• 제목/요약/키워드: cosmetic products

검색결과 669건 처리시간 0.03초

화장품 전성분 표시정보에 대한 소비자태도 및 활용의도에 관한 연구: 여성소비자를 대상으로 (A Study on the Consumer's Attitude and Utilization Intention toward Full Ingredient Lists for Cosmetics: For Female Consumers)

  • 손동엽;이은희
    • Human Ecology Research
    • /
    • 제51권5호
    • /
    • pp.513-526
    • /
    • 2013
  • In an effort to protect consumers' rights to information and to promote their freedom of choice, the South Korean government has been enforcing a policy called the cosmetics full ingredients list system since 2008, which requires cosmetics manufacturers to list all of the ingredients used in their products. This policy aims to assist consumers in identifying the causes of possible side effects of cosmetic products. This study uses consumers' demographic information addition to their cosmetics purchase and usage characteristics to learn about consumers' attitudes and utilization intentions and the influence of information from the cosmetics full ingredients list. This study was conducted through a questionnaire based survey administered to women above the age of 20 years across South Korea who use cosmetic products. The questionnaire was distributed to 300 members on the panel of M Brain, an online research institute. The findings of this study are as follows: (1) The level of knowledge on cosmetics' ingredients positively affected the consumers' attitude and utilization intention of information on the cosmetics full ingredients list. (2) The higher the utilization intention for information, the more often consumers checked the packaging of goods. This implies that habitual behavior, such as checking information, leads to increasing intention to utilize of new information. (3) The brand, as a decision-making factor, negatively affected consumers' attitudes regarding information.

Evaluation Method of Hairstyling Materials and its Application to Cosmetic Preparations

  • Abe, Hidetoshi;Iida, Ichiro;Someya, Takao
    • 대한화장품학회:학술대회논문집
    • /
    • 대한화장품학회 2003년도 IFSCC Conference Proceeding Book I
    • /
    • pp.1-12
    • /
    • 2003
  • Instead of sensory evaluation, we designed an evaluation method of the setting function of hairstyling products, based on an original theory focusing on changes in bending stress observed when a load with continuous bending is applied to human hair. Specifically, we developed a device to measure bending stress to quickly and objectively evaluate the condition of human hair, particularly its dynamic properties such as the setting function, following the application of hairstyling products. This device generates a load with continuous bending while applying a pendulum motion to a hair tress, one end of which is anchored. The setting function and holding power of resins of various molecular weight and ionic properties were evaluated using this device. The results demonstrated a close correlation with those obtained by experts' sensory evaluation. The evaluation results of bending stress and holding rate confirmed that the combined use of two different resins could improve the function of setting preparations. Evaluation using this device was able to substitute for sensory evaluation, and offers quick objective evaluation and detection of changes in the holding power of hairstyling products over time. We conclude that evaluation using this device is a promising new method.

  • PDF

The Distribution of Cosmetics Products, Brand Trust and Promotion Impact on Purchase Decision during Live Streaming

  • Indah PUSPITARINI;Ricardo INDRA;La MANI;Feby LARASATI;Adzra Athira ARIEF
    • 유통과학연구
    • /
    • 제22권7호
    • /
    • pp.1-11
    • /
    • 2024
  • Purpose: Shopee, Indonesia's most frequently visited marketplace in November 2023, had 427.2 million visits. Supported by the live streaming feature, Shopee has become the most widely used online shopping platform, with an 83.4% market share in 2022. Several factors, such as brand trust and promotions, have significantly influenced Shopee's dominance and consumer purchasing decisions. This research aims to investigate the effect of cosmetic product distribution, brand trust, and promotions on purchasing decisions, considering gender and age as control variables. Research design, data and methodology: A quantitative approach using a survey research method was employed with a sample of 150 respondents, who were followers of the Shopee ESQA Cosmetics account, obtained through the Yamane formula. Data was collected via an online questionnaire. The data analysis technique used in this study was PLS-SEM with Smart PLS software. The results of this research indicate a significant effect of the distribution of cosmetics products, brand trust, promotions, gender, and age as control variables on the purchase decision variable. Conclusions: The distribution of cosmetic products, brand trust and promotions have a positive and significant impact on purchase decisions during live streaming on Shopee, and control variables (gender and age 36-45) have a positive and significant influence on purchase decisions.

