• 제목/요약/키워드: e-Marketplace

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자료 구입을 위한 B2B eMarketplace 모델 개발 (B2B eMarketplace for Library Materials Acquisition)

  • 김성혁;김경옥
    • 정보관리학회지
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    • 제18권3호
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    • pp.219-238
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    • 2001
  • 최근 들어 전자상거래의 개념이 기업뿐만 아니라 모든 유형의 조직체로 확산되어 가면서 전통적인 업무처리방식에서 전자적 업무 처리를 향한 변화를 통해 기업이나 조직체는 새로운 가치를 창출하면서 시장을 확대하는 기회로 이용하고 있다. 본 논문은 이러한 전자상거래의 개념을 디지털 도서관에 적용하여 도서관과 비즈니스 패러다임의 변화에 대한 이해를 바탕으로 도서관 업무와 전자상거래가 연계되는 몇 가지 모델을 제안하였다. 그리고 이중 전자상거래 개념을 자료 구입 과정에 적용시킴으로써 자료 구입 과정에 참여하는 모든 기관을 하나의 마켓플레이스로 통합하고 거래 행위가 이루어지도록 하는 eMarketplace를 구축 논리모델을 상세히 제시하였다.

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광양항의 선용품공급 확대를 위한 e-Marketplace 구축 방안 (A Study on the Activation Plan of e-Marketplace to Expand of Shipping Instruments supply at Gwangyang Port)

  • 장흥훈;김경진
    • 통상정보연구
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    • 제13권1호
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    • pp.77-96
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    • 2011
  • 최근 전자상거래 비즈니스 사업 모텔 중의 하나인 e-Marketplace 모델이 각광 받고 있는 가운데 상당수 기업들이 e-Marketplace 사업에 투자를 하고 있거나 사업 추진을 고려중에 있다. 이러한 상황에 따라 해운 항만 분야에도 인터넷 사업의 진출기회가 확대되고 전략적 활동이 증가하고 있다. 또한 최근 항만관련 패러다임이 화물량 증대와 항만시설 확충이라는 양적 성장에서 고부가가치 창출이라는 질적 성장으로 바뀌고 있다. 선용품공급업은 전체 항만관련 산업에 있어서 중요한 고부가가치 창출업종 중의 하나이다. 하지만 광양항의 선용품공급업은 매우 영세하고 소규모로 운영되다 보니 항만서비스산업이 활성화되지 않고 있다. 따라서 본 연구는 광양항 항만서비스 산업의 발전을 위해 선용품 공급 확대를 위한 e-Marketplace 구축 방안을 제시하였다.

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B2B e-마켓플레이스 거래 형태에 영향을 미치는 요인에 대한 탐색적 연구: 사례연구를 중심으로 (Exploratory Study of Factors Affecting Transactions in B2B e-Marketplaces)

  • 이호근;이태영;최은하
    • 경영정보학연구
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    • 제3권2호
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    • pp.349-368
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    • 2001
  • The purpose of this research is to investigate economic factors that determine characteristics of B2B e-Marketplaces. From a previous research work, we classify B2B e-Marketplaces into four forms: MRO Hubs, Catalogue Hubs, Yield Managers, and Exchanges. This classification is based upon "What businesses buy" and "How businesses buy." In an attempt to identify economic factors that determine e-Marketplace forms, we employ three economic factors: buyer/seller relationships, features of products traded, and characteristics of industries or markets. Through extensive literature reviews, we have selected six variables which can be used to explain reasons for different e-Marketplace forms: asset specificity and information asymmetry for the buyer/seller relationship, standardization and price variability for the product features, entry barrier and market volatility for the market characteristics. This research conducts six in-depth case studies to explain that "Why different forms of e-Marketplace emerge?" The research framework intends to provide link between e-Marketplace forms and six economic variables. Six case studies are based on interviews with CEO or team managers of e-Marketplace firms. This study has found six economic variables, explaining well reasons for different e-Marketplace forms. Research findings are summarized as propositions so that survey-type research can be conducted with a large number of samples in the future.

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기업간 전자상거래 성과 제고를 위한 가상시장의 지식확산체계에 관한 연구 (A Study on Knowledge-Diffusing Mechanisms of e-Marketplace to Promote Performances of B2B Transactions)

  • 정종식
    • 지식경영연구
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    • 제3권2호
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    • pp.17-30
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    • 2002
  • The emergence of business-to-business e-marketplace spanning both vertical and horizontal markets has relandscaped the competitive playing field in nearly every industry over the past few years by aggregating scale and spends, increasing market and value chain transparency, automating transactions along the value chain. The traits uncovered in business-to-business e-marketplaces are the taking initiative of leading companies in e-marketplace, value chain composing of promoting commerces etc, wide alliance network, and B2B in relation to B2C etc.

