• Title/Summary/Keyword: demand preference degree

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A study on the Preference of Material quality and the Demand Performance of Clothing for Underwear Materials (내의 소재에 대한 재질선호 및 요구 성능에 대한 연구)

  • Park, Young-Hee
    • Fashion & Textile Research Journal
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    • v.11 no.1
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    • pp.147-155
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    • 2009
  • This study has been made to examine the basic information, the preferences of material quality, and the demand performance of clothing for underwear materials between atopic patients and non-patients. The measurement tool was a questionnaire. For statistical analysis of data, crosstabs, ${\chi}^2$-test, t-test and ANOVA through SPSS for Windows(version 14.0) were used. The results obtained are as follows. The degree of the basic knowledge about clothing materials indicated that women was higher than men. The material decision method and the most considering part in case of selecting underwear products showed difference between men and women. The preference factors for underwear material quality were drawn with the five factors of sense of weight/pliability, lustering/see-through, tactility, and sense of cold and warmth. The preferred underwear material showed difference according to gender, existence and nonexistence of atopic determatitis, and degree of strength of skin itching caused by clothing materials. The demand performances of clothing in case of selecting underwear were drawn with the four factors of hygiene/practicality, skin protection, quality of materials, and aesthetic attribute. The demand performance of underwear showed difference according to gender, existence and nonexistence of atopic determatitis, degree of strength of skin itching caused by clothing materials.

A Study on the Consumer Preference for Green Tourism (환경관광농업 활성화를 위한 수요자 선호도 연구)

  • 유덕기;함병은
    • Korean Journal of Organic Agriculture
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    • v.11 no.3
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    • pp.1-19
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    • 2003
  • The operation of a five day workweek seems to be increased continuously, Many city-workers will make good use of their spare time and search after a lot of devices that can seek for the maximum value of leisure utility. The demand of potential customers that want to enjoy weekend in farming villages is coming out greatly. That is, the condition of users that will travel the farming villages is getting better. But the actual states of farming villages are not ready in many parts yet. Therefore we must activate the tourist attraction in farming villages that can be satisfied the city-workers' expectation. And after making the sightseeing environment infrastructure, we must develop the programs intimate with environment, improve the sightseeing agricultural management and consolidate various systems as soon as possible. So in this study, after investigating the demand preference degree of city-workers, I tried to grope an activation plan with the base which will reach. Being more urgent what more, not the simple sightseeing agriculture that the farming experience was the focus of, but it is very important to develop the program of environment sightseeing agriculture. It will lay the stress on playing and education culture which city-workers can enjoy and experience. And with constructing the base facility like a city form, we must develop cheap and various goods and the execution of modernized weekend farms. For this, first the consciousness conversion against the customer management of farmers must precede and the change of government policy and the support polity is important. I hope that this study with the five-day workweek has the chance to contribute in the economic growth of farming villages and efficient use and management of the natural environment resources through the activation of sightseeing agriculture.

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Use Patterns and Desired Performance of Boardsailing Suits (보드세일링복의 사용실태 및 요구성능에 관한 연구)

  • 김선경
    • Journal of the Korean Home Economics Association
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    • v.36 no.7
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    • pp.97-110
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    • 1998
  • The purpose of this study was to examine the use and purchase patterns, design and satisfaction degree, and desired performance of boardsailing suits. The subjects were 266 boardsailing athletes and lovers. The results were as follows; (1) The demand of boardsailing suits for spring and autumn was larger than that for the other seasons. (2) The order of influencing power in purchasing boardsailing suits was fitness, textile material, design, color, cost, and brand. (3) Preference of design was one piece style and preference of pattern was character pattern. Additionally, the study on Korean patterns was demanded for international games like Olympics. (4) The order of satisfaction degree of currently used boardsailing suits was activity, size, design, material, sewing, color, pattern, and ease of wearing and taking off. (5) For the performance of boardsailing suits materials, the estimated values of absorbency, water repellency, dye fastness, biological resistance, weight, handle, air permeability, durability, and elasticity were much lower than the importance values.

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A Study on the Degree of Recognition and Preference of Tourists regarding Digital Contents of Jeju Telematics Model City Project (제주 텔레매틱스 시범도시사업에 대한 관광객 인지와 컨텐츠 선호도에 관한 연구)

  • Choi, Yong-Bok
    • Journal of the Korean Association of Geographic Information Studies
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    • v.9 no.2
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    • pp.172-182
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    • 2006
  • Telematics is a kind of the convergence of industries such as an automobile, communication, contents, and so on. Jeju-Do has been selected as a model city for telematics and has carried out the telematics service project. Jeju Telematics contains six service areas including navigation, traffic information, emergency assistance, leisure information, tour destination information, and cultural life information. Jeju telematics project has been planned to be dealt with the aspects of technological skills and content development. In fact, because of the nature of model project for testing information technologies, Jeju telematics has been strongly approached by technical aspects. However, telematics is composed of services for users. Then, the success or fail of telematics project can be dependent upon the demand of users, and, in general, users are influenced by the contents of services. Thus, the contents of services should be also dealt as a major concern in the telematics project. In this sense, the purpose of this study is to examine the degree of recognition and preference of contents by users about telematics service. Examination is proceeded by a survey method. Based on the result of the survey, this paper proposes the alternatives for the future directions of Jeju Telematics project regarding contents.

