• Title/Summary/Keyword: food shopping

Search Result 184, Processing Time 0.03 seconds

A agriculture shopping-mall management strategy to vitalize Cyber markets (사이버판매 활성화를 위한 온라인 농산물 쇼핑몰 운영전략 - 지방자치단체 운영 쇼핑몰을 중심으로 -)

  • Kim, Deok Hyeon;Seo, Jeong Won;Oh, Sang Heon;Lim, Se Hwa
    • Agribusiness and Information Management
    • /
    • v.2 no.1
    • /
    • pp.31-73
    • /
    • 2010
  • On-line shopping mall has become a powerful marketing tool recently. On-line shopping malls provide information for consumers about goods and influence the decision-making process of purchasers. Therefore many local government made on-line shopping malls for advertising agricultural production in the region. However, in the face of problems related with effectiveness on shopping mall management, most of on-line shopping malls has been managing by private sector actually. This study aims to propose the plans for development of the on-line shopping malls. For this purpose, this study investigated current management status of the shopping malls and conducted case study on-line shopping malls.

  • PDF

Analysis of online food purchasing behavior: a study of Sri Lankan consumers

  • Piyumi Wijesinghe;Shashika D. Rathnayaka;Niranga Bandara;Jung Min Heo;Dinesh D. Jayasena
    • Korean Journal of Agricultural Science
    • /
    • v.50 no.4
    • /
    • pp.927-940
    • /
    • 2023
  • Online shopping has been undergoing significant developments in the South Asian region in the last decade. Using a representative sample of Sri Lankan consumers, this study explored online food purchasing behavior in Sri Lanka, a developing nation and island in South Asia. Data were collected from 562 respondents from all nine provinces in Sri Lanka using an online survey. Consumer attitudes were evaluated using factor analysis, and factor scores were added as explanatory variables to the final model. An ordered logistic regression model was used to examine the impact of consumer demographics, economic variables, and consumer attitudes on online food purchases. Online food purchasing intensity was categorized into four groups that suited ordinal rankings: zero for never, low for rarely, medium for occasionally, and high for regularly. Results indicated that age, income, education, and living in urban areas affect the online food purchasing behavior of Sri Lankan consumers. In addition, trust, convenience, and attitudes toward price were powerful drivers of online food purchasing. The findings have a number of significant managerial ramifications for creating strategies to promote online food purchases in developing South Asian nations like Sri Lanka. Moreover, promoting online shopping could be a potential solution for traffic congestion, ultimately helping to mitigate the negative externalities associated with it, such as carbon emissions and air pollution.

The Effects of HMR Selection Attributes on Repurchase Intention by Shopping Channels

  • Cha, Seong-Soo;Lee, Su-Han
    • Journal of Distribution Science
    • /
    • v.16 no.3
    • /
    • pp.13-21
    • /
    • 2018
  • Purpose - This study examined the effect of the importance of selective attribute of HMR(Home Meal Replacement) on customers' satisfaction and repurchase intention which is rapidly increasing with the changes of demographic, social and cultural trends as well as the influence of on and offline shopping channel moderating role. Research design, data, and methodology - Based on the research of previous studies, it assumed the selection attributes of HMR products were price, convenience, menu, freshness. With 231 surveyed questionnaires, this study was conducted by AMOS 21.0 and the SEM(structural equation model) was used as statistical method for examining the hypotheses in this study. Results - The analysis showed that price, convenience, and freshness had a significant effect on satisfaction, whereas menu did not affect satisfaction and the effect of satisfaction on repurchase intention was statistically significant. However, the results were different depending on the on and offline shopping channel for customers to buy HMR products. Price, menu and freshness are affected by online shopping, meanwhile convenience is more influenced by offline. Conclusions - This study analyzed the effect of selection attribute of HMR products on the satisfaction, repurchase intention, and the influence of each shopping channel, and provided practical implications.

A Study on the Consumer Recognithion on the food label of Food label of Food Package in Taegu area (식품포장제의 식품쇼시사항에 대한 소바지로 인식에 관한 연구 -대구지역을 줌심으 로-)

