• 패션비즈니스
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• 제26권4호
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• pp.18-31
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• 2022

Fashion is one of the main environmental pollution industries. To reduce pollution, much of the deadstock clothes are given a new value by being redesigning based on the designer's competency. This study aims to promote the revitalization of redesigning by analyzing and presenting hybrid design characteristics of the Sacai design collection, as a redesigning brand, and formative element characteristics of redesigning. A theoretical study using previous research on redesigning and related books and an empirical study analyzing the Sacai Collection were conducted. Based on the study results, there are four types of redesigning processes; recombination of heterogeneous clothing structure, reorganization by reversed function and position, reorganized composition by material processing, and mixing of heterogeneous materials. In the recombination of heterogeneous clothing structures, heterogeneous materials and structures coexist by combining the clothing components with other clothing elements. The second is the reconstruction by subversion. The third is reconstruction by material processing. The fourth is a mixture of disparate materials. This study has innovative redesign features from Sacai designs, and there are plans for a follow-up study that will analyze the work of another designer who is recognized for the excellence in redesigning.

• 패션비즈니스
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• 제22권6호
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• pp.115-130
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• 2018

This study looked at how New Zealand's national brand is expressed in fashion design. In other words, the objective of this study was to offer a research methodology about the process that the conceptual national brand materializes through design. The method used in this research was the review of previous literature and research reports for New Zealand national branding. A direct market survey on the characteristics of fashion brands in each travel destination was conducted from February 2017 to February 2018. New Zealand announced its slogan for the national brand '100% pure New Zealand' in 1999, and in 2003 it announced the slogan 'new thinking New Zealand' with the value of 'newness' and 'innovation'. It also has 'Maori branding'. The study found that the three slogans had a consistent link from keywords to associated visual images. The above results were compared to the reminiscent visual images extracted from the website contents of the fashion brand. Then, using a t-shirt as an item, the t-shirt corresponding to each group was classified, and the design element analyzed. As a result, the four groups showed images of 'New Zealand ecology image', 'ethnic & Kiwiana image', 'nostalgic travel image' and 'pop image'.

• 한국의상디자인학회지
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• 제7권1호
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• pp.85-99
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• 2005

This study is to know the blue jean image according to type and its constituting element. and also to analyze image according to the sex of wearers and recognizers, the existence and nonexistence of blue jean affect the wearer's body type. Thirty-six photo stimulus material attached to men and women wearers selected as people of skinny types, average types and fat types, were seen to 1,354 men and women university students and had them measure blue jean image and element of twenty one items. 1, The blue jean image was different according to design type. The broad blue jean was active but it looked fat. The bleached blue jean matched with any clothing. The legs looked long. Painting blue jean seemed o be new, colorful, splendid, The torn blue jean appeared to match with any clothing. And lap seam blue jean was active but the waist seemed as thick image. 2, In the wearer's body type, the jeans image strengthen the wearer's body image. The legs looked long. The fat type appeared high in the item like this; they looked fat. The waist looked thick. It was courageous and casual. It appeared that the fat element appeared as blue jean image of fat type. 3, In the relation of wearer's sex and blue jean image, when the wearers were men, the image was passable. It matched with anyone. It was splendid and refined. The legs appeared long. When the wearers were women, the blue jean image was economic. It had no relation with a fashion. It was active, comfortable, free, casual and fat. The waist looked thick. In image element, activity and fat element appeared as a main element of the blue jean image.

• 복식
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• 제61권5호
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• pp.93-105
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• 2011

This research is aimed at examining the characteristics of the fun fashion design in the emotional consumption era from a broad perspective, and it is meaningful in the sense that it presents the ideal direction for the development of fashion products that can satisfy the changing desires of the consumers today and tomorrow. For this, the documentary study and practical case study have been executed. This paper examined the two aspects of the fun definition when it comes to the characteristics of the fun fashion design that are manifested in the emotional consumption era. First, fun fashion design that is presented by designers from the consumers' position manifests in the form of deviation from the every day life rules, use of the child-like expression mediums and unexpected turning, fun fashion design when it pertains to the deviation from the every day life rules is expressed freely, adopts object and forms it, and mixes in the alien elements, fun fashion design when it pertains to the use of child-like expression element is manifested in the form of child-like expression, child-like expression of the form, child-like drawing, introduction of the child-like object, character and graffiti. Moreover, fun fashion design of the unexpected turn is expressed with illusion and storytelling. Next, fun fashion design from the participants' position is a design created by the active participation of the consumers. As the producers who participate actively in the product design process, design is modified by the design of participation and users so that the users can enjoy it. Likewise, it is manifested in the form of design of participation.

• 복식
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• 제53권7호
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• pp.1-7
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• 2003

The purpose of this study contains evaluation of techno-cyber fashion, specifically in the area of dancing costume which symbolize the stage performing art of techno-cyber fashion's formative elements. The way of study is to make foundation with the theory and picture backgrounds to analyze the fashion trends and finally produce symbolic dance costume which applies modern dance stage costume design to techno-cyber elements. The 'Adieu 1999' is the modern dance work contains social mood in retrospect of 20 century and prepare 21 century. To make design of dance costume, apply the simple geometrical pattern design which utilize techno-cyber element like hi-tech fabrics, see-through and image of band and finally produce costume both 20 and 21 century.

