• Title/Summary/Keyword: hypotheses and verify.

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A Study on the Relationship among Exhibition Selection Factor, Performance, Satisfaction and Intention to Revisit of Participants in International Exhibition (국제전시회 참가기업의 전시회 선택속성과 참가성과, 만족 및 재참가의도 간의 관계 연구)

  • Chi-Yeon You;Yeon-Sung Jung
    • Korea Trade Review
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    • v.45 no.5
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    • pp.23-35
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    • 2020
  • The purpose of this study is to examine relationships among exhibition selection factor, performance, satisfaction and intention to revisit of participants in international exhibition. For this purpose, we set hypotheses relationship among external selection factor of exhibition (ESFE), internal selection factor of exhibition (ISFE), performance of sales (PS), performance of information gathering (PIG), performance of relationship building (PRB), performance of image building (PIB), satisfaction (SAT) and intention to revisit (IR). To verify theses hypotheses, we conducted path analysis on the data from 100 participants of 2019 Korea International Boat Show. The result of this study is as follows: Frist, ESFE positively impacts on PS, PIG, PRB, PIB. Second, ISFE positively impacts on PIG, PRB. Third, PS and PIB positively impacts on SAT. Fourth, SAT positively impacts on IR. The implication of this study is two fold. This study expands research area of international exhibition to a new industry such as marine leisure sports industry and provides useful information to firms that plan to participate in the international exhibition and to those who organize the international exhibitions.

The Effect of MNC subsidiary Host Country Nationals' Contact with Foreign Managers on Organizational Identification: Moderating Effect of MNC subsidiary Localization (다국적기업 자회사 현지 직원의 외국인 임직원과의 접촉이 조직일체감에 미치는 영향: 자회사 현지화 수준의 조절효과)

  • Ji Sun Won;Chi-Yeon You;Khan-Pyo Lee
    • Korea Trade Review
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    • v.46 no.2
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    • pp.39-54
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    • 2021
  • The purpose of this study is as follows. First we investigate the relationship between contact with foreign managers (CFM) of host country nationals (HCNs) working at MNC subsidiaries and their organizational identification with MNC (OIM). Second we examine the moderating effect of MNC subsidiary localization (MSL) on the relationship between CFM and OIM. For this purpose, we set hypotheses on the relationship among CFM, OIM, and MSL. To verify theses hypotheses, we conducted hierarchical regression analysis on the data from 374 HCNs in 56 MNC subsidiaries. The results of this study are as follows: Frist, CFM positively affects OIM. Second, there is a significant moderating effect of MSL on the relationship between CFM and OIM. Our findings have critical implications in that a subsidiary-level variable that has a significant impact on organizational identification with MNC is presented and in that specific managerial guidelines for subsidiaries can be drawn.

High-Performance Work Systems and Organizational Ambidexterity: Examination of the Mediating Effects of Organizational Cultural Diversity (고성과 작업시스템이 조직 양면성에 미치는 영향: 조직 문화 다양성의 매개 효과를 중심으로)

  • Eunae Cho
    • Asia-Pacific Journal of Business
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    • v.15 no.2
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    • pp.159-180
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    • 2024
  • Purpose - This study aims to examine the relationship between high-performance work systems and organizational ambidexterity. Additionally, it seeks to verify the mediating effect of organizational cultural diversity on this relationship. Design/methodology/approach - The study tested four hypotheses using data from manufacturing companies with more than 100 regular workers, sourced from the Human Capital Corporate Panel (HCCP). For empirical analysis, the generalized least squares (GLS) estimation method was employed, and the hypotheses were verified using a probabilistic effects model. Findings - The study revealed that high-performance work systems improve organizational ambidexterity by enhancing organizational cultural diversity. Research implications or Originality - This study confirms the mediating effect of organizational cultural diversity between high-performance work systems and organizational ambidexterity, explaining how high-performance work systems influence organizational ambidexterity through organizational cultural diversity. Additionally, it identifies an organizational cultural variable that closely aligns with the academic concept of organizational ambidexterity. The study demonstrates that the core elements of high-performance work systems are instrumental in cultivating an organization that simultaneously pursues seemingly competitive heterogeneous values.

Effects of Entertainment and Economical Efficiency on the Mobile Advertising Value and Intention (모바일 광고가치와 접속의도에 유희성과 경제성 변수가 미치는 영향 분석)

  • Lee, Bong-Gyou;Kim, Ki-Youn;Lee, Hye-Sun
    • The KIPS Transactions:PartD
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    • v.16D no.1
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    • pp.43-54
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    • 2009
  • The purpose of this study is to explore variables that affect users' perceived value of mobile advertising and actual response intention and to analyze causal relationships among variables. In order to verify the relational significance, we built new research model and hypotheses based on the Ducoffe's model(1996). And we found out four independent variables such as entertainment, information usefulness, convenience, economical efficiency, and advertising impact's value as a mediating variable. Especially, we classified into four multi-age groups to investigate properly moderating effects through SEM(path analysis) and difference test. Therefore, it is academical and practical worth that we developed our model to appropriate on mobile advertising's unique property and that we verified our hypotheses and variables focused on age group, whereas previous research did not. For this, we surveyed 345 samples for conducting structural equation modeling in empirical approach. The results of this study supported the statistical significance of all hypotheses except but convenience.