  • 박영수
    • Journal of the East Asian Society of Dietary Life
    • /
    • v.6 no.3
    • /
    • pp.335-344
    • /
    • 1996
  • This study was to investigate consumer recognition on food label of food package. The results of this study were as follows: 1. when shopping for food, the items considered the most were taste of family, food safety, nutrition and price, respectively. 2. 95.5% of respondents confirmed of the food label of food package when shopping for food. The items confirmed the most on food label were expiration date, manufacture date, manufacturer, food additives and nutrition, respectively. 3. 85.3% of respondents did not satisfy on the food label of food label of food package. 43.6% of respondents demanded food additives more detailed. 28.2% of respondents demanded nutrition information more detailed. 28.2% of respondents demanded food function more detailed. 4. The food which respondents satisfied on food label most were snack '||'&'||' cookies, nuddle, spices, can '||'&'||' bottled food, instant food, processed meat foo, frozen food and imported food, respectively. 5. The group with the most hphrases falling in the top rank was nutrition/calories. The phrases in the nutrition/calories group scored in the top rank were 3 "positive" nutritional characteristics(addition of vitamins, addition of DHA, high dietary fiber) and 5 "nagative" nutritional characteristics(no sugar, low sugar, low calories, low salt and low cholesterol). The group with the most phrases falling in the third rank was ingredient. The phrases in the ingredient scored in the third rank were add of food additives. 6. 55.5% of respondents did not know Recommended Daily Allowance(RDA) information and 61.9% of respondents did not understand the nutrition declaration(content) of food package but 65.7% of resspondents understood the nutrition claim of food package. From these result, respondents were more affected by nutrition claim than by nutrition declaration on food package when shopping for food.ood.

  • PDF

The Effects of Consumers' Recognition and Shopping Motives for Local Food on Purchase Behaviors : Focusing on Wanju Local Food (로컬푸드의 소비자 인식과 쇼핑동기가 구매행동에 미치는 영향 : 완주로컬푸드를 중심으로)

  • Lee, Bo-Soon;Park, Ki-Hong
    • Culinary science and hospitality research
    • /
    • v.20 no.4
    • /
    • pp.193-209
    • /
    • 2014
  • The purpose of this study is to figure out the effects of consumers' recognition and shopping motives for local food on purchase behaviors. To achieve this, a survey was carried out to 350 consumers who have experienced in purchasing local food in Wanju from May 21 to May 30, 2014. The results were as follows. First, the effects of consumers' recognition for local food on purchase behaviors showed that cognitive, regional, sanitary and public perspectives had a positive effect on repurchase intention(p<.05). Cognitive and sanitary perspectives had a positive effect on recommendation intention(p<.01). And cognitive, ecological, regional, sanitary and public perspectives had a positive effect on preference(p<.05). Second, the effects of consumers' shopping motives for local food on purchase behaviors showed that while convenient and economic motives had a positive effect on repurchase intention(p<.001), a hedonic motive had a negative effect on repurchase intention(p<.001). While convenient and economic motives had a positive effect on recommendation intention(p<.01), a hedonic motive had a negative effect on recommendation intention(p<.001). And convenient and economic motives had a positive effect on preference(p<.001). In other words, consumers' recognition and shopping motives for local food had positive negative effects on purchase behaviors. As stated above, cognitive, regional, sanitary and public perspectives they are usually hearing had a positive effect on the consumption of local food.

An Analysis on theme interior design in shopping malls in Seoul - Focused on the analysis of Lotte World, Coex Mall, Central City - (서울시 쇼핑몰의 테마디자인 적용에 관한 분석연구 - 롯데월드, 코엑스몰, 센트럴시티의 사례분석을 중심으로 -)

  • 문은미
    • Korean Institute of Interior Design Journal
    • /
    • no.31
    • /
    • pp.3-11
    • /
    • 2002
  • Shopping malls in Seoul become important urban public space where teens and youths as well as the elderly come easily and enjoy thorned environment. This study examines design motifs, structures and effects of theme design of three shopping malls-Lotte World, Coex Mall, and Central City-in Seoul, Korea. The study quotes Lynch`s five image elements-paths, nodes, landmarks, districts, and edges in the shopping malls in order to analyze internal structure of the shopping malls and theme design elements. The theme design of the shopping malls was often used the images of "city parks", "future city", "foreign tourist places", "carnival and festival", and "old towns" to evoke nostalgia of the past and fantasy of the future. The study finds that theme design was emphasized at the area of corridors-path, plazas-nodes and special districts such as movie theater and food courts. The study concludes that theme design in the three shopping malls should consider local(Korean) motifs in design properly and consider educative effects of the design on teens and youths. Thus, theme design of the shopping malls should meet multi-functional roles of the spaces aesthetically and socially, The data and analysis of this study can contribute to improve theme design of shopping malls in Seoul, Korea.ve theme design of shopping malls in Seoul, Korea.