• 복식
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• 제65권5호
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• pp.88-102
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• 2015

The purpose of this study is to investigate the examples of using illustration as a strategic factor of composing brand cultures and as a factor for brand identity design. Through analyzing the external characteristics and the internal characteristics of illustration, this study will give suggestions on ways to apply the examples to real design. Illustration in external characteristics is investigated as a case of applying it directly to fashion design and to fashion marketing. Most of the fashion items were printed or weaved and most of the bags, shoes, and accessories were printed on the cover, attached as a patch, and expressed three-dimensionally. Illustration in internal characteristics is investigated as fixing and expansion of brand image, improving artistic and emotional value of brand, vitalization of masstige items, and cultural support and expression of social responsibility. The three themes used to develop the illustrations of "Hello ZIBI", which was used in this study, were "Graphic", "Forest" and "Flower", and these were based on modified brand symbol. Casual brands grafted fashion item designs onto T-shirts, bags, hats, and scarves. Marketing items were designed as shopping bags that could reflect brand image, as well as other items, such as key holders, mug cups, and tumblers, with designs that targeted specific age groups.

• 한국의류학회지
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• 제27권5호
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• pp.505-516
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• 2003

The purpose of this study was to develop the measurement of fashion sensibility and to verify the validity and utility. The survey has been done 91 photos selected in fashion magazines with 25 semantic differential hi-polar scale. The obtained data were analyzed by MDS, Discriminant analysis and Regression analysis. The major findings of this research were as follows. 1. According to the sensibility positioning, fashion image was classified by 4 group and agreed with constructing factors of fashion. 2. As result of the discrimination analysis, distinguishable fashion sensibility among design elements of clothing was related to refined, pleasant, feel like buying sensibility. 3. As result of the regression analysis, Preference was related to looking good, refined, and sweet, Buying needs related to likable, looking good and natural, Riches related to elegant, neat and refined, Pleasure related to looking good, elegant and bright. 4. The fashion design properties were different regarding Preference, Buying needs. Riches and Pleasure. Preference and Buying needs were related to H-line, similarity color combination, cotton and linen, Riches related to brilliance texture, ruffle and flounces, Pleasure related to fit and sexy design of clothing.

• 패션비즈니스
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• 제6권1호
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• pp.155-166
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• 2002

As the whole world is rapidly becoming hollow connected by networks, the fashion world in the 21st century is about to mould the identity of one's own country by establishing image of one’s own country and originality. Therefore the purpose of this study is in the development of designs in order to making the image of Korean dress and ornaments firmly in the global fashion by grafting and applying the elements of Korean dress and ornaments to the modern fashion. The method of this study consists of production of works after investigation of the images of Korean dress and ornaments applied to the modern fashion or detail elements in the Korean research papers and works. The elements of images of Korean dress and ornaments which used for the production of works like Dongjeong, Baerae, Dangeu doryeon, Chima heori, Goreum, Jeogori, Euryeyong chima, Saegdong, Jogakbo, Jatmullim, Geumbakseuran are made of use as motives, and one or several mixed elements are designed in a work. The result of the production of work is as follows : First, the design which made use of the element of Chima jegori make strong image of Korean dress. And by grafting several elements to one work, the more strong Korean image was created. Second, in the design which made use of ornaments and detailed decoration method, ideas are offered for detailed design skills. The materials which was investigated academically along with the study through the actual manufacturing are expected to become a foundation stone of making firm images of Korean dress and ornaments.

• 한국의류산업학회지
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• 제17권5호
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• pp.704-717
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• 2015

In modern fashion fabrics became an important element that leads the current of fashion beyond materials. Also, it has a creative role that reflects emotional and visual aspects, and it is considered as a mega trend that will lead the $21^{st}$ century fashion industry. The value of fashion products is affected not only by the style and design but also the sensuous properties like color, pattern, texture, and drape of fabrics. Therefore, in this study, characteristics of fabric trend between 2007 S/S and 2010 S/S will be analyzed focused on Premiere Vision, which influenced many Korean fashion trend information companies, while looking into the fabric trends shown in the world's top four collections-Paris, Milan, London, and New York-and Seoul collection, and comparing and analyzing the acceptance level of those. Fashion fabric is an important part in fashion design and change with social environment and value, its considered that the role and importance of subject matters increases in changing fashion design toward globalization by meeting various personality which is diversified more and more. It is to provide specific and practical data to be used for the Korean fashion industry, which can be used as useful information for future fabric researchers and people in the fashion industry for integrated study of fashion design and fashion fabric.

• International Journal of Contents
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• 제9권4호
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• pp.92-101
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• 2013

Chinese auspicious element is a kind of art which is used to express yearning of a happy life. It is one of the great treasures of China, with not only emotional value of the people but also an aesthetic value. Chinese auspicious element derives from the aspiration of luck, enthusiasm of life and conciseness of eliminating malicious. It is of great cultural connotation and widely used in interior design, graphic design, fashion design and such. There are many research papers on application methodology of auspicious elements; however, there are very limited research papers on three-dimension product, let alone application in tableware. This paper focuses on illustration of Chinese representative auspicious element "auspicious fish" in tableware design. The research of its application of auspicious element's styling characteristics is of important significance in auspicious element spread and tableware design. This dissertation aims to provide referential design methodology and experience for later researches on related topic.