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산업 및 고객 특성에 따른 CRM 효과 차이에 관한 연구 (The Industrial and Customer Characteristics Influencing on the CRM Effects)

  • 송주엽;이훈영
    • 한국산업정보학회논문지
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    • 제12권4호
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    • pp.1-14
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    • 2007
  • 산업의 경쟁이 치열해짐에 따라 기업에서는 차별화 전략으로 고객관계관리에 많은 비용과 노력을 사용하고 있다. 그러나 이러한 활동들이 과연 고객에게 어떻게 받아들여지고 있으며 궁극적으로 기업의 성과에 어떤 도움이 되는지를 살펴보았다. 연구결과 사회적 편익, 심리적 편익, 경제적 편익, 고객화 편익이 관계투자 노력에 대한 지각에 긍정적인 영향을 미치는 것으로 조사되었으며 관계투자 노력에 대한 지각이 CRM성과에도 긍정적인 영향을 미치는 것으로 나타났다. 추가적으로 이러한 영향관계가 개별 기업이 속한 산업특성과 고객성향에 따라 어떤 차이가 있는지를 살펴보았는데 관여도, 고객과의 관계형태 위험에 대한 고객성향에 따라 CRM 활동이 기업의 성과에 미치는 영향에 차이가 있는 것으로 조사되었다. 본 연구는 산업 및 고객 특성에 따라 그 영향 요인 및 강도에 어떤 차이가 있는지를 제시하고 있어 좀더 실질적인 연구결과의 활용이 가능할 것으로 판단된다.

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보건관리자의 직능별 직업 및 조직 헌신도에 대한 비교 연구 (A Comparative Study on the Commitment of Health Manager Between Industrial Health Nurse and Industrial Hygienist)

  • 이경용;이기범;;조영숙
    • 한국직업건강간호학회지
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    • 제7권1호
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    • pp.65-82
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    • 1998
  • This study was carried out in order to confirm the reliability and validity of the commitment inventory developed by Meyer and Allen, and to investigate commitment level of health manager, to compare two different professionals of health manager such as industrial health nurse and industrial hygienist to find out some characteristics that have effect on commitment. This survey was done by self-administered questionnaire to 227 respondents as the trainees of Industrial Safety Training Center, KISCO from June to December 1996. Authors classified commitment into two categories ; professional commitment and organizational commitment, and these two types of commitments have three different aspects ; affective, continuance, and normative commitment based on Meyer's inventory. The results were as follows; 1. Items of whole scales of the both type of commitments have three factors that represent three aspects of commitment ; affective, continuance, and normative commitment. This means that each type of commitment was reliable to use as measurement tool of three different aspects of commitment. Classification of items by factor analysis was more consistent in professional commitment than organizational commitment. Among 16 items of organizational commitment, four items were classified into different aspects of commitment with similar factor loading. 2. Commitment level of industrial health nurse was higher than that of industrial hygienist in affective, continuance professional commitment controlled by other characteristics. These differences can be due to other characteristics of specific task and background of health managers that were not used in this study. 3. The level of affective professional commitment was statistically different in age, sex, educational level, and that of organizational commitment was statistically different in only two variables such as age, and job tenure. The level of continuance professional and organizational commitments were different in sex group, but past history of employment have effect on continuance organizational commitment. The level of normative organizational commitment was affected by only age. As the above results, the tools of measurement of commitment developed by Meyer and Allen can be useful to measure the level of commitment of health manager. Three aspects of two types of commitments were influenced by different characteristics of health manager. Authors suggested future study on the affecting variables to the commitment such as background, task of health manager and organizational characteristics.

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재가노인들의 무력감, 건강상태 및 인지기능에 관한 조사 연구 (A Study on the Powerlessness, Perception of Health and Cognitive Level of Elderly Home Residents)