잘피(Zostera marina L.)의 신규 항노화 화장품 소재 응용 (New Cosmetic Agents for Anti-aging from Zostera marina L.)

  • Jin-Hui, Kim;Kyung-Eun, Lee;Jin-Hwa, Kim;Young-Ho, Cho;Sung-Min, Park;Jeong-Jae, Lee;Bum-Chun, Lee;Hyeong-Bae, Pyo
    • 대한화장품학회지
    • /
    • 제30권2호
    • /
    • pp.235-240
    • /
    • 2004
  • 해양 천연물 유래의 신규 광노화 방지소재의 개발을 위해 항산화 활성과 matrix metalloproteinase-1 (MMP-1) 발현 억제활성을 갖는 잘피(Zostera marina L.)를 선별하였다. 에탄올 추출물로부터 3개의 화합물(compound 1과 2, 3)을 분리하였으며 각각 apigenin-7-O-$\beta$-D-glucoside (1)과 chrysoeriol (2), luteolin (3)으로 동정하였다. 이 화합물들은 1,1-diphenyl-2-picryl-hydrazyl radical에 대하여 각각 0,18mM과 0.68mM, 0.01mM의 $SC_{50}$/ 값을 나타내었으며, xanthine과 xanthine oxidase의 반응으로 생성되는 superoxide radical에 대하여 각각 0.04mM과 0.03mM, 0.01mM의 $SC_{50}$/ 값을 나타내었다. 특히 compound 3은 MMP-1에 대해 35.0$\mu$M의 농도에서 44% 이상의 발현 억제황성을 나타내었으며 MMP-1 발현을 유도하는 신호전달물질로 알려 있는 interleukin 6의 생성도 억제하였다. 또한 잘피 추출물을 함유한 제품이 주름 개선효과를 측정하였다. 추출물을 3.0% 함유한 크림을 8주간 적용하여 미세주름과 피부거칠음의 현저한 개선효과를 확인하였다. 결론적으로, 잘피 추출물에서 분리된 화합물들은 우수한 항산화 활성과 MMP-1 발현 억제활성을 가지며, 이 추출물을 함유한 제품은 피부주름의 감소효과를 나타내었다. 따라서, 잘피 추출물은 화장품의 새로운 항노화 소재로서 적용될 수 있을 것이다.

초저가 화장품의 구매행동에 관한 연구 (A Study on Purchasing Behaviors of Budget-priced Cosmetic)

  • 현정희;추태귀
    • 한국의류산업학회지
    • /
    • 제7권6호
    • /
    • pp.617-623
    • /
    • 2005
  • The purpose of this study was to examine the consumers' purchasing behaviors of budget-priced cosmetics. Questionnaires used for this study were composed of 44 questions including 9 questions about budget-priced cosmetic purchasing behavior, 15 questions about satisfaction, 15 questions about repeat purchasing intention, 1 question about the reason of satisfaction or dissatisfaction, and four questions about demographic variables. Questionnaires were administrated to 317 people who were Daegu & Kyungpook region residents and had shopping experience on budget-priced cosmetics during 2 weeks from March 2005. Respondents' age was limited from 20 to 40. Data were analyzed by using correlation, crosstabulation analysis, and frequency analysis utilizing SPSS/WIN. The results were as follows. Consumers went to budget-priced cosmetics' shops 'for low price', 'for trial' and 'for curiosity'. The best purchased products among the budget-priced cosmetics were basic cosmetics, and the second purchased products were make-up cosmetics. 41.4% of the whole respondents answered that they spent 5,000~10,000won per one time visit, and 65% of those answered they visited once or twice per a year and once per two or three months. In this study a level of satisfaction for the entire products, consumers neither unsatisfied nor fully satisfied. For the question of the intention to repurchase for the budget-priced cosmetics, the respondents answered that they will not positively purchase again. A level of satisfaction and the intention to repurchase had positive correlations. The reason which consumers satisfied with the products was chiefly related to price and that which consumers unsatisfied the products was related to products themselves.

