• Title/Summary/Keyword: fashion exhibition

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An Analysis on the Relationship Between Exhibition Arrangement Types and Viewing Behaviors - Focusing on the Permanent Exhibition Halls at the National Science Museum - (전시배치방식 유형과 관람행동 상관성 분석 - 국립중앙과학관 상설전시관을 중심으로 -)

  • Lim, Che-Zinn;Hong, Su-Mi
    • Korean Institute of Interior Design Journal
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    • v.15 no.2 s.55
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    • pp.150-157
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    • 2006
  • Founded on a close relationship between exhibition scenarios and media, this study was conducted 1) to establish exhibition arrangement types by using three analytical indicators, such as arrangement types of exhibition, groupings of similar exhibition media, and exhibition density; and 2) to demonstrate the importance of considering the characteristics of exhibition arrangement types by using viewing behavior codes as a major analytical indicator. The following three types were investigated in this research: First, the Independent type (Type C) was found to be strongly influenced by architectural and spatial forms, especially by low exhibition density and high visual information. Also, compared with the Wall Dominant type, low number of viewing behavior codes and distribution was found even though there were high correlations among viewing behavior codes. This is assumed to be due to low exhibition density. Second, the Wall Dominant type (Type A) was found to be not influenced by architectural and spatial forms. This is because space is planned and restructured centering on the wall type showcases. At the planning stage of exhibition, it is easy to divide or combine space according to the contents and structure of exhibition scenarios. Compared with the Independent type, low correlations were found among viewing behavior codes. This is due to low participation or manipulation exhibitions. However, this implies that more active viewing behaviors can be induced if appropriate exhibition techniques and arrangement methods are used for each exhibition content. Third, the Independent Dominant type (Type B) was found to confuse visitors in selecting routes by displaying too many exhibits at a limited space in a disorderly fashion. It failed to attract visitors to the main exhibition area, where a big space is formed in the center. Visitors were found to view exhibits that are arranged near the major traffic line.

Rethinking Fashion or the Anthropology of Fashion through the Anthropology of Aft: A Case of the Vivienne Westwood Exhibition at the V&A

  • Lee, Jeong-Taek
    • Proceedings of the Korea Fashion and Costume Design Association Conference
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    • 2004.06a
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    • pp.13-20
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    • 2004
  • This study aims to rethink fashion or, namely, the anthropology of fashion through examining issues generated by the relationship between art and the anthropology of art. Since their crossing paths, sound discussions have emerged between the anthropology of art and the art world, such as subjects about 'artworks and artefacts', 'Western and non-Western discourse' and 'art and agency'(Gell 1992; 1993; 1996; 1998).(omitted)

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The Effects of Perceptual Body Image and Appearance Management Behavior on Clothing Behaviors (지각적 신체이미지, 외모관리행동이 의복행동에 미치는 영향)

  • Song, Kyung-Ja
    • Journal of the Korean Society of Clothing and Textiles
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    • v.33 no.10
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    • pp.1611-1621
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    • 2009
  • This study examines the significant relations in clothing behavior according to perceptual body image and appearance management behavior. The sampling method was a convenient sampling of 190 male and 160 female students in Daejeon. The survey was conducted from June to July 2008. The instruments consisted of perceptual body image (Silhouette Task), appearance management behavior (need for plastic surgery and appearance management in ordinary times) and clothing behavior (interest in clothing and fashion, along with conformity and exhibition). The data were analyzed using the frequency analysis, $Cronbach'{\alpha}$, factor analysis, t-test, and variance analysis. The subjects with normal body size perceptions had a strong need for plastic surgery, revealed more appearance management behavior, and had a high interest in clothing. The subjects who were dissatisfied with body apperance showed high conformity to clothing. The subjects who dissatisfied to their too fat body had high needs for plastic surgery and the subjects dissatisfied with a too thin body type did less appearance management in ordinary times. The subjects who had a high need for plastic surgery performed more appearance management, had a high interest in clothing and fashion, showed a high conformity to clothing, and exhibited a high exhibition of clothing. The subjects who had more appearance management in ordinary times had a high interest in clothing and fashion and showed a high conformity and exhibition of clothing.

