysis of family restaurant's homepage. This study was done as following precedure. First, we've compared between characteristic was based on contents distinctive quality of family restaurant's homepage through the marketing mix. And in the next step, we've compared and ana lysed homepage of family restaurant which was chosed by the internet surfing. In the last, we evaluate strategy of marketing mix which is going well in the each field of business and then research of the way can improve internet-marketing. We draw the findings which is seperated by goods, price, promotion, distribution, other service according to marketing constituents. As a result of study, it is found that each company has given much more weight on some part in internet marketing's field of activity. In general, they put an emphasis on activity of goods and promotion. On the other hands they don't consider prices and delivery to be important compared with other parts. One of the most important things about internet-marketing is that fast and exact feedback and community makes each firm to be able to help to communicate with customer. It's like off-line-restaurant make use of free-coupon and an anniversary service.

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A Study on Representation of a Identity in Internet Homepage Design - With emphasis on the building of Ssamzie Homepage - (Internet Homepage Design 에서의 Identity 구현에 관한 연구 - 쌈지 홈 페이지 제작사례 중심으로 -)

  • 홍석기;강병철
    • Archives of design research
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    • v.11 no.2
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    • pp.242-248
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    • 1998
  • Rapid increasing number of the internet web site enables the users receives information prepared with multimedia techniques as an exchanging gateway to the world. It is also realized that we are living in information society connected by the flooding number of the web sites. Consequently, setting up the identity in developing a homepage is critical since clear distinction from other sites is required for the homepage in which a random user can delivers the ideas from the message offered by the provider. In this paper, in order to establish the identity for a homepage, what kinds of components of the identity should be discussed and how the identity is reflected in the existing homepage are analyzed with the selected sample web sites. The design process in developing the identity for Ssamzie homepage (www ssarnzie eo.kr) is reviewed for comparing with others of the selected sites as a case study. These will explain that the roles of the designers in a homepage preparation will not be limited to the graphic expressions but will be expanded to the contribution to provide the reasonable distinction in terms of the establishing identity of the web sites. Moreover, the phase of the designer can be reevaluated by emphasizing the roles and the established identity.

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The Study on the Job Posting for Hospital Administrators Recruitment through the Internet Homepage of KCHA (인터넷을 통한 병원행정 분야 채용 실태 연구 - 대한병원행정관리자협회 홈페이지를 중심으로 -)

  • An, Sang-Yun
    • Korea Journal of Hospital Management
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    • v.14 no.2
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    • pp.41-59
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    • 2009
  • Modern job seekers often visit recruitment web-site for employment. Recruiting on the Internet is one of the fastest-growing recruitment methods. But there was not research about Internet recruitment in health care labor market. The purpose of this study is to research the actual conditions of hospital recruitment by using internet homepage of Korea College of Hospital Administrators(KCHA). Data were collected from 399 iob posting and job seeker's interest in Internet homepage of KCHA. This study analyzed the research model using data mining method. This study shows that the frequency of job posting and job seeker's interest depend upon a season. The result of this study indicates that there is necessity to present the various and specific employment conditions. As the recruitment becomes job seeker-centered in other industry labor market, it is also recommended in the health labor market. Therefore a job posting should provide a salary range and emphasize competitive benefits for job seekers in the health labor market.

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