화장품에서 1,3-부틸렌 글라이콜 및 알칸디올계 조성에 따른 방부력에 관한 연구 (Preservative Efficacies according to the Composition of 1, 3-Butylene Glycol and Alkane Diols in Cosmetics)

  • 서지영;윤믿음;이예슬;현송화;박동순;박수남
    • 대한화장품학회지
    • /
    • 제44권4호
    • /
    • pp.363-373
    • /
    • 2018
  • 최근 화장품에서 방부제로 사용되는 파라벤류는 인체 안전성에 대한 문제가 이슈화되고 있다. 따라서 본 연구에서는 파라벤류를 대체할 수 있는 방부시스템으로 1,3-butylene glycol, 1,2-hexanediol 및 1,2-pentanediol의 함량에 따른 방부력 효능을 평가하고자 하였다. 화장품 크림에 1,3-butylene glycol을 5- 25% 사이의 농도로 첨가하였다. 1,3-Butylene glycol의 방부력은 Personal Care Products Council(CTFA)의 M-3 시험법으로 측정하였다. 알칸 디올계인 1,2-hexanediol 및 1,2-pentanediol도 유사한 방법으로 평가하였다. 1,3-Butylene glycol의 함량에 따른 방부력 평가 결과, 25%를 첨가한 크림 처방에서 모든 시험 균주에 대하여 방부력을 나타내었으며, phenoxyethanol 0.3%와 ethylhexylglycerin 0.1%가 혼합된 처방에서 방부력을 나타내었다. 방부제인 phenoxyethanol의 0.3% 함량을 대체할 수 있는 대체 방부제로 alkane diol계인 1,2-hexanediol과 1,2-pentanediol을 선정하여 방부력 평가를 진행하였다. 1,2-Hexanediol과 1,2-pentanediol의 조성에 따른 방부력 평가 결과, 1,2-hexanediol 1%와 1,2-pentanediol 1%의 혼합 처방에서 방부력을 나타내었다. 결과적으로 본 연구에서는 25%의 1,3-butylene glycol과 0.1%의 ethylhexylglycerin, 1%의 1,2-hexanediol 및 1%의 1,2-pentanediol의 처방은 가장 우수한 방부력을 나타냄을 입증하였다. 따라서 이러한 처방은 화장품에서 사용되어 안전성의 이슈가 되어온 파라벤류 방부제를 대체할 수 있는 가능성이 있음을 시사한다.

화장품 소비욕구가 구매동기, 브랜드 만족, 애착 및 충성도에 미치는 영향 (The Effect of Cosmetic Consumption Need on Buying Motive, Brand Satisfaction, Attachment, and Loyalty)

  • 이진;황진숙
    • 한국의류학회지
    • /
    • 제37권7호
    • /
    • pp.882-893
    • /
    • 2013
  • This study provides an efficient marketing strategy for the cosmetic market by analyzing the effect of consumer desire on buying motive, brand satisfaction, brand attachment, and brand loyalty. The research conducted a survey using convenience sampling for adult women (from 20 years to 60 years) who purchased cosmetic items within 6 months. A total of 463 samples were used for the final analysis. Data analysis consisted of descriptive statistics, Cronbach's alpha, a confirmatory factor analysis, and a structural equation modeling analysis. Customer cosmetic consumption need had six factors: exhibition need, safety need, need to look younger and to pursue beauty, need to go along with others, eco-friendly need, and pleasure need. The buying motive had four factors: others-oriented motive, motive to keep skin healthy, economic motive, and motive to change products. The causality model showed that customer consumption need influenced buying motive, brand satisfaction, brand attachment, and brand loyalty. There were also significant effects on buying motive for brand satisfaction, brand attachment, and brand loyalty. In addition, there were indirect effects on the relationship between customer consumption need and brand loyalty. The pursuit for pleasure had a significant indirect effect on brand loyalty.

비수분산 특수 제형 화장품에 대한 방부력 시험 비교 연구 (Comparison of Preservative Efficacy Tests for Water Non-dispersible Cosmetic Formulations)