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The E-Servqual Effect on the Stickiness Intention of Marketplace During COVID-19 Pandemic: An Empirical Study in Indonesia

  • KUSUMAWATI, Andriani;AUGUSTINAH, Fedianty;ALHABSYI, Taher;SUHARYONO, Suharyono
    • The Journal of Asian Finance, Economics and Business
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    • 제8권8호
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    • pp.573-581
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    • 2021
  • This paper examines the effect of e-service quality on the users of the Facebook marketplace. Users can always have stickiness intention. Stickiness intention is regarded as repetitive visits to and use of a certain website because of a commitment to continue using that website. Hence, we examine and explain the influence of e-service quality variables on stickiness intention. The variables used for e-service quality include efficiency, fulfillment, system availability, and privacy. The researchers related stickiness intention variable to online media users who always use the Facebook marketplace longer than other marketplaces, and users who visit the Facebook marketplace more often than other marketplaces. The method of data analysis was using inferential statistics GeSCA method. The GeSCA method is a Structural Equation Modeling (SEM) technique that can directly analyze latent variables, indicators, and measurement errors. The results of the GeSCA method before the COVID-19 pandemic states that an increase in e-service quality by 77.5% will increase stickiness intention by 61.2%. The results of the GeSCA method after the COVID-19 pandemic states that an increase in e-service quality by 85.2% would increase stickiness intention by 81.1%. This indicates that Facebook marketplace users had more stickiness intention for the Facebook marketplace.

e-Marketplace의 신뢰요인에 대한 연구 -정보기술수용모형(TAM)을 중심으로- (A Study on the trust factors in B2B e-Marketplace with Technology Acceptance Model)

  • 이종만;강태경
    • 경영과정보연구
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    • 제13권
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    • pp.163-188
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    • 2003
  • Lack of trust is major reason for many company to take a cautions stance towards business-to-business electronic commerce. Especially innovative business models such as online business-to-business marketplaces face the lack of not only having to give their members and partners faith own capabilities and reliability, but also to ensure that the respective parties interacting through them have trust in each other. This paper is empirical study on the trust factors affecting the repurchase intentions in a B2B e-Marketplace by survey instrument based on Likert-style 5 point measurement scale. The objective of this paper is evaluation of relationship between repurchase intentions and trust. The focus of this paper is the antecedents and consequences of buyer trust in a B2B e-Marketplace, not trust intermediaries or in third parties that might mediate between the buyer and e-Marketplace. The findings of this study are expected to increase the awareness of B2B e-Commerce adopter and implementers about the importance of trust in e-commerce participation.

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e-marketplace 이용기업의 신뢰가 몰입, 장기거래지향성, 협력에 미치는 영향 (Perceived Trust of e-Marketplace and Its Effect on Commitment, Long-Term Orientation and Cooperation)

  • 박준철
    • 한국정보시스템학회지:정보시스템연구
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    • 제16권2호
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    • pp.123-144
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    • 2007
  • As the interest in the business-to-business electronic commerce is increasing, many companies are participating in the business-to-business e-marketplaces. As a result, it is important to develop understanding of behaviors of firms that use these e-marketplaces. For this purpose, e-marketplace usage company trust is proposed to affect commitment, long-term orientation and cooperation. This study, which used data from participating in the business-to-business e-marketplace companies, showed acceptable data-fit of proposed model and supported all of research hypotheses. The empirical results indicated that trust take significant effect on commitment, long-term orientation and cooperation, and the commitment affect long-term orientation and cooperation, and the commitment in turn have strong influence on long-term orientation and cooperation. It was confirmed that commitment variable is effective mediator linking trust and long-term orientation and cooperation.

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판매자와 구매자간 직거래를 지원하는 ASP 방식의 B2B e-마켓플레이스 시스템 구현 (Implementation of the B2B e-Marketplace Application Service Providing System for Direct Transactions between Suppliers and Buyers)

  • 김중인;최정상
    • 산업경영시스템학회지
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    • 제26권1호
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    • pp.30-39
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    • 2003
  • This paper presents the business model and system functionalities of a B2B e-marketplace solution that not only can overcome some problems of the public e-marketplace, but also can be applicable to both public and private types of e-marketplaces. This solution is different from the most of the public e-marketplace solutions that their main sources of revenue are transaction commissions or transaction fees through the third-party intermediation. Instead, this solution provides an ASP (Application Service Provider) functionality for direct, disintermediated purchasing and sales-related transactions between suppliers and buyers. With this functionality, suppliers and buyers electronically commerce with each other without the disclosure of their transactions as well as transaction commissions.

B2B e-Marketplace에서의 재구매 의도에 미치는 신뢰요인에 관한 연구 (A Study on the trust factors affecting repurchase intentions in a B2B e-Marketplace)

  • 이종만;장주병;강태경
    • 산업융합연구
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    • 제1권2호
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    • pp.33-52
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    • 2003
  • This paper is empirical study on the trust factors affecting the repurchase intentions in a B2B e-Marketplace by survey instrument based on Likert-style 5 point measurement scale. The objective of this paper is evaluation of relationship between repurchase intentions and trust. The focus of this paper is the antecedents and consequences of buyer trust in a B2B e-Marketplace, not trust intermediaries or in third parties that might mediate between the buyer and e-Marketplace. The findings of this study are expected to increase the awareness of B2B e-Commerce adopter and implementers about the importance of trust in e-commerce participation.

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무역 e-마켓플레이스의 활성화방안에 관한 연구 (A Study on a Plan for an Active Use of a Trade e-Marketplace)

  • 김선철;이길남
    • 통상정보연구
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    • 제9권1호
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    • pp.187-209
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    • 2007
  • Since mid-1990, the global trade environments has been rapidly changing in many sectors due to the advancement of information technology. Of which an international trade e-Marketplace is one that has been playing a crucial role. The international trade e-Marketplace has the potential to accelerate existing trends and new ways of conducting trade. Nevertheless, e-Marketplace seems to have not been facilitated because many traders do not fully understand about performance, relevant sites and so on. Therefore, the purpose of this study is to find out a plan for an active use of it by Korean export and import firms and provide a number of policy suggestions that it can make best use of.

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