• 한국의상디자인학회지
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• 제16권3호
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• pp.219-238
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• 2014

This study attempted to investigate present condition and product planning of global eco-fashion brands that harmonize fashion and sustainability. As research subjects, this study selected 97 oversea fashion brands mentioned in books related to eco-fashion, Black(2011), Brown(2010), Fuad-luke(2009). As for research methods, materials and ethical practices of these selected 97 brands through literature data and their internet site homepages. This study analyzed oversea eco-brands collected 26 British brands, 22 American brands, 36 European brands such as Germany, France, Italy, Sweden, Spain, Finland and so on, except Britain and 13 other regions including Japan, India, Canada, Mexico, and New zealand. In conclusion, the product planning characteristics of these oversea eco-fashion brands can be summarized as follows; community and fair trade, ecological and slow design, recycle, reuse, redesign, and new eco-models. Firstly, brands of 'community and fair trade' manufactured products through fair trade and local community's artisan by ethical practices with organic fabrics. Secondly, brands of 'ecological and slow design' pursued timeless design and multi-functional design as luxury eco-fashion styles. They used organic textiles, hemp, bamboo, soya, tencell, sea cell, and self-sustaining plants. Thirdly, brands of 'recycle, reuse, redesign' aimed for upcycling high-end fashion and used vintage clothes, textile scraps, PET, parachutes, tires, safety belts, advertising banner and so on. In addition, brands of 'new models as eco-fashion' suggested zero-waste cutting, recycling over-printing technology, new sustainable business model, and ethical practices in the supply chain of the fashion industry.

• 한국의류산업학회지
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• 제14권1호
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• pp.75-82
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• 2012

Compared to off-line, on-line word-of-mouth has fast dissemination speed and extensive effects based on interactive features. Moreover, in the age of Web 2.0, on-line media has made consumers evolve from simple purchasers to producers, who intervene into product manufacturing through on-line WOM. According to this, this study is conducted to clarify how consumer's prosumer propensity affects WOM in detail when purchasing fashion products on-line through website interactivity and perceived usefulness of WOM. The results are as follows. 1. Consumer's prosumer propensity is classified in four dimensions: the propensity to participate, the propensity to relate, the propensity to amuse and the propensity to create. 2. The sample has shown low prosumer propensity overall, and there were no gender differences. 3. Testing structural equation model, it was clarified that the higher the consumer's prosumer propensity, the higher the consumer's evaluation of website interactivity and thus the greater the WOM effect through its perception of usefulness. 4. There were some differences in the path of structural equation model according to consumer's prosumer propensity. From the results, it can be concluded that consumer's prosumer propensity is a key factor in the on-line WOM. Therefore fashion businesses should actively utilize consumer's prosumer propensity to apply their opinion in the product planning stage or use it as the means of company-friendly viral marketing.

• 한국의류산업학회지
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• 제25권6호
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• pp.673-689
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• 2023

To realize the traceability of sustainable textile products, this study presents a low-carbon process through energy savings in the textile material manufacturing process. Traceability is becoming an important element of Life Cycle Assessment (LCA), which confirms the eco-friendliness of textile products as well as supply chain information. Textile products with complex manufacturing processes require traceability of each step of the process to calculate carbon emissions and power usage. Additionally, an understanding of the characteristics of the product planning-manufacturing-distribution process and an overall understanding of carbon emissions sources are required. Energy use in the textile material manufacturing stage produces the largest amount of carbon dioxide, and the amount of carbon emitted from processes such as dyeing, weaving and knitting can be calculated. Energy saving methods include efficiency improvement and energy recycling, and carbon dioxide emissions can be reduced through waste heat recovery, sensor-based smart systems, and replacement of old facilities. In the dyeing process, which uses a considerable amount of heat energy, LNG, steam can be saved by using "heat exchangers," "condensate management traps," and "tenter exhaust fan controllers." In weaving and knitting processes, which use a considerable amount of electrical energy, about 10- 20% of energy can be saved by using old compressors and motors.