  • 이강이
    • 한국간호교육학회지
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    • 제6권1호
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    • pp.48-63
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    • 2000
  • This study was designed and undertaken to find out the degree of powerlessness, perception of health and cognitive level of elderly home residents and to determine the factors influencing powerlessness, perception of health and cognitive level. The data were collected from October 1st to 20th, 1998. The subjects in this study were 271 elderly home residents over the age 60 living in Taejon city. The study tool for measuring powerlessness was developed by S.E. Chung(1998), the other for measuring perception of health was a self-rating scale defined by Mossey & Shapiro (1982), and the tool for measuring cognitive level was developed by Kahn, Goldfarb, Pollack and Peck(1960). Data were analysed for percentage, mean, t-test, and ANOVA using the SPSS program. The results of this study were as follows ; 1. The degree of powerlessness, perception of health and cognitive level was scored above the median. 2. The degree of the elderly' powerlessness was statistically significantly different in three demographic variables; sex, one's state of health compared to other elderly' and living expense load. 3. Perception of one's health was statistically significantly different in four demographic variables; sex, marital status, educational level and monthly money. 4. Cognitive level of the elderly was statistically significantly different in three demographic variables; age, educational level and one's health of state compared to other elderly' health. In conclusion, the factors influencing the elderly' powerlessness, perception of health and cognitive level generally were age, sex, their economic independence, marital status, and educational level. Also, this study indicates that social welfare for the elderly could be effective in reducing their powerlessness and enhancing their health of state and cognitive level.

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Artificial Neural Network for Quantitative Posture Classification in Thai Sign Language Translation System

  • Wasanapongpan, Kumphol;Chotikakamthorn, Nopporn
    • 제어로봇시스템학회:학술대회논문집
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    • 제어로봇시스템학회 2004년도 ICCAS
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    • pp.1319-1323
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    • 2004
  • In this paper, a problem of Thai sign language recognition using a neural network is considered. The paper addresses the problem in classifying certain signs conveying quantitative meaning, e.g., large or small. By treating those signs corresponding to different quantities as derived from different classes, the recognition error rate of the standard multi-layer Perceptron increases if the precision in recognizing different quantities is increased. This is due the fact that, to increase the quantitative recognition precision of those signs, the number of (increasingly similar) classes must also be increased. This leads to an increase in false classification. The problem is due to misinterpreting the amount of quantity the quantitative signs convey. In this paper, instead of treating those signs conveying quantitative attribute of the same quantity type (such as 'size' or 'amount') as derived from different classes, here they are considered instances of the same class. Those signs of the same quantity type are then further divided into different subclasses according to the level of quantity each sign is associated with. By using this two-level classification, false classification among main gesture classes is made independent to the level of precision needed in recognizing different quantitative levels. Moreover, precision of quantitative level classification can be made higher during the recognition phase, as compared to that used in the training phase. A standard multi-layer Perceptron with a back propagation learning algorithm was adapted in the study to implement this two-level classification of quantitative gesture signs. Experimental results obtained using an electronic glove measurement of hand postures are included.

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협동적 의사결정을 위한 다단계 모형 통합 (A Multilevel Model Integration for Collaborative Decision Making)

  • 권오병;이건창
    • 한국경영과학회지
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    • 제23권2호
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    • pp.103-129
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    • 1998
  • Corporate level decision making with multiple decision makers in a consistent way is essential in Decision Support System. However, since the decision makers have different interests and knowledge, the models used by them are also different in their level of abstraction. This makes decision makers waste a lot of efforts for an integrated decision making. The purpose of this paper is to propose an integration mechanism so that collaborative decision making models may be used synthetically in multi-abstraction level. Models are classified as multimedia model, mathematical model, qualitative model, causal & directional model, causal model, directional model and relationship model according to the level of abstraction. The proposed integration mechanism consists of model interpretation phase. model transformation phase, and model integration phase. Specifically, the model transformation Phase is divided into (1) model tightening mode which gather information to make a model transformed into upper level model, and (2) model relaxing mode which makes lower level model. In the model integration phase, models of same level are to be integrated schematically. An illustrative M&A-decision example is given to show the possibility of the methodology.

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폴래머애자의 트래킹 특성에 미치는 염수농도의 영향 (Effect of the Salinity Level on Tracking Characteristics of Polymer Insulators)

  • 한재홍;송일근;김동명;정종욱
    • 한국전기전자재료학회:학술대회논문집
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    • 한국전기전자재료학회 2001년도 하계학술대회 논문집
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    • pp.74-77
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    • 2001
  • In order to investigate the effect of salinity level on tracking characteristics of polymer insulators for distribution power systems, tracking tests were performed by tracking wheel tester under different salt concentration. In this study, 6 kinds of polymer insulators were tested under 2200 ${\mu}\textrm{s}$/cm and 4000${\mu}\textrm{s}$/cm salinity. The salinity level has a significant effect on the tracking characteristics. Namely, most polymer insulators showed the good tracking resistance in case of low salinity level. But, in case of high salinity level some polymer insulators showed the excessive erosion and tracking. These phenomena may come from the different aging mechanism. It can be concluded that too high salinity level is not desirable in aging test of polymer insulators.