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The Actual Wearing Condition and Preference of the Working Uniform Design in the Industrial Complex (공단근로자의 작업복 디자인 실태 및 선호도 연구)

  • Park, Hye-Won;Park, Gin-Ah
    • Journal of Fashion Business
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    • v.12 no.2
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    • pp.134-152
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    • 2008
  • Functional, aesthetic and symbolic working uniforms in the industrial complex are demanded by employees and employers. The purpose of this research was to find out the actual wearing condition and preference of the working uniform design in the industrial complex. The research selected 7 enterprise subjects located in the Changwon National Industrial Complex and adopted a questionnaire method. 912 workers categorized into 4 work groups according to their work posts replied in total. The data and the degrees of satisfaction/preference of the working uniforms were analysed into descriptive statistics and F-tests by using the SPSS S/W package. The results were as follows: First, the style of the working uniform was the standard two-piece style. Second, the degree of the satisfaction with the entrepreneurial image implied to the working uniform was 2.83 throughout the 5-scale evaluation. In addition, the degree of the satisfaction with the working uniform colors was in between 2.94 and 2.96. Third, unsatisfied parts of the upper and lower uniform garments were: sleeve > pocket > collar; and waist belt loop > hip pocket > hem line respectively. Fourth, beige was the most preferred color for the working uniform top and bottom both. The most preferred color images were the calm and safety and the bright and light in order. Especially, the demand on the safety factors and soil proof colors of the outside field workers was much higher than the clerical workers. Fifth, the blouson type jacket with shirts collar or soutien roll collar was more preferred to than the casual style; and the straight formal pants were more preferred to than the casual/sweat sports pants styles. Sixth, inner pockets to keep the mobile phone and pens were required for upper garment details specially by manufacture workers. Increase of the waist belt loop numbers was required by all work groups.

Consumer Awareness and Demand for Country-of-Origin Labeling at Restaurants - For Adults Who Live in Seoul - (음식점 원산지 표시제 시행에 따른 소비자의 인식 및 요구도 조사 - 서울시 거주하는 성인 대상 -)

  • Ahn, Hee-Jin;Park, Sang-Hyun;Joo, Na-Mi
    • Journal of the Korean Dietetic Association
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    • v.16 no.3
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    • pp.255-269
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    • 2010
  • The purpose of this study was to investigate consumer awareness and demand related to country-of-origin labeling at restaurants, and to provide basic data to reexamine the need for current policies and to determine problems. The study found that 70% of the respondents thought that the implemented representation policy had improved food quality, and 81.3% of the respondents checked country-of-origin labeling at restaurants. In addition, 74.7% of the respondents answered that "reward for accusation" was appropriate policy. Regarding the degree of recognition of the meat importers, the respondents were well aware of the importing countries, but did not recognize the importing country of chicken. In terms of preference for meat importers, Australian beef was rated highest, but beef from the U.S. was ranked seventh. However, in preferences for pork and chicken, U.S. products were rated highest. According to the survey, in a question regarding the perception toward country-of-origin labeling, the respondents recognized that rice, beef, pork, and chicken were the targeted items. In addition, the respondents suggested that other food ingredients at restaurants should be designated as target items for country-of-origin labeling.

Consumer Needs for HMR Product Development of Chinese Elderly Consumers (중국 고령친화형 HMR 제품 개발을 위한 소비자 요구도)

  • Nam, Sang-Myung;Hong, Wan-Soo
    • Journal of the Korean Society of Food Culture
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    • v.36 no.5
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    • pp.441-454
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    • 2021
  • This study analyzed consumer needs for the development of elderly-friendly HMR products in China. In developing the products, items needed to be improved, types and packages of the necessary products, additional improvements and food preferences were investigated. According to the demographic characteristics of elderly Chinese consumers, these was analyzed as well. A survey was conducted on a total of 370 elderly people, and data analysis was performed using SPSS 18.0 program. Items related to product quality safety, such as "marks of origin by ingredient", "rich nutrients", "expansion of letter size of packaging", "rich nutrients" and "clear manufacturing date and expiration date", were required to develop HMR products. The types of products that should be developed were porridge and noodles, and the packaging types that should be developed were eco-friendly packaging and recycled packaging. In addition, "low-calorie HMR", "development of various seasonings", "use of eco-friendly food ingredients" and "HMR to digest easily" should be improved. The demand for product improvement and food preference showed significant differences according to the degree of education, monthly income and oral health. The results were intended to prepare basic data for setting the direction when developing elderly-friendly HMR.

