• Title/Summary/Keyword: information needs analysis

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Establishment of Analysis Model Using a Service Blueprint for Marketing Evaluation of IoT Services (IoT 서비스의 마케팅 평가를 위한 서비스 청사진 기법을 활용한 분석 모델 구축)

  • Jeon, Heewon;Park, Jae Wan
    • Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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    • v.8 no.10
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    • pp.71-79
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    • 2018
  • The Internet of Things is a technology that makes it possible for objects made up of hardware and software to exchange information with one another via the Internet, thereby facilitating the servitization of the objects. An IoT service, which is composed of an IoT device and a web service, has recently been applied to the marketing field and is being used as a means to meet customer needs. However, applying appropriate marketing elements to IoT services is not easy. Therefore, analysis tools are needed to properly apply marketing elements to IoT services. This study aims to construct an analysis model for marketing evaluation of IoT services. In this study, the technical elements and marketing elements of IoT were derived through a literature review, and the analysis model for marketing evaluation of IoT services was established by exploring the relationship between the elements based on a service blueprint. We also applied real cases to verify the analytical model. This study is expected to contribute to the development of tools for evaluating IoT services.

Metaverse Platform Customer Review Analysis Using Text Mining Techniques (텍스트 마이닝 기법을 활용한 메타버스 플랫폼 고객 리뷰 분석)

  • Hye Jin Kim;Jung Seung Lee;Soo Kyung Kim
    • Journal of Information Technology Applications and Management
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    • v.31 no.1
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    • pp.113-122
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    • 2024
  • This comprehensive study delves into the analysis of user review data across various metaverse platforms, employing advanced text mining techniques such as TF-IDF and Word2Vec to gain insights into user perceptions. The primary objective is to uncover the factors that contribute to user satisfaction and dissatisfaction, thereby providing a nuanced understanding of user experiences in the metaverse. Through TF-IDF analysis, the research identifies key words and phrases frequently mentioned in user reviews, highlighting aspects that resonate positively with users, such as the ability to engage in creative activities and social interactions within these virtual environments. Word2Vec analysis further enriches this understanding by revealing the contextual relationships between words, offering a deeper insight into user sentiments and the specific features that enhance their engagement with the platforms. A significant finding of this study is the identification of common grievances among users, particularly related to the processes of refunds and login, which point to broader issues within payment systems and user interface designs across platforms. These insights are critical for developers and operators of metaverse platforms, suggesting a focused approach towards enhancing user experiences by amplifying positive aspects. The research underscores the importance of continuous improvement in user interface design and the transparency of payment systems to foster a loyal user base. By providing a comprehensive analysis of user reviews, this study offers valuable guidance for the strategic development and optimization of metaverse platforms, ensuring they remain responsive to user needs and continue to evolve as vibrant, engaging virtual environments.

A Text Mining Study on Endangered Wildlife Complaints - Discovery of Key Issues through LDA Topic Modeling and Network Analysis - (멸종위기 야생생물 민원 텍스트 마이닝 연구 - LDA 토픽 모델링과 네트워크 분석을 통한 주요 이슈 발굴 -)

  • Kim, Na-Yeong;Nam, Hee-Jung;Park, Yong-Su
    • Journal of the Korean Society of Environmental Restoration Technology
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    • v.26 no.6
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    • pp.205-220
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    • 2023
  • This study aimed to analyze the needs and interests of the public on endangered wildlife using complaint big data. We collected 1,203 complaints and their corresponding text data on endangered wildlife, pre-processed them, and constructed a document-term matrix for 1,739 text data. We performed LDA (Latent Dirichlet Allocation) topic modeling and network analysis. The results revealed that the complaints on endangered wildlife peaked in June-August, and the interest shifted from insects to various endangered wildlife in the living area, such as mammals, birds, and amphibians. In addition, the complaints on endangered wildlife could be categorized into 8 topics and 5 clusters, such as discovery report, habitat protection and response request, information inquiry, investigation and action request, and consultation request. The co-occurrence network analysis for each topic showed that the keywords reflecting the call center reporting procedure, such as photo, send, and take, had high centrality in common, and other keywords such as dung beetle, know, absence and think played an important role in the network. Through this analysis, we identified the main keywords and their relationships within each topic and derived the main issues for each topic. This study confirmed the increasing and diversifying public interest and complaints on endangered wildlife and highlighted the need for professional response. We also suggested developing and extending participatory conservation plans that align with the public's preferences and demands. This study demonstrated the feasibility of using complaint big data on endangered wildlife and its implications for policy decision-making and public promotion on endangered wildlife.

