• Title/Summary/Keyword: green business

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The Necessity of Environmental Education for Employee Green Behavior

  • WOO, Eun-Jung
    • East Asian Journal of Business Economics (EAJBE)
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    • v.9 no.4
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    • pp.29-41
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    • 2021
  • Purpose - The current study explores pro-environment human resource management attributes like an organization's leadership support, training, empowerment, and motivation practices to encourage employees to adopt an environmentally friendly lifestyle, leading to the success of the pro-environmental initiatives pursued by the organization. Research design, data, and methodology - The research subject is a considerable determinant that helps the research choose which qualitative textual analysis will suit that specific research. This study is suitable to conduct qualitative textual research because the justification for the qualitative content analysis used by a researcher is guided by the subject of the research, the available funds, the available time, and the research objectives. Result - Various solutions have been identified to ensure that all interventions taken by an organization, especially in educating and training their employees, are efficient, effective, and impactful. They revolve around the individual group, organizational, societal, and government policy approaches. Solutions will create a dedication to developing sustainability and ensuring that employees are positive when dealing with the surrounding. Conclusion - Consequently, combined efforts involving employees, society, organizations, and the government are necessary for formulating and implementing a practical course of action. This is to end the ongoing environmental degradation and foster positive behavioral change that involves activities and initiatives that will improve environmental performance for current and future generations.

A Study on Parking Reality in Residential Areas and an Improvement Plan -Focusing on concentrated areas of multi-family housings in Gongneung-dong, Seoul-

  • Hwang, Sung Eun;Kang, Boo Seong
    • Architectural research
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    • v.20 no.4
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    • pp.103-108
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    • 2018
  • Wandering behavior is a serious problem among the elderly in nursing homes, yet it has received relatively little study As multi-family houses built before the '80s in South Korea were designed, it did not take account into issues related to parking so that at present parking became a big issue. The Seoul Metropolitan Government tried various ways to sort out the parking problem in multi-family house areas, but inadequate parking and illegal parking are still an ongoing problem. Thus, the purpose of this study was to examine current situation on resident parking only and illegal parking centered on a congested area of multi-family houses in Seoul and present the improvement plan of parking problems through case investigation home and abroad. As the result of the survey, it has been identified that the subject area consists of 506 households in total and 186 parking spaces and also, 100 cars in parking space or parking lot in housing space and 143 in illegal parking. Green parking business and open access parking system were suggested as solution plan for parking problem. Thus, it is expected that through green parking business for 6 houses and the parking lot of elementary schools around, the illegal parking problem would be sorted out.

Natural Dyeing of Silk, Cotton and Rayon Fabrics using Tea Leaves -Focusing on Green Tea, Oolong Tea, Black Tea, Dark Tea- (차에 의한 천연염색 연구 -녹차, 우롱차, 홍차, 흑차를 중심으로-)

  • Wang, Tian Tian;Kim, Jongjun
    • Journal of Fashion Business
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    • v.23 no.1
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    • pp.64-73
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    • 2019
  • The objective of this study was to investigate dyeing characteristics of silk, cotton and rayon fabrics using dyeing solution extracted from different varieties of tea. Comparative results of CIE Lab values of 360 pieces of dyed fabrics were studied to quantify the effects of dye concentrations (100%, 150%, and 200%) and mordants (Fe, Cu, Sn, Al). In addition, the color difference values (${\Delta}E$) of the dyed and mordanted fabrics were evaluated. The results of the study were as follows: First, among all of the 360 pieces of silk, cotton and rayon fabrics, the best dyeing effects was observed on silk fabrics. Second, the dyeing effect of the eight different types of tealeaves belonging to green tea, oolong tea, black tea, and dark tea tended to enhance as the degree of fermentation increased. Third, when the fabrics were mordanted with Fe, Cu, Sn, Al mordants, various colors such as brown, brownish red, brownish yellow, gray, and reddish brown were obtained.