• 한국의류산업학회지
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• 제9권4호
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• pp.380-390
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• 2007

The purpose of this study(Part I) was to provide the guidance in more objective and proper clothing design and wearing rule to make good image making by analysis of fashion sensibilities about adult women's town wear in unlimited circumstance. The specific objectives were; 1)to investigate about fashion sensibility of women's town wear at season 2)to investigate about fashion sensibilities of women's town wear of properties which are age, marriage or not, job, average income per month, and schooling. 3)to compare fashion sensibility between Good and Bad women's town wear. The collected photos at shopping mall, department stores, and churches(S/S, F/W:2004.4.28~2005.5.1) were prepared removing face and background that can affect in estimator and attached on gray board. To investigate fashion sensibilities, the stimulus were 80 photos('good':40, 'Bad':40). The questionnaire consisted of bi-polar 25 pairs adjective scale of fashion sensibilities was distributed 60 female(20's~40's) living in Busan. The data were analyzed by t-test, ANOVA, and Scheffe. The results of this study are summarized as follows; For fashion sensibilities at 'Good' and 'Bad' wear, the variances(season, age, marriage or not, job, average income per month, and schooling) are important. Especially, the fashion sensibility at 30's women are very unique and importance age zone to catch both young women's fashion sensibility and old women's fashion sensibility, Through that age zone, we could read women's various fashion sensibility and prospect complicate consumers' fashion mind. This study result will be utilized in the clothing design for target age zone of women's town wear, database of wearing rule and good image making, and planning fashion marketing strategies.

• 한국의류산업학회지
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• 제6권6호
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• pp.815-824
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• 2004

학계에서나 업계에서도 패션에 민감한 상품의 상품구색계획이 체계적이고 객관적으로 연구된 사례는 찾아보기 힘들다. 이 연구의 목적은 현장에서 실제 사용되는 상품 구색 모델을 연구하여 개념적인 상품구색 모델과 조합함으로써 여성복 유통 바이어에게 제안하는 상품구색모델을 개발하기 위한 것이다. 개념적인 상품구색모델을 개발하기 위해서 이 연구는 문헌들에서 발견되어지는 상품구색 활동들에 대한 단편적인 묘사들을 IDEF0 모델링 분석 도구를 이용하여 수집하고 분류하였다. 실제 사용되는 상품 구색 모델을 개발하기 위해서 백화점과 유통전문점에서 근무하는 10명의 유통 바이어들과 인터뷰했다. 인터뷰 내용은 IDEF0 분석도구에 의해 개념과 연구 요인들에 의해 분류되고 요약되었다. 요약한 내용은 인터뷰 대상자들에 의해 검증되었고 실제 사용되는 모델을 위해 재구성되었다. 5명의 전문가들이 개념적인 모델과 실제 사용되는 모델을 비교하고 관계분석과정을 거쳐 최종적으로 제안 모델을 완성하였다. 최종 제안 모델에 포함된 모든 업무활동의 유효성과 신뢰성 검증을 위한 설문지를 인터뷰 대상자들에게 보내어 검증과정을 거치었다. IDEF0 모델 상의 추상 개념 단계에서 상품구색모델과정은 (가) 문제 인식, (나) 정보 조사, (다) 상품의 질적 평가, (라) 상품의 양적 평가, (마) 상품 선정, (바) 계획 수립의 단계로 정리되었다.

• 한국의류산업학회지
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• 제23권3호
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• pp.337-346
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• 2021

In the fourth industrial revolution, fashion students are expected to work with various technologies to show creativity. This study aimed to conduct project-based learning(PBL) in collaboration with industry experts to design and operate artificial intelligence(AI) in the practice subject of fashion curation through the industrial academic teaching method. We first looked at teaching methods and strategies incorporating PBL in various academic fields. Next, we analyzed fashion projects and fashion curation services applying AI. Then through the question-and-answer method and by consulting with industry experts, we developed a curriculum for AI fashion curation, applying PBL(fashion market and trend analysis; new styles and time, place, and occasion planning; AI machine learning data set production; curation model development; and evaluation) suitable for the university's educational environment, information technology company conditions, and fashion students. As part of a close cooperation system with the industry, we conducted a 15-week Fashion Project II (Capstone Design) course and evaluated the outcomes and student satisfaction with the course. Students were able to develop new style, and time, place, and occasion categories and to utilize strategies for AI fashion curation services reflecting the unique needs of Millennials and Generation Z. Students showed high satisfaction with the curriculum. Further, it was confirmed that the study successfully applied PBL in class using AI technology in fashion education.