A Semantic Classification Model for e-Catalogs (전자 카탈로그를 위한 의미적 분류 모형)

  • Kim Dongkyu;Lee Sang-goo;Chun Jonghoon;Choi Dong-Hoon
    • Journal of KIISE:Databases
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    • v.33 no.1
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    • pp.102-116
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    • 2006
  • Electronic catalogs (or e-catalogs) hold information about the goods and services offered or requested by the participants, and consequently, form the basis of an e-commerce transaction. Catalog management is complicated by a number of factors and product classification is at the core of these issues. Classification hierarchy is used for spend analysis, custom3 regulation, and product identification. Classification is the foundation on which product databases are designed, and plays a central role in almost all aspects of management and use of product information. However, product classification has received little formal treatment in terms of underlying model, operations, and semantics. We believe that the lack of a logical model for classification Introduces a number of problems not only for the classification itself but also for the product database in general. It needs to meet diverse user views to support efficient and convenient use of product information. It needs to be changed and evolved very often without breaking consistency in the cases of introduction of new products, extinction of existing products, class reorganization, and class specialization. It also needs to be merged and mapped with other classification schemes without information loss when B2B transactions occur. For these requirements, a classification scheme should be so dynamic that it takes in them within right time and cost. The existing classification schemes widely used today such as UNSPSC and eClass, however, have a lot of limitations to meet these requirements for dynamic features of classification. In this paper, we try to understand what it means to classify products and present how best to represent classification schemes so as to capture the semantics behind the classifications and facilitate mappings between them. Product information implies a plenty of semantics such as class attributes like material, time, place, etc., and integrity constraints. In this paper, we analyze the dynamic features of product databases and the limitation of existing code based classification schemes. And describe the semantic classification model, which satisfies the requirements for dynamic features oi product databases. It provides a means to explicitly and formally express more semantics for product classes and organizes class relationships into a graph. We believe the model proposed in this paper satisfies the requirements and challenges that have been raised by previous works.

3D Product digital camera Model on the Web and study about developing 3D shopping mall (Web 상에서 3차원 디지털카메라제품모델과 3차원 쇼핑몰 개발에 관한 연구)

  • 조진희;이규옥
    • Archives of design research
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    • v.14 no.1
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    • pp.63-70
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    • 2001
  • Thanks to the inter-connection of information servers throughout the world based on the internet technology, the new sphere which actual transaction can be made like in the visible market has become conspicuous as the virtual space. The movement to realize the new business through the cyber space has been actively ongoing. In the domestic market, a lot of corporations knowing the needs of internet shopping malls have entered into this e-business but they have not made a big success comparing with internet's potentials. And, it can be attributed to the simple planes and the limitations of information provided by the cyber malls, which means that the needs of better information transfer we apparent Accordingly, in this thesis, the research on the 3-D based products and shopping malls has been made through the inter-complementary composition between the 2-D shopping malls and 3-B ones. This research consists of 3 parts. Firstly, through the research on references and existing data, it presents the analysis on consumer's characteristics and sales limits of the internet shopping mall's products. Secondly, the background of 3-D shopping mall's advent and the virtual reality technology data are put together. Finally, it presents how the development of 3-D based product modeling and shopping malls can increase the consumer's purchase power and furthermore the directions of shopping malls to go.