A Model of the Antecedents of Consumers' Green Purchase Behavior (친환경제품구매 결정요인들에 관한 모델)

  • Kim, Yeonshin
    • Asia Marketing Journal
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    • v.8 no.2
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    • pp.1-26
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    • 2006
  • In the growing field of green marketing there are various psychological influences that can lead to green purchase behavior. An understanding of these influences can lead to greater green marketing effectiveness. The purpose of this paper is to analyze the effects of several value types, environmental attitudes, and preference for product attributes on green purchase behavior. To this end, a conceptual model has been proposed and tested for empirical verification with the use of a survey. Data collected from 266 Korean respondents are analyzed using path analysis. Results provide support for the proposed model, demonstrating positive links among universalism, environmental attitudes, preference for environmental attribute, and green buying behavior. It indicates that individuals with universalism as a preferred value type are high in their environmental attitudes and finally, tend to buy green products through their preference for environmental attribute. The mediating role of preference for price is not significant between environmental attitudes and green purchase behavior. The present findings, in addition, contribute the width of understanding of various proenvironmental behaviors by focusing on green purchase behavior and surveying with a Korean sample. The implications for the practices of green marketing are discussed.

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The Effect of Consumers' Anticipated Guilt on Green Consumption Intention: Focused on the Post-1980s Generation of China (소비자의 예기된 죄책감이 녹색소비의도에 미치는 영향에 관한 연구: 80년대 이후 출생한 중국 소비자들을 중심으로)

  • Quan, Dong-mei;Li, Ying-ying;Qing, Cheng-lin
    • Journal of Digital Convergence
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    • v.18 no.11
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    • pp.81-86
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    • 2020
  • Green consumption has drawn attention from various sectors of society recently. However, the "mismatch" of awareness and behavior remains despite consumers' heightened environment-friendly awareness. Based on the theory of emotional cognition and cognitive dissonance, This study examined the impact of consumers' expected guilt on green consumption intentions, and also introduced consumer cognitive utility to further uncover the mechanism in the process of influence by a survey of young Chinese people born after the 80s. Path analysis and hypothesis verification using AMOS showed that consumers' expected guilt not only directly affects the intention of green consumption, but also indirectly affects the intention of green consumption through the intermediation of cognitive utility.

Small and Medium Enterprises' External Technology R&D Information Network Diversity and Green Management Performance (중소기업의 외부 기술 연구개발 정보 네트워크의 다양성과 녹색 경영 성과)

  • Hau, Yong Sauk
    • Journal of Digital Convergence
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    • v.15 no.12
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    • pp.187-194
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    • 2017
  • As the environmental pollution and the global warming have become more and more serious, the green management has been growing more and more critical to small and medium enterprises. In order to explore factors positively influencing small and medium enterprises' green management performance, this study presents the two major implications through the ordinary least squares regression based on the 2,200 data from the small and medium enterprises in the Republic of Korea. First, small and medium enterprises' external technology R&D information network diversity positively influences their green management performance from technology R&D. Second, small and medium enterprises' production process improvement is a partial mediator between their external technology R&D information network diversity and green management performance from technology R&D.

Structural and Electrical Properties of (La,Nd,Sr)MnO3 Ceramics for NTC Thermistor Devices

  • Shin, Kyeong-Ha;Park, Byeong-Jun;Lim, Jeong-Eun;Lee, Sam-Haeng;Lee, Myung-Gyu;Park, Joo-Seok;Lee, Sung-Gap
    • Journal of the Korean Institute of Electrical and Electronic Material Engineers
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    • v.35 no.3
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    • pp.292-296
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    • 2022
  • (La0.5Nd0.2Sr0.3)MnO3 specimens were prepared by a solid-state reaction. In all specimens, X-ray diffraction patterns of an orthorhombic structure were shown. The fracture surfaces of (La0.5Nd0.2Sr0.3)MnO3 specimens showed a transgranular fracture pattern be possibly due to La ions (0.122 nm) as a perovskite A-site dopant substituting for Nd ions (0.115 nm) having a small ionic radius. The full-width at half maximum (FWHM) of the Mn 2p XPS spectra showed a value greater than that [8] of the single valence state, which is believed to be due to the overlapping of Mn2+, Mn3+, and Mn4+ ions. The dependence of Mn 2p spectra on the Mn3+/Mn4+ ratio according to sintering time was not observed. Electrical resistivity resulted in the minimum value of 100.7 Ω-cm for the specimen sintered for 9 hours. All specimens show a typical negative temperature coefficient of resistance (NTCR) characteristics. In the 9-hour sintered specimen, TCR, activation energy, and B25/65-value were -1.24%/℃, 0.19 eV, and 2,445 K, respectively.