Preference and Tourism Behaviors of the Tourists to the Travel-Destinations in the Eastern Area of Chonnam Province (전남 동부지역 관광지의 선호도와 관광행태에 관한 연구)

  • Chu, Myung-Hee;Lee, Joeng-Rock;Kim, Jae-Chul
    • Journal of the Korean association of regional geographers
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    • v.2 no.1
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    • pp.115-131
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    • 1996
  • Tourism is multi-faceted phenomenon which involves movement to stay in destinations outside the normal place of residence. Thus, tourism is a composite phenomenon which incorporates the diversity of variables and relationships to be found in the tourist travel process. Tourism-behaviors are of major economic and social significance. With the growth of mass-tourism, the government departments of tourism is to provide many tourist facilities, to develop travel destination and tourism resources. At same time, the growth of mass-tourism has prompted perceptive travellers to raise many questions concerning the many travel destination and the tourism resources of encouraging further tourism demand. Most of tourism have a mental in their minds about various objects. This allowed him to choose tourism destination as a important rules. In tourism geography, behavioral approach to wildness, tourism resources and places has risen since 1960's. The tourist profile can be viewed under two major categories: the tourist social-economic and behavioral characteristic. Particulary, the motivations, attitude, need, values and preference of travel destinations are of crucial importance in contributing to their desion-making process. In this view, this paper is emprical study investigated travel patterns and behavioral characteristic of tourists and potential tourist in East Chonnam. The purpose of this paper is to show the spatial preference and tourism behavior of travel destinations. For this study, we are undertaken the questionary method employed by recreation geographers in order to collect research data for the East Chonnam-citizens functioned as a major tourist demand. The East Chonnam Province have many tourist-places including national park, provincial park, and local tourist-places. Thus, citizen of the East Chonnam evaluate many tourist-places very high, but evaluate the facilities of tourist place very low. The high ranks of preferences to travel destinations among tourist-places are Hyangilam, Geomoon island, Odongis land, Songkwang temple. The major travel destinations occurred the temporary travel trip are Odong island, Sunam temple, Songkwang temple. Heungkook temple, Hyangilam which are the type of mountainous in located inland. The relationship between the degree of preference and tourism behavior of travel trip for the travel destinations does not correlate each other. The result of analysis about the degree of seasonal preferences presented spatial differences according to characteristics of tourist-places. The typical travel destination are divided into seasons : Odong island. Mt. Backwoon, Goemoon island of spring, Goemoon island, Sungbul valley, Banggukpo beach of summer, Songkwang temple, Mt. Pal young of fall. The future of tourism will be rapidly grow with increase of personal mobility and leisure time, chang of tourism behavior. Thus, it is imperative that planning and development for tour-root, facilities of tourist-places should be implemented to increase tourism demand.

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A Comperative Study on Purchase Recognition between Domestic Broadcasting Equipment Demanders and Suppliers (국내방송장비 수요처와 공급자의 구매인식 비교 연구)

  • Yun, Myeongjin;Cho, Yongsuck;Lee, Seonhee
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.17 no.2
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    • pp.39-44
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    • 2017
  • In this study, we compared the perception of absolute purchase of equipment for broadcasting equipment purchasing demand according to the rapid change of domestic content production and distribution method, and the degree of information such as technical reliability and system stability of domestic broadcasting equipment perceived by consumer The effects were analyzed through a research model. Due to the lack of existing research data on broadcasting equipment demand, we conducted in depth interviews with surveys of broadcasting equipment and surveys. As a result of analysis, compared to foreign equipments, there are many cases of purchase of domestic equipments, systems, and block purchases. To improve the preference and satisfaction of Korean broadcasting equipment, which is recognized by domestic demand for broadcasting equipment, it is urgent to improve the technical reliability and to develop core key equipment and to expand the demand of domestic equipment limited to small power transmitter antenna and monitor equipment. It is urgent to develop in order to develop overseas and to support the domestic market to secure the domestic market.

Analysis on the Housing Needs for Young Adults Living Alone (청년 1인가구를 위한 주거요구 분석)

  • Lee, So-Young;Eom, Soon-Cheol
    • Korean Institute of Interior Design Journal
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    • v.27 no.2
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    • pp.77-85
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    • 2018
  • The number of household living alone including young single adults has gradually increased. The purpose of this study is to examine the demand on housing options, additional space, shared space, community facilities, housing service for young adults living alone including college students. A total of 180 questionnaire were collected and analyzed. For housing location, commuting distance is the most important feature and amenities are the second important feature. For additional space, there is a significant difference between male and female single residents. Female residents want to install dress room most while male adults want to have a study room. For the shared house option, single adults concerns housing fee and living cost most. However, female adults concern safety and security issues much more than male ones do. The degree of preference to community facilities varies between male and female single residents. The findings suggest more differentiated approaches are needed for alternative housing options for male and female residents.