• Proceedings of the Korea Contents Association Conference
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• 2007.11a
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• pp.365-368
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• 2007

Information institutes in the world provide users with collaborative digital reference service for answering users' questions. Korea Institute of Science and Technology Information has conducted Question포인트+ that is CDRS using global mechanism. KISTI has developed two types of global collaboration mechanism on CDRS: one is using Global Network, the other one is direct cooperation between KISTI and a German organization ZLB. This study analyzes the current global collaboration mechanism of CDRS at KISTI and suggests the future model of global collaboration mechanism to satisfy the users' needs.

• Korea Trade Review
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• v.47 no.2
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• pp.47-67
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• 2022

This study is to investigate the relationships between R&D collaboration and competitive advantage in Korean international venture firms from the perspective of resource-based theory, organizational learning and network theory. The R&D collaboration is divided into vertical cooperation within the value chain and horizontal cooperation beyond value chain. The first key finding from empirical analysis is that both vertical and horizontal R&D collaborations have significantly positive impacts on technology based competitive advantages. The vertical R&D collaboration has more impacts on competitive advantages than horizontal R&D collaboration. This suggests that R&D collaboration with purchasers and suppliers plays a greater role for venture organizations' competitiveness. Second, the potential knowledge based absorption capacity and mutual goodwill trust also work significantly to reinforce the positive influences of R&D collaboration to the competitive advantage. This implies that mutual trust between partners participating in collaboration and absorption capacity within venture organizations would strengthen the effectiveness of R&D cooperation. This study provides the practical implications that the performance and effectiveness of R&D collaboration may rely on the nature of cooperation partners and internal organization capability.

• Asia Marketing Journal
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• v.21 no.2
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• pp.51-71
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• 2019

L&P Cosmetic, the leading company selling mask packs on the global market, produces MEDIHEAL, the number-one best-selling mask pack brand in Korea and the best-selling imported mask pack brand in China (2017). The company pioneered the premium market for mask packs through its launch of premium mask packs in 2009, and has subsequently achieved outstanding success in Korea and China. Three key factors have contributed to the success of L&P Cosmetic: product leadership with R&D capability, strategic marketing programs tailored for each market segment, and operational excellence focusing on strategic outsourcing and partnership management. Nonetheless, globalization beyond the Chinese market remains a major challenge for the potential of L&P Cosmetic. The company has embarked upon a collaboration with BTS, the world's top K-pop stars, as an optimally effective way to achieve its goals and a highly efficient strategy to manage the risks of globalization. The global branding collaboration project with BTS has succeeded in generating primary demand for mask packs on the global market, spreading brand awareness of MEDIHEAL, and establishing global channel networks. L&P Cosmetic will continue to grow worldwide on the basis of this outstanding performance.

• Journal of Korea Technology Innovation Society
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• v.17 no.1
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• pp.174-194
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• 2014

Collaborative technology development is now one of the most significant modes of activity in the global scientific community. However, the international cooperation of science and technology simultaneously provides opportunities and challenges, and the results of global R&D collaboration can be positive or negative as the cooperation conditions of the parties may be different according to the types or characteristics of the participants and the pattern, purpose, and motivation of cooperation. In order to minimize the risk and improve the performance of cooperation, more comprehensive as well as micro-level research is needed. This study investigates a case of successful collaborative R&D conducted by several firms, universities, and public research organizations in both Korea and the U.S.A. The aim of this study is to identify the factors of successful R&D collaboration.

• International conference on construction engineering and project management
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• 2015.10a
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• pp.15-18
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• 2015

Front end planning is arguably the most impactful process in the successful delivery of capital projects. Organizations expend substantial effort in this planning process, intending to minimize risk and promote project success. This process has been well documented, including critical technical components, as well as the importance of team collaborative components. As organizations continue to pursue large projects with multi-national participation from sponsors, designers, contractors and suppliers, the importance of collaboration on a global scale during front end planning becomes more important, not less. This paper will outline research performed over the past two decades giving the basic components of the process and the value of global collaboration. It will provide guidance to project participants in pursuing successful planning.