• 패션비즈니스
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• 제16권2호
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• pp.151-162
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• 2012

The industry-wide development of digital technologies has also affected the textile and fashion industries immensely. The applications of 3D technology, virtual reality, and/or augmented reality systems have helped to create novel fashion brands based on the marriage of IT and textile/fashion industries. 3D digital virtual clothing systems have been developed to help the textile and fashion industries in terms of the planning, manufacturing, marketing and sales sectors. So far, most of the development effort for the 3d virtual clothing systems has been focused on the woven fabrics. The characteristics of woven fabrics differ from those of knitted fabric. Since the physical structures and mechanical properties of the knitted fabrics are definitely different from those of woven fabrics, the simulation process for the knitted fabrics should follow different approaches. The loops in a knitted fabric deform easily. The deformation results in a readily stretchable fabric appearance. Cloth simulation mostly employs models that approximate the mechanical properties of linear elastic planes. This simulation scheme does not, however, describe well enough the behavior of knitted fabrics, which deviate largely from the linear isotropic material characteristics. This study aims at characterizing the tensile deformation and surface textures of a knitted fabric product. Tensile deformation curves for the wale, course, and bias direction are analyzed. The surface texture of the knitted fabric is analyzed by using a 3-dimensional scanning device.

• 한국의류산업학회지
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• 제7권3호
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• pp.283-290
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• 2005

The purpose of this study was to investigate the shopping condition of Dongdaemoon Shoppingmall. A depth interview was administered to eight consumers aged 10s through 30s who had shopping experiences at Dongdaemoon Shoppingmall. The contents of interview were about the reasons of preference for Dongdaemoon Shoppingmall, the merchandise categories purchased, assortment, price, shopping environment, and service offered by Dongdaemoon Shoppingmall. The results of this study were as follows: The reasons of consumers' Dongdaemoon Shoppingmall preference were reasonable price, variety of merchandise assortment, easy catch of fashion trend, entertainment place, and opening hour at nighttime. The mainly purchased items were casual and fashionable clothes. Children's wear was mainly bought item by housewives too. The unique design, similar merchandises sold at department stores and new style in early adoption of fashion cycle were perceived as positive aspects, but copied merchandises and large quantity of same merchandise as negative aspects. The fixed price system was not trusted by consumers. Consumers' complaints about shopping condition were crowded pathways and shopping booths, the lacks of facilities such as fitting room, toilet, lounge area, sales persons' service, and difficulty of using credit cards. From these results, some implications for marketing strategies and practices might be suggested. In order to improve the design variety of merchandises, marketers and apparel manufacturers should make efforts by managing merchandise planning, production, selling, and promotion cooperatively. Fixed price system, acceptance of credit cards, and merchandise return/exchange service should be improved. The training the salespersons was the most important and basic step and easy way to get to successful business.

• 한국염색가공학회지
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• 제21권6호
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• pp.29-38
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• 2009

Natural dyes seem to be more profitable on human and environment, and recently they could be considered as a better alternative to synthesized dyes. The aim of the current work was to investigate the dyeing property and antimicrobial activity of commercial cotton fabrics dyed with kumazasa (usually called in japan) which is known as conventional japan bamboo leaves. Actually, the dyeability and antimicrobial property of dyed fabric with natural mordant/dyeing was compared with synthetic mordant/dye process. The results of this study obtained are as follows. The apparently colour of kumazasa leaves extract dyed fabrics showed with light green or slightly yellow-green. In colorfastness to washing, ${\Delta}E$ and K/S values of dyed fabrics with natural chitosan as mordant used was shown to be more excellent results, than was synthetic mordant used. However, the decrease rate was recorded nearly 50% when washing repeated 20 cycles. In result of antimicrobial effect for bacteria, the dyed fabrics didn't show the significant antimicrobial activity to the both dyed with and without mordant. Results of this investigation considered that low-cost, natural, bio-mordant are relatively effective in natural coloration.

• 한국의류산업학회지
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• 제21권1호
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• pp.75-87
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• 2019

The purpose of the study was to suggest a cycle wear top jersey improved in mobility. The study developed a new cycle wear with improvement in dissatisfaction factors by planning design, pattern and the functionality of fabric. Considering the amount of sweat and the necessities of compression part, the basic material, the additional compression material, and the mesh material were arranged differently according to areas. The assessment of the developed cycle wear was composed of wearing comfort evaluation by female cyclist, photo analysis and garment pressure evaluation. The developed cycle wear was evaluated and compared with the current cycle wear. As a result of wearing comfort evaluation, the developed cycle wear was evaluated as better than the existing ones in all part, particularly in the areas of reflection tape and materials, partial pressure, pocket size, and prevention of loss. Photo analysis was in agreement with the appearance evaluation of the participants. As a result of garment pressure evaluation, the front neck part was more comfortable and the upper arm, abdomen, and waist area showed higher pressure, so it partially supported the body. This study has significant meaning for developing a new cycle wear top, protecting the body and improving the exercise effect.