• 제목/요약/키워드: impulse total

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여자 대학생의 신용카드 사용과 관련된 의류 구매 성향에 관한 연구 - 충동 구매 성향, 유행 추구 성향, 과시 소비 성향을 중심으로 - (Female College Students' Buying Propensity of Clothing in Regard to Their Credit Card Use - Focusing on Impulse Buying, Fashion Consciousness and Conspicuous Consumption -)

  • 정우영;정성지;장남경
    • 복식문화연구
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    • 제13권5호
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    • pp.819-832
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    • 2005
  • The purpose of the study was to examine female college students' credit card usage characteristics and to investigate differences in buying propensity of clothing including impulse buying, consciousness, and conspicuous consumption among their buyer groups according to credit card use and personal characteristics. The questionnaires were administered to female college students in Seoul. The total of 588 questionnaires were collected and statistically analyzed by descriptive statistics, factor analysis, Analysis of Variance (ANOVA), and Duncan's test. Female college students' arrear as well as credit card use have been increasing, and they tend to purchase low price clothing item using credit card. Buying propensity was classified into three factors. There were differences in buying propensity of clothing including impulse buying, fashion consciousness, and conspicuous consumption among buyer groups according to the credit card use and personal characteristics. Students who have credit card and arrear experience, are heavy credit user, and purchase more clothing showed high impulse buying propensity. Students who purchase more clothing monthly with credit card were more fashion-conscious. Students who have credit card, are heavy credit user, and purchase more clothing showed high conspicuous consumption propensity. Implications and future research directions were discussed.

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불안정한 면에서의 체간 훈련이 뇌졸중 환자의 비례추진력에 미치는 영향 (Effect of Trunk Control Training on Labile Surface on Relative Impulse in the Persons with Stroke)

  • 장상훈;안지현;김진상
    • The Journal of Korean Physical Therapy
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    • 제24권2호
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    • pp.163-169
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    • 2012
  • Purpose: The present study was designed to investigate the effect of trunk control training on the labile surface on relative impulse and balance in stroke patients. Methods: A total of 21 participants were assigned to an experimental group (n=11) or a control group (n=10). In addition to conventional therapy, the experimental group received trunk control training on the swiss ball; 20 minutes, 4 times a week, for 8 weeks. Balance ability was evaluated by FRT (functional reaching test) and TUG (time up and go). In addition relative impulse in 6 areas of the foot (hallux, 1st metatarsal head, 2~3 metatasal head, 4~5 metatasal head, mid foot and heel) were measured using the F-scan system to evaluate locomotion ability during gait. Results: Significant differences in the relative impulse were observed in the areas of the 2~3 metatasal head during gait after exercise in both the control group and experimental group (p<0.05). Also, a significant increase was seen in the hallux after exercise in the experimental group (p<0.05), but no such significant increase was seen in the control group (p>0.05). Significant differences were observed in FRT and TUG in the experimental group but no such significant increase was observed in the control group (p>0.05). Conclusion: These results suggest that trunk control training on labile surface improves the balance in stroke patients and has a positive effect on locomotion ability.

왕홍의 판매 생방송 시청이 충동구매에 미치는 영향: 중국 의류 판매를 중심으로 (The Effect of Wang-Hong Characteristics on Impulse Buying During Live Sale: Based on Women's Clothing Sales in China)

