• Advances in environmental research
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• v.3 no.3
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• pp.253-281
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• 2014

The quest for enhanced thermal comfort for dwellings encompasses the holistic utilization of improved building fabric, impact of weather variation and amongst passive cooling design consideration the provision of appropriate ventilation and shading strategy. Whilst thermal comfort is prime to dwellings considerations, limited research has been done in this area with the attention focused mostly on non-dwellings. This paper examines the current and future thermal comfort implications of four different standard construction specifications which show a progressive increase in thermal mass and airtightness and is underpinned by the newly developed CIBSE adaptive thermal comfort method for assessing the risk of overheating in naturally ventilated dwellings. Interactive investigation on the impact of building fabric variation, natural ventilation scenarios, external shading and varying occupants' characteristics to analyse dwellings thermal comfort based on non-heating season of current and future weather patterns of London and Birmingham is conducted. The overheating analysis focus on the whole building and individual zones. The findings from the thermal analysis simulation are illustrated graphically coupled with statistical analysis of data collected from the simulation. The results indicate that, judicious integrated approach of improved design options could substantially reduce the operating temperatures in dwellings and enhance thermal comfort.

• Journal of Korea Multimedia Society
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• v.24 no.1
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• pp.146-154
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• 2021

Conspicuous consumption is often investigated in Korea and consumers purchase a product to publicly display economic power or social status. The existing studies argue that brand loyalty and luxury brand preferences escalate conspicuous consumption, and it is important to identify different visual perception to understand irrational consumers' behavior. Car emblem as brands' visual identity represents the brand's image, mission and message. Irrational consumers thus are expected have different visual perception to the emblem or logo. To understand the impact of irrational consumer behavior on visual perception, this study explored how brand loyalty and luxury brand preferences impact on the visual perception of car emblems between Korean domestic brand and imported brand. This study used eye tracking technology to measure the respondents' attention on an emblem of the cars. Eye tracking tools analyze fixations and measure the attention on a specific area of interests (AOI). This study explored the maintaining time and frequency on AOI, as well as explored the size of pupil to identify the respondents' attention on the AOI. In this experiment, the logos of domestic cars (i.e., Hyundai and Kia) and foreign cars (i.e., Mercedes-Benz and BMW) were swapped to see how irrational consumer behavior impact on visual perception of car emblem.

• Journal of the Korea Society of Computer and Information
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• v.27 no.9
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• pp.217-224
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• 2022

Based on the success model and Expectation Confirmation model of information system, the concept model of mobile bus payment App users' willingness to continue using is constructed by introducing function quality and interface design quality. A total of 264 valid questionnaires are obtained by issuing online questionnaires, and the model is tested by SmartPLS3.0 software The results show that users' perceptions of information quality, system quality and interface design quality will affect users' perceived usefulness and satisfaction through the scene, and then affect users' willingness to continue to use; Perceived functional quality has a significant impact on perceived usefulness, but has no significant impact on satisfaction. Perceived usefulness has a significant impact on user satisfaction.

• Journal of Distribution Science
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• v.21 no.9
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• pp.35-42
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• 2023

Purpose: The research aims at examining the impact of marketer capabilities and persistence on marketer performance and distribution of agricultural product facilities. Research design, data, and methodology: The research employs quantitative methods using a cross-sectional design survey by analyzing the marketer of agricultural production facilities. Sampling was done using the purposive sampling technique and data were taken from 235 respondents. The data were then processed using SEM-PLS. Results: The findings reveal that both marketer capabilities and marketer persistence significantly impact the performance of agricultural product facility marketers. Notably, marketer persistence exerts a more dominant influence on marketer performance than marketer capabilities. Effective communication and coordination between the sales team and the distribution center emerge as crucial factors determining the success of distributing agricultural equipment to reach farmers' land at the optimal time. Conclusions: The findings offer valuable managerial insights for agricultural product facility companies seeking to enhance marketer performance. To achieve this, companies should focus on increasing marketer persistence, with an emphasis on nurture-focused persistence rather than closure-focused persistence. Additionally, improving marketer capabilities is crucial, starting with relationship development, followed by trust building, customer retention, responsiveness, and acquisition. These strategies can collectively contribute to boosting marketer performance within the organization.

• The Journal of Information Systems
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• v.33 no.2
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• pp.219-236
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• 2024

Purpose The purpose of this study is to investigate the effect of micro and macro-influencers on consumer purchase intentions, specifically focusing on the role of the product's origin (domestic or foreign). The study will specifically analyze the markets of South Korea and Kyrgyzstan to understand how various types of influencers impact consumer behavior within these unique cultural and economic settings. Design/methodology/approach This study evaluates hypotheses using the factorial design method among social media users in South Korea and Kyrgyzstan. The experiments involve scenarios with eight different groups. The analytical research methodology used is analysis of variance (ANOVA). Findings The study findings confirmed that micro- and macro-influencers have varying effects on consumer behavior, which supports previous research. The inclusion of the product origin factor resulted in more accurate data. In both the South Korean and Kyrgyzstan markets, the findings indicated that micro- and macro-influencers have limited success in promoting local products. However, when it comes to promoting foreign products, there are notable differences in effectiveness between micro- and macro-influencers, with macro-influencers being more effective.

