• Journal of Nutrition and Health
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• 제31권8호
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• pp.1347-1354
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• 1998

The purposes of this study were to : (a) anlayze wating time, service rate, arrival rate, and coustomer expectations/satisfaction in cafeteria business foodservices and (b) identify the differences in those factors between foodservices by menu managmenet systems. The samples were two business foodservices operated by contract management in Seoul. The queue, laptime , service rate, and arrival rate were measured at each foodservice by stopwatch observation. The menu type, delivery system, number of meals served , servide time, and turnover rate of each foodservic was investigated. Questionnaires were developed to survey customer expectations and satisfaction. Satistical data analysis was completed using the SAS package programs for descriptive analysis and t-test. The mean waiting time of island type dafeteria system with separte set -menu was shorter than that of the other. In both foodservices, arrival rates were not significantly different from one another , but sevice rates were significnatly high in dafeteria menu systems. The peak time of the queue was found out at combination set menu line. The separate set menu line had a higher servide rate than the combination set menu line. The mean waiting time of the island type cafeteria line was shorter than that of the straifth type . At the straight type dafeterial line, both arrival rate and service rate were higher than those of island-type. The results of this study suggested that a separate set-menu would be more desirable than a combination set-menu in case of providing set menu with cafeteria menu.

• 여성건강간호학회지
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• 제13권4호
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• pp.272-279
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• 2007

Purpose: The purpose was to test the effects of a premarital education program for singles on their sex role attitude and marriage expectations. Method: Forty seven single people were recruited through website advertisements. Volunteers were randomly assigned either to participate in a 4 week premarital education program(2 hours per week)(n=23) or the option to get a hand-out used with the experimental group after a post-test(n=24). An interviewer blinded to the randomization collected questionnaire data from all subjects at pre and post test. The program covered 2 thematic areas: the value of marriage and gender equity-relations. The data was analyzed using $X^2$-test, t-test, and ANCOVA. Result: There was a significant difference in the marriage-expectation score between the two groups. However, the sex role attitudes score in the experimental group was not significantly different from that of the control group. Conclusion: This premarital education program for singles had positive effects on marriage expectations but not on sex role attitude. Longer follow-up might be needed to evaluate these effects.

• 한국주거학회논문집
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• 제24권4호
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• pp.29-37
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• 2013

The purpose of this study was to explore college students' expectations on post-college housing and sources of finance to afford housing costs; and perception of housing cost burden. Between May 28, 2012, and June 17, 2012, a questionnaire survey was conducted to undergraduate students in university-A located in non-capital region and 465 useable responses were collected. Major findings are as follows: (1) About 60% of respondents expected to live apart from their parents or relatives within two years from college graduation; (2) Majority of respondents who expected to live apart from their parents or relatives expected to rent housing units and compact non-traditional housing types such as studio units; (3) Major source of finance the respondents expected to afford post-college housing costs was financial supports from their parents and families; (4) Housing cost burden were perceived to have influence even on job decision and respondents with lower parents' income perceived housing cost burden more influential; and (5) In spite of respondents' low financial independence to afford post-college housing costs, finding housing units in areas with relatively lower housing costs seemed not to be an important consideration when choosing post-college housing.

• 복식
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• 제50권5호
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• pp.91-102
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• 2000

The purposes of this study are to determine dimension of apparel expectations. performances and service quality of home shopping and thereby, to analyze effect of apparel commodities dimension (expectations, performances, disconfirmation and satisfaction) and service dimension (service quality and satisfaction) on repurchase intention. The subject were 351 women in the age of twenty to sixty years old who live in Seoul and the suburban of Seoul. The results of this study can be summarized as follows : 1. It was found that home shopping consumers' expectation and performance with apparel commodities were classified 3 factors. On the other hand, the dimensions of service quality were found to have such 3 factors as convenience reliability, personal factor, and apparel one. 2. More frequent users of home shopping scored more on average than less frequent users in terms of service quality, service satisfaction and intention of repurchase. On the other hand, the cable TV users scored more on average than catalogue users In terms of service quality and intention of repurchase. 3. It was found that consumers' intention of repurchase of home shopping were affected by such variables as discofirmation and satisfaction with apparel commodities, service quality and service satisfaction. While less frequent users were affected by disconfirmation and service quality, more frequent users were affected by such variables as apparel commodities satisfaction, service quality and service satisfaction. Meanwhile, both cable TV and catalogue users were found to be affected by service quality and service satisfaction.

• 한국보건간호학회지
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• 제28권3호
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• pp.553-564
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• 2014

Purpose: The aim of this study is to identify the expectations and perceptions of health center users as to the services. SERVQUAL scale was used for measurement of service quality. The purpose of this study is to offer baseline data for improving the quality of health care services. Methods: The subjects were users of a health center in S City in Kangwon-do; 170 people participated in this study. Results: Regarding service quality depending on general characteristics, the following results were obtained. First, there were statistically significant differences depending on the gender, purpose of visit, and satisfaction in the health center. Second, the services fell short of the expectations. Third, the quality of 'safe, accurate services' scored the highest, while 'empathy and friendliness' scored the lowest. Fourth, 'internal, external environment of the health center' scored the highest, while 'courtesy of staff' scored the lowest. There were no statistically significant differences. Conclusion: Based on the findings, the following are suggested. First, employee education should be provided for development of empathy and interaction with patients; those are the weakest areas in the health care services. Second, a system allowing patients to understand and participate in their treatment should be developed.