  • 유현아;박지연;이혜은
    • 한국콘텐츠학회논문지
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    • 제20권4호
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    • pp.212-229
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    • 2020
  • 최근 중국에서는 생방송을 이용한 마케팅 활동이 적극적으로 진행되고 있는데, 그 중에서 '생방송+판매' 형식이 크게 주목받고 있다. 왕홍은 생방송을 통해 시청자에게 제품을 설명하고 온라인 쇼핑을 촉진하며 충동구매를 일으킨다. 본 연구는 이러한 왕홍이 진행하는 판매 생방송 과정에서 왕홍 특성 중 어떤 요인이 시청자의 충동구매에 영향을 미치는지에 대해 조사하였다. 또한 이러한 과정에서 판매 생방송에 대한 플로우 경험과 시청만족도가 매개 효과를 나타내는지 알아보았다. 나아가, 판매 생방송이 진행되는 판매 환경에 따라 플로우 경험, 시청만족도, 충동 구매 행위가 조절될 것이라고 예상하였다. 이를 위해 판매 생방송 시청 경험이 있는 중국 여성 242명을 대상으로 설문조사를 실시하였다. 연구 결과, 왕홍의 신뢰성과 매력성이 시청자의 충동구매에 영향을 미치는 것으로 나타났으며, 이 과정에서 즐거움, 주의 집중, 시간 왜곡 플로우 경험, 그리고 시청만족도가 매개 효과를 나타냈다. 해외 현장에서 진행하는 방송과 중국 스튜디오에서 진행하는 방송은 유의한 차이를 나타내지 않았다. 본 연구는 판매 생방송에 따른 충동적인 구매행위를 연구함으로써 새로운 마케팅 전략인 판매 생방송에 대한 이해를 높일 수 있다는 점에서 의의를 갖는다.

구두시장에서의 e-충동구매에 대한 쇼핑성향, 마케팅 자극과 위험지각의 영향 (Effects of Shopping Orientation, Marketing Stimulus and Perceived Risk on E-impulse Buying of Shoes Markets)

  • 박은주;김보경
    • 감성과학
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    • 제19권1호
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    • pp.71-82
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    • 2016
  • 소비자들은 구두를 단순히 발을 보호하고 편안하게 해주는 역할 뿐만 아니라 장식과 자아 이미지를 표현해주는 패션제품으로써 인지하는 경향이 있다. 온라인 시장 분석에서 구두가 소비자들의 일상생활에서 중요한 제품이라고는 하였지만 인터넷 구두 시장을 조사한 연구는 드물다. 본 연구는 인터넷 구두시장에서 구두 e-충동구매과정에 대한 쇼핑성향, 마케팅 자극, 소비자들이 인지하는 위험지각의 영향에 초점을 맞추어 조사하였다. 최근 6개월 동안 구두 e-충동구매를 경험한 적이 있는 대학생들 총 408명을 대상으로 자기기술형식의 자료를 수집하였다. 결과에 의하면, 쾌락적 쇼핑성향이나 브랜드 쇼핑성향이 높은 소비자들은 인터넷에서 제공하는 마케팅 자극(판매촉진 자극이나 제품자극)을 더 많이 인지하였고, 반면 경제적 쇼핑성향의 소비자들은 마케팅 자극을 더 낮게 인지하였으나 기능적인 위험은 더 높게 지각하는 것으로 나타났다. 구두의 경우, 마케팅 자극이 강할수록 e-충동구매는 증가하였으나 소비자들이 지각하는 위험은 e-충동구매에 아무런 영향을 미치지 않았다. 이러한 연구결과는 소비자의 쇼핑성향에 영향을 받는 마케팅 자극이 구두 e-충동구매를 유발하는데 중요한 요인임을 제안한다.

질량비 변화에 따른 산사태 모형으로 인해 생성되는 충격파의 특성분석 : 파진폭을 중심으로 (Analysis of Impulse Wave Characteristics Generated by Landslide Models with Various Mass Ratio : Focus on Wave Amplitude)

  • 조한울;이호진;김성덕
    • 한국지반환경공학회 논문집
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    • 제24권4호
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    • pp.5-11
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    • 2023
  • 수역 인근에서 산사태로 인해 발생되는 충격파는 인명과 주변 기반시설에 치명적인 피해로 이어질 수 있다. 이러한 충격파는 일반적으로 산사태 충격파라고 하며, 특정지역에 국한되지 않고 발생한다. 최근에는 이상기후의 영향으로 국지성 집중호우가 빈번하게 발생하면서 국내에서 발생하는 산사태의 발생빈도와 발생규모 모두 증가하고 있다. 이에 본 연구에서는 산사태 모형의 질량비 변화에 따른 실험을 수행하였으며, 생성되는 충격파의 특성 중 파의 진폭을 중점으로 관측 및 분석하였다. 본 연구에서는 5가지의 산사태 모형의 질량비, 3가지의 수로경사로 15가지의 케이스에 대하여 5회 반복실험하여 총 75회의 실험을 수행하였다. 산사태 모형의 질량비를 달리하며 실험을 해본 결과, 만약 초기 에너지가 동일한 산사태의 경우 순수한 입상, 순수한 블록 형태의 산사태에 의해서 생성되는 충격파의 크기보다 입상형태와 블록형태가 섞여 함께 거동하며 생성하는 충격파의 크기가 더 클 수 있다고 분석된다.