Hypotheses Analysis about the Efficacy of University-Industry Collaboration In the Field of Information Technology -The Case of IT Mentoring System- (정보통신분야 산학협력 효과성에 대한 영향요인 분석 -IT 멘토링 사례중심으로-)

  • Lee, Jung-Mann;Ihm, Seung-Ho;Hwang, Gyu-He;Lee, Jin-Suk
    • The Journal of the Korea Contents Association
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    • v.11 no.8
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    • pp.342-352
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    • 2011
  • This study is to verify hypotheses about the efficacy and success factors of the IT Mentor project(in which 524 students participated) which is one of the most best practices in Korea. The empirical results found that all the aspects of students, industrial experts, professors, support programs and other infrastructure have certain influences on the industry-academia cooperation. In addition, logit regression model was employed to investigate the efficacy factors of industry and university's satisfaction to IT mentor system. It showed that industry's satisfaction depends on students' participation in company's projects and students' improvements of major competence.

A Study about the Model of Subjective Quality of Life for the Elderly: Focused on the Mediating Effects of Death Anxiety (노인의 주관적 삶의 질 모형 연구: 죽음불안의 매개효과를 중심으로)

  • Lim, Seung Hee;Roh, Seung-Hyun
    • 한국노년학
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    • v.31 no.1
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    • pp.1-14
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    • 2011
  • The purpose of this study is to develop a research model and to verify the effects death anxiety has on subjective health status, economic status, depression and social support for the elders and their quality of life. The survey targeting 330 elders from the 17 senior citizen centers in Dong-do-chun and Nam-yang-ju city was carried out from 2008.8.1 to 2008.9.31. To summarise the research result, 6 hypotheses among 9 hypotheses concerning the direct effects were supported. In another words, health status, depression and social support are valid and the direct effect of depression, social support and death anxiety are valid as subjective quality of life as an endogenous variable. In the case of indirect effects, 2 indirect effects among all 4 indirect effect hypotheses are valid. In another words, the effect the subjective health status has on the subjective quality of life is valid as the mediating effects of death anxiety and the effect depression has on the subjective quality of life is also valid as the mediating effects of death anxiety. Based on the results of this study, a proposal to reduce death anxiety among the elderly is suggested.

An Empirical Study on the Activation Approach for the Competitive Power of Korean Shipping Company in the Korea-China Liner Routes (국적선사의 경쟁력 강화를 위한 한중정기항로 활성화 방안에 대한 실증연구)

  • Lee, Yong-Ho
    • Journal of Navigation and Port Research
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    • v.27 no.2
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    • pp.163-170
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    • 2003
  • This empirical study takes the activation approach for the competitive power of Korean shipping companies in the Korea-China liner routes. Data for this study were collected from Korea/ China/ 3rd flag shipping companies through the 500 questionnaires. The data of 250 respondents were analyzed statistically to verify the hypotheses and to induce Regression Equation which could predicts the influencing level of the determinants to competitive advantage for Korean shipping companies on Korea-China Liner Shipping Routes. Factor Analysis/ Cronbach's Alpha/ Principal Analysis/ Multiple Regression Analysis were used in order to test the hypotheses for the empirical study.

Relationships between the Effect Factors of Private Brand Images and Customer Trust and Loyalty (유통업자 브랜드 이미지의 영향요인과 신뢰 및 고객 애호도와의 관계에 관한 연구)

  • Kim, Yu-Kyung
    • Journal of Distribution Science
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    • v.13 no.7
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    • pp.73-83
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    • 2015
  • Purpose - Recently, many large retailers have been frequently purchasing commercial brands. Not only the quality of products purchased but also the brand images are of concern in this process. Based on this rising trend, commercial brands have become an important issue in the retail business world, along with increasing general interest as well. Thus, this study focuses on the factors affecting commercial brand images and clarifies the impact of the resulting factors as well. First, store images and familiarity, price sensitiveness, and knowledge are presented as the effect factors for commercial brands. Second, the study tries to clarify the effect of commercial brand image on the reliability and loyalty of customers. Research design, data, and methodology - To conduct the study methodology, 250 questionnaires were distributed to retailers who have used large discount stores located in Busan to purchase a commercial brand a total of 234 valid questionnaires were used in the final analysis. To verify the hypotheses, a structure equation formula using Amos 20.0 was calculated. First, prior to the verification of hypotheses, the reliability and feasibility of the questions were tested, and as a result, the value of Cronbach's alpha was higher than 0.7, thereby showing reliability. Additionally, for the verification of the feasibility of the questions, a confirmation factor analysis was implemented. Results - First, variances such as store images, familiarity, price sensitivity, and knowledge were presented as the factors of effect on commercial brands. As a result of the hypotheses verification, all the effect factors presented in this study were confirmed as important variables of commercial brand images. The hypotheses were drawn based on the studies relating to existing commercial brands, and thereby, a result similar to previous studies was produced. However, the effect factors of the commercial brand image presented in this study shaped a new study model based on the previous studies. Second, it was found that commercial brand images had positive effects on the reliability and loyalty of customers. This study presented reliability and loyalty as the resulting factors of commercial brand image because they are the most important factors in relation to customer behavior and variables that can suggest marketing points for distribution businesses. Conclusions - This study focused on clarifying the factors that are important effect factors for commercial brand images. As a result, all the hypotheses were confirmed in this study, indicating a meaningful result, and thereby suggesting many points that can be presented to distribution businesses. First, the proper strategies should be developed based on the hypothesis that a store image, the familiarity of customers with brands, and the price sensitiveness and knowledge level of customers have an important effect on the choice of commercial brands. Additionally, the formation of such favorable images will have positive effects not only in terms of customer trust in the commercial brands but also in terms of their loyalty.

