• Title/Summary/Keyword: creative characteristic

Search Result 240, Processing Time 0.02 seconds

Ads Impact of Communication Convergence Platform's Creative Strategy and Personal Attributes (커뮤니케이션 융합플랫폼의 크리에이티브 전략과 개인적 성향에 따른 광고효과)

  • Kim, Jea-Young
    • Journal of the Korea Convergence Society
    • /
    • v.11 no.9
    • /
    • pp.99-107
    • /
    • 2020
  • The new characteristic of Millennial High-Tech Media is breaking the existing standardized creative grammar. The destructive form of high-tech media is differently accommodated according to the consumer's tendency or characteristics. The purpose of this study is to explore guidelines for effective creative strategy creation of high-tech media. In consumer psychology, consumer innovation is a key factor in evaluating the creativeness of high-tech media. The results of finding out the effect of persuasive communication on consumer innovation and advertising creative type are as follows. Informative(image) creative type showed higher attitude toward advertisement, brand attitude, purchase intention, and prior intention to consumers with high innovation than consumers with low innovation.

A Consideration on the Change of Korean Musical and the Characteristic of Musical Costume (한국 뮤지컬의 변천과 뮤지컬 의상의 특성에 관한 고찰)

  • Kim, Hee-Jung
    • The Research Journal of the Costume Culture
    • /
    • v.18 no.6
    • /
    • pp.1112-1128
    • /
    • 2010
  • This study aims to know the trace of Korean musical, consider musical depending on its type, arrange characteristic of musical costume and find out the developmental direction of Korean musical costume with potentials as a culture industry. For study method, the data were collected from thesis, academic journal, book and internet web-site concerning musical costume, literatures were considered and performance costume photos, which were captured via musical performance site, were analyzed. The history of Korean modern-day musical is regarded as starting with (1966) in the full scale. Although foreign musical was imitated in 1970s~1980s, it may be called the growth period of Korean musical because the period showed the commercial possibility. Since 1990s, large-scaled musical securing good work and popularity was popular. In 2000s, musical industry was abundant quantitatively and qualitatively as investment or popularity was significantly expanded. The type of Korean musical are divided to opera musical of European, Broadway musical of American and creative musical of Korean. The costumes used in opera musical of European and Broadway musical of American are borrowed from original works through license or were manufactured in Korea by referring to the costumes of original works and using similar materials or fabrics. The costumes used in creative musical of Korea are designed by either domestic or foreign designers and produced in Korea.

Spike type high-transmittance external light extraction film imprinted with P(VDF-TrFE) mold with island surface structure (Island 표면구조의 P(VDF-TrFE) 몰드를 임프린트한 Spike 형태의 고투과성 외부광추출 필름)

  • Sung, Baeksang;Cho, Jae-Hyeok;Lim, Young-Ji;Gasonoo, Akpeko;Lee, Hyunah;Lee, Jangwon;Woo, Seungwan;Kim, Dongsoo;Lee, Jae-Hyun;Kim, Min-Hoi;Lee, Jonghee
    • Journal of IKEEE
    • /
    • v.25 no.2
    • /
    • pp.322-329
    • /
    • 2021
  • In this study, a method for improving the light extraction efficiency of organic light emitting diodes was presented using the polymer Poly(vinylidenefluoride-co-trifluoroethylene) [P(VDF-TrFE)] having an island surface structure after annealing. Polydimethylsiloxane (PDMS) imprinted on the island-structured P(VDF-TrFE) surface has a spike structure, which improves the external light extraction efficiency aroud 20%. It was confirmed that the produced film showed a low haze characteristic of 8.2, and the Current and external quantum efficiency could be improved without pixel blur due to the excellent transmittance of 93.4%.

Development of an Algorithm-Based Learning Content for Improve in Creative Problem-Solving Abilities (창의적 문제해결능력 신장을 위한 알고리즘 기반 학습 콘텐츠 개발)

  • Kim, Eun-Gil;Hyun, Dong-Lim;Kim, Jong-Hoon
    • Journal of Fisheries and Marine Sciences Education
    • /
    • v.23 no.1
    • /
    • pp.105-115
    • /
    • 2011
  • Education is focused on how to nurture creative problem-solving skills talent in rapidly changing information society. The algorithm education of computer science is effective in improvement of students' logical thinking and problem solving capability. However, the algorithm education is very difficult to teach in elementary students level. Because it is difficult to understand abstract characteristic of algorithm. Therefore we developed educational contents based on the principle of the algorithm for improve students' logical thinking and problem-solving capability in this study. And educational contents contain interesting elements of the game. So, students will be interested in algorithm learning and participate actively through developed educational contents. Furthermore, students' creative problem-solving capability may improve through algorithm learning.