An Analysis on Choice Factors of Food Court Customers to Co-Branding Strategies (공동 브랜드 전략을 위한 푸드 코트 이용고객의 선택속성 분석)

  • Hong, Yeo-Wool;Choi, In-Sub;Na, Tae-Kyun
    • Culinary science and hospitality research
    • /
    • v.13 no.1 s.32
    • /
    • pp.1-10
    • /
    • 2007
  • Co-branding of food courts is turning into a trend with the activation of recent entrance of famous restaurants into shopping departments and other large-size buildings. This research analyzes the effects of co-brand food courts on the choices of dining enterprises by dealing with the customers of these newly activated food courts in shopping malls and large-size buildings. By analyzing the effects of the present status of customers' using food courts according to the characteristics of their choices of dining enterprises, food and brand elements were found to have an effect on the restaurant brand recognition of food courts, and price factor was found to have an effect on an visitors' recommendation intension. Therefore, customers who set importance on food and brand elements tend to take the brand of food courts into consideration as well; therefore, the maintenance of food quality and strengthening of brand image are mandatory in case of food court operation.

  • PDF

Consumers' Choice for Fresh Food at Online Shopping in the Time of Covid19

  • LEE, Su-Han;KWAK, Min-Kyu;CHA, Seong-Soo
    • Journal of Distribution Science
    • /
    • v.18 no.9
    • /
    • pp.45-53
    • /
    • 2020
  • Purpose: This study aims at investigating consumers' choice in online food purchasing behavior and the impact on repurchase for fresh food delivery which has recently shown rapid growth in Korea. The study focuses on the user experience factors af fecting satisfaction and intention to continuously use the online food market. Research design, data and methodology: The survey was conducted by 309 people who had purchased fresh food online, and the analysis was conducted using SPSS and AMOS. Structural Equation Modeling was used for the analysis for the verification of hypotheses. The factors that consumers value when ordering fresh food delivery services were defined as system quality, service quality, commodity quality, brand characteristics, and economics from the preceding study and the relationship between satisfaction and willingness to repurchase was verified. Results: When consumers purchase fresh food online, system quality, product quality, brand characteristics, and economics have had a significant impact on satisfaction. Meanwhile, of the five optional attributes of consumers, only economic efficiency has been verified to have a statistically significant impact on repurchase intentions. Conclusions: The results of the study suggested factors that consumers consider important when ordering fresh food online, providing basic data for companies to develop related strategies.

A Survey on the Status of the Meal Management Behaviors of Housewives Living in the Apartments of Jinju (진주지역 아파트 주부들의 식생활 관리실태 조사연구)

  • 이주희
    • Korean Journal of Community Nutrition
    • /
    • v.6 no.5
    • /
    • pp.755-764
    • /
    • 2001
  • This study was carried out to evaluate meal management behavior of housewives and to improve their behavior by determining what problems exist. The survey was conducted using a questionnaire in Jinju from October to November in 1999. It was shown that 29.1% of housewives didn't plan food budget, whereas only 5.6% of them did. The reasons for not planning food budget were mostly due to not forming a habit(38.8%), irregularity of prices(19.9%) or irregularity of income(13.8%). The characters of planning food budget and the reasons for not planning were not affected by age, education, monthly income, family size or monthly flood cost. Only 17.8% of meal managers recorded their housekeeping in detail and 47.4% of them wrote only the important things. Recording housekeeping records was affected by age and education. It was found that most meal managers(90.8%) didn't set menu planning and they didn't fuel the need for menu planning. The frequency of food shopping was every two days(36.2%), twice a week(20.9%) or randomly(27.4%), and the places for food shopping were supermarket(49.0%) and traditional market(41.3%). Both were affected by education or age. The quality of food was the main reason(54.6%) far the selection of food shopping place. Important consideration for selection of food and meals was preference of family(47.4%) and this character was affected by education. It was shown that the score of nutrition knowledge was 7.36, and it was affected by education. The results of this study suggest that the government, educators and scientists in nutrition make efforts to develop various levels of practical education programs for meal management and nutrition depending on age, education and community using mass media.

  • PDF

The Effect of Online Shopping Mall featured HMR Selection Attributes on Satisfaction and Repurchasing Intention (온라인 쇼핑몰의 HMR 선택속성이 만족과 재구매의도에 미치는 영향)

  • Yang, Sung-Jin;Cho, Yong-Bum
    • Culinary science and hospitality research
    • /
    • v.21 no.6
    • /
    • pp.76-90
    • /
    • 2015
  • This study investigated the effects of online shopping malls' HMR selection attributes upon satisfaction and repurchase intention. Study subjects were Busan residents from whome 252 valid questionnaire responses were collected and used for analysis. The study conducted afrequency analysis to explain demographic characteristics using SPSS 18.0. Other anaylses were perfromed in order to investigate the effects of online shopping mall HMR selection attributes upon satisfaction and repurchase intention. The findings revealed that convenience, package brands, palatability, price and food quality appropriateness exhibited a significant influence, although food quality did not have a significant influence on customer satisfaction. In addition, customer satisfaction had a significant influence upon repurchase intention. Therefore, a high added value brand with high quality packing and design is thought to be more important than inexpensive price and low quality.