A Study on the Jeju Pan-ock - Focused on the Correlation between Korean Traditional Architecture and Ship-building through the Record of Jeju Pan-ock - (제주 판옥(板屋)에 관한 연구 - 관련 기록물을 통한 목조건축과 목선의 상호 연관성을 중심으로 -)

  • Kim, Ra-Nee;Han, Dong-Soo
    • Journal of the Korean Institute of Rural Architecture
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    • v.23 no.4
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    • pp.80-87
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    • 2021
  • This study is initiated after discovering that Minsu, a man about 600 years ago, mentioned a new architectural type called 'Pan-ock' in a record he left when he was punished for slavery at Jeju. Although there are no additional records or architectural remains, the following two hypotheses were made regarding the existential possibility of Pan-ock. First, Pan-ock was originated from materials obtained from ships. Second, it was related to the Pan-ock-seon. The hypotheses are based on the premise that large wooden ships such as trade ships were being actively built, as it was 160 years before Chullyuk Geumjiryeon of king Injo was banned, and the woodworking skills were considerable. Another hypothesis is also established by comparing the records of Pan-ock with other records of the same period and inferring the relationship of related events. This study can serve as a basis for explaining the diversity of our architecture to overcome that most of the architecture have been lost compared to Korea's splendid history. Therefore, a sequent study intends to compare the hypotheses proposed after this study with the architecture in the coastal and island regions of the Korean Peninsula, in order to find and verify the authentic cases of Pan-ock in Korea and East Asia.

A Study on the Effects of Decision Making by Data Communication (정보통신이 의사결정에 미치는 효과에 관한 연구)

  • 이종호
    • The Journal of Information Systems
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    • v.5
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    • pp.115-147
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    • 1996
  • 1. Introduction The new computing era started with the various computer technologies and services having been used in communication and automation area since 1980's. We call that era information technology(IT) era. In such era, especially communication plays very important roles in every aspect. So Schoderbek named that era the ege of c2. Therefore, communition became widely used in organizations. Now the majority of organizations have computer-aided communication capabilities that facilitate access to people and information, both within and outside organization. So one objective of this study is to assess the effects of these changes in data communication on decision making. Decision making is the essence of management and is too important to organizational success. This dissertation has three basic objectives: 1)to clarify the concept of data communication, who influences on decision making, and the concept of decision types, managerial and operational, may be affected differently by data communication 2)to investigate whether the effects of data communication upon decision making may be organizational variables. 3)to verify that business and decision types may affect different impact on decision making.2. Hypotheses Four attributes are selected to make hypotheses from the information attributes presented by famous scholars. They are as follows. ①effectiveness ②routinization ③communication easiness ④timeliness Hypotheses are developed according to these attributes, which are chosen from the literature study and theory H1 : Data communication is positively related to the effectiveness of DM H2 : Data communication is positively related to the routinization of DM H3 : Data communication is positively related to the communication easiness of DM H4 : Data communication is positively related to the timeliness of information for DM3. Methodology After pilot study, data are collected from the decision makers in 200 companies located at Seoul and the metropolitan area. A random sample of 174 employees sent back their questionnaires(response rate of 87%). Among them, 151 questionnaires was useful to the analysis of this study(useful rate of 75.5%).4. Conclusion and Discussion Among four proposed hypotheses, all hypotheses are fully supported. They are as follows. 1)effectiveness 2)routinization 3)communication easiness 4)timeliness. So, first objective of this study is proved. Namely, to clarify that the effects of data communication upon DM is fully supported. But they are different from the decision types. Second one is not apparently verfied. i.e. the effect of data communication on the decision variables is not moderated by organizational variables. Third is inspected. The effects of data communication differs from the industry and decision types evidently. This study has many limitations to generalize the statistical results. Since the definition of data communication has broad meanings in reality. So allare not contained in this research. Another restrict in this study is like this. Decision types are usually divided into three types-operational, managerial, strategic DM. But in this study, strategic DM is left out.

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