Prevalence of Peripheral Vestibular Impairment in Adults with Human Immunodeficiency Virus

  • Millar, Alison;Joubert, Karin;Naude, Alida
    • 대한청각학회지
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    • 제25권1호
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    • pp.36-42
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    • 2021
  • Background and Objectives: Globally, the human immunodeficiency virus (HIV) is responsible for one of the most serious pandemics to date. The vulnerability of the vestibular system in individuals with HIV has been confirmed, and central vestibular impairments have been frequently reported. However, there are disagreements on the impact of HIV on peripheral vestibular function. Thus, the current study aimed to determine the prevalence of peripheral vestibular impairment, specifically related to the semi-circular canals (SCCs), in HIV-positive individuals receiving antiretroviral (ARV) treatment. Subjects and Methods: A total of 92 adults between the ages of 18 and 50 years (divided into two groups) participated in the study. The first group comprised HIV-positive individuals receiving ARV treatment (n1=60), and the second group comprised HIV-negative participants (n2=32). The video head impulse test was used to conduct the head impulse paradigm (HIMP). Results: Bilateral normal HIMP results were obtained in 95% of the HIV-positive participants and all HIV-negative participants. The gain of the left posterior SCCs was significantly lower in the HIV-positive group, while the gains of all other canals between the two groups were comparable. Conclusions: The prevalence of peripheral vestibular impairment in the HIV-positive group was not significantly different from that of the HIV-negative group. The reduced prevalence in the current study may be attributed to participant characteristics, the test battery employed, and the central compensation of the vestibular dysfunctions at the later stages of infection.

Prevalence of Peripheral Vestibular Impairment in Adults with Human Immunodeficiency Virus

  • Millar, Alison;Joubert, Karin;Naude, Alida
    • Journal of Audiology & Otology
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    • 제25권1호
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    • pp.36-42
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    • 2021
  • Background and Objectives: Globally, the human immunodeficiency virus (HIV) is responsible for one of the most serious pandemics to date. The vulnerability of the vestibular system in individuals with HIV has been confirmed, and central vestibular impairments have been frequently reported. However, there are disagreements on the impact of HIV on peripheral vestibular function. Thus, the current study aimed to determine the prevalence of peripheral vestibular impairment, specifically related to the semi-circular canals (SCCs), in HIV-positive individuals receiving antiretroviral (ARV) treatment. Subjects and Methods: A total of 92 adults between the ages of 18 and 50 years (divided into two groups) participated in the study. The first group comprised HIV-positive individuals receiving ARV treatment (n1=60), and the second group comprised HIV-negative participants (n2=32). The video head impulse test was used to conduct the head impulse paradigm (HIMP). Results: Bilateral normal HIMP results were obtained in 95% of the HIV-positive participants and all HIV-negative participants. The gain of the left posterior SCCs was significantly lower in the HIV-positive group, while the gains of all other canals between the two groups were comparable. Conclusions: The prevalence of peripheral vestibular impairment in the HIV-positive group was not significantly different from that of the HIV-negative group. The reduced prevalence in the current study may be attributed to participant characteristics, the test battery employed, and the central compensation of the vestibular dysfunctions at the later stages of infection.