• 한국콘텐츠학회논문지
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• 제18권2호
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• pp.583-591
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• 2018

텔레비전 드라마 시청이 수용자의 비현실적이고 낭만적인 결혼관에 미치는 영향을 살펴보기 위해 본 연구는 로맨스 드라마 시청에 따라 수용자의 결혼에서 경제문제 중요성 인식, 일상 만족도, 이성 만족도, 첫눈에 반하는 태도, 결혼에 대한 환상이 어떻게 달라지는가를 살펴보았다. 설문조사 분석 결과, 로맨스 드라마를 많이 보는 경우 적게 보는 경우에 비해, 결혼에서 경제적인 문제를 덜 중요하게 생각하고 일상 만족도는 높으며 첫눈에 반하는 태도를 중요시하고 결혼에 대한 환상이 높은 것으로 나타났다. 그런데 드라마 시청 시 현실감 인식의 차이는 로맨스 드라마 시청의 이러한 결혼관 계발에 영향을 미치지 않았다. 한편, 중국 드라마를 많이 보는 경우 결혼에서 경제적인 문제를 덜 중요하게 생각하고 이성 관계에 만족도가 더 큰 경향이 있었는데 한국 드라마 시청에 따라서는 차이가 없었다. 반면, 한국 드라마를 많이 보는 경우 일상생활 만족도가 더 높았고 오히려 중국 드라마 시청에 따라서는 차이가 없었다.

• The Journal of Asian Finance, Economics and Business
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• 제7권3호
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• pp.177-190
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• 2020

This study aims to present explicit findings from an internal perspective, namely the interaction patterns of marketing communication between pentahelix elements and testing the expectations of tourists towards tourism activities through a simulation model between variables. This study is divided into two methods of analysis, namely qualitative explorative, where the study aims to invest in communication patterns and patterns of interaction between pentahelix stakeholders in Sitiwinangun Tourism Village, West Java, Indonesia with involve 17 informants who came from pentahelix elements (Government, academics, community, business and media). Second, quantitative method to measure the extent of effectiveness rather than collaboration activities and the role of marketing communication to tourist satisfaction is done by an analytical approach involving 30 tourists through customer satisfaction surveys. The results of this study illustrate that the involvement of each pentahelix element has not been maximized. The pattern of interaction and communication between elements also shows the gap between interests, expectations, and reality. This study provides a real picture that to realize a tourism program that is profitable, holistic, and sustainable requires collaboration that is wrapped with transparent and interactive communication patterns. The marketing communication concept approach combined with collaboration theory between stakeholders can be useful for sustainable tourism.

• The Journal of Asian Finance, Economics and Business
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• 제5권3호
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• pp.73-80
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• 2018

The growth of Bandung's tourism industry has had a massive impact on the hotel sector. Most tourists visiting Bandung are domestic tourists and tend to be modest spenders fitting the profile of a mid-market (2/3 star) hotel guest. As competition has increased mid-market hotels have come under pressure from upmarket (4/5 star) and budget hotels committed to cutting prices. There is also competition with the mid-market hotel sector, which means that the 2/3 star hotels have to keep innovating in order to remain competitive. This study uses the Service Quality framework to describe customer expectations and identify gaps in hotel services. A questionnaire survey of 105 local tourists who had stayed in 2/3 star hotels in Bandung showed that the most important dimension is responsiveness, following by reliability, assurance, tangibles and empathy. Thus we conclude that local tourists' primary expectations are that hotels will deliver the service they have promised, be responsive to guests' needs and comply with service standards. Furthermore, these findings validate the earlier prediction that comparing 2/3 star hotel with 5/4 start hotel, the customers are having preliminary knowledge on facilities limitation and friendliness. Tourists using 2/3 star hotels tend to be prepared to accept limited facilities and less friendly staff service.

• 한국콘텐츠학회:학술대회논문집
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• 한국콘텐츠학회 2006년도 춘계 종합학술대회 논문집
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• pp.47-49
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• 2006

산업사회에서 정보화시대로 넘어오면서, 대중을 위한 제품과 서비스에 가리워졌던 개별 소비자들의 독특한 특성이 표출되기 시작하였다. 이것은 인터넷 기업 입장에서 고객 한 명 한 명을 하나의 Segment로 생각하는 '개인 마케팅(Personalization Marketing)'을 수행해 나가야 하고, 예전에는 달성하지 못했던 수준의 만족까지도 달성해야만 하는 상황으로 치닫게 되었다는 것을 의미한다. 본 논문에서는 극도로 개인 지향적인 제품이며 고객 만족을 극대화 시켜야하는 소비자 중심의 산업인 의류를 대상으로 한 인터넷 쇼핑몰에서 개인화의 실행 수준과 소비자의 기대수준의 차이를 밝히고, 이에 따른 쇼핑몰 디자인 개발 방향에 관해 연구해 보고자 한다.

• 정보관리학회지
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• 제19권3호
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• pp.161-188
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• 2002

1990년대에 들어서면서 보편화되기 시작한 정보화의 물결은 도서관의 서비스 형태에도 많은 변화를 가져왔다. 그러나 도서관 이용자의 입장에서는 어떤 형태의 서비스가 제공되더라도 기본적으로 이용자가 제공받는 서비스일 뿐, 도서관 이용에 대한 느낌이나 감정 등을 포함하는 서비스의 만족도는 제공받은 서비스의 품질에 의해서 좌우될 수밖에 없다는 특성을 갖는다. 본 연구는 도서관의 서비스 제공이 갖는 이러한 기본적인 특성에 착안하여 이용자들의 관점에서 서비스의 품질 수준을 평가하고, 이에 영향을 미치는 주된 요인들을 파악하여, 향후 더욱 높은 수준의 서비스를 제공할 수 있는 기틀을 마련하고자 하였다. 연구의 모형으로는 서비스 품질을 측정할 때 이용되는 서브퀄(SERVQUAL) 모형을 채택하여, 전문도서관에서 이용자들이 느끼는 서비스 품질에 대한 기대와 지각을 측정하였다.