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Strengthening Effect of R/C Beams with different Strengthening Level

  • Park, Sang-Yeol;Park, Jeong-Won;Min, Chang-Shik
    • KCI Concrete Journal
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    • 제12권1호
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    • pp.113-120
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    • 2000
  • This paper presents the behavior and strengthening effect of reinforced concrete rectangular beams strengthened using CFRP sheets with different strengthening level. In general, normally strengthened beams are failed by interfacial shear failure (delamination) within concrete, instead of by tensile failure of the CFRP sheets. The delamination occurred suddenly and the concrete cover cracked vertically by flexure was spalled off due to the release energy. The strengthened beams were stiffer than the control beam before and after reinforcement yielding. The ultimate load considerably increased with an increase of strengthening level, while the ultimate deflection significantly decreased. The tensile force of CFRP sheets and average shear stress of concrete at delamination failure were curvilinearly proportional to the strengthening level. Therefore, the increment of ultimate load obtained by strengthening was curvilinearly proportional to the strengthening level. The averaged horizontal shear stress of concrete at the interface ranges between (equation omitted) and (equation omitted) (in kg/$\textrm{cm}^2$) depending on strengthening level.

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COMPARISON OF NUMERICAL METHODS FOR TERNARY FLUID FLOWS: IMMERSED BOUNDARY, LEVEL-SET, AND PHASE-FIELD METHODS

  • LEE, SEUNGGYU;JEONG, DARAE;CHOI, YONGHO;KIM, JUNSEOK
    • Journal of the Korean Society for Industrial and Applied Mathematics
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    • 제20권1호
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    • pp.83-106
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    • 2016
  • This paper reviews and compares three different methods for modeling incompressible and immiscible ternary fluid flows: the immersed boundary, level set, and phase-field methods. The immersed boundary method represents the moving interface by tracking the Lagrangian particles. In the level set method, an interface is defined implicitly by using the signed distance function, and its evolution is governed by a transport equation. In the phase-field method, the advective Cahn-Hilliard equation is used as the evolution equation, and its order parameter also implicitly defines an interface. Each method has its merits and demerits. We perform the several simulations under different conditions to examine the merits and demerits of each method. Based on the results, we determine the most suitable method depending on the specific modeling needs of different situations.

Different level of tumor necrosis factor-α expression after administration of silk sericin fraction in RAW264.7 cells

  • Kim, Dae-Won;Jo, You-Young;Kweon, HaeYong;Kim, Seong-Gon
    • International Journal of Industrial Entomology and Biomaterials
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    • 제41권1호
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    • pp.1-5
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    • 2020
  • Tumor necrosis factor-α (TNFα) is a representative marker for inflammation. Silk sericin is known as mild TNFα inducer. The purpose of this study was to compare the level of TNFα among different fractions of silk sericin. Silk sericin was extracted from cocoon and separated it by molecular weight. Each fraction was applied to RAW264.7 cells. The level of TNFα was evaluated by western blot and ELISA assay. In results, the level of TNFα was increased as time-dependent manner. Higher molecular weight fraction of sericin induced higher amount of TNFα than lower molecular weight fraction. In conclusion, different molecular weight fraction of sericin induced TNFα differently.

어머니의 양육스트레스와 아동의 자아존중감에 관한 연구 (A Study on the Maternal Parenting Stress and the Children's Self Esteem)

  • 최정미;우희정
    • 한국생활과학회지
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    • 제13권3호
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    • pp.361-369
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    • 2004
  • The purpose of this research was to delineate the effect of parenting stress of the children's self-esteem. Such variables as the mother's age, her education level and maternal parenting stress were chosen for the analysis. The sample subjects were 659 pairs of fifth/sixth grade of elementary school and first/second grade of middle school and their mothers. The major findings of the research were as follows : First, the children's self-esteem was significantly different to mother's education level but the children's self-esteem not significantly different to mother's age. Second, parenting stress related to temperament, relationship and learning expectation was significantly different to children's self-esteem. Third, the result of stepwise multiple regression analysis on the effects of the maternal variables(mother's age, her education level, parenting stress) to the children's self-esteem indicated that maternal parenting stress related to temperament, relationship and mother education level were the significant contributing factors.

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