• Title/Summary/Keyword: corporate business

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Correlationship with Selecting Business Process and Strategy for BPM of Construction Company (건설기업의 BPM도입 대상 업무선정과 기업전략의 상관성)

  • Cho, Hang-Min;Song, Young-Woong;Lim, Hyung-Chul;Choi, Yoon-Ki
    • Korean Journal of Construction Engineering and Management
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    • v.10 no.6
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    • pp.28-39
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    • 2009
  • Recently, it has been an issue on BPM(Business Process Management, below BPM), which is a sort of business management methods that secures agility and flexibility through sustainable improving and monitoring in a rapid-changing environment. To introduce BPM to construction company we need to set up a procedure for objective, define criteria according to the business structure defined by BPA(Business Process Architecture, below BPA) and analyze works and then select targets. Those BPM target works need to have a close relationship with corporate strategy and to support realizing corporate value. Therefore, this paper will study BPM Target works of construction companies for an effective introduction BPM through questioning from working-level staff. In addition, it will analyze their types and corporate core strategy and BPM target works, then study the main strategy according to BPM target types. And also, this study is expected to help construction companies to choose the business for BPM adoption through analyzing current situation and strategy for business selection when adopting BPM.

The Effects of Sustainable Management Activity on Corporate and Product Evaluation (지속가능경영 활동이 신뢰와 호혜성지각을 통해 기업과 제품평가에 미치는 영향)

  • Park, Sang-June;Byun, Ji-Yeon
    • Korean Management Science Review
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    • v.32 no.3
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    • pp.119-130
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    • 2015
  • Previous studies have demonstrated that the three dimensions of Triple Bottom Line (TBL : economic, social, and environmental responsibility) indirectly affect product/corporate evaluation through reciprocity perception and trust (expertize-based trust and benevolence-based trust). Different from the past studies, this study investigates on the indirect effects as well as the direct effects of the three dimensions on product/corporate evaluation. The empirical results can be summarized as follows. First, reciprocity perception affects benevolence-based trust but it does not expertize-based trust. Second, the effect of economic dimension on product/corporate evaluation is not affected by reciprocity perception and benevolence-based trust, however, the effects of social dimension and environmental dimension on product/corporate evaluation are affected by reciprocity perception and benevolence-based trust.

Antecedents of Corporate Adoption of Social Media and the Role of the Technology Acceptance Model in the Path

  • Lee, Jung Wan;Becker, Kip;Potluri, Rajasekhara Mouly
    • The Journal of Asian Finance, Economics and Business
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    • v.3 no.2
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    • pp.67-76
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    • 2016
  • The paper explores determinants of corporate adoption of social media and the role of technology acceptance model in the path. This paper assimilates some components of the technology acceptance dimension and social expectation theories to determine corporate intentions to use social media. Six hundred and forty-eight samples collected from hotel staff in Korea are analyzed using factor analysis, structural equation model techniques and one-way analysis of variance. The results show that corporate needs, social expectations, ease of use and usefulness should be viewed as important antecedents explaining the firm's behavioral intention to use social media. The study also finds that the ease of use and usefulness of the technology acceptance model have positive directional mediation effects in the path diagram.

Distribution of BehavioralIntention: Analysis of Service Innovation, Corporate Image, and Customer Satisfaction

  • Kusuma SOYTHONG;Kittipol WISAENG
    • Journal of Distribution Science
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    • v.21 no.9
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    • pp.13-22
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    • 2023
  • Purpose: This study investigates the direct effect of service innovation and corporate image on distribution of behavioral intention and the mediating effect of customer satisfaction on these relationships. Research design, and methodology: The study was conducted through using a questionnaire as a research tool. The data were collected from 444 banking customers who used mobile banking services in Thailand. The data were analyzed through using the structural equation model (SEM). Results: The results demonstrated that service innovation and corporate image had a statistically significant effect on distribution of behavioral intention. Customer satisfaction did not mediate the relationship between service innovation and distribution of behavioral intention. On the other hand, it was found to mediate the link between corporate image and distribution of behavioral intention partially. Conclusions: These results emphasize the significance of strategic marketing practices in shaping customers' perceptions of organizational image, which can subsequently influence their satisfaction with the services. Furthermore, this study highlights the role of service innovation in creating perceived values for customers, leading to a positive attitude toward the services and a higher intention to use them.

The Synergy Effect of a Corporate-Level Loyalty Program Integration on Customer Equity

  • Park, Dae-Yun;Yoo, Shijin
    • Asia Marketing Journal
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    • v.20 no.4
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    • pp.21-47
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    • 2019
  • This study empirically examines the synergy effect of a corporate-level loyalty program on customer equity (CE) known as the lifetime value of current and future customers (Blattberg et al. 2009). A corporate-level loyalty program refers to a company-wide integration loyalty program at the corporate-level in which subsidiaries (multi-divisions) participate as program members. It does not merely examine whether there is an integration effect of a corporate-level loyalty program from the CE perspective, but it provides practical implications for a firm's strategic focus by identifying which value creation channels (i.e., acquisition, retention, and cross-selling), brand characteristics (i.e., size of the customer base before integration, diversity of products, and sales channel type), and consumer characteristics (i.e., customer relationship stage, transaction amount before integration, transaction period, and number of purchased brands) are affected the most by the synergy effect.