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WPS-based Satellite Image Processing onWeb Framework and Cloud Computing Environment (클라우드 컴퓨팅과 웹 프레임워크 환경에서 WPS 기반 위성영상 정보처리)

  • Yoon, Gooseon;Lee, Kiwon
    • Korean Journal of Remote Sensing
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    • v.31 no.6
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    • pp.561-570
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    • 2015
  • Till now, applications of many kinds of satellite images have been accentuated in the datacentric scientific studies, researches regarding system development and concerned technologies for them are on the un-matured stage. Especially, satellite image processing requires large volume data handling and specific analysis functionalities, so that practical necessity of base study for system development is emphasized on. In the view of information system, various edged trends such as web standards, cloud computing, or web framework are utilized owing to their application benefits proven and business needs. Considered these aspects, a testing implementation was carried out using OpenStack cloud computing environment and e-government framework. As for the processing functions, WPS in GeoServer, as one of OGC web standards, was applied to perform interoperable data processing scheme between two or more remote servers. Working with the server implemented, client-side was also developed using several open sources such as HTML 5, jQuery, and OpenLayers. If it is that completed further experiments onsite applications with actual multi-data sets and extension of on-demand functionalities with the result of this study, it will be referred as an example case model for complicated and complex system design and implementation which needs cloud computing, geo-spatial web standards and web framework.

Analysis of Technology Opportunity Discovery Activities in the Korean SMEs (국내 중소기업의 기술기회 발굴 활동 현황 연구)

  • Cho, Chanwoo;Lee, Sungjoo;Park, Young-Wook
    • Journal of Korea Technology Innovation Society
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    • v.14 no.spc
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    • pp.1128-1151
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    • 2011
  • With the rapid change in technology, it is important to create business opportunities from technology. Many leading companies have tried to improve their competence from capturing those opportunities, which is called TOD (Technology Opportunity Discovery) activities in this research, by identifying emerging technologies or assessing economic and market potential of technologies. Academics have also been interested in the TOD activities but most of the previous studies have focused on developing methodologies or guidelines for TOD. Little effort was given to understanding the current status of TOD activities, which is indispensible to develop effective methodologies for TOD. Therefore, this study aims to investigate the current states of TOD activities, particularly focusing on SMEs, which are the main actors of national innovation system. For the purpose of investigation, firstly, TOD process was defined, and then, based on the process, three main activities of TOD, which include identifying the motivation of TOD, collecting information for TOD, and analyzing the collected information activities for TOD, were examined using a survey method. Finally, the analysis results were used to understand the SMEs' needs and difficulties on TOD activities. Research findings are expected to provide useful information for the future studies on TOD and also can be used to develop a policy for SMEs.

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An Analysis on the Contents Related to Health in the Three Major Monthly Women's Magazine (3개 주요 월간 여성잡지에 나타난 건강관련 기사 내용분석 (1997년 3월-1998년 2월 중심으로))