The Effect of Star-Entertainer Imitation Behavior on Adolescents′ Clothing Behaviors (연예인 모방행동이 청소년의 의복행동에 미치는 영향)

  • 김재숙;이미숙
    • Journal of the Korean Home Economics Association
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    • v.40 no.4
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    • pp.201-210
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    • 2002
  • The purpose of this study was to extend the social teaming and imitation theory in an attempt to examine the effect of star-entertainer imitation behavior on clothing behaviors in relation to adolescents' age and gender variables. The research was a survey and the subjects were 895 adolescents in Taejon, Korea. The measuring instruments was serif-administrated questionnaire consisted of star-entertainer imitation behaviors and clothing behaviors. The collected data were analyzed using factor analysis, ANOVA, Duncan's multiple range test. Results were as fellows: 1) The results of analysing the response of star-entertainer imitation behaviors showed that adolescents had very positive attitudes and high psychological need to identify self with star-entertainers, however, their actual identification behaviors were not very noticeable because of parents' restraint and school regulations on students' appearances and clothing behaviors. 2) The results of analysing the response of clothing behaviors showed four factors such as 'fashion$.$clothing interest', 'psychological dependency on clothing' , 'clothing exhibition', and 'clothing conformity'. 3) Star-entertainer imitation behaviors had significant effects on clothing behaviors; the group with more star-entertainer imitation behaviors showed more fashion$.$clothing interest, higher psychological dependency on clothing and clothing exhibition, and lower clothing conformity than the group with less star-entertainer imitation behaviors. 4) Clothing behaviors showed the differences according as adolescents' age and gender; the female adolescents showed more fashion$.$clothing interest and clothing exhibition than male, the high school and cortege age groups showed higher psychological dependency on clothing than other age groups. It is concluded that the results of this study support social teaming and imitation theory since TV media give strong influence on the TV viewers through presenting various modeling stimuli to adolescents' lives.

A Study on Ornaments' Exhibition Type through Connection with Costume Field (장신구의 의상분야 연계를 통한 전시유형 연구)

  • KIM, TAE WHAN
    • The Journal of the Convergence on Culture Technology
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    • v.7 no.1
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    • pp.58-65
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    • 2021
  • Jewelry Object to adorn a body with has been a very important culture since the primitive age when history of human beings started. Ornaments for social status or wealth's symbolic icon otherwise for private embellishment have been developed with various properties such as decorative, monetary, scarce, historic ones. However, since the latter 20th century, when intellecture concept was more valuable than the tradition laying emphasis on preciousness, with counting of artistic activities and aesthetic values, they have had expressionistic tendency centered on artists. In this manner, modern ornaments have been developed as an artistic genre deviating from traditional way in which material or technology was emphasized. While this expressionistic tendency emphasized artistic value, galleries only for ornaments have been started since 1960s and especially from this period, a lot of experimental and revolutionary ornaments works deviating from traditional way have been exhibited. The appearance of galleries specialized in ornaments as described above had a great influence on the ornaments' development to an artistic genre. This study is the one in respect of two exhibition types through the combination of human body and clothes in displaying ornaments. The first one represents active displaying way for the communication with audience by introducing fashion show to galleries deviating from general exhibition way. The second one plans to run a project collaborating fashion brand for the communication between ornaments and clothes and represents displaying way in the shop of fashion brand for active exhibition publicity.

A Study on the Characteristics and Trends of Sustainable Fashion through Esthetica at London Fashion Week

  • Kim, Hye Eun
    • Fashion & Textile Research Journal
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    • v.17 no.2
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    • pp.168-177
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    • 2015
  • The purpose of this study is to investigate sustainable fashion flows and to outline their characteristics by analysing Esthetica as the largest trade-based sustainable fashion exhibition in the UK. Most of the researchers have focused on its ethical meaning rather than on fashionable criteria or marketable value. This pioneer work could be helpful in order to plan and study sustainable fashion flows. The research method is to identify characteristics of sustainable fashion trends through literature reviews and case studies focused on the UK, Esthetica events and participating brands. The following results were obtained. Upcycling suggests the extension of a product's lifecycle, a trend on the increase. Transparency is the crucial issue in sustainable fashion. Estethica shows that nurturing sustainable brands is one effective way of boosting the sustainable industry, as well as encouraging the production of sustainable products. Sustainable fashion has come to be included in mainstream fashion in terms of aesthetics and commercial competitiveness. Finally, sustainable fashion highlights quality of garments. Thus, Esthetica shows the present of sustainable fashion and its future, that is, sustainable fashion not just as a trend but a lifestyle for both its consumers and the industry. As the sustainable industry is a growing sector, it would be useful to carry out separate in-depth case studies on leading sustainable brands and qualitative aspects.