  • 김용현;박성하;박병준;신계호;강학희
    • 대한화장품학회지
    • /
    • 제47권1호
    • /
    • pp.9-21
    • /
    • 2021
  • 본 연구에서는 수분산 제형에 사용되는 방부력 시험법과 PCPC (personal care products council) 가이드라인 대체시험법, direct contact membrane method 및 surface mold test 사이의 차이점을 연구하여 비수분산 특수 제형 방부력 시험 진행 시 고려되어야 하는 사항에 대해 알아보고자 한다. 우리는 스틱 및 프레스트 파우더에에 대한 시험법 비교 시 대체 시험법을 사용했을 때 개선된 수준으로 방부력 시험 결과를 확인할 수 있었다. 하지만 W/S 에멀젼과 루즈 파우더의 경우, 기존 시험법이나 대체 시험법간 결과 개선 차이가 크지 않았음을 확인하였다. 각각의 제품에 대해 방부시스템 존재 시와 부재 시 결과들을 확인했을 때, 시험법별로 차이가 발생함을 알 수 있었다. 결과적으로, 비수분산 특수 제형에 대한 방부력을 측정할 때 기존 및 대체 시험법을 병행 사용하여 개선된 수준의 결과를 얻을 수 있었다. 또한 본 연구를 통해 스틱 및 프레스 파우더의 경우, 소비자 사용방식을 적용하는 방식의 방부력 시험법을 적용하였을 때, 보다 더 유효성 있는 결과를 도출해 낼 수 있었다.

비스에칠헥실옥시페놀메톡시페닐트리아진(BEMT)을 봉입한 고형지질나노입자(Solid Lipid Nano-particle)의 화장품 응용 (Cosmetic Application of Bis-ethylhexyloxyphenolmethoxyphenyltriazine (BEMT) Loaded Solid Lipid Nano-particle (SLN))

  • 이근수;이동환;표형배;최태부
    • 대한화장품학회지
    • /
    • 제33권4호
    • /
    • pp.219-225
    • /
    • 2007
  • 비스에칠헥실옥시페놀메톡시페닐트리아진(Bis-ethylhexyloxyphenolmeth oxyphenyltrizine; BEMT)은 식품의약품안전청 고시 기능성 원료로 자외선 차단 제품에 널리 사용되는 UVA와 UVB의 화학적 자외선 흡수제이다. 그러나 BEMT는 실제 적용에 있어 여러 가지 결점이 있어 사용이 제한되고 있다. 본 연구의 목적은 BEMT가 적용된 고형지질나노입자(BEMT- SLN)의 자외선차단제품 응용에 있다. 제조된 고형지질나노입자의 입도는 약 330 nm, 봉입율은 93.3 %, 결정화지표는 4.3 %였다. In vitro 방출 및 투과 실험 결과에서, BEMT는 SLN보다 O/W 에멀젼이 대체로 높았다. In vivo 실험에서 SLN의 BEMT 방출비는 80 % 감소하였다. 또한 in vitro UV 방어 효과 실험에서 SLN이 적용된 처방의 자외선방어지수(SPF) 값은 약 2.5배 증가하였다. 결국 SLN은 BEMT를 효과적으로 봉입하고 있었으며, 자외선 차단 상승 효과를 나타낸다.

융(Jung)의 아니무스(Animus) 원형에 따른 여성 메이크업.헤어스타일 연구 - 화장품 광고를 중심으로 - (A Study on the Characteristics of Women's Make-up and Hair Style according to the Animus Archetype of Jungian Theory -Focusing on Cosmetic Advertisements-)

  • 정혜경;곽태기
    • 복식
    • /
    • 제61권6호
    • /
    • pp.86-100
    • /
    • 2011
  • The traditional feminity has gradually been diversified in the 21th century due to a change in the society. This diversification of women's images and styles is derived from the addition of masculinity to feminity. C. G. Jung insist that human being is bisexual in nature. Animus is the male aspect in the women's collective unconscious and it is the archetype through which we generally communicate with the collective unconscious. It is also important to get into touch with the collective unconscious for self-realization. This study analyzes subconscious desires based on the Animus archetype in the collective unconscious of women through the diversity of the gender identity shown in cosmetic advertisements. Therefore this study aims to suggest a marketing strategy for the women's beauty industry in the future. For this purpose, this study conducts an empirical analysis of women's make-up and hair style in cosmetic advertisements through the Jungian Animus theory. The conclusion of this study is as follows: First, gender identity represented in cosmetic advertisements was classified into Mother/Wife, Hetaira, Mediale and Amazon. Second, the Animus archetype stimulates masculinity in women's make-up and hair style. Third, range of utilization of cosmetic products is articulated with the diverse gender identity. This masculinization of women's beauty style is the external expression of collective unconscious and affords human being to reach self-realization.