• The Journal of the Korea Contents Association
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• v.13 no.12
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• pp.201-211
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• 2013

This study examined the effect of valence for best reply on the conformity of general reply in online environment. A total of 194 participants participated in this study, each participant assigned randomly in three experimental groups(positive, negative, and control). Participants were asked to read online news article, best reply and general 6 replies, and then, to write their own opinions in the reply section. In addition, the level of self-expression and issue commitment were measured. The contents of reply participants written was categorized three valence(positive, negative, and neutral) by the four experimenters' judgment. The mean of inter-rater reliability was 84.9%. The results indicated that the level of self-expression and issue commitment were comparable across experimental conditions. However, the result of cross-table analysis showed that there is a significant difference in the valence of general reply across experimental conditions. Specifically, there were significant difference in the valence of general reply between positive and negative experimental group and positive and control group, but there is no significant difference between negative and control group.

• Horticultural Science & Technology
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• v.34 no.2
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• pp.314-323
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• 2016

A transient ihpRNA-induced gene silencing system based on Agrobacterium-mediated injection infiltration has been established to evaluate candidate genes involved in proanthocyanidin (PAs) biosynthesis in persimmon (Diospyros kaki Thunb.). We chose DkPDS (phytoene desaturase) as a gene-silencing target to evaluate the newly developed transient gene silencing system. Our qRT-PCR analysis indicated that two ihpRNA constructs (pHG-PDS5' and pHG-PDS3') targeted DkPDS, which also led to significantly reduce expression of DkPDS in 'Mopanshi' persimmon leaves. To further confirm the reliability of the system, we successfully utilized it for DkLAR (leucoanthocyanidin reductase) gene silencing. The expression levels of DkLAR in 'Mopanshi' and 'Eshi 1' leaves were ca. 6-fold and ca. 5-fold lower than those in leaves harboring empty vector (pHG-GFP), respectively. DMACA (4-dimethylaminocinnamaldehyde) staining and the Folin-Ciocalteau assay showed that the accumulation of PAs was markedly inhibited in 'Mopanshi', 'Eshi 1' and 'Youhou' leaves. These results indicate that DkLAR plays an important role in the accumulation of PAs in persimmon. The transient ihpRNA-induced gene silencing method developed in this study is a highly efficient and useful tool for functional analysis of persimmon genes involved in PA biosynthesis.

• The Journal of the Korea Contents Association
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• v.11 no.11
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• pp.313-328
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• 2011

The purpose of this study was to investigate the effects of the spousal relationships on the psychological well-being of the elderly and to find differences in the spousal relationships and psychological well-being according to demographic factors. For the study, 475 structured questionnaires were collected from the men and women residents with their spouses living in Seoul. The 464 collected data excluding incomplete 11 data were analyzed using factor analysis, reliability analysis, multi-regression, t-test and, ANOVA with SPSS 17.0. The result are as follows. First, intimacy-communication, expression of affection, and leisure-sharing showed a positive effects on the positive psychological well-bing, and intimacy-communication and expression of affection affect negatively on the negative psychological well-being, but not leisure-sharing. Second, There were differences in the spousal relationships and the psychological well-being of the elderly according to the demograpic factors.

• The Journal of the Korea Contents Association
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• v.9 no.8
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• pp.18-31
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• 2009

Improved reliability of microarray data and its reproducibility lead to recent increment in demand of data sharing and utilization among laboratories, but house-keeping and publicly opened microarray experimental data can hardly be accessed and utilized since they are in heterogeneous formats according to the various experimental methods and microarray platforms. In this paper, we propose a microarray sharing method which can easily retrieve and integrate microarray data from different experiment platforms, data formats, normalization methods, and analysis methods. Our system is based on web-service technology. The biologists of each site are able to search UDDI(Universal Description, Discovery, and Integration) registry, and download microarray data with common data structure of standard format recommended by MGED(Microarray Gene Expression Databases) society. The common data structure defined in this paper consists of IDF(Investigation Design Format), ADF(Array Design Format), SDRF(Sample and Relationship Format), and EDF(Expression Data Format). These components play role as templates to integrate microarray data with various structure and can be stored in standard formats such as MAGE-ML, MAGE-TAB, and XML Schema. In addition, our system provides advanced tools of automatic microarray data submitter and file manager to manipulate local microarray data efficiently.

• Journal of the Korean Society of Costume
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• v.50 no.8
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• pp.17-28
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• 2000

The purposes of this study were to determine dimension of apparel expectations, performances and service quality of discount store and thereby, to analyze effect of apparel commodities dimension (expectations, performances, disconfirmation and satisfaction) and service dimension(service quality and satisfaction ) on repurchase intention. The subject were 363 women in the age of twenty to sixty years old who live in Seoul and the suburban of Seoul. The results of this study could be summarized as follows : It was found that discount score consumers' expectation and performance with apparel commodities were classified 2 factors of the function and expression. On the other hand, the dimensions of service quality were found to have such 4 factors as reliability, VMD, convenience, and facilities. 2. It was found that consumers' intention of repurchase of discount store were affected by such variables as disconfirmation and service quality. While less frequent users were affected by expectations and disconfirmation with apparel commodities, more frequent users were affected by such variables as disconfirmation, service quality and service satisfaction. Meanwhile, discount store users were found to be affected by disconfirmation, and off-price store users were affected by disconfirmation: and service quality. 3. More frequent users of discount store scored more on average than less frequent users in terms of expectation, performance, disconfirmation, and satisfaction with apparel commodities and intention of repurchase. On the other hand, off-price store users scored more on average than discount users in terms of expectation and performance with apparel commodities and Intention of repurchase.