Rusty Images Applied Fashion Design - For Digital Textile Printing Method - (녹 이미지를 응용한 의상디자인 - 디지털 텍스타일 프린팅 기법을 중심으로 -)

  • Yoon, Ji-Ill;Lee, Youn-Hee
    • The Research Journal of the Costume Culture
    • /
    • v.18 no.5
    • /
    • pp.1003-1016
    • /
    • 2010
  • The purpose of this study is to reorganize any rusty image including natural modeling characteristic presented from the natural phenomenon to certain patterns in order to create the fashion design that are valued in the expansion of independently expressional area and modeling art. As a method for research, the author analyzed the concept and characteristic for rust with a base of theoretical background by the documental research and realistic consideration, analyzed its modeling characteristic through domestic and overseas pictures, and e-documents as data, inspected the modeling activities of various categories that various images were adapted related to rust, looked into the concept of Digital Textile Printing and its producing procedure as an expressional method, and analyzed the examples of modern dress and its ornament making use of Digital Textile Printing. The conclusions of this study are as below. First, the rust occurred due to the natural phenomenon is the bond with different material like metal, each unique modeling characteristic occurs and harmony of various patterns has abundant aesthetic value. Second, the author could endowed sensible characteristic and speciality with works and could produce creative fashion design that painting, abstractive pattern and harmony of unique sense of colors are significant by using the image of rust, Third, to emphasize natural feeling of rust, the author could develop creative design that simple silhouette and impressive pattern look significant by reorganizing and applying rust according to repetition, increment, rhythm, contract, emphasis and harmony. Fourth, Digital Textile Printing method is used to induce visual effect by the expression of feels of rust, and the author could express the natural patterns, delicate expression for the feels of a material and unique design of emotion.

Recipe of Traditional Korean Liquor in Old Cookbooks of Jong-Ga (Head & Noble Family) (종가(宗家)의 고조리서를 통해 본 전통주의 연구)

  • Lee, Sang-Won;Lee, Hyun-Jin;Cha, Ho-Myoung;Kim, Su-In;Chung, Hea-Jung
    • Journal of the East Asian Society of Dietary Life
    • /
    • v.24 no.6
    • /
    • pp.700-709
    • /
    • 2014
  • Recently, a large number of people are growing interested in Korean cuisine and progress Korean culture. This study inverstigated several kinds of Korean traditional alcoholic drinks and brewing methods, including ingredients in ancient culinary manuscripts "Soowoonjabbang", "Eumsikdimibang", "Onjubub", "Jusiksiui", "Uumjeabang" and "Eumsikbangmunnira" of Korean head family. Korean traditional alcoholic drinks were sorted into two groups based on characteristic (danyang ju, yiyang ju, samyang ju, sayang ju, yakyoung ju, gahyang ju, honyang juand soju) and five categories based on preconditioning methods of Korean traditional alcoholic drinks (iporrige, baeksul ki, gumung tteok, godubap, bumbuck). The most announced ancient Korean culinary manuscript is "Onjubub" (57 varieties of Korean traditional alcoholic drinks), the second largest book is "Eumsikdimibang" (49 varieties of Korean traditional alcoholic drinks), and the third highest book is "Soowoonjabbang" (40 varieties of Korean traditional alcoholic drinks). The "Uumjeabang" and "Eumsikbangmunnira" announced 21 and 15 varieties of Korean traditional alcoholic drinks in six books of ancient Korean culinary manuscripts, respectively.

Highly Flexible Dye-sensitized Solar Cell Prepared on Single Metal Mesh

  • Yun, Min Ju;Cha, Seung I.;Seo, Seon Hee;Lee, Dong Y.
    • Current Photovoltaic Research
    • /
    • v.2 no.3
    • /
    • pp.79-83
    • /
    • 2014
  • Dye-sensitized solar cells (DSSCs) are applied in the emerging fields of building integrated photovoltaic and electronics integrated photovoltaic like small portable power sources as demands are increased with characteristic advantages. Highly flexible dye-sensitized solar cells (DSSCs) prepared on single stainless steel mesh were proposed in this paper. Single mesh DSSCs structure utilizing the spraying the chopped glass paper on the surface treated stainless steel mesh for integrating the space element and the electrode components, counter electrode component and photoelectrode component were coated on each side of the single mesh. The fabricated single mesh DSSCs showed the energy-conversion efficiency 0.50% which show highly bendable ability. The new single mesh DSSCs may have potential applications as highly bendable solar cells to overcome the limitations of TCO-based DSSCs.

