• Title/Summary/Keyword: environment involvement

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Nail-care service conceptual framework and consumer type (네일 미용 서비스개념 체계와 네일 미용 서비스의 소비자 유형)

  • Seo, Kyung Ja;Kim, Mi Young
    • The Research Journal of the Costume Culture
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    • v.26 no.6
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    • pp.966-981
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    • 2018
  • Consumers' desire for beauty has become a driving force in the beauty service industry which was further developed through specialization and segmentation. Nail-care service, which is one of the beauty services, is showing rapid growth, and intense competition among salons has become apparent. Thus, service management method and marketing strategy are required for customer satisfaction. Therefore, in this study, we tried to classify the nail-care services on the basis of systematization and realization of its characteristics which are fundamental when developing management and marketing strategies. The subjects of this study were women in their 20s and above living in Seoul, Gyeonggi, and Incheon areas. As a result, the nail-care service factors are classified as "external environment" (interior, celebrity, newness), "internal environment" (equipment and products, cleanliness, and environment), "location" (location and transportation convenience), "reputation" (good reputation), "technician skill," "kindness," "relationship" (relationship, empathy, and affinity), and "price and discount." The consumer types of nail-care services were classified into three groups according to the degree of involvement of these concept systems. These results can be used as marketing basics and will be the basis for studying marketing strategies. However, the consideration of setting up a marketing strategy for each consumer type will be presented in a follow-up study.

Influence of Hospital Social Responsibility Activities on Organizational Health and Customer Orientation (의료기관의 사회적 책임활동(HSR)이 조직건강성과 고객지향성에 미치는 영향)

  • Cho, Kyoung Won;Sagong, Mi;Kim, Seong Min
    • The Korean Journal of Health Service Management
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    • v.13 no.2
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    • pp.1-14
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    • 2019
  • Objectives: This study was conducted to analyze the effect of hospital social responsibility(HSR) activities on organizational health and customer orientation. Methods: We conducted an online survey with hospital employees and analyzed the questionnaires of 206 selected respondents. A regression analysis was performed to determine the relationship between independent and dependent variables. Results: First, 'consumer issues', 'community involvement and development', and 'fair operating practice' factors in HSR influenced 'medical environment suitability' in organizational health. The 'fair operating practice' factor in HSR affected 'management environment suitability' and 'community orientation' in organizational health. The 'labor practices' factor in HSR affected 'practices suitability' and 'vitality' in organizational health. Second, the activities on 'consumer issues' and 'environment' in HSR have influenced 'Reliability', 'Reactivity' and 'Tangibility' in Customer Orientation. The activities on 'consumer issues' have affected 'Empathy'. Conclusions: The results of this study provide a positive direction for medical institutions as they conduct HSR activities and provide a basis for establishing effective HSR strategies.

Cognitive, Emotional and Behavioral Responses on In-Store Shopping Environment according to Apparel Shopping Orientation (의류쇼핑성향에 따른 점포 내 환경에 대한 인지적${\cdot}$감정적${\cdot}$행동적 반응)

  • Park Jae-Ok;Lee Eun-Kyeong
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.8 s.145
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    • pp.1196-1206
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    • 2005
  • The purpose of this study was to identify the difference on the consumer's cognitive response, emotional and behavioral response in regard of the in-store shopping environment according to their apparel shopping orientation. The subjects of this study were consumers who finished shopping in the stores, and 300 questionnaires were completed. Data collected in this survey were analyzed by using Factor analysis, Cluster analysis, one-way ANOVA and Duncan test as a post identification. The results were as follows; 1. A significant difference was found on cognitive responses in regard of the in-store environment, such as a store atmosphere, salespeople, the assortment of products, and the fashion of products, according to types of apparel shopping orientation. The hedonic shopping type tended to have the higher evaluation toward a store atmosphere and salespeople than did other types. 2. Results showed statistically significant differences on emotional responses such as the outward/inward pleasure and outward/inward displeasure of the in-store shopping environment according to apparel shopping orientation types. The outward pleasure was found most highly in the high involvement shopping type. 3. There were significant differences on behavioral responses of the in-store shopping environment, such as the shopping satisfaction, the store revisit intention, recommending to others, and the unexpected consumption, according to apparel shopping orientation types.