A Study on Effects of Corporate Image on Long time Directivity (기업이미지가 장기지향성에 미치는 영향에 관한 연구)

  • Choi, Seung-Il
    • Proceedings of the Korea Contents Association Conference
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    • 2006.05a
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    • pp.109-112
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    • 2006
  • Corporate image have been studied for customer, advertising all around. But most of study is focused customer perception. So that the focus of this study is the business relationship, the subject of business environment. Because Corporate image is important for between business relationship which is a new business environment.

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IKEA and Corporate Social Responsibility: A Case Study

  • Hahn, Yoonah
    • Journal of Distribution Science
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    • v.13 no.10
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    • pp.45-50
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    • 2015
  • Purpose - The purpose of this paper is to examine IKEA in the context of corporate social responsibility to determine the reasons, if any, as to why IKEA has had more success in the implementation of its CSR policies and Code of Conduct where many other multinational companies seem to have failed. Research Design and Methodology - This is a case study, an analytical approach, which focuses on exploring and analyzing the CSR policies to measure IKEA's ethical behavior in a business environment. Results - IKEA stands out as a multinational company whose CSR policies are ingrained into the business itself as a part of its ethical operations, rather than a marketing event. Conclusion - Beyond profit, IKEA actively works together with its suppliers and the nation states to eradicate the harmful social causes of the various challenges it faces in the global business environment.

A study on the operation of effective internal audit for business continuity management system (지속가능경영체제를 지원하는 내부감사의 효과적 운영에 관한 연구)

  • Syn, Dong-Sig;Kang, Kyung-Sik
    • Proceedings of the Safety Management and Science Conference
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    • 2009.11a
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    • pp.373-385
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    • 2009
  • In business aspects, the corporate usually confronted with various risks. such as the management problems of the quality, the environment, the safety & health, the ethics, and the social responsibility. Overall monitoring of these aspects is required to the top manager ceaselessly. In the past ways, for these problems, the government has been controlled the corporate to keep them. But nowadays, the needs of self management of these topics is rising up for the business continuity especially to the multi-national corporate. To prove their soundness they issued the management status report periodically. Internal audit will works not only the self confirming tool but also the best supporting tool for the policy managements in such circumstances. So, an effective internal audit will lead the business continuity management to the future.

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Board Gender Diversity and Corporate Sustainability Performance: Mediating Role of Enterprise Risk Management

  • FAKIR, A.N.M. Asaduzzaman;JUSOH, Ruzita
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.6
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    • pp.351-363
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    • 2020
  • The objective of this paper is to explore how board gender diversity affects corporate sustainability performance. Therefore, this paper examines the direct association between board gender diversity with corporate sustainability performance and the mediation effect of enterprise risk management (ERM) on this association. The study employed a cross-sectional survey method. Data were collected from annual reports, websites, and through the questionnaires that were distributed to Chief Financial Officers (CFOs) of all the listed companies of Dhaka Stock Exchange, Bangladesh. The partial least square technique of Structural Equation Modelling (SEM) approach was employed for data analysis. The result did not find support for the direct association between board gender diversity and sustainability performance in Bangladesh context. This implies that contextual factors, such as, male-dominant board, appointment of female directors based on family ties, lack of education and expertise etc. may discount gender diversity direct influence on sustainability performance. However, the study finds strong support for the mediating role of ERM use within the corporate structure. Further analysis of indirect effect suggests that ERM use mediates the relationship of board gender diversity and sustainability performance in full. This implies that in the Bangladesh context effective use of ERM is highly recommended.

Corporate Social Responsibility Disclosure, Financing Constraints and Investment-Cash Flow Sensitivity

  • Ruonan, Zhang;Hong, Yin
    • Asian Journal of Business Environment
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    • v.9 no.1
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    • pp.21-28
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    • 2019
  • Purpose - The purpose of this paper is to investigate the relationship between corporate social responsibility disclosure (CSRD) and investment-cash flow sensitivity, which is a surrogate for financing constraints. Research design, data, and methodology - Taking China's A-share listed companies between 2009 and 2016 as a sample, this paper empirically tests the relationship between CSRD and investment-cash flow sensitivity by Panel VAR model. By introducing the orthogonal impulse response function, this paper distinguishes the fundamental factors and financial ones that affect corporate investment behavior. Results - Findings indicate that: (1) investment-cash flow sensitivity of firms with low level of CSRD is significantly lower than that of firms with high level of CSRD; (2) the orthogonal impulse response of corporate investment to cash flow in firms with high level of CSRD is significantly different from zero, but it is not significant in firms with low level of CSRD; (3) for firms with low level of CSRD, 0.7% of corporate investment volatility can be explained by the change in cash flow, which is lower than that of firms with high level of CSRD (1.1%). Conclusions - Corporations disclosing more and higher quality CSRD are often those faced with financing constraints. Voluntary disclosure can help them alleviate information asymmetry and financing constraints.