Appropriation of Letter in Critical Fashion - Focusing on Fashion Design Examples after the Year 2000 - (크리티컬 패션의 문자 전유 - 2000년대 이후의 패션디자인 사례를 중심으로 -)

  • Jung, Junghee
    • Fashion & Textile Research Journal
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    • v.24 no.5
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    • pp.530-544
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    • 2022
  • Based on a follow-up study on critical fashion's strategies for object appropriation, this study aims to understand the appropriation of art as a social or cultural phenomenon influencing modern fashion, as well as to analyze and comprehend how to specifically approach the appropriation of critical fashion's letters through the appropriated interpretation. To explain the theoretical background of critical fashion's appropriated interpretation, it examined the related literature and data. Moreover, a fashion book-based literature review and a case study were conducted using sources, such as exhibition books, exhibited works, news, fashion magazines, and fashion sites, to examine letter appropriation strategies. In the critical fashion, the appropriation of subversive letters subverts meanings by providing experiences different from those based on real images of letters, which are displaceable. The appropriation of such subversive letters to challenge the value of modernism aims to subvert social value by bringing and relocating existing objects while focusing on their external forms. The appropriation of referential letters focuses on delineating the distance between the subjects who quote something and the quoted something and reprograms the existing letter objects with an introspective and reflective attitude. In other words, critical fashion designers can effectively express their messages through the appropriation of letters, such as graffiti and typography, which are manifestations of challenge or resistance. Appropriating letters as a creative action pursues unmarginalized humans who possess their existence.

The Effects of Technological Collaboration and Innovation on Company Performance of Textile and Clothing Companies (섬유의류업체의 기술협력과 기술혁신이 기업성과에 미치는 영향)

  • Park, Kwang-Hee;Kim, Mun-Young;Yoh, Eun-Ah
    • Fashion & Textile Research Journal
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    • v.11 no.3
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    • pp.383-389
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    • 2009
  • The purposes of this study were to investigate the level of technological collaboration and technological innovation, and to analyze the effects of these variables on performance of textile and clothing companies. The data were collected from participants of Preview in Daegu Exhibition and Seoul Fashion Sourcing Fair as well as a panel on the Research Institute. The results showed that the numbers of technological collaboration and technological innovation were relatively low but the level of technological collaboration was slightly high. The regression analyses indicated that technological collaboration had a significant effect but technological innovation didn't have a significant effect on company performance. However, these two variables had significant effects on innovation performance.

Case and value on the Prada's fashion communications through art marketing (아트마케팅을 기반으로 한 프라다의 패션커뮤니케이션 유형과 가치)

  • Kim, Sun Young
    • The Research Journal of the Costume Culture
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    • v.22 no.2
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    • pp.258-272
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    • 2014
  • This study aims at comprehending the characteristics of fashion communications through case study about an art marketing that Prada develops in the field of modern fashion and providing theoretical materials on creativity-based art marketing and communication spread as expression strategy for brand philosophy and personality. For its research method, theoretical study was reviewed about art marketing and Prada's fashion philosophy and then cases on Prada's art marketing were analyzed according to their types. Prada's types in their art marketing are classified into several groups: support of art foundation and artists, differentiation via flagship store, application of image fashion, exhibition project, and cooperative work with different realms. From the above marketing strategies, we can find the values in that the brand image imbedded in enterprises with culture and art was contributable to set up the brand identity, that they were much beneficial to continuous activation for fashion culture and art fields, and that fashion communications of artistic emotion based on challenge and innovation were proposed. This fashion communication in Prada via way of art marketing is not just expression of Prada's luxury fashion brand but willingness to make their unique style from different facades. This also suggests the orientation that modern fashion should look forward to in finding a new way through cooperative relationship with other fields.

Evaluation on the Effectiveness of Graduation Exhibition -A Survey of the Working Designers- (의상관련 학과의 졸업작품전 평가에 관한 연구 -취업 디자이너들을 중심으로-)

  • 이영숙
    • Journal of the Korean Home Economics Association
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    • v.33 no.2
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    • pp.181-186
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    • 1995
  • This study is to analyse whether the senior students' experience of graduation exhibitions would be of any practical use when they are employed by fashion industry. To address this theme, a survey is carried out for 73 fashion designers who participated into the exhibitions. Survey results show the graduation exhibitions are worth Not because skills learned from the experiences are applicable to the industrial practice, but because they provide them self-confidence of finishing four year programs successfully. They responded that graduation exhibitions are most effecive when they requires to utilize knowledges and skills acquired from all across the major subjects.

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