• Human Ecology Research
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• v.52 no.1
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• pp.1-10
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• 2014

The purpose of this study was to analyse the principles and methods of Taegyo-Singi with regard to emotion and to review basic informations on Taegyo programs for promoting prenatal development. Taegyo-Singi was analyzed as follows. First, the contents of Taegyo-Singi were classified into principles and methods of Taegyo. Second, the domains of emotion were categorized into emotional perception, emotional expression, emotional understanding, and emotional regulation based on the classification of Mayer and Salovey, and Moon. Third, the contents of Taegyo-Singi were classified into the four domains of emotion. Finally, the reliability and validity of the classification were obtained through inter-rater agreement and analysis of content validity. The results indicated that first, the principles of Taegyo presuppose parental influence on temperament formation, and that the emotional states of the mother in the prenatal and prepregnancy period is the most influential variable in a child's temperament formation. Second, the methods of Taegyo presuppose that the human mind interacts with their behavior. Therefore, through emotional support of family members, 'jon-sim (the serene mind)' and 'chung-sim (the mind from rectitude)' are the key methods of Taegyo. This means that the Korean tradition of Taegyo focused on the emotional domain of development, especially emotional regulation. This coincides with the emotion-focused temperament theory that individual differences in temperament reflect individual differences in emotion.

• Journal of Digital Convergence
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• v.19 no.11
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• pp.225-234
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• 2021

This study is a cross-cultural study examining whether differences in perceptions of social gender roles in Korea and Uzbekistan have different effects on ad attitudes and product attitudes through the endorsers' gender. In particular, this study was focused on the difference between the facial expression of the endorser and the moderating effect of the ad situation in these relationships. The research results are as follows. First, the difference in the perception of social gender roles was larger in Uzbekistan than in Korea. Second, the influence of gender of endorser on ad attitude was perceived to be higher in Uzbekistan than in Korea. Third, the moderating effect of facial expression(Placid vs. Cold) in the effect of gender of advertising model on advertising attitude was found only in Uzbekistan. Fourth, the moderating effect of the ad situation (Office work vs. Family life) in the relationship between the endorsers' Gender and ad attitude was also found only in Uzbekistan. Fifth, the effect of consumer's ad attitude on product attitude showed a statistically significant positive relationship in both countries. This study reveals that cultural differences in the masculinity (or femininity) dimension between Korea and Uzbekistan are also affecting the effectiveness of ads. Therefore, this study suggests that global marketers should consider not only the existing information source effects such as reliability, professionalism, and attractiveness, but also the gender, facial expression, and ad situation of the endorser according to cultural differences when selecting an ad model.

• Bulletin of the Korean Chemical Society
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• v.35 no.3
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• pp.933-937
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• 2014

A derivative of Mycobacterium bovis Bacillus Calmette-Guerin (BCG) has been used for the preparation of tuberculosis vaccines. To establish a Korean tuberculosis vaccine derived from BCG-Pasteur $1173P_2$, genome sequencing of a BCG-Korea strain was completed by Joung and coworkers. A comparison analysis of the genome sequences of the BCG-Pasteur $1173P_2$ and BCG-Korea strains showed marginal increases in the total genome length (~0.05%) and the number of genes (~4%) in the BCG-Korea genome. However, how the genomic changes affect the BCG-Korea protein expression levels remains unknown. Here, we provide evidence of the proteomic alterations in the BCG-Korea strain by using a SWATH-based mass spectrometric approach (Sequential Window Acquisition of all THeoretical mass spectra). Twenty BCG proteins were selected by top-rank identification in the BCG proteome analysis and the proteins were quantified by the SWATH method. Thirteen of 20 proteins showing significant changes were enough to discriminate between the two BCG proteomes. The SWATH method is very straightforward and provides a promising approach owing to its strong reliability and reproducibility during the proteomic analysis.

• The Journal of Asian Finance, Economics and Business
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• v.6 no.2
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• pp.135-145
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• 2019

The paper aims to investigate the factors of brand equity affecting the purchase intention of car buyers in Ho Chi Minh City. The authors use qualitative method and quantitative research to study the matters, specifically using scales and data collected for Cronbach alpha reliability testing, analysizing the discovery factor of EFA, CFA and verifying the regression models through AMOS software with SEM linear modeling. The study proposes four factors: (1) brand awareness, (2) self-expression value, (3) perceived quality, (4) brand psychology impacting on the brand loyalty and intention to buy cars of customers. The results show that all four factors are statistically significant for positive brand loyalty and purchase willing. The results showed that brand loyalty positively affects consumers' intention to buy cars. Among the factors included in the study, the brand psychology is a new factor which developed by experts in the context of Vietnam. This is the first study in Vietnam to quantify clearly the element of "crowd psychology" affecting the interests and habits of Vietnamese consumers. This explains why Vietnamese consumers prefer brands that are familiar in the market and some new cars with nice models and colors suitable for Vietnamese psychology.

• Nuclear Engineering and Technology
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• v.54 no.7
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• pp.2714-2719
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• 2022

The present paper proposes some new computational methods and results in the framework of flow computation through congested domains seen as porous media, as it can be found in the core of a Pressurized Water Reactor (PWR). The flow is thus mostly governed by the distribution of pressure losses, both through the porous structures, such as fuel assemblies, and in the thin fluid layers between them. The purpose of the present paper is to consider the question of the interaction of a flow and a rod bundle from an analytical point of view gathering all the contributions through a set of equations as simple and representative as possible. It aims at demonstrating a sound understanding of the relevant phenomena governing the flow establishment in the geometry of interest instead of relying mainly on a posteriori observations obtained both experimentally and numerically. Comparison with two set of experimental results showed good agreement. The model proposed being analytical it appears easily implementable for studies needing an expression of fluid forces in a rod array as for fuel assembly bowing issue. It would be interesting to test the reliability of the model on other geometry with different P/R ratios.