The effect of dental hygienist's work environment on job satisfaction and organizational commitment (일부 치과위생사의 근무환경이 직무만족과 조직몰입에 미치는 영향)

  • Kim, Nam-Suk;Yoon, Na-Na;Kim, Ye-Hwang;Park, Jeong-Hee;Kim, Hye-Jin;Lee, Jung-Hwa
    • Journal of Korean society of Dental Hygiene
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    • v.18 no.2
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    • pp.153-164
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    • 2018
  • Objectives: The purpose of this study is to analyze the descriptive correlation of the commission intended to provide effective working practices to enhance job satisfaction and organizational engagement by examining the work environment of the dental hygienist. Methods: After the IRB approval, the subjects were dental hygienists working for dental hospitals and clinics in Busan from May 1st to May 31th of 2017. And the final 153 questionnaires were analyzed to SPSS 23.0 for windows, SPSS Inc. Chicago, IL. USA. The data was analyzed using average standard deviation, t-test, one-way ANOVA and multiple regression analysis. Results: The average working environment of the subjects was found to be $3.37{\pm}0.53$ points with the average job satisfaction of the subjects of $3.29{\pm}0.50$ points and the average organizational commitment of the subjects of $3.25{\pm}0.59$ points. As the working conditions of the working environment are higher, it revealed that the higher the working environment, the better the job satisfaction. Conclusions: In conclusion, this study showed that the ability to support managers' abilities, leadership, and dental hygienists is the most influential factor in job satisfaction and organizational involvement. Also, hospital administrators are encouraged to provide excellent work and leadership skills to enhance both the quality of work and that of work ethic.

Work & Life Balance and Conflict among Employees : Work-life Balance Effect that Reflects Work Characteristics (일·생활 균형과 구성원간 갈등관계 : 직장 내 업무 특성을 반영한 WLB 효과 중심으로)

  • Lee, Yang-pyo;Choi, Chang-bum
    • Journal of Venture Innovation
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    • v.7 no.1
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    • pp.183-200
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    • 2024
  • Recently, with the MZ generation's entry into society and the social participation of the female population, conflicts are occurring between workplace groups that value WLB and existing groups that emphasize collaboration due to differences in work orientation. Public institutions and companies that utilize work-life balance support systems show differences in job Commitment depending on the nature of the work and the activation of the support system. Accordingly, it is necessary to verify the effectiveness of the WLB support system actually operated by the company and present universally valid standards. The purpose of this study is, first, to verify the effectiveness of the support system for work-life balance and to find practical consensus amid changes in policies and perceptions of the working environment. Second, the influence of work-life balance level and job immersion according to work characteristics was analyzed to verify the mutual influence in order to establish standards for WLB operation that reflects work characteristics. For the study, a 2X2 matrix model was used to analyze the impact of work-life balance and work characteristics on job commitment, and four hypotheses were established. First, analysis of the job involvement level of conflict-type group members, second, analysis of the job involvement level of leading group members, third, analysis of the job involvement level of agreeable group members, and fourth, analysis of the job involvement level of cooperative group members. To conduct this study, an online survey was conducted targeting employees working in public institutions and large corporations. The survey was conducted for a total of 9 days from October 23 to 31, 2023, and 163 people responded, and the analysis was based on a valid sample of 152 people, excluding 11 copies that were insincere responses or gave up midway. As a result of the study's hypothesis testing, first, the conflict type group was found to have the lowest level of job engagement at 1.43. Second, the proactive group showed the highest level of job engagement at 4.54. Third, the conformity group showed a slightly lower level of job involvement at 2.58. Fourth, the cooperative group showed a slightly higher level of job involvement at 3.80. The academic implications of the study are that it subdivides employees' personalities into factors based on the level of work-life balance and nature of work. The practical implications of the study are that it analyzes the effectiveness of WLB support systems operated by public institutions and large corporations by grouping them.

Temporal Variability of Reduced Sulfur Compounds (RSC) Collected in Tedlar Bag: Simulation of Sample Stability in the Emission Sources (배출원에서의 Tedlar-bag 시료채집법을 이용한 황화합물의 경시적 농도 변화에 대한 연구)

  • Jo, Hyo-Jae;Shon, Zang-Ho;Hong, One-Feel;Kim, Ki-Hyun
    • Journal of Korean Society for Atmospheric Environment
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    • v.27 no.3
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    • pp.281-290
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    • 2011
  • In this study, a series of experiments were carried out to measure temporal stability of reduced sulfur compounds (RSCs) in Tedlar bag samples as a function of elapsed storage time. To this end, temporal variability of 4 RSC standard gases ($H_2S$, $CH_3SH$, DMS, DMDS) was measured up to 29 days. For the purpose of comparison, RSC samples were stored in both individual and mixed state. In the case of mixed standard, samples were also examined to allow comparison between light and dark condition. Then results of $CH_3SH$ data were the most stable with the least change in its concentrations through the end of exps (29 days). When compared with previous studies, the extent of stability appeared to be influenced by the initial concentration levels of samples. When the patterns were compared between individual and mixture samples, differences were not significant in the case of $H_2S$ and DMS. The effects of light conditions on temporal stability were seen to be fairly sensitive on most RSC other than $H_2S$. The results of our study confirm that the stability of RSC storage is affected by their involvement in photochemical reactions.