Influencing Factors of Research Collaboration Intention in Virtual Academic Communities in China

  • Yan, Chunlai;Li, Hongxia
    • Journal of Information Science Theory and Practice
    • /
    • v.9 no.2
    • /
    • pp.83-98
    • /
    • 2021
  • Research collaboration is an important strategy to improve research output, and virtual academic communities (VACs) have become an important platform to collaborate on. This paper reveals the influencing factors of researchers' collaboration intention in VACs from two attributes: individual, and inter-members. On the basis of the Social Cognitive Theory, Social Exchange Theory, social network theory, and Five-Factor Model, this paper constructed a model demonstrating the influencing factors of VACs researchers' collaboration intention. A self-administered questionnaire was employed on members of four VACs in China to collect data; subsequently, 558 usable responses were analyzed using structural equation modeling. The result showed that openness, conscientiousness, reciprocity, trust, and the social network characteristic had a significant influence on the collaboration intention of researchers in VACs, while self-efficacy, agreeableness, extroversion, neuroticism, and experience had no significant effects on the collaboration intention of researchers in VACs. This model plays a positive role in promoting the research collaboration intention of Chinese VACs researchers and in guiding the construction of VAC platforms.

A Study on the Application of Spatial Configuration to Escher's Oppositive Tessellation (에셔의 대립적 테셀레이션 작품의 공간구성 적용에 관한 연구)

  • You, Jung-Hwan;Lee, Ho-Joung
    • Korean Institute of Interior Design Journal
    • /
    • v.17 no.5
    • /
    • pp.40-50
    • /
    • 2008
  • This article examined the applicability of spatial configuration to Escher's works through configurative logics and rules and studied the contrasting relations among the unit elements in Escher's works and their characteristics and the creative process of the characteristics. As the results of the study on the bases to maintain and create the partial elements revealed as the characteristics, it was shown that Escher's sequential transformative works demonstrated diverse expressive characteristics as a creative process of Inter-complementary contrasting relations based on the independence of the unit elements. It was also shown that the creative process of the unit elements was actualized through the maintenance base of the fixed and absolute characteristic as the logic for the creation and the creation base of the dynamic and relative characteristic. Therefore, it was interpreted that by applying the logics for creation to Escher's unit elements through the spatial interpretation of the maintenance base and the creation base as well as by configuring the units created in such a way according to the characteristics of Escher's works, spatial possibility canbe derived out from Escher's contrasting tessellation works. The process of spatial configuration is the process to make a balance between various conditions, artists own understanding of the space and his/her intention of the space. From this viewpoint, the logics for maintenance base and for creation base seem to have the potentiality as a spatial configuration to consistently meet the given conditions as well as to derive out novelty through the transformation to maintain the fixed and absolute condition(base) and the characteristics of the independent(additional) transformation arising together with the implicit relations among the transformative units.

The Analysis of Experts' Perceptions Toward the Talented in Intelligence and Information Society (지능정보 핵심인재상에 대한 전문가 인식 조사)

  • Lee, Jaeho;Shin, Hyunkyung
    • Journal of The Korean Association of Information Education
    • /
    • v.22 no.6
    • /
    • pp.629-638
    • /
    • 2018
  • The purpose of this study is to examine experts' conceptions of the competencies of future talent to live in the fourth industrial revolution. To this end, 144 experts in the education sector conducted conceptions survey on the talented for intelligence and information society. The main findings of the survey by experts are summarized as follows. First, the level of agreement on the competencies of the talented in the intelligence and information society was found in the order of 'creative convergence competencies', 'making competencies', 'character competencies' and 'specialization competencies'. Second, the highest level of agreement on the characteristic factors were found to be 'problem-solving ability' belonging to 'creative convergence competencies'. Finally the highest level of agreement on the characteristic components were found to be 'problem-solving ability' belonging to 'creative convergence competencies'.