패션 스트레스는 어떻게 측정할 수 있는가? 패션 스트레스의 다차원 척도 개발 및 타당화 (How to measure fashion stress? Development and validation of a multidimensional scale for fashion stress)

  • 석효정;이은진
    • 복식문화연구
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    • 제32권2호
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    • pp.181-198
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    • 2024
  • Fashion stress is a pertinent aspect of modern consumer culture that has been underexplored in academic research. This study developed a conceptual framework of fashion stress and a multidimensional scale to measure consumers' fashion stress. The qualitative study included literature reviews on consumption stress, shopping stress, and consumer behavior, as well as focus group interviews to gain insight into various dimensions of fashion stress. NVivo 12.0 was used to analyze the qualitative data and identify core categories following the grounded theory methodology. The quantitative study involved a preliminary and a primary surveys to verify the validity and reliability of the fashion stress scale. A total of 220 questionnaires were used for data analysis. The results show that fashion stress consists of eight factors: care, shopping, fit, brand, financial, closet, style, and disposal. Choice difficulty plays a significant role in all factors of fashion stress. Moreover, shopping stress had a negative impact on impulse buying, while other factors such as fit, brand, closet, and disposal stress had a positive impact on impulse buying. Thus, fashion stress is a potential antecedent of impulsive consumer behavior. The results also confirm the validity and reliability of the scale. The fashion stress scale developed in this study offers researchers a valuable tool for assessing and understanding consumer experiences.

A simple approach for quality evaluation of non-slender, cast-in-place piles

  • Zhang, Ray Ruichong
    • Smart Structures and Systems
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    • 제4권1호
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    • pp.1-17
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    • 2008
  • This study proposes a conceptual framework of in-situ vibration tests and analyses for quality appraisal of non-slender, cast-in-place piles with irregular cross-section configuration. It evaluates a frequency index from vibration recordings to a series of impulse loadings that is related to total soil-resistance forces around a pile, so as to assess if the pile achieves the design requirement in terms of bearing capacity. In particular, in-situ pile-vibration tests in sequential are carried out, in which dropping a weight from different heights generates series impulse loadings with low-to-high amplitudes. The high-amplitude impulse is designed in way that the load will generate equivalent static load that is equal to or larger than the designed bearing capacity of the pile. This study then uses empirical mode decomposition and Hilbert spectral analysis for processing the nonstationary, short-period recordings, so as to single out with accuracy the frequency index. Comparison of the frequency indices identified from the recordings to the series loadings with the design-based one would tell if the total soil resistance force remains linear or nonlinear and subsequently for the quality appraisal of the pile. As an example, this study investigates six data sets collected from the in-situ tests of two piles in Taipu water pump project, Jiangshu Province of China. It concludes that the two piles have the actual axial load capacity higher than the designed bearing capacity. The true bearing capacity of the piles under investigation can be estimated with accuracy if the amplitude of impact loadings is further increased and the analyses are calibrated with the static testing results.

Critical earthquake input energy to connected building structures using impulse input

  • Fukumoto, Yoshiyuki;Takewaki, Izuru
    • Earthquakes and Structures
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    • 제9권6호
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    • pp.1133-1152
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    • 2015
  • A frequency-domain method is developed for evaluating the earthquake input energy to two building structures connected by viscous dampers. It is shown that the earthquake input energies to respective building structures and viscous connecting dampers can be defined as works done by the boundary forces between the subsystems on their corresponding displacements. It is demonstrated that the proposed energy transfer function is very useful for clear understanding of dependence of energy consumption ratios in respective buildings and connecting viscous dampers on their properties. It can be shown that the area of the energy transfer function for the total system is constant regardless of natural period and damping ratio because the constant Fourier amplitude of the input acceleration, relating directly the area of the energy transfer function to the input energy, indicates the Dirac delta function and only an initial velocity (kinetic energy) is given in this case. Owing to the constant area property of the energy transfer functions, the total input energy to the overall system including both buildings and connecting viscous dampers is approximately constant regardless of the quantity of connecting viscous dampers. This property leads to an advantageous feature that, if the energy consumption in the connecting viscous dampers increases, the input energies to the buildings can be reduced drastically. For the worst case analysis, critical excitation problems with respect to the impulse interval for double impulse (simplification of pulse-type impulsive ground motion) and multiple impulses (simplification of long-duration ground motion) are considered and their solutions are provided.