• Proceedings of the CALSEC Conference
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• 2002.01a
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• pp.9-16
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• 2002

Adexa is a leading provider of supply chain planning and collaboration software. Our iCollaboration solution is used by Global 2000 companies to create Real-time Enterprise Management solutions(omitted)

• Journal of Fashion Business
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• v.27 no.1
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• pp.126-139
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• 2023

The purpose of this study was to investigate and verify interaction effects of collaboration and brand origin as well as fashion involvement on consumer attitudes towards global sports apparel brands and Chinese local sports apparel brands targeting Chinese consumers. A survey was conducted on 425 Chinese women aged 19 to 34 years. Data were subjected to frequency analysis, reliability analysis, t-tests, 3-way ANOVA, and simple effect analysis. Results of the study are as follows. First, fashion involvement, collaboration, and brand country of origin all had a significant effect on consumer preference of Chinese consumers when purchasing sportswear. Second, fashion involvement and collaboration in purchasing sportswear had a significant interaction effect on consumer preference. Finally, collaboration, brand origin, and fashion involvement showed significant three-way interaction effects on Chinese consumers' preferences. Results of this study can help establish an efficient marketing strategy for Chinese local sportswear brands, which are fiercely competing with global sportswear brands in the Chinese market because they can examine Chinese consumers' attitudes toward sportswear brands. To accurately compare global and local sportswear brands, it must be assumed that there are no differences in brand preferences among consumers. However, as this study selected each brand as the research brand ranked as the top preference, this aspect was not taken into consideration. Therefore, in future research, it is necessary to consider differences in brand preferences and conduct the study accordingly.

• International Commerce and Information Review
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• v.9 no.4
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• pp.307-328
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• 2007

This paper discusses some requirement issues of future global e-trade. Korea has been making lots of efforts on e-trade promotions and many research results support that the performance of e-trade should be increased. There are still many unsolved issues as well as future demands in this area. In this paper, we propose some e-trade requirements for next generation and those are e-trade governance, collaboration enhancement among trading participants, the utilization of e-trade documents repository, the expansion of global e-trade network, and e-trade intelligence just to name a few. For each requirement, we propose some research topics as well as practical implications for improving the performance of global e-trades. One can find some useful thoughts for the future research based on the propositions made by this paper.

• IE interfaces
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• v.23 no.2
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• pp.182-192
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• 2010

Customer needs for final products are very unpredictable because product specifications and technologies are being improved very quickly thereby their requirement level is also elevated correspondingly. In order to survive and to enhance competitiveness in the global market, many manufacturing companies are trying to find a breakthrough from collaborization. Even though they want to collaborate with others, however, they do not exactly know what kind of system they have to develop or which technology they have to use. In this paper, therefore, we first investigate status and trend of information systems and infrastructure that are essential for collaboration. We then clearly describe definition and classification of collaboration with various point of views considering collaboration pattern, timing condition of collaborative activities, organizational structure, etc. With web-based collaboration systems already developed by i-Manufacturing (Korean-style Manufacturing Innovation) project, led by Korean government from 2004, we introduce main functions and analyze collaboration types of each system. Strategically important technologies for supporting collaboration will also be illustrated by reorganizing collaborization technologies after evaluating them with respect to emergency and importance of each technology. We hope this research will provide a guideline on collaboration especially for small and medium sized manufacturing companies.

• The Journal of the Convergence on Culture Technology
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• v.9 no.4
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• pp.13-22
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• 2023

Recently, global luxury fashion brands such as Gucci, Saint Laurent, and Louis Vuitton have been showing special interest in Korean contemporary artists and actively collaborating with them. This can be said to be a new change that is distinguished from previous collaborations of fashion brands. Therefore, this study investigated the cases of collaboration between global luxury fashion brands and Korean contemporary artists, and analyzed the types and characteristics to examine the trends and characteristics and draw meaning. As a result, fashion brands combine the characteristics of Korean art works of various genres with the brand concept and pursued values to create new sensibility and high value-added products. It can be seen that the intention was to prepare a place to draw out. In addition, it was found that collaboration was also utilized in terms of marketing so that domestic customers could visit the brand store with a sense of familiarity by utilizing Korea's artistic and cultural sentiments. Based on the results of this study, we intend to provide basic data for the development of creative contents for various collaborations between fashion and art that can help develop the modern fashion industry.