Variability of Sea Water Characteristics and Sea Levels Due to Climate Change and Appropriate Adaptation Strategies in Gyeonggi Bay (한국 경기만의 기후 변화에 따른 해수 물리적 특성 및 해수면 영향과 적응 대책)

  • Suah Lee
    • Journal of the Korean Society of Marine Environment & Safety
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    • v.29 no.2
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    • pp.98-105
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    • 2023
  • This paper studies the effects of global climate change on Gyeonggi Bay and appropriate adaptation strategies. Located along the west coast of Korea, Gyeonggi Bay is renowned as one of the five most important global tidal flats (wetlands). Due to climate change in Gyeonggi Bay, the water temperature is predicted to increase by 1.44 ℃ by the year 2100, the salinity to decrease by 1.1 PSU, the sea level to rise by 35.2 cm, and approximately 150.5 km2 of the coast to be submerged due to the rising sea levels. Adaptation strategies to combat negative impacts of climate change on the ecological environment of Gyeonggi Bay include 1) supporting the self-adaptation capability of Gyeonggi Bay's natural environment to be sustainable, and 2) protecting lowlands adjacent to tidal flats and low-lying areas of the coast against human involvement to reserve more space for upslope shifts of biota with rising sea levels.

A Study on Shopping Orientation and Preferred Store Characteristics of Female Shoppers Aged between 45-64 (45-64세 여성의 쇼핑성향과 선호매장 속성에 관한 연구)

  • Ko, Mi-Kyoung;Choi, Kyung-A;Chung, Sung-Jee;Jeon, Yang-Jin
    • Journal of the Korean Society of Clothing and Textiles
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    • v.31 no.8
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    • pp.1202-1210
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    • 2007
  • The purpose of this study was to identify factors of shopping orientation and factors of preferred stores for female shoppers aged from 45 to 64. Also women's markets for these ages were segmented based on their shopping orientation, and consumer groups were compared in terms of demographics and preferred store characteristics. Data from 238 women aged between 45-64 were collected by survey method and used for statistical analyses. Factor analysis, cluster analysis, $X^2$ test, F test, Duncan test were done. The results were as follows. First, five shopping orientation factors, such as high involvement, fashion orientation, brand orientation, other people orientation, and economic orientation were found. Second, five factors of preferred store characteristics were identified. They were store environment, product characteristics, trend and brand, accessibility, and sales personnel factors. Four consumer groups of brand pursuing, fashion pursuing, other-dependent, and high-involvement were classified. Those consumer groups showed significant differences in terms of demographics and preferred store characteristics. In conclusion, Korean women aged 45-64 were shown to have some differences in their shopping orientation compared with young women and to differ in preferred store factors among their groups.

An Empirical Study on Factors Influencing a Consumer's Switching Behavioral Intention in the Internet Shopping Mall Environment (인터넷 쇼핑몰에서 고객 전환의도에 영향을 미치는 요인에 관한 연구)

  • Kim, Jong Uk;Park, Seong-Taek
    • Journal of Digital Convergence
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    • v.11 no.1
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    • pp.199-209
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    • 2013
  • This study empirically investigates how the switching barriers influence the consumer's perceived intention to change his or her current favorite internet shopping mall. Drawing from switching cost theory, variables pertaining to trust, shopping mall service quality, product price, web page quality, switching barriers were examined to examine the consumer's behavioral intention to switch to another shopping mall. The interaction effect of consumer involvement was also included in the research model. The results of the study report that customer satisfaction and switching cost influence shopping switching intention, while the effect of attractiveness of the shopping mall was not significant in the statistical analysis. Furthermore, a moderating effect of consumer involvement was not found significant in the PLS analysis. The study demonstrates the shopping mall owners try to increase the customer's overall satisfaction and raise the switching barrier by providing mileage advantages, for instance.

A Study on the Job Satisfaction of Wage Workers with Disabilities: Focusing on the Paths of Job Engagement (장애인 임금근로자의 직무적합, 직무만족, 직무몰입이 생활만족도에 미치는 영향에 대한 경로분석)

  • Lee, Jong Jeong;Jung, Jae Yeob;Lee, Dal Yob
    • 재활복지
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    • v.22 no.3
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    • pp.41-68
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    • 2018
  • The purpose of this study was to verify the causal relations among related factors of job and life satisfaction among 805 wage workers with disabilities. The study conducted a path analysis using the $8^{th}$ Panel survey of Employment for the Disabled data. The results are as follows. Firstly, the life satisfaction scale was categorized into the human relationship satisfaction and the material environment satisfaction by an explorative factor analysis. These two satisfactions are directly affected by Job Satisfaction (JS) and Job Involvement (JI), not directly affected by Job Engagement (JE). Secondly, JS and JI have a complete mediated effect on the path from JE to these two satisfactions. Thirdly, an indirect effect in the path reaching JS was shown to be significant in a dual mediating effect through JS and JI. Based on this study, it is recommended the way of vocational rehabilitation counseling and the related supporting strategies and programs devise toward a JS of wage workers with disabilities, vocational rehabilitation field practitioners and professionals should consider properly intervening job factors.