A Study on Personal Color in Relation with Well-matched Color and Preferred Color (퍼스널 컬러에 관(關)한 연구(硏究) - 선호색(選好色)과 조화색(調和色)을 중심(中心)으로 -)

  • Oh, Hee-Sun
    • Journal of Fashion Business
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    • v.3 no.2
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    • pp.31-36
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    • 1999
  • This study is to examine personal color - preferred color, well-matched color and the relations between preferred color and the well-matched color. Focus is also placed on how sexual difference influences color temperature preference. For data collection, a questionnaire including color stimulus was employed. The subjects of this study were the male and female college students who lived in Pusan. The results of the research are summarized as the following : In view of preferred color, male subjects preferred KEY2 color(warm) in red, pink, and yellow, and preferred KEY1(cool) in green and blue. While most subjects showed the same signal, in green, male preferred KEY1 color and female preferred KEY2 color. Concerning preferred personal color type, KEY1 type person liked KEY1 color except red, and KEY2 type person liked KEY2 color except blue. This shows that people prefer the focused color presenting its own traits. In view of well-matched color, most subjects liked KEY2 color in red, yellow, pink, and they selected KEY1 color in blue as the well-matched color. However, in green, each sex showed different preferences; while male subjects selected KEY1 color as the well-matched color, female ones selected KEY2 color. In each personal color type, KEY1 type male evaluated KEY1 color as the well-matched color, KEY2 type male evaluated KEY2 color except blue. KEY1 type female chose all the KEY1 color as well-matched colors, and KEY2 type female chose KEY2 color. The well-matched colors are similar between male and female subjects. In over 80 percentage of the answers, the preferred colors coincided with well-matched colors. KEY1 type persons chose KEY1 color, and KEY2 type person chose KEY2 color as the well-matched color. These results show that there is a meaningful relationship between the preferred color and well-matched color.

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A Study on the Costura and Color Image of the Movie - focusing on Scottie, Madeleine, Judy - (영화(映畵) <현기증>(<眩氣症>)에 나타난 복식(服飾)과 색채(色彩)Image -스코티, 마들렌, 주디를 중심으로-)

  • Park, Hye-Jun;Cho, Kyu-Hwa
    • Journal of Fashion Business
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    • v.11 no.5
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    • pp.1-14
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    • 2007
  • The purpose of this study is to study the movie costume and color image through the movie"Vertigo". Firstly, looking into the clothing style and the color image of the characters expressed in the movie, Scottie who had the physical limitation had phobia of height, and he was expressed with the gray color to show his lethargic feeling from his physical limitation. And, after the death of Madeleine, it expressed his sense of loss and depressed mind through the blue color. The comparison of green and red color that was used to link the two characters in Madeleine and her substitution, Judy, mystified her, and the image of dreamy Madeleine has been inscribed to Scottie. In addition, the green color expressed her unstable mind. The clothing expression of Judy is expressed with her unstable mind through the detailed clothing, unlike Madeleine. And, the black color expressed the false identity of her and the Madeleine image of his own for Scottie. The type of clothing is expressed in separates suit and overcoat that are representative ones in 1950s, and black dress with the square neckline and others expressed the silence on conspiracy of Gavin and the false identity of her. Secondly, the color image expressed in the background in the movie as a special space for Scottie and Madeleine. The blue color image for Scottie was shown to be as space for death and the green image for Madeleine as a fantasy.

Design Research of Hue and Tone Color System for Efficient Sensual Color Education (효율적인 감성색채교육을 위한 휴 앤드 톤 컬러 시스템의 설계 연구)

  • Lee, Kyunghee
    • Journal of Fashion Business
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    • v.23 no.2
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    • pp.62-76
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    • 2019
  • The importance of color is increasing in modern life and we call such present age that is 'color age'. These day that all areas of life are being getting fashionize, ordinary people as well as design specialist are required of culture and knowledge about color. Color design education is important curriculum at liberal arts course and in special design trainning course. Color expresses by hue, value and chroma in Munsell color system. But design spot is using mainly hue and tone color system. Therefore it is very important that educate tone concept in color design education. When think influence that increase of color, we must develop hue and tone color system in suitable for color design education. This research designed usable 'Hue and Tone 313 Colot System' for efficeint sensual color education. Also I designed 313 color papers with attached the Munsell notation which could reappear the spare color paper when needed. The 10 hues classification of this system are Red, Yellow Red, Yellow, Green Yellow, Green, Blue Green, Blue, Purple Blue, Purple, Red Purple. The 19 tones classification of this system are vivid, light, standard, deep, pale, soft, dull, dark, very pale, light grayish, medium grayish, dark grayish, very dark, off White, off Pale, off Light Gray, off Medium Gray, off Dark Gray, off Black. The special colors of this system are gold, silver and copper.