• International Journal of Advanced Culture Technology
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• v.12 no.3
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• pp.406-418
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• 2024

In line with the rapid spread of Metaverse in various marketing areas, fashion companies have also begun to devise various activities using the Metaverse. Fashion experiences within the Metaverse platform must be conducted considering the characteristics of the Metaverse itself. However, there has yet to be any research on Metaverse fashion based on the characteristics of the Metaverse platform itself. Accordingly, this study sought to empirically analyze the impact of various characteristics of the Metaverse platform on consumers' virtual fashion experience within the platform. In particular, this study focused on the relationships among the Metaverse platform characteristics, perceived avatar identity, and the purchase intention of actual fashion products. In order to test the hypotheses, a survey was conducted on 300 Korean male and female consumers with an average age of 39.3 who had experience with virtual fashion through the Metaverse platform. In response to the recent increase in domestic and foreign brands' attempts to experience fashion using ZEPETO, the questionnaire provided an experience scenario that included detailed captured images of the use of avatars in the ZEPETO world. Data was subjected to statistical analysis using the SPSS 28.0 program. The results confirmed that the characteristic factors of the Metaverse platform (i.e., presence, social interactivity, anonymity) had a significant impact on the user's perceived avatar identification. Additionally, perceived avatar identity significantly affected users' purchase intention. Theoretical and managerial implications and study limitations are discussed.

• Journal of the Korea institute for structural maintenance and inspection
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• v.23 no.2
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• pp.67-74
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• 2019

In this paper the response factor is investigated for middle and small size-RC slab aged bridges. The response factor consists of static and dynamic response factors and is a main parameter in the frequency based-bridge load carrying capacity prediction model. Static and dynamic response factors are determined based on the frequency variation and the impact factor variation respectively between current and previous (or design) states of bridges. Here, the impact factor variation is figured out using the impact factor response spectrum which provides the impact factor according to the natural frequency of bridges. In this study, four actual RC slab bridges aged over 30 years after construction are considered and their span length is 12m. The dynamic loading test in field using a dump truck and eigenvalue analysis with FE models are conducted to identify the current and previous (or design) state-natural frequencies of the bridges, respectively. For more realistic considerations in the moving loading situation, the impact factor response spectrum is developed based on tri-axle moving loads representing the dump truck load distribution and various supporting conditions such as simply supported and both ends fixed conditions. From the results, the response factor is widely ranged from 0.21to 0.91, showing that the static response factor contributes significantly on the results while the dynamic response factor has a small effect on the result. Compared to the results obtained from the impact factor response spectrum based on the single axle-simply supported condition, the maximum percentage difference of the response factors is below 3.2% only.

• Fashion & Textile Research Journal
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• v.18 no.4
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• pp.520-530
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• 2016

This research aims to propose an ergonomic design process for hip protector based on previous studies, existing products, multidisciplinary experts opinion, and wearing test. The elderly are more likely to suffer a hip fracture when they fall due to their physical changes in skeletal form, muscle quantity, bone density, and joint movement. A hip protector is an effective product to prevent hip fractures in the elderly but it also has a problem in that it is uncomfortable. Therefore there is a high chance that it won't be able to prevent hip fractures properly. Since the comfort of a hip protector is one of the most critical elements in preventing a hip fracture, we need to keep improving the hip protector for mobility and usability. Based on the previous studies and limitations of current hip protector products, we need to come up with an optimal design for the Korean elderly. First, knowledge has to be built relating to the ergonomic design of the hip protector considering body shape and size analysis using 3D-scan data, and biomechanical analysis on hip fracture. Second, we need to develop a design process including hip protector pattern design, and wearing evaluation with virtual system. Third, we suggest to reevaluate and verify the design procedure from impact evaluation using testing simulator, virtual evaluation of impact, to wearing comfort and usability evaluation. This design process presented in this study would be expected to contribute to the development of ergonomic hip protector which is suitable for the Korean elderly.

• Proceedings of the Korean Society of Precision Engineering Conference
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• 2009.06a
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• pp.683-684
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• 2009

• Transactions of the Korean Society of Mechanical Engineers A
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• v.33 no.1
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• pp.1-26
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• 2009

Cylindrical shells of isotropic and composite laminated materials are being used many engineering applications. This paper reviews the literature focusing on various aspects of shell research. The aspects of research receiving interest here are the cylindrical theory being used, the stress, buckling analysis and the impact analysis. The vibration analyses and stiffening characteristics of the cylindrical shell are investigated. The design optimizations of the cylindrical shell are reviewed. The studies on the conical and spherical shell are also reviewed. This review aticles contain 236 referencees.