  • Yoo, Eun-Kwang;Lee, Seong-Eun;Kim, Myoung-Hee
    • Women's Health Nursing
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    • v.4 no.3
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    • pp.309-321
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    • 1998
  • The purpose of this study was to analyze the contents related to health in the three major monthly women's magazine that was printed from March, 1997 to February, 1998. The unit of analysis was the section of health, living life, and reaing child. The total number of related story of health was 317. The analysis was done according to the target, health management, topics and the informer by using frequency and number. The findings are as follows : 1. The contents were categorized by target people. The number of items for women was 113(35.6%), child(17.4%), family(15.5), husband(4.7%) and others(26.8%). Others were the contents that are impossible to classify. 2. The number of items of contents by health management was the related to health maintenance and promotion 120(47.8%), health care when they were deviated from health 26(10.3%), and those of both attributes 105(41.8%). 3. The number of items of contents by topics was the related to the occurrence, prevention and treatment of various kinds of disease 41(12..9%), diet 37(11.7%), academic information 11.3%, women's disease 10.4%, the effect of foods 6.0%, child's growth & development and child care 5.75, various kinds of therapy for health care 5.7%, sexual life 5.4% and exercise 4.7%. 4. The number of items of contents by informer was medical doctor 215(49%), lay person's case report or report of a struggle against a disease 12.3%, relevant organization of a related story(eg. family therapy research institute, physical therapist's or teacher's) 11.2%, and the contents of existing books or lecture 8.9%. Among those contents, only the one case from nurse or Korean nurses association as informer was founded, which is related to "skinship child care." In conclusion, this finding showed that women's magazine took a role as a important resource providing informations of health to women. it provides a challenge to the health professionals to have concerns on women's needs, and the content, source, and accuracy of the health related information and take part in the process producing information through such as screening and examining so as to give accurate information to women. Then women's magazine can take a role as a major resource for maintaining and promoting women's health. Finally, nurses's, who are professional health care providers, important and active role as informers toward the lay persons, especially for the women who are non-professional care givers at the family unit should be stressed. More active and continual monitoring and analyzing the contents related health in the mass media including magazine and Internet network in detail, and participating in establishing the system of adequate and precise information for women and lay persons from the nursing profession are required absolutely.

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A Study on Analysis of Importance-Performance on Teacher Librarians' Competencies (사서교사 직무 역량에 대한 중요도·만족도 분석)

  • Lee, Seung-Min;Lim, Jeong-Hoon;Kang, Bong-Suk;Lee, Byeong-Kee
    • Journal of Korean Library and Information Science Society
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    • v.52 no.3
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    • pp.177-196
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    • 2021
  • The purpose of this study is to analyze priorities of competencies and to find the direction of development of teacher librarian training and retraining program. A total of 238 subjects were used for the final analysis. They were analayzed using IPA, Borich's needs analysis and the Locus for Focus model. As a result, First, teacher librarians perceived that the importance and performance of teacher and manager competency were higher than information specialist and cooperative leader. Second, they needed competencies of data-science, coding, Internet of Things in the field of information specialist as changing educational environment. Third, they needed competencies of information ethics, copyright instruction, and digital and media literacy education in the field of teacher. Fourth, they needed competencies of facility designing for future education, online and offline school library marketing skills, and establishment of makerspaces and learning commons in the field of ibrary manager. Fifth, they needed competencies of library based instruction, library cooperative instruction, and building a collection related to subject in the field of cooperative leader. Sixth, the highest required competency for teacher librarians was suggested for teacher librarians' role area.

A Study on the Relationship between Level of Digital Information Usage and Life Satisfaction: The Mediating Effect of the Social Capital (중고령자의 디지털정보화 활용 수준과 삶의 만족도의 관계: 사회적 자본의 매개효과 분석)

  • Yoon, Hee-Jeong;Shin, Hye-Ri;Kim, Young-Sun
    • Informatization Policy
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    • v.27 no.4
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    • pp.85-100
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    • 2020
  • The purpose of this study is to investigate how level of digital information usage of the middle-aged or elderly people affects life satisfaction and whether social capital mediates the relationship between level of digital information usage and life satisfaction. In this study, we analyzed data of 1,661 people aged 55 or older from the 「2018 Survey on Digital divide」 by the National Information Society Agency. The SPSS 25.0 statistical package was used for the mutiple regression analysis and Baron and Kenny(1986)'s steps for mediation. The statistical significance of the mediated effects of social capital was verified by the Sobel Test. As a result of the analysis, the aged people have a higher life satisfaction when they are women and older, do not live alone, have higher levels of digital informatization usage and social capital. In addition, social capital also revealed to have a mediating role between level of digital information usage and life satisfaction. This shows that social capital needs to be considered along with the level of digital information usage as a way to improve life satisfaction of the middle-aged or the elderly people.